Brooks Lake Lodge

What Brooks Lake Lodge does

Brooks Lake Lodge is a privately held, all-inclusive luxury resort located at 9,200 feet elevation within Wyoming's Shoshone National Forest, one mile from the North American Continental Divide and approximately 1.5 hours from Jackson Hole Airport. The property centers on a main lodge built in 1922 (listed on the National Register of Historic Places) and offers a maximum of 36 guests per night across 7 individually named lodge rooms, 1 premier suite (Sheep Suite), and 7 private log cabins, supported by a staff of approximately 16 employees for a near 1:1 staff-to-guest ratio. The core product is a per-person, per-night all-inclusive package bundling accommodations, all meals (including a daily Governor's Tea Time), guided seasonal activities, and access to the Rocky Mountain Spa; summer activities include horseback riding, fly fishing, canoeing, hiking, and archery, while winter offerings feature snowmobiling (567 miles of trails), ice fishing, snowshoeing, cross-country skiing, and tubing.

The business operates on a direct-to-consumer basis exclusively through its own website (brookslake.com) and a dedicated phone line (307-455-2121), with no third-party distribution partners or resellers. Pricing follows a seasonal schedule: summer $960–$1,110/person/night, fall $685, and winter $675–$765, with family cabins commanding $3,600–$4,880/night on a flat-rate basis; a 3-night minimum stay applies and a non-refundable 25% deposit is required at booking. Additional revenue is generated from optional add-ons including alcohol, spa treatments ($175–$225 per massage), and snowmobile rentals ($230–$310 per sled per day). The resort also monetizes adjacent demand via a winter snowmobiler lunch open to non-guests and offers full-property private buyouts for corporate retreats, family reunions, and destination weddings.

Customer segments include affluent individual leisure travelers, romantic getaway couples, multi-generational family groups, corporate executive retreat buyers, and wedding parties, all served on a high-touch, personalized basis. The company is independently owned with no disclosed parent company, venture backing, or institutional investment, consistent with a small, owner-operated luxury hospitality asset rather than a growth-stage enterprise.

Name

Brooks Lake Lodge

Legal name

Brooks Lake Lodge

Website

https://brookslake.com

Company type

Private

Founded year

1922

Operating status

Operating

Short description

Brooks Lake Lodge is a privately owned, all-inclusive luxury resort in Wyoming's Shoshone National Forest, accommodating a maximum of 36 guests per night in historic 1922 lodge rooms and private cabins. It serves affluent leisure travelers, corporate retreat groups, and wedding parties seeking an intimate Western wilderness experience.

Ownership category

akta.pro rank

Product category

Luxury Resort Hospitality

NAICS

Other Traveler Accommodation (72119)

SIC

Hotels, Rooming Houses, Camps & Other Lodging Places (7000)

akta.pro primary industry

Mountain & Adventure All-Inclusive Resorts (THAGAKAH)

akta.pro secondary industries

Mountain & Alpine Lodges (THAGAIAE), Mountain & Wilderness Lodges (THAAAHAE)

Keywords

• Luxury resort hospitality
• All-inclusive lodge
• Destination weddings
• Corporate retreat venues
• Outdoor adventure packages

Headquarters

HQ city

Dubois

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Supply Chain, Marketing or Sales, Infrastructure, Others

Revenue model

1. All-Inclusive Lodging Packages: The primary revenue stream is per-person per-night all-inclusive lodging fees covering room/cabin accommodation, all meals (breakfast, lunch, afternoon tea, dinner), guided activities, and Rocky Mountain Spa access. Additional revenue is generated from optional add-ons including alcohol, massage services, snowmobile rentals ($230-$310/sled/day), and airport shuttle services. Deposit of 25% required at booking.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels6 records

Core offering

Brooks Lake Lodge is a luxury all-inclusive resort offering a per-person, per-night bundled stay that includes lodging in historic 1922 lodge rooms or private log cabins, all meals (farm-to-table Western cuisine), guided seasonal outdoor activities, and access to the Rocky Mountain Spa. The resort also sells full-property private buyouts for corporate retreats, family reunions, and destination weddings accommodating up to 36 guests, with optional add-ons such as snowmobile rentals, massage services, alcoholic beverages, and airport shuttle transfers.

Product overview

Brooks Lake Lodge is a luxury all-inclusive resort offering a unified hospitality experience centered on Western luxury accommodations and outdoor adventure. The core product is the all-inclusive lodging package, which bundles accommodation in historic lodge rooms and private log cabins with gourmet dining, access to the Rocky Mountain Spa, and guided seasonal activities. Summer offerings include horseback riding, fly fishing, hiking, canoeing, and archery; winter features snowmobiling, ice fishing, snowshoeing, cross-country skiing, and tubing. The property also offers specialized group buyouts and wedding packages for exclusive private events. Additional amenities include the Governor's Tea Time, Cowboy Bar, and on-site casting pond. The resort operates on a per-person, per-night all-inclusive model with rates varying by season (summer, fall shoulder, and winter) and accommodation type.

