CAMEC JCB CORPORATION

What CAMEC JCB CORPORATION does

CAMEC JCB Corporation is a privately-held, family-owned industrial distributor headquartered in Quezon City, Metro Manila, Philippines. Founded in 1981 as the exclusive marketing arm of parent CAMEC (Compressed Air Machineries and Equipment Corporation), the company imports and distributes premium heavy equipment and diesel electric generators across the Philippines through a network of 7 branches nationwide. Its portfolio spans Mecalac backhoe loaders, Merlo telehandlers and self-loading mixers, AJ Power diesel generators, Climax portable boring machines, and supporting brands including Sany, Shantui, Hyundai, Case, Terex, Potain, Isuzu, Bobcat, Genie, Powerplus, and Eurocomach. Under founding Chairman Engr. Manuel Pablico and 2nd-generation President Archie Pablico, the company has operated for over 40 years and held market leader position in the Philippines Backhoe Loader segment for 5 of 7 years between 2009-2015.

The business operates a sales-led, quote-based GTM model with no public pricing or e-commerce. Customers reach the company via direct sales phone, email, and 7 physical branch locations. Revenue is generated through one-time hardware sales of new heavy equipment and generators, supplemented by recurring aftersales service, parts, and maintenance. The customer base is enterprise and spans multiple verticals: construction and infrastructure (primary), power generation and utilities (primary), mining and oil and gas, agriculture, disaster preparedness and climate response, and transportation and logistics. Notable capabilities include a 16MW diesel peaking power plant delivery for a major Philippine electric provider and the first-mover introduction of the '9-in-1' backhoe loader concept to the Philippines market.

The company has no external institutional investment, no disclosed revenue or funding, and no AI/ML, app, or API product surface. Forward momentum is signaled by 6x headquarters expansion along Commonwealth Avenue and stated plans to add 3-5 additional branches nationwide. Distribution is domestic-only (Philippines), with no disclosed exports. Compliance footprint includes formal adherence to the Philippines Data Privacy Act of 2012 and National Privacy Commission registration.

Name

CAMEC JCB CORPORATION

Legal name

CAMEC JCB CORP.

Website

https://camecjcb.com.ph

Company type

Private

Founded year

1981

Operating status

Operating

Headcount range

51–100 employees

Short description

CAMEC JCB Corporation is a family-owned distributor of premium heavy equipment and diesel generators in the Philippines, importing and reselling brands such as Mecalac, Merlo, and AJ Power across 7 branches to construction, power generation, mining, and agricultural customers.

Ownership category

akta.pro rank

Product category

Heavy Equipment and Diesel Generator Distribution

NAICS

Construction and Mining (except Oil Well) Machinery and Equipment Merchant Wholesalers (423810)

SIC

Wholesale-Machinery, Equipment & Supplies (5080), Wholesale-Industrial Machinery & Equipment (5084), Construction, Mining & Materials Handling Machinery & Equip (3530)

akta.pro primary industry

Workshop Tools, Equipment & Lift Systems Distribution (TLAKAOAM)

Keywords

• Heavy equipment distribution
• Diesel generator sales
• Backhoe loaders
• Telescopic handlers
• Construction machinery

Headquarters

HQ city

Quezon City

HQ country

Philippines

HQ region

Asia

Offices8 records

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Personnel, Marketing or Sales, Infrastructure, Others

Revenue model

1. Heavy Equipment Sales: Sale of new heavy equipment including backhoe loaders, telehandlers, self-loading mixers, and portable tools from partnered brands such as Mecalac, Merlo, Climax, Sany, Shantui, Hyundai, Case, Terex, and others.
2. Electric Generator Sales: Sale of AJ Power diesel generators and generator sets for power generation applications.
3. Aftersales Service and Parts: Service, maintenance, and spare parts supply for heavy equipment and generators, described as a primary strength with commitment to 'More Options More Solutions.'

