Carrefour addictionS

What Carrefour addictionS does

Carrefour addictionS is a Swiss non-profit association (Association Carrefour addictionS) established in 2013 as a faîtière umbrella organization headquartered at Rue Agasse 45, Geneva. It coordinates addiction-prevention activities across three member associations — CIPRET (tobacco), FEGPAC (alcohol and cannabis), and RNVP (gambling and video games) — for residents and professionals of the Canton of Geneva. The organization is financed by the République et canton de Genève through the Office Cantonal de la Santé (OCS) and explicitly declares no conflicts of interest with tobacco, alcohol, or pharmaceutical industries.

The portfolio comprises prevention websites (carrefouraddictions.ch, meschoixalcool.ch, meschoixjeu.ch, monado.ch), the Mes Choix Alcool controlled-consumption program (adapted from Quebec's ALCOCHOIX+ via GREA in 2018), the Mes Choix Jeu behavior-change program (adapted from CQEPTJ in 2019), the MonAdo parent-support site (launched 2016, now available in French, German, and Italian via Addiction Suisse), training programs in tabacology and excessive gambling, self-assessment tools, nicotine-measurement badges, no-smoking signage, and the Déclic smoking-cessation program hosted on partner Tinenco. The technical footprint is non-proprietary: standard websites hosted on Infomaniak (Swiss data-resident) with maintenance by digital agency Simba Digital, and digital awareness campaigns delivered through external communication agencies.

Commercially, Carrefour addictionS does not generate meaningful product revenue. All prevention services, counseling, and professional training are free for Geneva canton residents and workers; only out-of-canton training participants are charged CHF 250 per training day. The go-to-market is community-led: direct in-person services at the Geneva headquarters, online self-service platforms, and professional training for the cantonal health/social sector. Customers are segmented horizontally into Geneva residents (general public, parents of adolescents, young people), health and social-sector professionals, and partner associations, with documented behavioral outcomes (e.g., 44% reduction in male weekly alcohol consumption after three months in Mes Choix Alcool).

Name

Carrefour addictionS

Legal name

Association Carrefour addictionS

Website

https://carrefouraddictions.ch

Company type

Private

Founded year

2013

Operating status

Operating

Headcount range

11–50 employees

Short description

Carrefour addictionS is a Geneva canton non-profit umbrella organization, founded in 2013, that coordinates addiction prevention across tobacco, alcohol, cannabis, gambling, and video games through CIPRET, FEGPAC, and RNVP. It delivers free prevention programs, professional training, and online resources funded by the Canton of Geneva.

Ownership category

akta.pro rank

Product category

Addiction Prevention Services

NAICS

Religious, Grantmaking, Civic, Professional, and Similar Organizations (813)

SIC

Services-Membership Organizations (8600), Services-Educational Services (8200)

akta.pro primary industry

Substance Use Disorder Prevention & Recovery Services (BPAGACAE)

akta.pro secondary industry

Substance Use Prevention & Recovery Lifestyle Education (Non-clinical) (EDAAAHAL)

Keywords

• Addiction prevention
• Public health services
• Tobacco cessation
• Harm reduction programs
• Behavior change support

Headquarters

HQ city

Geneva

HQ country

Switzerland

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Government Funding: Carrefour addictionS is funded by the République et canton de Genève (Geneva canton government) through the Office Cantonal de la Santé (OCS) to carry out its addiction prevention mission.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels4 records

Core offering

Carrefour addictionS is a non-profit umbrella organization providing addiction prevention services across five domains: tobacco, alcohol, cannabis, gambling, and video games. It delivers free counseling, self-directed and accompanied behavior change programs (Mes Choix Alcool, Mes Choix Jeu), professional training in tabacology, parental support resources (MonAdo), and information campaigns. The organization serves Geneva canton residents and health/social sector professionals, funded by the Republic and Canton of Geneva.