Differentiator

Problem solved

Functional benefit

Products and services

• All-Inclusive Lodging Package The flagship per-person, per-night bundled stay covering lodging in lodge rooms or log cabins, all meals, guided seasonal activities, and Rocky Mountain Spa access. Targeted at luxury leisure travelers.
• Lodge Rooms Seven individually named and decorated rooms in the historic 1922 main lodge, including the Premier Sheep Suite (full kitchen, living room, Jacuzzi) and King/Queen Lodge Rooms.
• Log Cabins Eight private Western-style cabin retreats including Family Cabins (Avalanche, Solitude, Judges), Cabin Suites (Prospector, Trail Boss), and Cabin Rooms (Hunter, Mountain Man, Fisherman).
• Dining Services Gourmet Western dining including hearty breakfasts, midday lunches, afternoon Governor's Tea Time (4:30–6 PM), and gourmet dinners prepared by the executive chef using locally sourced ingredients.
• Rocky Mountain Spa Full-service spa featuring an 11'x17' outdoor hot tub, dry sauna, fitness center, tranquility room with river rock fireplace, and massage services (Brooks Lake relaxation, Jade Lake Deep Tissue, Thai massage).
• Summer Activities Package All-inclusive summer outdoor activities including Rocky Mountain trail rides (horseback riding), fly fishing, hiking, archery, canoeing, and stargazing in Shoshone National Forest.
• Winter Activities Package Winter all-inclusive activities including snowmobiling (567 miles of groomed trails), ice fishing, snowshoeing, cross-country skiing, and extreme downhill tubing at 9,200 feet elevation.
• Group & Private Buyout Full-property buyout for up to 36 guests including exclusive use of lodge rooms, cabins, dining, spa, activities, and staff for corporate retreats, family reunions, and milestone celebrations.
• Wedding Packages Private full-property wedding buyout for up to 36 guests at the historic 1922 lodge, with customizable menus prepared by the executive chef and exclusive use of all amenities.

Named customers7 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Three partnerships are on record, tiered core and minor.

• Shoshone National ForestcoreStrategic or Co-development PartnerBrooks Lake Lodge operates within Shoshone National Forest, the first national forest established in the United States. This partnership provides access to nearly 2 million acres of wilderness for guided outdoor activities and establishes the lodge's environmental stewardship credentials.
• Bridger-Teton National ForestminorStrategic or Co-development PartnerAdjacent national forest partnership that extends the wilderness access and outdoor recreation opportunities available to Brooks Lake Lodge guests beyond Shoshone National Forest boundaries.
• Best of the West OutfitterscoreStrategic or Co-development PartnerPartnership for overnight pack trips into Western wilderness. Brooks Lake Lodge promotes Best of the West Outfitters' pack trip experiences to guests seeking extended backcountry adventures beyond the lodge property. Located at the corral and pastures on Brooks Lake property.

Scale indicators5 records

Recent moves5 records

Expansion highlights5 records

Direct peers

• The Lodge and Spa at Brush Creek Ranch: Luxury all-inclusive guest ranch in Saratoga, Wyoming offering lodge rooms, cabins, dining, spa, and guided outdoor activities. Closest comparable: same Wyoming all-inclusive luxury ranch model targeting affluent experiential travelers and group buyouts.
• The Ranch at Rock Creek: Five-star all-inclusive ranch resort in Montana offering lodge rooms, cabins, spa, and seasonal outdoor programming. Comparable on all-inclusive pricing, intimate scale, and experiential luxury positioning for high-net-worth guests.
• Triple Creek Ranch: Relais & Châteaux-affiliated all-inclusive luxury ranch in Montana with private cabins, gourmet dining, and guided outdoor activities. Comparable all-inclusive per-night pricing structure and exclusive wilderness positioning.
• The Resort at Paws Up: Luxury all-inclusive ranch resort in Montana offering vacation homes, cabins, and glamping with activities and dining. Comparable on all-inclusive model, multi-day stays, and group/wedding buyout capability.
• Dunton Hot Springs: Historic luxury all-inclusive resort in a restored 19th-century mining town in Colorado with cabins, dining, spa, and outdoor activities. Comparable on heritage-driven luxury positioning, cabin-based lodging, and adult experiential focus.
• Amangani: Ultra-luxury resort in Jackson Hole, Wyoming overlooking the Tetons with high-end suites, dining, and spa. Comparable regional luxury hospitality positioning near Yellowstone/Grand Teton and serves a similar high-net-worth traveler.
• Whiteface Lodge: Luxury all-suite mountain lodge resort in Lake Placid, New York with cabins/suites, dining, spa, and seasonal outdoor activities. Comparable on intimate mountain-lodge format, all-inclusive style packages, and experiential luxury focus.
• C Lazy U Ranch: Luxury all-inclusive guest ranch in Granby, Colorado offering cabins, dining, horseback riding, and seasonal activities. Comparable all-inclusive model, cabin-based luxury, and guest-ranch experiential positioning.

Broad incumbents

• Four Seasons Resort Jackson Hole: Five-star resort in Teton Village, Wyoming offering hotel rooms, residences, dining, spa, and ski-in/ski-out access. Comparable regional luxury positioning near Yellowstone/Teton, though at significantly larger scale than Brooks Lake.

Regional players

• Spring Creek Ranch: Luxury mountain resort in Jackson Hole, Wyoming with lodge rooms, condos, and spa on a wildlife sanctuary. Comparable regional luxury lodging market and proximity to Jackson Hole Airport access point for Brooks Lake guests.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/brookslake.lodge
• Instagraminstagram.com/brookslakelodge

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Brooks Lake Lodge