Campus IL

What Campus IL does

Campus IL is a free, government-operated national digital learning platform serving all residents of Israel, operated by the National Digital Unit (מערך הדיגיטל הלאומי) under the Ministry of Economy and Industry in partnership with the Council for Higher Education. The platform is built on edX technology licensed from Harvard and MIT and aggregates online courses, structured learning programs, and live webinars from 63+ partner institutions, including all major Israeli universities (Tel Aviv, Hebrew, Technion, Weizmann, Bar-Ilan, Ben-Gurion) and government ministries (Education, Health, Labor, National Cyber Directorate). The catalog spans seven subject areas — Education & Teaching, Technology & Computers, Social Sciences, Life Sciences, Humanities, Exact Sciences, and Personal Development — with content available in Hebrew, Arabic, English, and Russian.

The product portfolio includes free individual courses (with optional paid certificates and academic credit pathways), structured multi-course programs such as the 121-hour QA Mastery Program and the Smart Admission Track enabling Tel Aviv University economics admission without a psychometric exam, plus live webinar events. The platform targets horizontal segments including high school and university students, teachers, government employees, job seekers, and senior citizens. Notable flagship programs include psychometric exam preparation (100,000+ learners), spoken Arabic via partnership with Madrasa (200,000+ exposure), and English for the Global Workplace supported by the Israel Innovation Authority.

Campus IL operates as a non-commercial public service: the platform is fully funded through Israeli government budgets with no revenue generated from learners. Optional paid certificates exist for academic credit and verified completion but represent a marginal revenue stream. The organization employs 43 staff in Bnei Brak, Israel, was founded circa 2019, and is governed under the leadership of founder Asaf Weiss, with policy oversight from HEC Chair Prof. Yaffa Zilbershatz and Minister of Economy and Industry Nir Barkat. There is no venture capital or private equity ownership; the entity is a national initiative, not an investable commercial company.

Name

Campus IL

Legal name

Campus IL - The National Initiative for Digital Learning, operated by the National Digital Unit of the State of Israel

Website

https://campus.gov.il

Company type

Private

Founded year

2019

Operating status

Operating

Headcount range

11–50 employees

Short description

Campus IL is a free, government-operated national digital learning platform built on edX technology, serving all Israeli residents with courses from 63+ universities and ministries, and operated by the National Digital Unit under the Ministry of Economy and Industry.

Ownership category

akta.pro rank

Product category

Online Education

NAICS

Colleges, Universities, and Professional Schools (6113), Educational Services (611)

SIC

Services-Educational Services (8200)

akta.pro primary industry

Core Digital Curriculum & Courseware (Full Programs & Units) (EDAFACAA)

akta.pro secondary industries

Online Divisions of Traditional Universities (Hybrid/Extension) (EDAHALAB), Workshops, Webinars & Live Masterclasses (MPACALAD), Digital Learning, EdTech Enablement & Connectivity for Education (BPADAKAH)

Keywords

• Online learning platform
• Digital education courses
• Free online courses
• Academic credit programs
• Professional development training

GTM type

B2C

Offering type

Software

Cost components

Technology or R&D, Personnel, Operations, Marketing or Sales, Others

Revenue model

1. Free Learning Platform: The platform is government-funded and provides free courses to all learners. Revenue is not generated from learners but rather funded by the Israeli government through the National Digital Agency and Ministry of Economy.
2. Certificate Fees: Some courses offer paid certificates for completion, particularly verified certificates for academic credit pathways

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels8 records

Core offering

Campus IL operates a free national digital learning platform built on edX technology (developed by Harvard and MIT). The platform aggregates online courses from Israeli universities, government ministries, and public organizations, offering structured programs, individual courses with optional certificates and academic credit, and live webinars to Israeli residents. Content spans technology, sciences, humanities, social sciences, education, and personal development, with courses available in Hebrew, Arabic, English, and Russian.

Product overview

Campus IL is a free national digital learning platform powered by edX, built by the National Digital Unit and the Council for Higher Education (CHE). The platform aggregates online courses from Israeli universities, government ministries, and public organizations, offering a unified catalog accessible to all Israeli residents. The core product portfolio includes individual free courses (with optional certificates and academic credit pathways), structured multi-course learning programs (such as the QA Mastery Program and Smart Admission Track programs), and live webinar events. Courses span seven subject categories: Education & Teaching, Technology & Computers, Social Sciences, Life Sciences, Humanities, Exact Sciences, and Personal Development. The platform targets learners from high school students and university students to teachers, government employees, job seekers, and seniors, with content available in Hebrew, Arabic, English, Russian, and other languages.

Differentiator

Problem solved

Functional benefit

Products and services

• QA Mastery Program (קורס QA – מסלול QA כל מה שצריך כדי להיות בודק תוכנה מעולה) A structured 121-hour learning program covering all skills needed to become a software tester, targeting job seekers pursuing tech careers in Israel.
• Smart Admission Track for Economics Degree (מסלול קבלה חכם לתואר בכלכלה)

Named customers6 records

Segments5 records

Ideal customer profiles5 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Partnerships

17 partnerships are on record, tiered core and major.

