Cardinal Newman High School - Santa Rosa

What Cardinal Newman High School - Santa Rosa does

Cardinal Newman High School is a private Catholic college preparatory school located in Santa Rosa, California, operating under the governance of the Diocese of Santa Rosa. Founded on September 8, 1964, the school serves 613 students in Grades 9-12 on a 32-acre campus with a 12:1 student-to-faculty ratio and an average class size of 25. Academic operations are led by a President (Dr. Paul Raccanello), a Principal (Matthew Vukicevich), and a Chaplain (Father Christopher Girolo), with a teaching faculty of 52 (63% holding Masters degrees, 4 holding PhDs), 3 school counselors, and 2 certified college counselors. The school is accredited by the Western Association of Schools and Colleges (WASC) and the Western Catholic Education Association (WCEA) and has been recognized eight times as the Best Private School in Sonoma County by the Press Democrat Readers' Choice, in addition to receiving the Elmer Brown Award in 2015 and 2017.

The academic product is organized around an Integral Student Outcomes framework addressing body, mind, and soul, encompassing 19 AP and honors course tracks, the selective Newman Oxford Scholars program for top-performing students, an Academic Support Center for students with documented learning differences, and dedicated college counseling that has placed graduates at 196 colleges and universities with nearly $10 million in scholarships awarded. Beyond academics, the school fields 26 athletic teams with approximately 80% of students participating and roughly 50% of faculty serving as coaches, and offers arts programming in dance, theater, digital media, graphic design, fine arts, music, and a MAKER workshop. A Christian Service program requires a minimum 25 hours of annual service culminating in a senior project. The technology stack supporting operations includes Blackbaud (student information), MaiaLearning (college planning), SportsNet (athletics clearance), GoFan (ticketing), Sway (concussion testing), Follett Destiny (library), EBSCO Explora (research), and Finalsite (website).

The business model is primarily tuition-driven on an annual subscription basis, with tuition covering approximately 88% of the cost to educate each student and 30% of students receiving financial aid. Ancillary revenue streams include summer youth sports camps across nine sports (cheer, football, volleyball, water polo, tennis, basketball, flag football, soccer, strength/speed), uniform and apparel sales through the on-campus Bird Cage store and the BSN Sports online spirit store, athletic sponsorships (including Corporate Elite Sponsors such as Core Electrical Services and Crandall Roofing), Gold Card VIP memberships, and after-school programming such as the Strength Lab. The school also maintains an international students program and is investing in a Women's Locker Room as part of an ongoing Athletic Training Facilities Expansion.

Name

Cardinal Newman High School - Santa Rosa

Legal name

Cardinal Newman High School

Website

https://cardinalnewman.org

Company type

Private

Operating status

Operating

Short description

Cardinal Newman High School is a private Catholic college preparatory school in Santa Rosa, California, serving 613 Grades 9-12 students with a 12:1 faculty ratio, integrated academics, 26 athletic teams, arts programs, and Christian service under the Diocese of Santa Rosa.

Ownership category

akta.pro rank

Headquarters

HQ city

Santa Rosa

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Marketing or Sales, Technology or R&D, Supply Chain

Revenue model

1. Tuition: Primary revenue stream from tuition payments covering the cost of Catholic college preparatory education
2. Sports Participation Fees: Participation fees for athletics; for 2025-2026, covered under inclusive tuition plan, but uniform and spirit pack costs still apply
3. Summer Sports Camps: Revenue from youth sports camps for K-12 students in cheer, football, volleyball, water polo, tennis, basketball, flag football, soccer
4. Apparel Sales: Sales of school merchandise through Bird Cage on-campus store including polos, hoodies, hats, and spirit wear; also sold online through spirit store
5. Athletic Sponsorships and Gold Card Memberships: Corporate sponsorships for athletics and sports broadcasting, plus Gold Card VIP memberships offering free admission to home games
6. Tuition Assistance: 30% of students receive financial aid, with 88% of cost to educate covered by tuition
7. Uniform Sales: Sales of required daily dress code items including CN-branded polos and outerwear through partner DK Embroidery

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels9 records

Core offering

Cardinal Newman High School is a private Catholic college preparatory high school serving grades 9-12 in Santa Rosa, California. It delivers a holistic college preparatory education integrating academics, athletics, arts, and faith formation, with 19 AP courses, 26 athletic teams, an arts program, and a Christian Service requirement. The school enrolls approximately 613 students with a 12:1 student-to-faculty ratio.

Differentiator

Problem solved

Functional benefit

Products and services

• College Preparatory Education (Grades 9-12) Tuition-based Catholic college preparatory education for high school students in grades 9-12, including 19 AP courses, honors options, comprehensive counseling, arts, athletics, and Christian Service. Serves students and families in Sonoma County and the North Bay.
• Summer Sports Camps Youth K-12 summer athletic camps offered at the Santa Rosa campus in cheer, football, volleyball, water polo, tennis, basketball, flag football, soccer, and strength/speed training. Open to external community youth with online registration.
• CN Strength Lab After-School Program After-school strength and conditioning program for 6th-8th grade students, offered as separate boys' and girls' sessions at fixed per-session pricing.
• Bird Cage On-Campus Apparel Store On-campus retail store selling Cardinal Newman-branded apparel, daily dress code items, spirit wear, hats, accessories, and Letterman Jackets for students, families, and fans.
• Online Spirit Store

Quantifiable outcome

• Graduates accepted to 196 colleges and universities with nearly $10 million in scholarships awarded
• +3 more outcomes

Named customers8 records

Segments6 records

Ideal customer profiles5 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration7 records

AI capability1 record

Feature5 records

Partnerships

13 partnerships are on record, tiered core and minor.