Product overview

Carrefour addictionS is a public health prevention umbrella organization operating in Geneva canton since 2013, grouping three specialized divisions: CIPRET (tobacco prevention), FEGPAC (alcohol and cannabis prevention), and RNVP (gambling and video game prevention). The organization offers a portfolio of prevention programs and services including Mes Choix Alcool (controlled consumption program adapted from Quebec's ALCOCHOIX+), Mes Choix Jeu (gambling behavior change program), MonAdo (parent support website available in three national languages), and various professional training programs in tabacology. The portfolio also includes practical tools such as nicotine measurement badges (MoNic), smoking cessation signage, self-evaluation tests, and the Déclic smoking cessation program. The organization is primarily funded by the Canton of Geneva and serves both general public and healthcare professionals.

Differentiator

Problem solved

Functional benefit

Brands

• CIPRET: Centre d'Information et de Prévention du Tabagisme - tobacco information and prevention for the Geneva population
• FEGPAC
• RNVP (Rien Ne Va Plus)
• Mes Choix Alcool
• Mes Choix Jeu
• MonAdo

Products and services

• Mes Choix Alcool Free, anonymous, tailored program to evaluate and adjust alcohol consumption using adapted strategies, including self-directed and counselor-supported formats with 6 intervention phases. Available to Geneva canton residents.
• Mes Choix Jeu Free, tailored follow-up program with possible anonymity to evaluate and change gambling habits using adapted strategies, addressing gambling and money games specifically.
• MonAdo Support website for parents of teenagers addressing adolescent consumption issues including tobacco, alcohol, cannabis, screens, video games, social networks, and nightlife, available in French, German, and Italian.
• Tabacology Training Courses Basic tabacology training sessions organized for health/social sector professionals, with free attendance for Geneva residents/workers. Covers tobacco cessation counseling and intervention techniques.
• CIPRET Badges MoNic (Nicotine Measurement) Nicotine measurement badge service for evaluating cigarette smoke presence in homes, offered in partner cantons (Geneva, Vaud, Neuchâtel) for CHF 10 or other cantons for CHF 60.
• Programme Déclic Tobacology-based program for quitting tobacco and nicotine, available through Tinenco platform with group support sessions.
• Self-Evaluation Tests Online self-assessment tools including tobacco consumption tests, motivation tests, and dependency level evaluations to help individuals assess their consumption habits.

Quantifiable outcome

• After 3 months, men reduced alcohol consumption by 44% (from 34 to 19 consumptions per week). After 3 months, women reduced consumption by 41% (from 27 to 16 consumptions per week). After 1 year, men maintained new habits and women further reduced consumption (from 16 to 14 per week).

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Eleven partnerships are on record, tiered core, flagship, minor and major.

• CIPRET (Centre d'Information et de Prévention du Tabagisme)coreStrategic or Co-development PartnerMember association of the Carrefour addictionS umbrella, specializing in tobacco information and prevention for the Geneva population. Active since the organization's formation in 2013.
• FEGPAC (FEGPA)coreStrategic or Co-development PartnerMember association specializing in alcohol and cannabis prevention for Geneva residents of all ages. Part of the Carrefour addictionS umbrella since 2013.
• RNVP (Rien ne va plus)coreStrategic or Co-development PartnerMember association focused on prevention of excessive gambling, gambling games, and video gaming in Geneva. Delivers Mes Choix Jeu program.
• Addiction Suisse (Addiction Switzerland)flagshipStrategic or Co-development PartnerMonAdo.ch is supported by Addiction Suisse under a mandate from the Federal Office of Public Health (OFSP). Addiction Suisse also adapted MonAdo content for German and Italian versions, enabling national reach.
• Simba DigitalminorImplementation/ SI/ Consulting PartnerDigital agency responsible for maintenance of Carrefour addictionS internet sites.
• RISQ (Recherche et Intervention sur les Substances psychoactives Québec)majorStrategic or Co-development PartnerOriginal developer of ALCOCHOIX+ program in Quebec (2005). The program was adapted to French-speaking Switzerland by GREA (2007) and became Mes Choix Alcool under Carrefour addictionS in 2018.
• GREA (Groupement romand d'études des addictions)majorStrategic or Co-development PartnerLaunched reflection on controlled alcohol consumption (2007) and adapted ALCOCHOIX+ program to French-speaking Switzerland, France, and French-speaking Belgium.
• Centre québécois d'excellence pour la prévention et le traitement du jeu (CQEPTJ)majorStrategic or Co-development PartnerCreator of the original Mes Choix Jeu program, adapted for French-speaking Switzerland, France, and Belgium in 2019.
• TinencominorChannel Partner/ Reseller/ DistributorExternal platform hosting the 'Déclic' smoking cessation program registration, which is promoted through Carrefour addictionS/CIPRET channels.
• Fédération romande des organismes de formation dans le domaine des dépendancesminorStrategic or Co-development PartnerCoordinates CAS interprofessional program in addictions where CIPRET-Genève teaches tobacco cessation (tabacologie).
• Universities (Université de Genève, Université de Fribourg, Université de Neuchâtel)minorStrategic or Co-development PartnerCIPRET-Genève teaches tabacologie in MAS Psychology of Health and CAS Health Promotion programs at partner universities.

