Bildungzentrum Nürnberg

What Bildungzentrum Nürnberg does

Bildungszentrum Nürnberg (BZ) is a municipal adult education center (Volkshochschule) operated by the City of Nuremberg (Stadt Nürnberg) and structurally embedded in the Bildungscampus Nürnberg alongside the Stadtbibliothek Nürnberg and the Nicolaus-Copernicus-Planetarium. The institution delivers seven core program areas — Deutsch und Integration, Sprachen, Gesundheitsbildung, Beruf und Digitales, Gesellschaft und Kultur, Grundbildung, and Planetarium — plus thematic verticals such as MINT, Demokratie im Gespräch, In My Language, Zukunftsfähig, and Literatur erleben. BZ serves Nuremberg residents across six persona segments including adults with migration backgrounds, working professionals, health-and-wellness seekers, cultural learners, senior citizens, and corporate clients, and it also delivers certification pathways through Cambridge, Telc, IHK, and Xpert testing-center status.

The technical platform is built around the Mein BZ customer portal for self-service course registration, shopping cart, certificate download, and SEPA direct debit payment, integrated with the vhs.cloud online learning platform for synchronous and asynchronous course delivery (including remote Korean A1.0 at €130 for 20 units). Supporting infrastructure includes Zoom (with a centralized BZ Education License), Microsoft Teams for educational counseling, Matomo for anonymized web analytics, and the XQueue newsletter platform. AI use is limited to AI-generated transcription of the monthly KontaktAufnahme podcast, flagged as potentially error-prone.

The business model mixes participant course fees (typically €10–€195 per course, with some health courses eligible for Krankenkassenförderung), federal and state reimbursements (BAMF for Integrationskurse; Agentur für Arbeit for vocational programs), and corporate enrollment fees via Firmenanmeldung. The institution operates under tax-exempt status (§4 Nr. 22 UStG, VAT ID DE 133 552 578) and is directed by Arne Zielinski as Direktor Bildungscampus der Stadt Nürnberg, with Mayor Marcus König as authorized representative. Distribution is multi-venue across the headquarters at Gewerbemuseumsplatz 1, the südpunkt at Pillenreuther Straße 147, the Stadtbibliothek Zentrum, and Johannes-Scharrer-Gymnasium Altbau, complemented by digital channels including SEO, social media (Facebook, Instagram, YouTube), a podcast, and the Nürnberg Digital Festival.

Name

Bildungzentrum Nürnberg

Legal name

Stadt Nürnberg - Bildungszentrum Nürnberg

Website

https://bz.nuernberg.de

Company type

Private

Operating status

Operating

Headcount range

1–10 employees

Short description

Bildungszentrum Nürnberg is a municipal adult education center (Volkshochschule) operated by the City of Nuremberg, delivering language, integration, health, career, and cultural courses to Nuremberg residents through the Bildungscampus alongside the city library and planetarium.

Ownership category

akta.pro rank

Product category

Adult Education

NAICS

Educational Services (611), All Other Schools and Instruction (61169)

SIC

Services-Educational Services (8200)

akta.pro industry

PRIMARYEDAAAEAB

Community & Adult Education (Municipal/Community Schools)

Education/Adult & Continuing Education/Continuing Education (Noncredit) & Lifelong Learning Programs

SECONDARYEDAAAEAL

Online/Hybrid Lifelong Learning Platforms & Open Enrollment Programs

Education/Adult & Continuing Education/Continuing Education (Noncredit) & Lifelong Learning Programs

Keywords

• Adult education services
• Language learning courses
• Integration training
• Professional development courses
• Community education programs

Headquarters

HQ city

Nürnberg

HQ country

Germany

HQ region

Europe

Offices4 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Technology or R&D, Marketing or Sales

Revenue model

1. Course Fees (Kursentgelte): Direct course enrollment fees charged to participants. Prices vary by course type, duration, and format. Some courses offer health insurance subsidies (Krankenkassenförderung). Tax-exempt under §4 Nr. 22 UStG.
2. Government-Subsidized Courses: Integration courses funded by BAMF (Bundesamt für Migration und Flüchtlinge), and vocational training funded by Agentur für Arbeit. Revenue received from government agencies for qualifying participants.
3. Corporate Training (Firmenanmeldung): Companies and non-profit organizations can sponsor employees for professional development courses under the Firmenanmeldung program.

Pricing tiers

Go-to-market motion1 record

Distribution channels5 records

Marketing channels6 records

Core offering

Bildungszentrum Nürnberg is the municipal adult education center of the City of Nuremberg, delivering in-person and online courses across German and integration training, world languages, health and wellness, career and digital skills, society and culture, basic education, and planetarium programming. The institution serves individual adult learners, families, and corporate clients through self-service online enrollment, on-site classes at multiple Nuremberg venues, and government-subsidized integration and vocational pathways.

