Bristles Hair Design & Day Spa

What Bristles Hair Design & Day Spa does

Bristles Hair Design & Day Spa is a privately held, single-location hair salon operating from 716 Rio Rd West, Charlottesville, Virginia. Founded by Cat Burton and operating for over 20 years, the business delivers a full suite of professional hair services to individual consumers in the Charlottesville area, including cuts and trims, color and highlighting (root color, all-over color, partial and full foils, balayage, vivids, toner/gloss, and corrective color), human hair extensions in wefts and keratin tips up to 24 inches, re-texturing treatments (Keratin Express, Thermafuse Extra Strength, perm/body wave), shampoo and blow dry, and facial waxing. Pricing is tiered between Stylist and Master Hair Designer levels across all major service categories, with published unit prices ranging from $20 for a lip wax to $463 for a Thermafuse Extra Strength treatment.

The salon operates on a direct-to-consumer service model with no proprietary technology stack. Distribution is exclusively through its physical storefront, with appointment capture handled via a website booking request form, phone (434-977-1411), or text (434-996-8660). Marketing relies on organic social channels (Instagram, TikTok, Facebook, YouTube) and the bristles.com website to showcase portfolio work and drive bookings. Revenue streams consist of one-time service transactions, hair extension product sales with a 50% non-refundable deposit requirement, and gift card sales in variable denominations. The business is founder-owned, with no disclosed venture, private equity, or parent-company affiliations, and serves a single local market in the United States.

Name

Bristles Hair Design & Day Spa

Legal name

Bristles Hair Design & Day Spa

Website

https://bristles.com

Company type

Private

Operating status

Operating

Headcount range

1–10 employees

Short description

Bristles Hair Design & Day Spa is a privately held, single-location hair salon in Charlottesville, VA, founded by Cat Burton and operating for over 20 years. It provides professional haircuts, color, extensions, re-texturing, and waxing services to individual consumers on a pay-as-you-go basis.

Ownership category

akta.pro rank

Product category

Hair Salon Services

NAICS

Beauty Salons (812112)

akta.pro primary industry

Haircutting & Styling Services (HSALAAAD)

akta.pro secondary industry

Hair Coloring & Highlights Services (HSALAAAE)

Keywords

• Hair salon services
• Hair coloring services
• Hair extensions
• Haircut and styling
• Keratin treatments

Headquarters

HQ city

Charlottesville, VA

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Supply Chain

Revenue model

1. Hair Services Revenue: One-time service transactions for haircuts, coloring, extensions, and texturing services. Pricing varies by service type and stylist level (Stylist vs Master Hair Designer).
2. Gift Cards: Sale of gift cards in any amount that can be redeemed for hair services or products.
3. Hair Extension Products: Hair extensions sold and installed as part of service offering, with wefts available in 16", 20", 22", and 24" lengths and Keratin Tips.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels5 records

Core offering

Bristles is a Charlottesville, VA hair salon that sells professional haircut, color, hair extension, re-texturing, waxing, and shampoo/blow-dry services to individual consumers. Services are priced in two tiers based on practitioner level (Stylist vs. Master Hair Designer) and include offerings such as root color, full and partial foils, balayage, vivids, toners, keratin smoothing, perms, and human hair extensions up to 24 inches, along with gift cards redeemable for any service or product.

Product overview

Bristles Hair Design & Day Spa is a single-location hair salon in Charlottesville, VA offering a comprehensive suite of hair styling and care services. The core offering consists of haircut and trim services (available at Stylist and Master Hair Designer tiers), color and highlight treatments (including balayage, foils, vivids, and toning), hair extensions (wefts and keratin tips in lengths up to 24 inches), re-texturing treatments (keratin, perm, and body wave), and waxing services. Add-on treatments like K18 and Olaplex are available to enhance color services. The salon also offers gift cards as a complementary product.

