BTB-Bildungswerk für therapeutische Berufe

Name

BTB-Bildungswerk für therapeutische Berufe

Legal name

BA Bergische Akademie für Erwachsenenbildung GmbH

Website

https://btb.info

Company type

Private

Founded year

1985

Operating status

Operating

Headcount range

11–50 employees

Ownership category

akta.pro rank

Product category

Vocational Distance Learning / Therapeutic Professions Education

NAICS

Computer Training (611420)

SIC

Services-Educational Services (8200)

akta.pro primary industry

Language & Cross-Cultural Training (BPACANAL)

Keywords

• Distance learning
• Therapeutic professions
• Professional certification
• Health education
• Vocational training

Headquarters

HQ city

Remscheid

HQ country

Germany

HQ region

Europe

Offices8 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Technology or R&D, Operations, Marketing or Sales, Others

Revenue model

1. Tuition / Course Fees: BTB generates revenue through tuition fees charged for its distance learning programs. Courses are priced individually; exact pricing is not publicly disclosed and requires requesting the free study program brochure. AZAV-certified courses are eligible for full or partial government funding via Bildungsgutschein (education voucher).

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels7 records

Core offering

BTB-Bildungswerk für therapeutische Berufe is a German distance-learning institute (Fernschule) that delivers state-approved, modular training programs for therapeutic and health-related professions. Its core catalog spans 40+ Fernlehrgänge across seven subject areas (Prevention+Health, Pedagogy, Psychology, Human Medicine, Veterinary Medicine, Care+Nursing, Fitness+Sports), delivered through a proprietary online learning platform (Webcampus) and culminating in certifications for practice in fields such as Heilpraktiker, nutritional counseling, and psychological advising.

Product overview

BTB-Bildungswerk für therapeutische Berufe is a distance learning institution offering over 40 professional courses and more than 100 course combinations across seven subject areas: Prevention + Health, Pedagogy, Psychology, Human Medicine, Veterinary Medicine, Care + Nursing, and Fitness + Sports. The core offering consists of state-approved (ZFU) distance learning programs that combine self-study materials (printed study letters, audiobooks, PDFs) with practical seminars and webinars. The platform includes the Webcampus online learning portal with an AI-powered learning partner called StudyBuddy, alongside career guidance tools (aptitude test, learning style test, training compass). Programs range from 8-month certifications to 30-month practitioner qualifications, with many offering specialization add-ons (Fachrichtungen) that combine multiple certifications into comprehensive professional training packages.

Differentiator

Problem solved

Functional benefit

Brands

• Webcampus: Online learning platform for students
• StudyBuddy
• StudyBuddy (KI-Lernpartner)

Products and services

• Heilpraktiker/in (Ausbildung) ZFU-approved Fernlehrgang preparing learners for the German Heilpraktiker examination and licensed practice as a non-physician alternative-medicine practitioner.
• Heilpraktiker/in für Psychotherapie State-approved distance learning course qualifying learners for the restricted Heilpraktiker für Psychotherapie license.
• Ernährungsberater/in Fernlehrgang training graduates to work as qualified nutritional counselors in preventive-health, wellness, and clinical settings.
• Psychologische/r Berater/in Fernlehrgang certifying learners as psychological counselors (Psychologischer Berater / Personal Coach) under § 1 HPG.
• Systemische/r Berater/in Fernlehrgang training learners in systemic counseling methodology for use in coaching, organizational, and therapeutic settings.
• Erziehungsberater/in Fernlehrgang qualifying graduates as education/parenting counselors for families, schools, and social institutions.
• Tierheilpraktiker/in Fernlehrgang preparing graduates for practice as animal naturopaths (Tierheilpraktiker) under veterinary law.
• Fitnesstrainer/in B- und A-Lizenz Fernlehrgang qualifying graduates as fitness trainers with B-Lizenz (basic) and A-Lizenz (advanced) credentials for studio and freelance work.
• Personal Trainer Fernlehrgang certifying graduates as personal trainers for one-on-one client work in fitness, rehabilitation, and lifestyle coaching.
• Betreuungskraft nach § 43b, 53b SGB XI AZAV-eligible Fernlehrgang qualifying graduates as certified care assistants (Betreuungskraft) in German nursing/elder-care facilities under § 43b, 53b SGB XI.

Quantifiable outcome

• AZAV-certified courses can be funded up to 100% via government Bildungsgutschein from employment agencies
• +1 more outcomes

Named customers5 records

Segments5 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

Two partnerships are on record, tiered minor.

• Verband freier Tierheilpraktiker e. V. (VfT)minorOthersBTB offers graduates of the Tierheilpraktiker program a 25 EUR subsidy toward their membership in the Verband freier Tierheilpraktiker (VfT) professional association. This supports graduates in obtaining professional liability insurance and network access necessary for practicing.
• Verband Deutscher Heilpraktiker e. V. (VDH)minorOthersBTB offers graduates of the Heilpraktiker program a 25 EUR subsidy toward their membership in the Verband Deutscher Heilpraktiker (VDH) professional association, facilitating graduates' entry into the professional community and practice establishment.

Scale indicators5 records

Recent moves6 records

Expansion highlights4 records

Broad incumbents

• WBS TRAINING: German AZAV-certified training provider with a strong catalog of AZAV-funded health, care, and coaching programs; overlaps with BTB in funding mechanism and segments but operates at significantly larger scale with broader course breadth.
• Deutsche Angestellten-Akademie (DAA): Major German adult education and retraining provider with AZAV-certified courses in care, health, and pedagogy; competes with BTB primarily for Bildungsgutschein-funded learners and re-skilling candidates.
• alfatraining Bildungszentrum: AZAV-certified German education provider focused on professional retraining including health and care segments; comparable in funding model and target learner but significantly larger in scale and course breadth than BTB.
• COMCAVE.COLLEGE: German retraining and continuing-education provider with AZAV-funded health, care, and commercial programs; competes for the same Bildungsgutschein-funded adult-learner pool that drives BTB's core demand.
• SRH Fernhochschule – The Mobile University: Accredited German Fernhochschule with health and psychology programs; larger and more academic in orientation than BTB but competes for adult learners seeking flexible, accredited continuing education.
• AKAD University: Larger, established German Fernhochschule with broader academic and professional programs including health and psychology tracks; competes with BTB for the same adult-learner demographic but operates at greater scale and broader scope.
• Eckert Schulen / Eckert College: Established German private education group offering health, care, and therapeutic vocational programs via distance and blended formats; broader portfolio than BTB but directly overlaps in the Heilpraktiker and care-worker segments.

Direct peers

• SGD (Studiengemeinschaft Darmstadt): One of Germany's largest Fernschulen offering state-approved distance learning across health, therapeutic, pedagogy, and psychology programs — directly comparable to BTB in format, accreditation, and target audience of adult continuing-education learners.
• Fernakademie für Erwachsenenbildung: German distance learning provider under the Klett Group offering ZFU-approved courses including health and therapeutic professions — comparable business model, regulatory framework, and learner segments as BTB.
• ILS (Institut für Lernsysteme): Leading German Fernschule with a comparable ZFU-approved catalog spanning health, fitness, psychology, and pedagogy courses; the closest format competitor to BTB in the therapeutic and wellness distance-learning segment.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/btb-bildungswerk-f%C3%BCr-therapeutische-berufe

Compliance3 records

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about BTB-Bildungswerk für therapeutische Berufe