Webrix
Willow (doing business as Webrix) is a Delaware-incorporated, Herzliya-built enterprise SaaS platform providing identity, access management, and runtime governance for AI agents, serving security, IT, and AI enablement leaders at companies including Wix, Innovid, Riskified, Lansweeper, and Agora.
- Company typePrivate
- Founded2025
- HeadquartersWilmington, United States
- Headcount1–10
- GTM typeB2B
- OfferingSoftware
What Webrix does
Willow (operating under the doing-business-as name Webrix) is a Delaware-incorporated enterprise SaaS company that provides an identity and access management layer specifically designed for AI agents operating inside enterprise environments. The platform is marketed as 'the AI basecamp for the enterprise' and delivers agent identity provisioning, least-privilege RBAC permissions, runtime policy enforcement, shadow AI detection, an MCP (Model Context Protocol) Gateway, full audit trail logging, a kill switch for instant revocation, and token-optimization tooling. The product is delivered through an Admin Portal and a User Portal, organized into modular components (Identity & Access, Tools & Skills, Governance & Compliance, MCP Gateway) and supported by a marketplace of 1,000+ pre-built enterprise connectors plus reusable skills and plugins.
Underlying integrations include major identity providers (Okta, Microsoft Entra, JumpCloud), communication and ITSM platforms (Slack, Jira), DevOps and code platforms (GitHub), data and security tools (Snowflake, Wiz, Sentry, Datadog), and major cloud and SaaS endpoints (AWS, Google, Salesforce, HubSpot, Grafana). Adjacent free products (Willow for Chrome, Claude Code Policy Ranger) and open-source projects (MCP-S OAuth and Secure MCP Gateway under the github.com/webrix-ai organisation) are positioned as developer acquisition channels. Security compliance footprint disclosed in the public footer includes SOC 1, SOC 2 Type 2, and GDPR.
Willow pursues a hybrid go-to-market combining enterprise field sales ('Book a Demo') with product-led growth (free Chrome and Claude Code tools plus a self-serve app portal at app.webrix.ai). Revenue is generated through enterprise SaaS subscriptions; pricing is not publicly disclosed. The company is venture-backed via a $7 million seed round announced in June 2026 and led by Hetz Ventures, with participation from Wix co-founder and CEO Avishai Abrahami. It is headquartered in Wilmington, Delaware (1000 N. West St., Suite 1400) with product development in Herzliya, Israel. Founders are Eyal Ben Ezra (CEO), Shalev Shalit (CTO), and Idan Chetrit (VP Platform). Named enterprise customers include Wix, Innovid, Riskified, Lansweeper, and Agora, with Wix serving simultaneously as product co-developer, design partner, and investor.
Webrix firmographics
Firmographics- Name
- Webrix
- Legal name
- Willow
- Website
- https://webrix.ai
- Company type
- Private
- Founded year
- 2025
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Willow (doing business as Webrix) is a Delaware-incorporated, Herzliya-built enterprise SaaS platform providing identity, access management, and runtime governance for AI agents, serving security, IT, and AI enablement leaders at companies including Wix, Innovid, Riskified, Lansweeper, and Agora.
- Ownership category
- akta.pro rank
Webrix industry classification
Industry- Product category
- AI Agent Governance Software
- NAICS
- Computing Infrastructure Providers, Data Processing, Web Hosting, and Related Services (5182)
- SIC
- Services-Computer Integrated Systems Design (7373)
- akta.pro primary industry
- Data Security & Privacy for Cloud (DLP, DSPM, Tokenization) (HDABAHAK)
- akta.pro secondary industry
- iBPMS (Intelligent BPM Suites) & Process Automation Suites (HDAEAHAG)
Keywords
Where Webrix is headquartered
LocationHeadquarters
- HQ city
- Wilmington
- HQ country
- United States
- HQ region
- North America
Offices2 records
Markets served
Webrix business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Technology or R&D, Personnel, Infrastructure, Marketing or Sales, Operations
Revenue model
- Enterprise SaaS Subscription: B2B SaaS platform providing identity and access management for AI agents. Revenue generated through subscription pricing for enterprise customers requiring governance, visibility, and compliance controls for AI agents in their organization.
