What Caprices Festival does

Caprices Festival is a boutique electronic music festival organization based in Crans-Montana, Switzerland, with its flagship venue at the Eggli station 1,600 meters above Gstaad. The company produces live electronic music events that combine premium music programming with dramatic alpine settings, targeting electronic music enthusiasts typically aged 25-45 who seek curated, boutique-scale festival experiences distinct from urban venues. The core product is Caprices Winter, a multi-day festival held at high altitude in the Swiss Alps; for the 25th edition in March 2027 the company has expanded its product surface to include The Anniversary Tour, a series of 25 events staged city-by-city between March 2026 and March 2027 leading up to the flagship Gstaad event, plus a collaborative event with Le Folklor at Lac Retaud.

Name

Caprices Festival

Legal name

Caprices Festival

Website

https://caprices.ch

Company type

Private

Operating status

Operating

Short description

Caprices Festival is a boutique Swiss electronic music festival producer operating the Caprices Winter flagship event at 1,600m above Gstaad and a 25-event Anniversary Tour, serving electronic music enthusiasts seeking premium alpine festival experiences.

Ownership category

akta.pro rank

Product category

Live Music Festivals

NAICS

Promoters of Performing Arts, Sports, and Similar Events with Facilities (711310)

SIC

Services-Miscellaneous Amusement & Recreation (7990)

akta.pro primary industry

Music Festival Organizers & Promoters (MPAGAAAB)

akta.pro secondary industry

Concerts & Music Festivals (THAJAFAA)

Keywords

• Electronic music festivals
• Boutique music events
• Winter music festival
• Alpine music experiences
• Anniversary concert tour

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Infrastructure, Technology or R&D, Supply Chain, Others

Revenue model

1. Festival Ticket Sales: Primary revenue stream from selling tickets to the boutique electronic music festival events, including the winter edition in Gstaad and the anniversary tour events.

Go-to-market motion1 record

Distribution channels2 records

Marketing channels3 records

Core offering

Caprices Festival is a boutique electronic music festival organization that produces and sells tickets to live music events in extraordinary alpine locations. Its core offerings include the Caprices Winter festival at Eggli station (1,600m altitude above Gstaad, Switzerland), The Anniversary Tour of 25 city-based events leading up to the main festival, and collaborative events such as Caprices X Folklor at Lac Retaud. The festival combines premium electronic music programming with Swiss alpine tourism experiences.

Product overview

Caprices Festival is a boutique electronic music festival that operates primarily as a summer event and has expanded into a winter edition. The core offerings include the main Caprices Winter festival held at Eggli station above Gstaad (1,600m altitude) and The Anniversary Tour — a series of 25 touring events leading up to the main festival. The portfolio also includes collaborative events such as Caprices X Folklor at Lac Retaud. The festival does not operate a unified software platform but rather promotes events, sells tickets, and manages tour information through its website.

Differentiator

Problem solved

Functional benefit

Products and services

• Caprices Winter Multi-day boutique winter electronic music festival held at high altitude (1,600m) at Eggli station above Gstaad, Switzerland, featuring performances from electronic music artists in an extraordinary alpine location. Tickets sold to individual festival-goers via the official website and Weezevent.
• The Anniversary Tour A touring series of 25 individual electronic music events held across multiple European cities from March 2026 through March 2027, building anticipation toward the main Caprices Winter festival in Gstaad. Each tour stop is a separately ticketed event.
• Caprices X Folklor: Lac Retaud Collaborative ticketed electronic music event between Caprices Festival and partner Le Folklor, held at Lac Retaud near Diablerets. Part of the Anniversary Tour celebrating the festival's 25th edition, combining festival programming with Folklor's venue and audience.

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Five partnerships are on record, tiered minor and core.

• CupraminorGTM or Marketing PartnerAutomotive partner appearing in the partners section of the Caprices Festival website, with brand visibility on the site.
• Gstaad TourismcoreGTM or Marketing PartnerRegional tourism authority for the festival's primary location, providing destination marketing and co-promotion for the winter edition in Gstaad.
• SwissborgminorGTM or Marketing PartnerCryptocurrency platform partner displayed in the partners section of the festival website.
• Bergbahnen GstaadcoreStrategic or Co-development PartnerMountain railway company operating the Eggli station where the festival takes place. Essential infrastructure partner enabling access to the 1,600m altitude festival venue.
• Le FolklorcoreStrategic or Co-development PartnerCollaborative partner for the Caprices X Folklor event series, including the Lac Retaud event on August 1, 2026, combining festival programming with Folklor's venue and audience.

Scale indicators3 records

Recent moves5 records

Expansion highlights5 records

Broad incumbents

• Tomorrowland: World's largest electronic music festival, held annually in Boom, Belgium. Comparable as a flagship electronic music festival brand with global audience reach, multi-day programming, and tiered ticketing; Caprices operates at a smaller, more boutique alpine scale but shares the same core genre and event-driven model.

Direct peers

• Sónar Festival: Barcelona-based electronic and advanced music festival with 30+ years of history. Directly comparable as a long-running electronic music festival with curated programming, international audience, and a brand that has expanded into derivative events (Sónar off-sonars), paralleling Caprices' anniversary tour strategy.
• Time Warp: German-born electronic music event with editions in Mannheim, São Paulo, and Switzerland. Directly comparable as a techno-focused electronic music festival brand with a Swiss edition, mirroring Caprices' positioning and sharing a German-speaking European core audience.
• Snowboxx: Alpine electronic music and snowsports festival held in Avoriaz, France. Most directly comparable peer — combines electronic music with winter mountain tourism at a boutique scale, targeting the same 25-45 demographic seeking premium festival + ski experiences.
• MUTEK: Montreal-based electronic music and digital art festival with editions in multiple cities. Comparable as a curated electronic music festival focused on audiovisual experimentation, emphasizing artistic depth over mass-scale programming — aligning with Caprices' boutique positioning.
• DGTL Amsterdam: Amsterdam-based electronic music festival with international editions. Comparable as a curated electronic music festival brand targeting a premium audience, expanding into multiple cities (paralleling Caprices' anniversary tour) and emphasizing distinctive production.
• Caprices Sommer (Caprices Summer): Caprices Festival's own summer edition at Crans-Montana. This is the pre-existing summer counterpart to Caprices Winter, sharing the same brand, team, and operating model and explaining the company's evolution into a year-round festival brand.

Regional players

• Polaris Festival: Swiss alpine electronic music festival held in Verbier. Directly comparable as a Swiss-based boutique electronic music festival combining mountain tourism with electronic music, targeting the same demographic in the same Swiss Alps destination cluster.

Emerging players

• HORIZON Festival: Alpine ski-and-music festival in Ischgl, Austria. Comparable as a winter alpine festival combining electronic music with ski tourism, targeting the same premium ski-resort demographic, but at a larger commercial scale.
• Cercle: Electronic music platform and event series producing live DJ sets in extraordinary locations worldwide. Comparable as a curator of premium electronic music experiences in distinctive venues, sharing the boutique/experiential positioning with Caprices' alpine concept.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights7 records

Customer concentration

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Caprices Festival