Scale indicators1 record

Recent moves7 records

Expansion highlights5 records

Direct peers

• GREA (Groupement romand d'études des addictions): French-speaking Swiss addiction network that originally adapted ALCOCHOIX+ into Swiss Romande and remains a close programme partner. Highly comparable mission and target population in francophone Switzerland.
• Sucht Schweiz: German-speaking Swiss addiction prevention foundation. Operates an equivalent national umbrella role for the German-speaking population, with similar service portfolio (prevention, counselling, professional training).
• Addiction Suisse: National Swiss umbrella for addiction prevention, research, and policy. Directly comparable as it runs MonAdo under a federal OFSP mandate and coordinates prevention content in multiple languages — the federal counterpart to Carrefour addictionS's cantonal mandate.

Others

• Fédération romande des organismes de formation dans le domaine des dépendances: Federation that coordinates the CAS interprofessional addictions programme where CIPRET-Genève teaches. Comparable as a coordinating body for addiction professional training in Suisse romande, but operating at the federation rather than programme-delivery layer.

Emerging players

• RISQ (Recherche et Intervention sur les Substances psychoactives – Québec): Quebec research-and-intervention body that originally developed the ALCOCHOIX+ programme (2005), the upstream origin of Carrefour addictionS's Mes Choix Alcool. Comparable in programme design and target behaviours but operates outside Switzerland.
• Centre québécois d'excellence pour la prévention et le traitement du jeu (CQEPTJ): Quebec centre that originated the Mes Choix Jeu programme, later adapted to French-speaking Switzerland, France, and Belgium by CQEPTJ in 2019. Direct intellectual upstream peer on the gambling programme.

Broad incumbents

• Alcohol Focus Scotland: National Scottish alcohol-prevention NGO delivering public-education campaigns, training, and policy advocacy. Comparable in mission (alcohol harm prevention, controlled-consumption programmes) and structure (charity with government grants).
• Public Health England – Office for Health Improvement and Disparities (Addiction mission): UK government function historically responsible for national addiction-prevention policy and public campaigns. Comparable as a publicly mandated prevention body, though operating at much larger scale and with broader portfolio.

Regional players

• CIPRET Vaud: Canton of Vaud's tobacco-prevention entity offering the same MoNic nicotine badges and tabacology services as CIPRET-Genève. Direct sister programme operating in an adjacent canton without overlapping territory.
• CIPRET Fribourg: Fribourg cantonal branch of the CIPRET network providing tobacco prevention and cessation support. Comparable operating model and shared service line (MoNic badges) with Geneva.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/carrefour-addictions

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Subsidiaries6 records

Funding overview

Funding rounds

Investors

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M&A

Investments

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Frequently asked questions about Carrefour addictionS