News 12 Brooklyn

What News 12 Brooklyn does

News 12 Brooklyn is a regional cable television news channel and digital news platform serving Brooklyn, New York. Founded in 2005 and headquartered in Brooklyn, NY, the channel operates as part of News 12 Networks (N12N, LLC), a subsidiary of CSC Holdings, LLC (operating as Optimum). The platform provides hyperlocal news coverage, weather, traffic, sports, and investigative journalism to Brooklyn residents through broadcast television, a dedicated website, mobile applications, and distribution across 16+ streaming platforms. Its core editorial output is built around named recurring franchises: "Turn to Tara," "Kane In Your Corner" (consumer protection), "beWell" (health), "The Cost Of," and "Crime Files." The outlet's investigative reporting has reportedly contributed to the passage of new state laws in New York, indicating non-trivial editorial impact.

The business model is advertising-supported: end viewers access content free of charge, while revenue is generated from local and regional advertisers and shared network-level ad inventory. Distribution is anchored by carriage on the parent Optimum cable system (CSC Holdings, LLC), which provides a guaranteed subscriber footprint across the New York metro area and reduces audience-acquisition friction relative to pure-play digital competitors. News 12 Brooklyn is one regional node within a multi-region network serving New York and the broader tri-state area; sales infrastructure, content production resources, and operational back-office are likely shared across sister channels, supporting cost efficiency at the station level.

The current asset base is small — roughly seven listed editorial/content employees — consistent with a lean local newsroom that relies on shared parent-level functions for production, sales, and technology. Growth vectors visible in the input are incremental rather than transformative: continued editorial hiring (e.g., reporter Morgan Scott joining in March 2025) and broadening of OTT/streaming distribution rather than new geographies, acquisitions, or funding events.

Name

News 12 Brooklyn

Legal name

News 12 Interactive, Inc.

Website

https://brooklyn.news12.com

Company type

Private

Operating status

Operating

Headcount range

1–10 employees

Short description

News 12 Brooklyn is a regional cable and digital news channel serving Brooklyn, NY, as part of News 12 Networks (N12N, LLC) under Optimum/CSC Holdings. It delivers hyperlocal news, weather, and investigative journalism across broadcast TV, web, mobile, and 16+ streaming platforms, monetized through advertising.

Ownership category

akta.pro rank

Product category

Local News Broadcasting

NAICS

Television Broadcasting Stations (516120), Media Streaming Distribution Services, Social Networks, and Other Media Networks and Content Providers (5162)

SIC

Television Broadcasting Stations (4833)

akta.pro primary industry

Local News & Weather Stations (MPABACAJ)

akta.pro secondary industries

News Streaming Platforms (MPACAAAF), News & Business Information Cable Networks (MPABAFAE)

Keywords

• Regional news coverage
• Local news broadcasting
• Hyperlocal journalism
• Cable news network
• Digital news platform

GTM type

B2C

Offering type

Digital Commerce or Content

Cost components

Personnel, Technology or R&D, Operations, Marketing or Sales, Infrastructure

Distribution channels4 records

Marketing channels5 records

Core offering

News 12 Brooklyn operates a 24-hour hyperlocal regional news channel and digital outlet delivering Brooklyn, NY-specific news, weather, traffic, sports, and feature reporting. Content is distributed through cable carriage, a dedicated website, mobile applications, and more than 16 over-the-top (OTT) streaming platforms to consumers free of charge.

Product overview

News 12 Brooklyn is a regional local news platform providing Brooklyn-focused journalism across multiple channels. The offering consists of a unified platform combining live TV broadcast content, a dedicated website (brooklyn.news12.com), and mobile applications for iOS and Android. The core product portfolio includes original investigative programming under the 'N12 Originals' umbrella (featuring Turn to Tara, Kane In Your Corner, be Well, Crime Files, The Cost Of, Revealed, Made In The Tri-State, and The East End), comprehensive weather services, and community-focused coverage including Brooklyn Birthday Smiles, NYC Honor Roll, and Hometown Heroes. Content is distributed through the company's own digital platforms as well as third-party streaming platforms including The Roku Channel, Pluto TV, Samsung TV Plus, Tubi, and others.