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels4 records

Core offering

CAMEC JCB Corporation distributes brand new heavy equipment (Merlo telescopic handlers, Mecalac backhoe loaders, Merlo self-loading mixers, Sany excavators, Climax portable boring machines, Shantui, Hyundai, Case, Terex, Potain, Isuzu, Bobcat, Rhino, Genie, Powerplus, and Eurocomach equipment) and AJ Power diesel electric generators to construction, infrastructure, mining, agriculture, power generation, and disaster response sectors in the Philippines. The company complements equipment sales with aftersales service, maintenance, and spare parts supply through state-of-the-art service bays and warehouses, supported by a 7-branch nationwide network and quote-based purchasing.

Product overview

CAMEC JCB Corporation distributes heavy equipment and diesel electric generators in the Philippines. The product portfolio includes Merlo telescopic handlers (33.7-115 EE, 38.7-110, 40.17 EE, 50.18 EE), Mecalac backhoe loaders (TLB 870, TLB 890, TLB 990), Merlo self-loading mixers (DBM 2500, DBM 3500), Climax BB5000 portable boring machines, and AJ Power diesel generators (AJ220). The company positions itself as a one-stop provider offering brand new heavy equipment combined with aftersales service and maintenance support.

Differentiator

Problem solved

Functional benefit

Products and services

• Mecalac TLB 870 Backhoe Loader Backhoe loader with operating weight of 7,695 KG, net power of 70 KW, and dig depth of 5,744 MM, designed for digging and lifting tasks in tight urban spaces. Distributed by CAMEC JCB Corporation in the Philippines as part of the Mecalac backhoe loader line.
• Mecalac TLB 890 Backhoe Loader Versatile backhoe loader with operating weight of 8,775 KG and dig depth of 5,698 MM, featuring a powerful engine for demanding digging and lifting tasks in urban environments. Distributed by CAMEC JCB Corporation in the Philippines.
• Mecalac TLB 990 Backhoe Loader Backhoe loader with operating weight of 8,765 KG and dig depth of 6,950 MM, designed for rugged, versatile and highly productive operations. Distributed by CAMEC JCB Corporation in the Philippines.
• Merlo TF 38.7 Telescopic Handler Telescopic handler with max lift height of 23.3ft, gross power of 120.7hp, and max lift capacity of 8,377.57lb. Distributed by CAMEC JCB Corporation in the Philippines.
• Merlo DBM 3500 Self-Loading Mixer Self-loading mixer with 500 HP Deutz engine and 4,000kg weight, designed for on-site concrete mixing and transportation. Distributed by CAMEC JCB Corporation in the Philippines.
• Merlo DBM 2500 Self-Loading Mixer Self-loading mixer with maximum load capacity of 2,500 kg, lift height of 3,500mm, and Deutz 100hp engine. Distributed by CAMEC JCB Corporation in the Philippines.
• Merlo 33.7-115 EE Telescopic Handler Telescopic handler model with compact design and efficient power delivery. Distributed by CAMEC JCB Corporation in the Philippines.
• Merlo 38.7-110 Telescopic Handler Telescopic handler with maximum lift capacity of 3,800 kg, maximum lift height of 6.9 meters, powered by 110 HP Deutz Tier 4 Final engine with Eco Power Drive system reducing fuel consumption by up to 18%. Distributed by CAMEC JCB Corporation in the Philippines.
• Merlo 40.17 EE Telescopic Handler Telescopic handler with 4,000 kg lift capacity and 17-meter lift height. Distributed by CAMEC JCB Corporation in the Philippines.
• Merlo 50.18 EE Telescopic Handler Telescopic handler with 5,000 kg lift capacity and 18-meter lift height. Distributed by CAMEC JCB Corporation in the Philippines.
• Climax BB5000 Portable Boring Machine Portable line boring machine with boring diameter of 1.5 to 24 inches, up to 650 ft-lbs torque, and setup time under 30 minutes. Features modular design with electric, pneumatic, or hydraulic drive options. Distributed by CAMEC JCB Corporation in the Philippines.
• AJ Power AJ220 Electric Generator Electric generator with 50 Hz frequency, 220 kVA / 176 kW power output, powered by Perkins engine. Distributed by CAMEC JCB Corporation in the Philippines for backup power, peak load support, and power generation applications.
• AJ Power Diesel Generator Sets AJ Power diesel electric generators manufactured using the latest technology and highest quality components, rigorously tested and certified to meet the highest safety standards. Distributed by CAMEC JCB Corporation in the Philippines for backup power, peak load support, and modular power plant solutions.
• Aftersales Service and Spare Parts Comprehensive service, maintenance, and spare parts supply for heavy equipment and generators, delivered through state-of-the-art Service Bays and a spacious Spare Parts & Attachments warehouse under the "More Options More Solutions" commitment.