Differentiator

Problem solved

Functional benefit

Products and services

• Haircut and Trim Services Haircut and trim services for women, men, and children, priced at two practitioner tiers: Women $66 (Stylist) / $72 (Master), Men $44 (Stylist) / $50 (Master), with child pricing that varies.
• Color and Highlight Services Comprehensive hair coloring services including Root Color ($121-$131), All Over Color ($132-$144), Partial Foil ($196-$213), Full Foil ($225-$245), Balayage ($242-$263), Vivids ($116-$126 hourly), Toner/Gloss ($87-$95, or $115-$126 with haircut), Money Piece, Few Foils with Color Service, and Corrective Color. A $33 additional cost applies if hair is to the bra strap or very thick.
• Hair Extensions Ethically sourced human hair extensions in Wefts (16\", 20\", 22\", 24\") and Keratin Tips (16\", 20\", 22\") in every color and texture, customized and seamlessly blended by Master Hair Designers. Includes complimentary consultation, color toning, and hair design blending; move-up maintenance every 4–16 weeks; 50% non-refundable deposit required to book installation.
• Re-texturing Services Chemical hair treatments including Keratin Express ($241), Thermafuse Extra Strength ($463), and Body Wave or Perm ($196), designed to smooth, strengthen, or add curl/texture to hair.
• Waxing Services Facial hair removal services including Eyebrow Wax ($25), Lip Wax ($20), and Chin Wax ($25).
• Shampoo and Blow Dry Shampoo and blow dry styling service priced at $54 regardless of Stylist or Master Hair Designer tier.
• Gift Cards Open-denomination gift cards available in any amount, redeemable for any hair service or product at Bristles, packaged and ready to give for any occasion.

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators2 records

Recent moves3 records

Direct peers

• Hair Club: Hair Club is a multi-center provider specializing in hair restoration and extensions. Comparable to Bristles because both monetize hair-extension services to local consumer markets, though Hair Club operates at a national scale with a clinical/restoration focus.
• Toni&Guy: Toni&Guy is an international premium hair salon brand with company-owned and franchised locations. Comparable to Bristles because both deliver premium cut, color, and styling services under a recognized brand with tiered senior stylists.
• Drybar: Drybar is a multi-location premium blowout and styling salon chain. Comparable to Bristles because both deliver appointment-based hair styling services with premium positioning and tiered stylist pricing rather than walk-in discount models.
• Roosters Men's Grooming Center: Roosters is a franchised men's haircut and grooming salon chain. Comparable to Bristles as a competing single-gender or premium-styled hair service brand with tiered pricing and an emphasis on experience over commodity cuts.
• Hand & Stone Massage and Facial Spa: Hand & Stone is a franchised spa chain offering hair-removal (waxing), facial, and massage services. Comparable to Bristles because both deliver appointment-based personal-care services to local consumer markets through a branded storefront, with waxing as a shared offering.

Broad incumbents

• Aveda Salon & Spa: Aveda operates branded salons through partner locations and product retail. Comparable to Bristles because both compete in premium hair color and styling services using a recognized brand, though Aveda's footprint and product ecosystem are far larger.
• Great Clips: Great Clips is the largest walk-in hair salon franchise in North America. Comparable to Bristles because both sell haircut and styling services to local consumer markets, though Great Clips operates at scale with a value positioning opposite Bristles' premium tier.
• Cost Cutters Family Hair Salon: Cost Cutters is a value-positioned multi-state hair salon chain. Comparable to Bristles as a competing local-market hair service provider, but it competes on price rather than premium styling, color, and extension expertise.
• Supercuts: Supercuts is a national walk-in hair salon chain. Comparable to Bristles because both offer cut and color services in physical storefronts, but Supercuts competes on convenience and price rather than premium or extension expertise.

Emerging players

• Salon Lofts: Salon Lofts operates a chain of upscale loft-style salon suites where independent stylists rent space. Comparable to Bristles as a competing premium local hair-service brand, but it competes through a stylist-suite real-estate model rather than an owner-operated salon.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• YouTubeyoutube.com/channel/UCyf8GvXYNRS3rCy5pOF6YtA
• Facebookfacebook.com/profile.php?id=100089225991080
• Instagraminstagram.com/bristleshair
• TikToktiktok.com/@bristleshair
• LinkedInlinkedin.com/company/bristles-hair-design-&-day-spa

Revenue estimate

Valuation estimate

Number of profiles

Profiles6 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Bristles Hair Design & Day Spa