Go-to-market motion2 records
Distribution channels3 records
Marketing channels5 records
Webrix product offering
Product offeringCore offering
Willow is an enterprise SaaS platform that serves as the identity and access layer for AI agents, providing authentication, authorization, governance, and runtime policy enforcement for AI agent operations. The platform combines an MCP Gateway, RBAC, shadow AI detection, build-time and runtime guardrails, token optimization, and audit logging with a plugin/connector marketplace, a web admin portal, a self-serve user portal, and supporting free tools (Chrome extension and Claude Code Policy Ranger) plus open-source projects (MCP-S OAuth, Secure MCP Gateway).
Product overview
Willow (by Webrix) is a platform-plus-modules architecture providing an enterprise identity and access layer for AI agents at work. The core Willow Platform serves as the central basecamp where every AI agent gets an identity, permissioned access to tools and skills, and a full audit trail. The platform comprises Admin and User Portals for governance and self-service access. Key modules include Identity & Access (agent identity and RBAC), Tools & Skills (tool governance and reusable skill bundles), Governance & Compliance (audit trails, Slack approvals, PII protection), and MCP Gateway (governed MCP connections). Willow also offers a Plugin Marketplace with 1000+ connectors, vertical solutions for Security Leaders, AI Enablement Leaders, and IT Admins, plus free tools including Willow for Chrome and Claude Code Policy Ranger. Open-source offerings include MCP-S OAuth and Secure MCP Gateway. The platform integrates with major IdPs (Okta, Entra, JumpCloud), communication tools (Slack, Jira), DevOps platforms (GitHub), and 1000+ enterprise connectors.
Differentiator
Problem solved
Functional benefit
Brands
- Willow for Chrome: Free policy layer for Chrome. Block critical actions. Approve them in one click.
- Claude Code Policy Ranger
Products and services
- Willow Platform Enterprise SaaS identity and access layer for AI agents, providing authentication (MCP-S OAuth), RBAC, shadow AI detection, runtime and build-time policy enforcement, token optimization, audit logging, and a connector/plugin marketplace, delivered via the Willow Admin Portal and User Portal.
- Willow for Chrome Free Chrome extension that brings Willow's agent discovery and governance capabilities into the browser, allowing users to identify and control AI agent activity on web properties.
- Claude Code Policy Ranger Free standalone tool designed to help developers and administrators apply and manage policies for Anthropic's Claude Code AI coding assistant.
- MCP-S OAuth (open source) Open-source authentication framework implementing OAuth for the Model Context Protocol (MCP), enabling standardized identity and authorization for AI agents connecting to MCP servers.
- Secure MCP Gateway (open source) Open-source secure gateway for Model Context Protocol traffic, providing policy enforcement, access control, and observability for AI agent communications.
Quantifiable outcome
- Six to ten months ahead in AI adoption compared to most companies, with more code to production and fewer incidents
- +2 more outcomes
Companies that use Webrix
Customer profileNamed customers5 records
Segments3 records
Ideal customer profiles2 records
Webrix technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- Yes
- API docs
- API detail
Core technology
AI maturity
App detail
Integration18 records
AI capability4 records
Feature9 records
Webrix partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- WixcoreDevelopment partner during product building in Herzliya. Willow worked with development partners including Wix while building its product. Wix also serves as a customer of Willow's platform.
Scale indicators2 records
Recent moves6 records
Expansion highlights6 records
Webrix competitors and assessment
Company assessmentDirect peers
- Prompt Security: Prompt Security offers a platform for securing enterprise AI and LLM usage, including visibility, data leakage protection, and governance over AI applications and agents—addressing the same security-leader buyer as Willow with overlapping capabilities around shadow AI detection and policy enforcement.
- Astrix Security: Astrix Security provides an "AI Agent Control Plane" focused on discovering, securing, and governing third-party AI agents and MCP server connections inside the enterprise—the closest functional analogue to Willow's identity-and-access layer for AI agents and the most direct head-to-head competitor.