• DK EmbroiderycoreChannel Partner/ Reseller/ DistributorOfficial partner for required daily dress code items including CN-branded polos and outerwear. Provides on-campus fitting with sample sizes and processes custom orders for students.
• DK Embroidery & MonogrammingminorChannel Partner/ Reseller/ DistributorVendor for Letterman Jackets, located at 3354 Woolsey Rd, Windsor, (707) 568-1023
• Sonoma Design ApparelminorChannel Partner/ Reseller/ DistributorVendor for Letterman Jackets, located at 5460 Skylane Blvd, Santa Rosa, (707) 578-4739
• GoFancoreTechnology or IntegrationOnline ticketing platform for athletic events. Fans can purchase tickets through CNHS GoFan page or QR code at ticket gate. Accepts all major credit cards, Apple Pay, and Google Pay.
• SportsNetcoreTechnology or IntegrationOnline platform for all sports clearance paperwork, eligibility documentation with electronic signatures, physical form uploads, emergency contact information, and digital emergency travel cards.
• Santa Rosa JCC Aquatic CenterminorStrategic or Co-development PartnerLocation partner for Coed Youth Water Polo Camp - pool facility used for summer camp program
• Society of the Precious BloodminorStrategic or Co-development PartnerOhio-based religious community that served as the founding teaching order for Cardinal Newman High School
• Diocese of Santa RosacoreStrategic or Co-development PartnerParent diocese overseeing Catholic schools in the region. Bishop Robert F. Vasa serves as leader. School operates under diocesan governance with Superintendent Dr. Linda Norman overseeing Catholic schools.
• Follett DestinycoreTechnology or IntegrationLibrary catalog and management system providing access to physical collection and WebPath Express for educationally approved internet links
• EBSCO ExploracoreTechnology or IntegrationOnline database providing articles, e-books, essays and primary source documents for student research
• Sonoma County LibraryminorStrategic or Co-development PartnerPartnership providing students access to Sonoma County Library catalog of books and resources
• MaiaLearningcoreTechnology or IntegrationCollege and career planning software used for college exploration, application management, and career assessment. College reps book appointments through this platform.
• BSN SportscoreChannel Partner/ Reseller/ DistributorOnline spirit store provider (sideline.bsnsports.com) for Cardinal Newman custom apparel and accessories

Scale indicators16 records

Recent moves8 records

Expansion highlights5 records

Direct peers

• Bellarmine College Preparatory: Larger Jesuit Catholic college preparatory school in San Jose serving grades 9-12. Direct peer given shared Catholic college-prep identity, comparable curriculum structure, athletics programs, and Bay Area college-placement focus.
• St. Mary's College High School: Catholic college preparatory high school in Berkeley serving grades 9-12. Closely comparable along product (Catholic college-prep curriculum), target market (Bay Area families), and college placement orientation.
• Marin Catholic High School: Catholic college preparatory school in Kentfield serving grades 9-12 in the North Bay. Direct peer serving overlapping Sonoma/Marin/North Bay families with similar tuition model, athletics, and college-prep mission.
• Justin-Siena High School: Catholic college preparatory school in Napa serving grades 9-12 in the North Bay. Comparable private Catholic college-prep model with overlapping recruitment geography and similar tuition-plus-athletics structure.
• Sacred Heart Cathedral Preparatory: San Francisco-based Catholic college preparatory high school serving grades 9-12. Comparable Catholic college-prep identity, large athletics program, and Bay Area college-placement focus.
• Junipero Serra High School: Catholic college preparatory school in San Mateo serving grades 9-12. Comparable Catholic identity, college-prep curriculum, and Bay Area private-school competitive set.
• Riordan High School: Catholic (Marianist) college preparatory school in San Francisco serving grades 9-12. Comparable Catholic identity, athletics-heavy culture, and Bay Area college placement orientation.
• Sonoma Academy: Independent college preparatory school in Santa Rosa serving grades 9-12. Highly comparable local competitor targeting the same Sonoma County families with a private college-prep model, though secular rather than Catholic.

Regional players

• Santa Catalina School: Independent Catholic college-prep school in Monterey serving grades 9-12. Comparable private college-prep structure and Catholic heritage, but operating in a different region (Central Coast) than Cardinal Newman.

Broad incumbents

• Archdiocese of San Francisco Catholic Schools: Broader diocesan Catholic school system serving the San Francisco Archdiocese. Comparable in that Cardinal Newman operates under a Catholic diocesan governance structure (Diocese of Santa Rosa), providing context for scale, accreditation, and operating model.

Market position

Strengths5 records

Weaknesses4 records

Competitive moat5 records

Key risks5 records

Key highlights7 records

Customer concentration

• Xtwitter.com/CNHighSchool
• YouTubeyoutube.com/@newmannews5181
• Facebookfacebook.com/CardinalNewman.SantaRosa
• Instagraminstagram.com/cardinal_newman_hs

Revenue estimate

Valuation estimate

Number of profiles

Profiles12 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Cardinal Newman High School - Santa Rosa