What Camp New Journey does

Camp New Journey is a Christian summer camp and retreat center operated by New Journey Ministries, a 501(c)(3) nonprofit (Tax ID 37-2155998) headquartered at 22601 Big Pines Hwy, Valyermo, California on 20 acres within the Angeles National Forest in the San Bernardino Mountains. The camp offers 5-day overnight summer programs for youth entering grades 1 through 8, a winter camp, Scout Week, a Family Camp, customizable group retreats (church, corporate, wedding), a Counselor-In-Training leadership program capped at 20 participants, and a branded online merchandise store. Capacity is 90 cabin beds plus tenting for up to 120 overnight guests, with dining and multipurpose areas accommodating up to 200 people, and over 25 activities spanning adventure (archery, zipline, drone challenge, horseback riding), aquatics (kayaking, lake and pool swimming), arts (photography, video production), and sports.

The underlying technology stack is minimal and consists of off-the-shelf services: the Bunk1 third-party mobile app for parent-camper messaging and facial-recognition photo sharing; Stripe for credit card donations; and CashApp, PayPal, Venmo, and Zelle for camp and retreat payments. There is no proprietary platform, no API, and no disclosed AI/ML capability. Marketing is conducted through Facebook, Instagram, and TikTok plus the camp's own website, with referral pipelines through church and community organization partnerships.

The business model combines five revenue streams: (1) summer camp fees at $350 per camper with a non-refundable $30 deposit; (2) retreat facility rentals at $40 per person per night or a $2,000 flat rate for groups under 50, plus meals at $8-12 each and a $750 deposit; (3) merchandise sales through The Shop at $15-$25 per item; (4) tax-deductible donations via the General Fund, Campership program, and Adopt-A-Cabin sponsorships ($1,200 to $15,000); and (5) scholarship partnership revenue via Angel Tree Camping and Psalm68Five Ministries, where external donor funds cover camper fees. Customer segments are fragmented across underserved youth (ages 7-17) from Los Angeles, Riverside, and San Bernardino Counties, church youth groups, families, corporate groups, and Scout troops; the organization is under new management and currently renovating the property to expand capacity.

Name

Camp New Journey

Legal name

New Journey Ministries

Website

https://campnewjourney.org

Company type

Private

Founded year

2000

Operating status

Operating

Headcount range

1–10 employees

Short description

Camp New Journey is a faith-based nonprofit summer camp and retreat center in California's San Bernardino Mountains, serving underserved youth, churches, families, and corporate groups with 5-day overnight camps, retreats, scholarships, and merchandise.

Ownership category

akta.pro rank

Product category

Summer Camp & Retreat Center

NAICS

Recreational and Vacation Camps (except Campgrounds) (721214), RV (Recreational Vehicle) Parks and Recreational Camps (72121)

SIC

Hotels, Rooming Houses, Camps & Other Lodging Places (7000)

akta.pro primary industry

Cabin & Cottage Campgrounds (THAGAOAD)

akta.pro secondary industries

Group Camping & Scout Camps (THAGAOAI), Family & Recreation Campgrounds (Amenities/Activities Focus) (THAMAJAJ), Traditional Campgrounds (Tent & Mixed-Use) (THAMAJAB)

Keywords

• Summer camp programs
• Youth retreat center
• Christian camp services
• Outdoor recreation programs
• Group facility rentals

Headquarters

HQ city

Valyermo

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Infrastructure, Supply Chain

Revenue model

1. Summer Camp Fees: Registration fees for 5-day summer camp programs for youth entering grades 1-8. Includes $30 deposit to secure spot. Full week registration pricing not publicly disclosed but referenced as $350 per camper.
2. Retreat Center Rentals: Facility rentals for group retreats including lodging ($40/person/night or $2,000 flat rate), meal services ($8-12 per meal), and activity add-ons. $750 deposit required to hold reservation.
3. Merchandise Sales: Camp merchandise including t-shirts ($15.99-$24.99), bucket hats ($15), novelty items sold through The Shop online store.
4. Donations and Fundraising: Donations through General Fund, Campership program, Adopt-A-Cabin sponsorship ($1,200-$15,000), and renovation fund. Tax-deductible 501(c)(3) donations.
5. Scholarship Program Partnership Revenue: Partnership with Psalm68Five Ministries and Angel Tree Camping provides scholarships to eligible children, funded by external donors rather than direct revenue.

Pricing tiers

Go-to-market motion3 records

Distribution channels3 records

Marketing channels4 records

Core offering

Camp New Journey delivers residential summer camp sessions for youth entering grades 1–8, winter camp retreats, and customizable multi-day group retreat packages on a 20-acre Christian campground in the Angeles National Forest. It also operates facility rentals, branded merchandise, and scholarship-funded programs that expand access for fatherless youth and children of incarcerated parents.

Product overview

Camp New Journey is a Christian summer camp and retreat center operating across multiple seasonal programs. The core offering consists of Summer Camp (5-day programs for grades 1-8), Winter Camp (winter retreats in San Bernardino Mountains), Group Retreats (customizable packages for churches, corporations, and families), and Specialty Programs including Scout Camp, Angel Tree Camping for children of incarcerated parents, and the Psalm68Five Scholarship Program for fatherless youth. Supporting offerings include a Counselor In Training teen leadership program (limited to 20 participants), The Shop online merchandise store, and over 25 activity options spanning Adventure (archery, zip line, drone challenge), Aquatics (kayaking, swimming), Arts (photography, video production), and Sports (gaga ball, volleyball). The camp also offers facility rental services for external groups and operates a Campership Fund providing financial assistance for families in need.