Product overview

Bildungzentrum Nürnberg operates as a comprehensive adult education center (Volkshochschule) under the Bildungscampus Nürnberg umbrella. The organization offers a multi-category educational portfolio organized into seven main program areas: Deutsch und Integration (German language and integration), Sprachen (world languages including Korean, English), Gesundheitsbildung (health and wellness including yoga and dance), Beruf und Digitales (career and digital skills), Gesellschaft und Kultur (society, culture, and literature), Grundbildung (basic literacy), and Planetarium (astronomy education). The institution provides both in-person courses at locations including the main Bildungszentrum, südpunkt, and Stadtbibliothek, as well as online learning via the vhs.cloud platform. Digital services include the 'Mein BZ' customer portal for registration and course management, and the monthly 'KontaktAufnahme' podcast. The center also serves corporate clients through firm enrollment services and offers second-chance education programs for school completion.

Differentiator

Problem solved

Functional benefit

Products and services

• Deutsch und Integration German language courses and integration programs for immigrants, refugees, and other learners, including BAMF-funded Integrationskurse and citizenship preparation, available in-person and online.
• Sprachen (World Languages) Foreign language courses covering English, Korean, and other world languages from beginner to advanced proficiency levels, including online delivery via vhs.cloud.
• Gesundheitsbildung (Health Education) Health and wellness education courses including yoga, dance, relaxation, stress management, and movement programs, many eligible for statutory health insurance subsidies.
• Beruf und Digitales (Career and Digital Skills) Career development and digital skills programs covering computer literacy, digital life skills, business education, AI courses, and professional competency training for working adults.
• Gesellschaft und Kultur (Society and Culture) Society and culture courses including literature, politics, history, creative writing workshops, and city discovery tours for adult learners.
• Grundbildung (Basic Education) Basic education and foundational literacy programs aimed at adults seeking to develop core reading, writing, and numeracy skills.
• Planetarium Programs Astronomy and space science education programs delivered through the Nicolaus-Copernicus-Planetarium Nürnberg, part of the Bildungscampus Nürnberg.
• Firmenanmeldung (Corporate Enrollment) Dedicated corporate enrollment service enabling companies and non-profit organizations to sponsor employees for professional development courses with centralized billing.
• Zweite Chance / Schulabschlüsse (Second Chance Education) Second-chance education programs allowing adults to obtain school-leaving certificates and equivalent qualifications, supported by Agentur für Arbeit funding.
• MINT Programs Science, technology, engineering, and mathematics education programs offered jointly with Stadtbibliothek Nürnberg to engage learners of all ages in STEM topics.

Named customers4 records

Segments6 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration7 records

AI capability2 records

Feature3 records

Partnerships

Six partnerships are on record, tiered core and minor.

• decide Internet Services GmbHcoreTechnology or IntegrationWebsite technology and design partner responsible for the Bildungszentrum website development and maintenance. Located at Holzmarkt 3, 91438 Bad Windsheim.
• Bundesamt für Migration und Flüchtlinge (BAMF)coreStrategic or Co-development PartnerGerman Federal Office for Migration and Refugees - provides government funding and regulatory oversight for integration courses (Integrationskurse) offered by Bildungszentrum.
• Examination Institutes (Cambridge, Telc, IHK, Xpert)minorChannel Partner/ Reseller/ DistributorVarious examination and certification bodies for language and professional qualifications. Bildungszentrum serves as testing center for Cambridge English, Telc, IHK, and Xpert certifications.
• Noris-Arbeit (NOA) gGmbHminorStrategic or Co-development PartnerCooperation partner for job integration projects (Jobbegleiter Nürnberg, EMMI). Data shared with consent for consultation purposes.
• Stadtbibliothek NürnbergcoreStrategic or Co-development PartnerCo-located within the Bildungscampus Nürnberg, offering joint programming including children's courses, language learning resources, and cultural events.
• Nicolaus-Copernicus-Planetarium NürnbergcoreStrategic or Co-development PartnerPart of the Bildungscampus Nürnberg, offering astronomy and science education programs as part of the integrated educational offering.

Scale indicators2 records

Recent moves6 records

Expansion highlights6 records

Market position

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• YouTubeyoutube.com/user/bildungscampus/videos
• Facebookfacebook.com/bz.nuernberg
• Instagraminstagram.com/bz_nuernberg
• LinkedInlinkedin.com/company/bildungzentrum-n%C3%BCrnberg

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Bildungzentrum Nürnberg