Citizens Advice Hammersmith & Fulham

What Citizens Advice Hammersmith & Fulham does

Citizens Advice Hammersmith & Fulham is a registered charity (legal entity: Hammersmith & Fulham Citizens Advice Bureau Service Ltd; Charity Registration Number 1054505) operating as the local bureau of the national Citizens Advice network in the London Borough of Hammersmith & Fulham. Founded in 1939, the organisation provides free, confidential, and impartial advice on benefits, debt, housing, employment rights, and consumer rights to anyone who lives, works, or studies in the borough. Its core service is general advice delivered through an adviceline (0808 278 7832, Mon-Fri 10am-4pm), email, WhatsApp, webchat, and face-to-face consultations at the Avonmore Library & Neighbourhood Centre on North End Crescent. The bureau is not technology-focused; its platform is the multi-channel advice workflow itself, augmented by a third-party "Money Advice" chatbot for debt triage.

Specialised service lines include FCA-accredited debt advice (FRN: 617622) delivered in partnership with Debt Free Advice, energy cost support providing fuel vouchers and grants, and volunteer-led Money Skills Training in financial capability. The organisation is FCA-regulated for debt advice and ICO-registered (Z5328396) for data protection. The business model is non-commercial: services are free to end users and operations are funded through charitable grants and public donations. With approximately 20 employees, CAHF runs a community-led go-to-market anchored in local authority partnerships, social media presence (YouTube, X/Twitter, Facebook), and word-of-mouth within the borough, serving a single-geography customer base of borough residents.

Name

Citizens Advice Hammersmith & Fulham

Legal name

Hammersmith & Fulham Citizens Advice Bureau Service Ltd

Website

https://cahf.org.uk

Company type

Private

Operating status

Operating

Headcount range

11–50 employees

Short description

Citizens Advice Hammersmith & Fulham is a London borough charity providing free, confidential advice on benefits, debt, housing, employment, and consumer rights to residents, workers, and students of the borough across phone, webchat, WhatsApp, email, and face-to-face channels.

Ownership category

akta.pro rank

Product category

Community Advice Services

NAICS

Other Individual and Family Services (62419)

SIC

Services-Management Consulting Services (8742)

akta.pro primary industry

Mortgage Delinquency & Foreclosure Prevention Counseling (FSAEAFAF)

Keywords

• Free legal advice
• Debt counselling
• Housing advice
• Benefits guidance
• Consumer rights advice

Headquarters

HQ city

London

HQ country

United Kingdom

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Others

Revenue model

1. Charitable funding and donations: As a registered charity, the organization operates primarily through grants and charitable funding, supplemented by public donations. Services are provided free of charge to all residents.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels2 records

Core offering

Citizens Advice Hammersmith & Fulham provides free, confidential, and impartial advice to local residents on a wide range of issues including benefits, debt, housing, employment, and consumer rights. The charity also runs an Energy Cost Cost-of-Living Support Service to help households manage rising utility bills and operates FCA-regulated debt advice (FRN 617622) in partnership with Debt Free Advice.

Product overview

Citizens Advice Hammersmith & Fulham operates as a single integrated advice service providing free, confidential, impartial guidance across multiple life areas. The core offering includes general advice on benefits, housing, employment, and consumer rights, supplemented by specialized FCA accredited Debt Advice delivered in partnership with Debt Free Advice. Additional services include Energy Cost Support with fuel vouchers and grants, and Money Skills Training delivered by volunteers. All services are accessible through multiple channels including phone (0808 278 7832), email, WhatsApp, face-to-face visits, and webchat.

Differentiator

Problem solved

Functional benefit

Products and services

• Generalist Advice Service Free, confidential, impartial advice and casework support on a broad range of everyday issues including benefits, housing, employment, and consumer rights, delivered to adult residents of the London Borough of Hammersmith & Fulham via phone, email, WhatsApp, webchat, and face-to-face channels.
• FCA-Regulated Debt Advice FCA-authorised debt advice (FRN 617622) covering budgeting, negotiation with creditors, and formal debt solutions (such as Debt Relief Orders and bankruptcy), delivered in partnership with Debt Free Advice. For residents of Hammersmith & Fulham struggling with unmanageable personal debt.
• Energy Cost Cost-of-Living Support Service A targeted support service helping Hammersmith & Fulham residents reduce household energy costs, navigate tariffs, access hardship funds, and apply for cost-of-living assistance.

Segments1 record

Ideal customer profiles1 record

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

One partnership is on record.

• Debt Free AdvicecoreStrategic or Co-development PartnerCAHF provides FCA accredited debt advice in partnership with Debt Free Advice. Clients can access specialized debt advice through this partnership, with referrals available via the Money Advice chatbot or direct contact through 0808 278 7832 (option 4).

Recent moves5 records

Expansion highlights4 records

Others

• AdviceUK: The membership body for independent advice charities in the UK. Adjacent to CAHF as an ecosystem/support organization rather than a direct service competitor, helping similar local charities with funding, training, and standards.

Direct peers

• Christians Against Poverty (CAP): A UK charity delivering free debt counseling, money education, and poverty-relief services. Comparable in mission and FCA-regulated debt advice to CAHF, with a faith-based operating model and national footprint.
• StepChange Debt Charity: One of the UK's largest specialist debt advice charities, providing FCA-regulated debt counseling across the country. Comparable to CAHF's FCA-accredited Debt Advice service but operating at national scale and with a debt-only focus.
• Citizens Advice Islington: Another London borough-level Citizens Advice bureau delivering free, FCA-regulated debt and welfare advice on benefits, housing, employment, and consumer rights. Directly comparable in scope, funding model, and client demographic to CAHF.
• PayPlan: A free, FCA-regulated debt advice and management plan provider in the UK. Comparable to CAHF's debt advice service in regulatory standing and client demographic, though operating at national scale and with stronger focus on formal DMPs.
• Citizens Advice Camden: Adjacent London borough Citizens Advice bureau offering the same free, multi-channel community advice on debt, benefits, housing, employment, and consumer rights. Operates under the same national Citizens Advice branding and funding model as CAHF.
• National Debtline (Money Advice Trust): A national telephone and online debt advice service run by the Money Advice Trust. Comparable to CAHF's debt advice offering in function, providing free regulated debt counseling, but at a national rather than borough scope.

Broad incumbents

• Citizens Advice (national): The national umbrella body for the Citizens Advice network in England and Wales. Provides the broader brand, policy research, and webchat infrastructure that local bureaus like CAHF operate within, and sets standards for the debt and advice services CAHF delivers.

Emerging players

• Money Wellness: A UK debt advice charity providing free, FCA-regulated debt counseling and money guidance online and by phone. Overlaps with CAHF's debt advice offering and targets a similar vulnerable client base, but operates as a digital-first national service.

Regional players

• Citizens Advice Scotland: The Scottish equivalent of the national Citizens Advice body, operating its own network of local bureaux across Scotland. Comparable service portfolio to CAHF but operating under separate Scottish jurisdiction and funding.

Market position

Strengths1 record

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights5 records

Customer concentration

• Xx.com/cahfservice
• YouTubeyoutube.com/@citizensadvicehammersmithf6850
• Facebookfacebook.com/citizensadvicehf
• LinkedInlinkedin.com/company/citizens-advice-hammersmith-fulham

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Citizens Advice Hammersmith & Fulham