Differentiator

Problem solved

Functional benefit

Brands

• Psalm68Five: A scholarship program partnership with Psalm68Five Ministries offering scholarships or camperships to children without a father present in their lives.
• Angel Tree Camping
• Adopt-A-Cabin

Products and services

• Summer Camp Five-day overnight summer camp program for youth entering grades 1 through 8, featuring Christian programming and over 25 supervised activities in a forest setting.
• Winter Camp Winter retreat program for children, teens, and groups featuring snow-based activities such as cardboard sled building, snowball warfare, tubing, and winter worship.
• Group Retreats Customizable retreat packages for youth groups, churches, corporate clients, weddings, and families with overnight accommodations, meeting facilities, meal services, and recreational activities.
• Scout Camp Scout Week program for Girl and Boy Scout troops to earn over 40 badges and patches through outdoor skill-building activities.
• Angel Tree Camping Scholarship Program Partnership-funded scholarship program providing full camp attendance to children ages 8–15 of incarcerated parents through Angel Tree Camping.
• Psalm68Five Scholarship Program Partnership-funded scholarship program offering full or partial camp scholarships to children ages 8–15 without a father present due to death, incarceration, abandonment, or single-mother households.
• Counselors In Training (CIT) Program Teen leadership program with three modules teaching interpersonal, group-living, communication, organizational, and team-building skills through leadership curriculum, first aid training, and hands-on camp experience; limited to 20 participants per summer.
• The Shop Online merchandise store selling branded camp t-shirts ($15.99–$24.99), bucket hats ($15), and novelty items delivered to customers or available at camp.
• Family Camp Special multi-day camp session for adults and children to enjoy supervised activities including swimming, archery, fishing, arts and crafts, and campfires together.
• Camp Rental Full-facility rental for corporate events, youth group retreats, weddings, family gatherings, and special events with overnight accommodations, meeting facilities, and food services for groups up to 120 people.

Quantifiable outcome

• 25+ activities available for campers
• +2 more outcomes

Named customers3 records

Segments5 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration9 records

Feature1 record

Partnerships

Three partnerships are on record, tiered core and minor.

• Psalm68Five MinistriescoreStrategic or Co-development PartnerOfficial partnership providing scholarships to children without a father present in their lives (father passed away, incarcerated, abandoned family, or single mother homes). Children must be ages 8-15 and registered for a summer camp session. Scholarship covers 100% of camp fees. Joint program run by both organizations.
• Angel Tree CampingcoreStrategic or Co-development PartnerPartnership providing scholarships for children of incarcerated parents to attend Christian summer camp. Children ages 8-15 who are registered for Angel Tree Christmas or have an incarcerated parent/stepparent qualify. Full scholarship covering camp fees.
• Christian Camp and Conference Association (CCCA)minorOthersAccreditation and membership organization for Christian camps. Camp New Journey is listed as a member of CCCA.

Scale indicators6 records

Recent moves7 records

Expansion highlights2 records

Direct peers

• Hume Lake Christian Camps: Major California Christian camp operator with summer youth programs, retreat facilities, and year-round programming. Larger incumbent in the same faith-based camp category serving similar family and church audiences.
• Sky Ranch Christian Camps: Multi-site Christian summer camp operator serving youth and families across the western US with overnight programs and retreats. Comparable faith-based camp model with broader geographic footprint.
• Forest Home: Long-established Christian camp and retreat center also located in the San Bernardino Mountains with multiple sites serving youth, families, and church groups. Closest geographic and mission-aligned competitor to Camp New Journey.
• Mount Hermon Association: Northern California Christian conference and retreat center hosting youth camps, church retreats, and family programs. Closely comparable retreat + camp operating model with similar faith-based positioning.
• Thousand Pines Christian Camp: Southern California Christian summer camp and retreat center offering youth programs, church retreats, and family camp experiences. Directly comparable faith-based overnight camp model with similar programming.
• Timber Creek Ranch: California-based Christian summer camp focused on youth programs in a wilderness setting with horseback riding and adventure activities. Similar faith-based overnight camp targeting similar age groups.
• Pali Mountain Institute: Southern California-based overnight adventure camp providing youth, school, and retreat programming with outdoor activities. Comparable activity-based overnight camp competing in the same regional market.
• Refuge Retreat & Camp: California Christian camp and retreat ministry offering youth summer programs and group retreats. Comparable faith-based overnight camp with retreat rental model targeting church and family audiences.

Broad incumbents

• YMCA of Metropolitan Los Angeles Camp Programs: Regional YMCA operating overnight camps serving youth and families in Southern California with broader recreation and community programming. Larger incumbent offering overlapping but non-faith-based camp experiences.
• KOA (Kampgrounds of America): National franchise network of campgrounds and RV parks offering family camping and cabin lodging across the US. Represents broader outdoor-stay competitive set for retreat and family camp demand, though not faith-based.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/109781173940142
• LinkedInlinkedin.com/company/camp-new-journey

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Camp New Journey