Cape Sienna Hotel & Villas

What Cape Sienna Hotel & Villas does

Cape Sienna Hotel & Villas is a 5-star resort operating under the legal entity Paradise Beach Kamala Co., Ltd on a west-coast headland along Kamala Beach in Phuket, Thailand — the so-called "Millionaire's Mile" corridor. The property offers 146 keys spanning six room tiers (58 Studio rooms, 40 Deluxe rooms, 22 Jacuzzi Junior Suites, 2 Jacuzzi Grand Suites, 2 Executive Pool Penthouses, and 2 Ocean Front Pool Villas with 1–3 bedrooms exceeding 350 sqm), plus four dining venues (Isole, Poolside Restaurant & Bar, Vanilla Sky Bar & Gastro Pub, Sienna Rocks Cafe & Pool Club), Balance Spa & Health Club, a 30-meter swimming pool, and dedicated facilities for weddings and corporate/MICE events. All accommodations are positioned for sea views.

The underlying technology stack is a standard hotel property management and online booking engine, accessed via capesienna.com with real-time availability, promotional-code support, and a best-price guarantee. Distribution is direct-to-consumer through the official website and a newsletter funnel, supplemented by dedicated login portals for travel agencies and corporate accounts, and by social media presence on Facebook, Instagram, and LINE. The company holds Thailand's SHA Plus+ health and safety certification.

Revenue is generated from room accommodations (with bundled promotional packages of 3 or 5 nights at non-refundable room-only or bed-and-breakfast rates), F&B across the four outlets, spa treatments, and venue-based events for weddings, meetings, and incentive travel. Pricing is quote-based and not publicly disclosed. Target customer segments are couples and honeymooners (primary), families and groups seeking villa privacy, and corporate/MICE bookers. Ownership is private with no disclosed institutional investors or public listing; the entity is a Thai-registered private limited company headquartered at 18/40 Moo 6, Nakalay Road, Kamala, Phuket.

Name

Cape Sienna Hotel & Villas

Legal name

Paradise Beach Kamala Co., Ltd

Website

https://capesienna.com

Company type

Private

Operating status

Operating

Headcount range

11–50 employees

Short description

Five-star resort on Kamala Beach in Phuket, Thailand, operating 146 rooms and villas under Paradise Beach Kamala Co., Ltd and serving leisure couples, families, and corporate/MICE guests via direct booking and travel-agency and corporate-account portals.

Ownership category

akta.pro rank

Product category

Luxury Beach Resort Hospitality

NAICS

Hotels (except Casino Hotels) and Motels (72111), Other Traveler Accommodation (72119), Traveler Accommodation (7211)

SIC

Hotels, Rooming Houses, Camps & Other Lodging Places (7000), Hotels & Motels (7011)

akta.pro industry

PRIMARYTHAGACAI

Luxury All-Inclusive Resorts

Travel & Hospitality/Lodging & Accommodation/Luxury Hotels & Resorts

SECONDARYTHAGAAAI

Beachfront & Coastal Full-Service Hotels

Travel & Hospitality/Lodging & Accommodation/Hotels (Full-Service)

SECONDARYTHAGACAM

Luxury Villas & Residences Resorts

Travel & Hospitality/Lodging & Accommodation/Luxury Hotels & Resorts

Keywords

• Luxury resort hotels
• Beachfront villa rentals
• Hotel accommodation services
• Spa and wellness services
• Wedding and event venues

Headquarters

HQ city

Kamala, Phuket

HQ country

Thailand

HQ region

Asia

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Infrastructure, Others

Revenue model

1. Room Accommodations: Revenue from hotel rooms and villas ranging from Studio rooms (40 sqm) to Executive Pool Penthouses (110 sqm) and 3-Bedroom Ocean Front Pool Villas (350+ sqm)
2. Food & Beverage: Dining revenue from multiple venues including Isole Restaurant (modern island cuisine), Poolside Restaurant & Bar, Vanilla Sky Bar & Gastro Pub, and Sienna Rocks Cafe & Pool Club
3. Spa Services: Balance Spa & Health Club offering treatments and wellness services
4. Events & Weddings: Venue rental and services for intimate weddings, meetings, workshops, seminars, and incentive events