• edX (Harvard and MIT)coreTechnology or IntegrationCampus IL is based on the unique edX platform developed by Harvard and MIT universities. This provides the foundational technology infrastructure for delivering online courses at scale.
• Council for Higher Education (HEC)coreStrategic or Co-development PartnerHEC sets higher education policy and partners with Campus IL to enable academic credit pathways through digital courses.
• National Digital Agency (מערך הדיגיטל הלאומי)coreStrategic or Co-development PartnerThe National Digital Agency is the government body responsible for Campus IL, reporting to the Minister of Economy and Industry, serving as the technological headquarters for government ministries.
• Tel Aviv UniversitymajorStrategic or Co-development Partner31 courses and 18 study programs from Tel Aviv University on Campus IL, including the Smart Admission pathway enabling university admission without psychometric exam.
• Hebrew University of JerusalemmajorStrategic or Co-development Partner10 courses and programs from Hebrew University available on the platform.
• Technion - Israel Institute of TechnologymajorStrategic or Co-development Partner32 courses and programs from Technion available on Campus IL.
• Weizmann Institute of SciencemajorStrategic or Co-development PartnerScientific courses from Weizmann Institute available on the platform.
• Bar Ilan UniversitymajorStrategic or Co-development Partner12 courses and programs from Bar Ilan University available.
• Ben-Gurion University of the NegevmajorStrategic or Co-development PartnerUniversity courses available on Campus IL.
• Ministry of EducationcoreStrategic or Co-development Partner160 courses and programs from Ministry of Education, including matriculation preparation courses.
• Ministry of HealthmajorStrategic or Co-development Partner13 courses on health topics from Ministry of Health.
• Ministry of LabormajorStrategic or Co-development Partner56 courses on employment, labor relations, and career development.
• Israel National Cyber DirectoratemajorStrategic or Co-development Partner11 cybersecurity courses from the national cyber agency.
• National Digital Affairs DirectoratecoreStrategic or Co-development Partner64 courses from the National Digital Affairs Directorate.
• Madrasa (מדרסה)majorStrategic or Co-development PartnerArabic language learning platform partnered with Campus IL. Focuses on teaching spoken Arabic to Hebrew speakers in Israel. Over 200,000 people have been exposed to the initiative; 26,000 Facebook followers; 6,500 active students in practice groups.
• Israeli Employment Service (שירות התעסוקה)majorStrategic or Co-development Partner36 courses and 4 programs from Israeli Employment Service covering job searching, career development, and vocational training.
• Yad VashemmajorStrategic or Co-development Partner7 courses on Holocaust studies from Yad Vashem, the World Holocaust Remembrance Center.

Scale indicators3 records

Recent moves6 records

Expansion highlights3 records

Direct peers

• Open University of Israel: Israel's national open university delivering distance higher-education programs with academic credit. It directly competes with Campus IL's university-level online courses and academic credit pathways for Israeli learners seeking postsecondary credentials.
• Udemy: Udemy is a global marketplace of professional and technical online courses, including Hebrew and Arabic content for Israeli learners. It directly competes with Campus IL in vocational skills, technology, and professional development course categories.
• Coursera: Coursera is a global MOOC platform partnering with universities to offer online courses, certificates, and degree programs. It directly competes with Campus IL in serving Israeli learners seeking credentialed online education, and operates in the same course aggregation and academic credit pathway model.
• FutureLearn: FutureLearn is a UK-headquartered online course platform partnering with universities and institutions. It directly competes with Campus IL in aggregating university-branded online courses and microcredentials, and shares the model of partnering with traditional academic institutions.
• France Université Numérique (FUN): FUN is the French government's national MOOC platform offering free courses from French universities and institutions. It is a structural twin to Campus IL - a state-funded national aggregator of online university courses providing credentialed pathways to domestic learners.
• edX (2U): edX is both the technology provider underpinning Campus IL and a global MOOC platform offering university courses. It is a direct competitor in the academic online learning space and also a critical technology partner, making it the closest comparable in both product and platform infrastructure.
• Khan Academy (Israel): Khan Academy Israel offers free educational content in Hebrew and Arabic, targeting students from school through exam preparation. It directly overlaps with Campus IL's free model, K-12 and matriculation prep focus, and Hebrew/Arabic language coverage for Israeli learners.
• LinkedIn Learning: LinkedIn Learning offers professional development and technology courses with credentialing. It competes with Campus IL's workforce-oriented offerings for job seekers and government employees seeking digital and career skills.
• XuetangX: XuetangX is China's leading MOOC platform, originating from Tsinghua University and aggregating courses from Chinese universities. It is comparable to Campus IL as a national-scale university-aggregated online learning platform serving a domestic population with credentialed online courses.
• Swayam (Government of India): Swayam is the Indian government's national MOOC platform offering free courses from Indian universities and government bodies. It is a structurally identical peer to Campus IL as a state-backed national online learning initiative aggregating university content for mass public access.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/campus__il
• YouTubeyoutube.com/@Campus_IL
• Facebookfacebook.com/campus.gov.il
• LinkedInlinkedin.com/company/campus-il
• Instagraminstagram.com/campus_il
• TikToktiktok.com/@campus_il

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Campus IL