Broad incumbents
- Wiz: Wiz is a leading cloud security platform (CNAPP) that now ships an MCP server and is extending into AI workload posture management; one of Willow's pre-built connectors and an incumbent most likely to absorb agent governance into a broader cloud-security suite.
- Okta: Okta is the dominant workforce identity provider (SSO, IdP) and already integrates into Willow for agent identity verification, but has the product breadth and customer footprint to extend into AI agent identity and access management as a direct competitor.
- Palo Alto Networks: Palo Alto Networks offers AI Access Security and broader Prisma/AIOps capabilities covering AI usage and agent traffic, positioning it as a broad incumbent that could bundle agent identity and governance into its existing enterprise security platform.
- CyberArk: CyberArk is the leader in privileged access management and secrets handling, directly relevant to Willow's "least privilege by identity" and credential/secret scoping for AI agents, and could expand its PAM platform into the agent governance category.
Others
- Kong: Kong is an API gateway platform whose gateway-and-policy architecture overlaps with Willow's MCP Gateway and runtime governance model, making it an adjacent infrastructure competitor for governing AI-to-tool traffic rather than a direct agent-identity rival.
- Styra: Styra (now part of Red Hat) provides Open Policy Agent-based policy-as-code used by platform teams to enforce authorization—adjacent enabling technology that competes for the "policy authoring and runtime enforcement" layer Willow owns.
Emerging players
- Lakera: Lakera focuses on LLM and AI application security (prompt injection, model-level guardrails), addressing an adjacent slice of Willow's governance problem (runtime agent protection) for similar enterprise customers, though Lakera is more model-centric and less focused on identity/RBAC for agents.
- Noma Security: Noma Security provides AI security and governance posture management for AI applications, models, and agents, overlapping with Willow's AI Visibility, Shadow AI Detection and runtime governance features for the same CISO buyer.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks5 records
Key highlights7 records
Customer concentration
Webrix social profiles
Digital presenceWebrix compliance and trust
Trust signalCompliance3 records
Webrix financial estimates
Financial estimateRevenue estimate
Valuation estimate
Webrix leadership team
Management profileNumber of profiles
Profiles3 records
Webrix funding detail
Funding detailFunding overview
Funding rounds1 record
Investors1 record
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Webrix M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Webrix
What does Webrix do?
Willow is an enterprise SaaS platform that serves as the identity and access layer for AI agents, providing authentication, authorization, governance, and runtime policy enforcement for AI agent operations. The platform combines an MCP Gateway, RBAC, shadow AI detection, build-time and runtime guardrails, token optimization, and audit logging with a plugin/connector marketplace, a web admin portal, a self-serve user portal, and supporting free tools (Chrome extension and Claude Code Policy Ranger) plus open-source projects (MCP-S OAuth, Secure MCP Gateway).
Is Webrix a public or private company?
Webrix is a private company. It is classified as venture growth investor backed and is currently operating.
When was Webrix founded?
Webrix was founded in 2025. It employs 1 to 10 people.
Where is Webrix based?
Webrix is headquartered in Wilmington, United States, in the North America region.
How does Webrix make money?
One revenue line is on record: enterprise SaaS Subscription.
Who are Webrix's main competitors?
Direct peers on record are Prompt Security and Astrix Security. Broad incumbents are Wiz, Okta, Palo Alto Networks and CyberArk. Others are Kong and Styra. Emerging players are Lakera and Noma Security.
Does Webrix have an API?
Yes. The Willow API enables developers to programmatically manage AI agents, tools, skills, identities, permissions, and audit logs across the enterprise basecamp. Documentation available at https://docs.withwillow.ai/api/willow-api. Developer documentation is at docs.withwillow.ai/api/willow-api.
What industry is Webrix in?
Webrix's product category is AI Agent Governance Software. Its primary akta.pro industry code is HDABAHAK, Data Security & Privacy for Cloud (DLP, DSPM, Tokenization), with a secondary code of HDAEAHAG, iBPMS (Intelligent BPM Suites) & Process Automation Suites. Its NAICS code is 5182 and its SIC code is 7373.