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels4 records

Core offering

Cape Sienna Phuket Gourmet Hotel & Villas is a 5-star resort on Kamala Beach, Phuket, offering 146 rooms and suites ranging from 40 sqm studios to 350+ sqm oceanfront pool villas, alongside four dining venues, Balance Spa & Health Club, wedding services, and corporate event/meeting facilities. The property targets urban cosmopolitan leisure travelers with sea-view accommodations and operates direct-to-consumer booking through its official website with a best price guarantee.

Product overview

Cape Sienna Phuket Gourmet Hotel & Villas is a 5-star resort on Kamala Beach offering a portfolio of accommodation products (rooms and villas) and amenity services. Room products include 58 Studio rooms, 40 Deluxe rooms, 22 Jacuzzi Junior Suites, 2 Jacuzzi Grand Suites, and 2 Executive Pool Penthouses, all featuring sea views. The resort also offers 2 luxury Ocean Front Pool Villas with 1-3 bedrooms exceeding 350 sqm. Dining options include Poolside Restaurant & Bar, Isole Restaurant (creative island cuisine), Vanilla Sky Bar & Gastro Pub, and Sienna Rocks Cafe & Pool Club. Additional services include Balance Spa & Health Club, wedding services, and meeting/event facilities.

Differentiator

Problem solved

Functional benefit

Products and services

• Hotel Rooms (Studio, Deluxe, Jacuzzi Suites, Penthouses)

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature2 records

Scale indicators3 records

Recent moves4 records

Expansion highlights4 records

Direct peers

• The Nai Harn Phuket: Independent luxury 5-star beachfront resort in Phuket offering rooms and suites with multiple F&B and event venues — the closest functional and geographic peer to Cape Sienna.
• Amanpuri Phuket: Iconic luxury resort on Pansea Beach in Phuket with private pavilions and villas — sets the comparable benchmark for the Phuket luxury tier Cape Sienna targets.
• Trisara Phuket: Luxury oceanfront villa resort on Phuket's northwest coast with private-pool villas and resort amenities — directly comparable on the high-end villas-and-views positioning.
• Sri panwa Phuket: Luxury pool-villa resort on Phuket's southeast cape with F&B, spa and wedding venues — overlaps with Cape Sienna on luxury villa, wedding and F&B mix.
• Rosewood Phuket: Branded ultra-luxury resort with pool villas on Phuket's Emerald Bay — operates in the same destination and tier as Cape Sienna, representing the branded competitive frontier.
• The Surin Phuket: Beachfront 5-star resort with cottages and villas on Pansea Beach, neighbouring Cape Sienna's Millionaire's Mile — directly comparable luxury positioning and geography.
• Anantara Layan Phuket Resort: Branded luxury resort with pool villas on Phuket's Layan Beach, offering spa, F&B, weddings and MICE — directly comparable luxury villa + amenities + MICE offering.
• COMO Point Yamu, Phuket: Luxury wellness-focused resort with villas, spa, F&B and event venues on Phuket's east coast — comparable on luxury, spa and experience-driven product mix.

Broad incumbents

• The Westin Siray Bay Resort & Spa, Phuket: International chain resort in Phuket offering sea-view rooms, multiple F&B outlets, spa and event space — comparable premium full-service resort footprint, though operated under a global brand.

Regional players

• Avista Hideaway Phuket Patong: Independent hilltop resort near Patong/Kamala offering rooms, suites and villas with F&B, spa and event facilities — comparable mid-luxury operational model in the same Phuket market.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/CapeSienna
• LinkedInlinkedin.com/company/cape-sienna-hotel-&-villas

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Cape Sienna Hotel & Villas