Differentiator

Problem solved

Functional benefit

Brands

• News 12: Regional cable news network serving the NY-NJ-CT tri-state area with local news coverage
• N12 Originals
• Turn to Tara
• Kane In Your Corner
• beWell
• The Cost Of

Products and services

• News 12 Brooklyn cable channel 24/7 cable television news channel delivering Brooklyn, NY hyperlocal news, weather, traffic, sports, and feature reporting to Optimum/cable subscribers.
• News 12 Brooklyn website Digital news website publishing Brooklyn-specific stories, video clips, weather, traffic, and sports content for on-demand viewing.
• News 12 Brooklyn mobile applications iOS and Android mobile applications providing Brooklyn news, weather, traffic, sports, and push alerts to consumers on the go.
• OTT streaming distribution Live and on-demand streaming of News 12 Brooklyn content via 16+ OTT platforms, extending reach beyond traditional cable subscribers.
• News 12 Brooklyn advertising inventory Sold advertising inventory (spots, pre-roll, digital banners) offered to local/regional businesses and agencies targeting Brooklyn consumers across cable and digital channels.

Quantifiable outcome

• Turn to Tara investigation led to NY trafficking bill passing Legislature and heading to governor's desk, creating stiff financial penalties for hotels/motels failing to post human trafficking hotline information
• +1 more outcomes

Segments1 record

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration18 records

AI capability2 records

Recent moves4 records

Expansion highlights3 records

Broad incumbents

• ABC 7 New York (WABC-TV): ABC-owned flagship station serving the NYC market — overlapping Brooklyn coverage with much broader network programming depth and a larger advertising inventory base.
• Fox 5 New York (WNYW): Fox-owned NYC local station with extensive news, weather, and sports coverage of Brooklyn and the metro area — competing for the same hyperlocal advertising market.
• NBC 4 New York (WNBC): Flagship network O&O for NBC in NYC, providing comprehensive local news coverage including Brooklyn — competes directly for audience and ad spend but with substantially larger newsroom resources and national-network reach.
• CBS New York (WCBS-TV): CBS-owned flagship station in NYC delivering local news across the metro including Brooklyn — competes for the same advertisers and audience with the backing of a major national network.

Direct peers

• NY1 (Charter Communications): Time Warner Cable/Charter-owned 24/7 hyperlocal cable news channel covering all five NYC boroughs — the closest direct competitor in business model (free-to-view cable/streaming local news) and Brooklyn audience overlap.
• News 12 New York (News 12 Networks): Sister sub-brand within the same News 12 Networks parent, covering NYC more broadly — directly overlapping content, audience, advertisers, and editorial resources with News 12 Brooklyn.
• Spectrum News NY1 / Spectrum News: Charter's regional cable news network with a similar hyperlocal NYC/Upstate structure, ad-supported distribution model, and reliance on cable/streaming carriage — competing for the same Brooklyn-area audience and ad dollars.
• PIX11 (WPIX-TV): CW-affiliated local TV station covering the NYC market including Brooklyn — competes for the same hyperlocal news audience with comparable web/app streaming distribution and local-news advertising revenue.
• Telemundo 47 (WNJU): Spanish-language local news station for the NYC market including Brooklyn — News 12 Brooklyn actually cross-distributes its content via 'Noticias Univision 41,' reflecting how directly they compete and partner for the same bilingual Brooklyn audience.

Emerging players

• Patch (Patch.com): Digital-first hyperlocal news network covering Brooklyn and other NYC-area communities — competes for the same neighborhood-level audience with a web/app-only model rather than broadcast.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• Xx.com/news12
• YouTubeyoutube.com/news12
• Facebookfacebook.com/News12NewYork
• Instagraminstagram.com/news12
• LinkedInlinkedin.com/company/news-12-brooklyn

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about News 12 Brooklyn