Quantifiable outcome

• Market leader in Backhoe Loader segment for 5 out of 7 years (2009-2015)
• +1 more outcomes

Named customers1 record

Segments6 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

16 partnerships are on record, tiered core and supporting.

• MerlocoreChannel Partner/ Reseller/ DistributorItalian manufacturer of telehandlers and self-loading mixers. CAMEC JCB distributes Merlo products in the Philippines including telehandler models (33.7-115, 38.7-110, 40.17, 50.18) and self-loading mixers (DBM 2500, DBM 3500).
• MecalaccoreChannel Partner/ Reseller/ DistributorFrench manufacturer of backhoe loaders. CAMEC JCB distributes Mecalac TLB series backhoe loaders (TLB 870, TLB 890, TLB 990) in the Philippines.
• AJ PowercoreChannel Partner/ Reseller/ DistributorNorthern Ireland manufacturer of diesel generators. CAMEC JCB distributes AJ Power generators including the AJ220 model (220 kVA / 176 kW) and modular power plant solutions.
• Climax Portable ToolssupportingChannel Partner/ Reseller/ DistributorManufacturer of portable line boring machines and tools. CAMEC JCB distributes Climax BB5000 portable boring machine in the Philippines.
• SanysupportingChannel Partner/ Reseller/ DistributorChinese heavy equipment manufacturer. CAMEC JCB distributes Sany excavators including SY215C model.
• ShantuisupportingChannel Partner/ Reseller/ DistributorChinese construction equipment manufacturer including bulldozers and compactors.
• HyundaisupportingChannel Partner/ Reseller/ DistributorKorean heavy equipment manufacturer. CAMEC JCB distributes Hyundai construction equipment in the Philippines.
• CasesupportingChannel Partner/ Reseller/ DistributorGlobal construction equipment brand. CAMEC JCB distributes Case equipment in the Asia Pacific region.
• TerexsupportingChannel Partner/ Reseller/ DistributorAmerican lifting and material handling equipment manufacturer.
• PotainsupportingChannel Partner/ Reseller/ DistributorTower crane manufacturer owned by Manitowoc. CAMEC JCB distributes Potain tower cranes in the Philippines.
• IsuzusupportingChannel Partner/ Reseller/ DistributorJapanese truck manufacturer. CAMEC JCB distributes Isuzu trucks in the Philippines.
• BobcatsupportingChannel Partner/ Reseller/ DistributorCompact equipment manufacturer (Doosan). CAMEC JCB distributes Bobcat equipment in Southeast Asia.
• RhinosupportingChannel Partner/ Reseller/ DistributorEquipment manufacturer for construction and material handling applications.
• GeniesupportingChannel Partner/ Reseller/ DistributorAerial work platform manufacturer (Terex). CAMEC JCB distributes Genie lift equipment.
• PowerplussupportingChannel Partner/ Reseller/ DistributorPower equipment manufacturer.
• EurocomachsupportingChannel Partner/ Reseller/ DistributorMini excavator manufacturer (Sampierana group).

Scale indicators4 records

Recent moves9 records

Expansion highlights4 records

Market position

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/camecjcbcorp

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about CAMEC JCB CORPORATION