Carré Magique
- Company typePrivate
- Founded1991
- HeadquartersLannion, France
- Headcount1–10
- GTM typeB2C
- OfferingServices
Carré Magique firmographics
Firmographics- Name
- Carré Magique
- Legal name
- Le Carré Magique
- Website
- https://carre-magique.com
- Company type
- Private
- Founded year
- 1991
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Ownership category
- akta.pro rank
Carré Magique industry classification
Industry- Product category
- Performing Arts Venue
- NAICS
- Promoters of Performing Arts, Sports, and Similar Events with Facilities (71131), Arts, Entertainment, and Recreation (71), Theater Companies and Dinner Theaters (71111), Performing Arts, Spectator Sports, and Related Industries (711), Promoters of Performing Arts, Sports, and Similar Events with Facilities (711310)
- SIC
- Services-Amusement & Recreation Services (7900), Services-Miscellaneous Amusement & Recreation (7990)
- akta.pro primary industry
- Performing Arts Centers & Presenters (Programming/Booking) (MPAGABAM)
- akta.pro secondary industries
- Theater & Performing Arts Venue Operations (Playhouses, Opera Houses) (MPAGALAB), Training, Workshops & Certification Events (MPAGAGAJ), Outdoor Amphitheater & Open-Air Venue Operations (MPAGALAG)
Keywords
Where Carré Magique is headquartered
LocationHeadquarters
- HQ city
- Lannion
- HQ country
- France
- HQ region
- Europe
Offices3 records
Markets served
Carré Magique business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Infrastructure, Technology or R&D
Revenue model
- Ticket sales: The primary revenue stream is ticket revenue from performances and spectacles. Ticketing is handled online and at the box office. Prices range from €10 (adherent, Tariff A) to €30 (full, Tariff C), with reduced 'Coup de pouce' rates for qualifying audiences. A C'Magique membership card (€8) provides discounted access to all season shows.
- Bar and catering: The venue operates an on-site bar open before and after performances, serving soft drinks, wine, local beers (including the Furlukin collaboration beer), and light meals (soups, quiches, pancakes). Meals are vegetarian, organic, and prepared by Coco Mungo, priced at €8 for a main course and €4 for dessert.
- Membership fees (C'Magique card): Annual membership card priced at €8 per person, valid until 30 June each year. Members receive 25–30% discounts on all shows, free ticket exchanges, reduced rates at partner venues, and free theatre tours.
- Corporate CE/CSE partnerships: The venue sells corporate membership packages to Comités Sociaux et Économiques (CSE/CE): €24 for companies up to 49 employees and €60 for companies with 50+ employees. All employees then benefit from member rates.
- Public institutional funding: Core operating funding comes from multi-year objective conventions with Lannion-Trégor Communauté, the Conseil departmental des Côtes d'Armor, Région Bretagne, and the French Ministry of Culture (via DRAC Bretagne). This constitutes the primary structural financial support for the association.
- Co-branded product (Furlukin beer): Collaborative product revenue from the Furlukin beer, brewed in partnership with Brasserie Kerampont. The beer features the Carré Magique's gorilla mascot and is sold at the venue bar.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Per transaction | Tariff A — lowest price tier |
| Subscription | Per transaction | Tariff B — mid price tier |
| Subscription | Per transaction | Tariff C — highest price tier |
| Subscription | Annual | C'Magique membership card |
| Unit Pricing | Per transaction | Special rates — Moi aussi! (children's show) |
| Unit Pricing | Per transaction | Special rates — Le p'tit déj cirque |
| Unit Pricing | Per transaction | Special rates — conferences / Courtoujours |
| Subscription | Annual | Corporate CE/CSE membership |
| Unit Pricing | Per transaction | Bar meals |
| One time/ perpetual license | One time/ perpetual license | Gift vouchers |
Go-to-market motion1 record
Distribution channels7 records
Marketing channels13 records
Carré Magique product offering
Product offeringCore offering
Le Carré Magique operates an 850-seat performing arts venue in Lannion (Brittany, France) and delivers an annual season of contemporary circus, theatre, dance, and music performances, complemented by artist residencies, co-productions, the annual Gare au Gorille festival, an on-site bar and catering service, and structured accessibility (audiodescription, soufflage d'images, FALC documentation, magnetic loops) and education programmes.
Product overview
Carré Magique is a performing arts venue and National Circus Pole (Pôle National Cirque) in Brittany, France, operating since 1991. The organization offers a unified portfolio centered on its 850-seat theater venue, providing ticketing services for live performances, artist residencies for circus and theater companies, and its annual programming season 'La Saison' featuring circus, dance, theater, and music. The venue hosts the Gare au Gorille festival and manages bar/catering operations on-site. Complementary services include educational programs for schools (CHAC, specialty circus at Lycée Savina), community-based territory projects with partner artists, and accessibility services including audiodescription and tactile visits. The venue serves as a key cultural infrastructure for the Brittany region, supporting circus creation and touring through its national pole designation.
Differentiator
Problem solved
Functional benefit
Brands
- Gare au Gorille: Annual circus and arts festival organized by Le Carré Magique, held in May.
Products and services
- Performance Venue (Salle de spectacle) An 850-seat theatre venue in Lannion featuring a main stage, studio/rehearsal space, professional theatrical and circus rigging, sound and lighting infrastructure, and outdoor chapiteau deployment capabilities for hosting circus, dance, theatre, and music performances.
- La Saison (Season Programming) Annual programming season of circus, theatre, dance, music, and conferences featuring French and international artists, with associated educational and outreach activities and three tariff tiers (A/B/C).
- Gare au Gorille Festival Annual circus and performing-arts festival held over 3–4 days in May (next edition 6–8 May 2027), featuring outdoor performances, artistic programming, and family-friendly entertainment; serves as a major regional audience-development draw.
- Bar & Restaurant Service On-site bar and catering service open before and after performances, serving soft drinks, wine, local beers (including the Furlukin collaboration beer), and vegetarian, organic light meals prepared by Coco Mungo (€8 main / €4 dessert).
- Audiodescription & Accessibility Services Audio description services, tactile visits, magnetic-loop systems, and accessible documentation (FALC) for blind and visually impaired audiences, delivered in partnership with Accès Culture, UNADEV, and Association Valentin Haüy as part of the “Accessibilité : Agir ensemble pour l'inclusion” project.
- Soufflage d'images Accessibility Service Live image-blowing service where trained guides discreetly describe visual elements of performances (sets, movements, expressions) in real time for visually impaired audiences; seven team members and five volunteers were trained by Émilie Bourgoin from the association Souffleur de Sens.
- School & Educational Programs Arts-education programmes including the CHAC (Classes à Horaires Aménagés Cirque) partnership with Collège de Lanmeur — the first CHAC in France — the circus specialty programme with Lycée Joseph Savina in Tréguier since ~2010, the “Collège en Piste” trimester programme, and the “Cirque en Classe et Compagnies” initiative.
- Artist Residencies Studio and stage residency programmes for circus and performing-arts companies to develop new work, with associated co-production and touring support; recent residents include La Main S'Affaire, AMA, and Compagnie Rasposo (Hourvari, January 2026).
- C'Magique Membership Annual membership card priced at €8 per person (valid to 30 June), providing 25–30% discounts on all season shows, free ticket exchanges, reduced rates at partner venues, and free theatre tours.
- Corporate CE/CSE Membership Annual membership packages sold to Comités Sociaux et Économiques (CSE/CE): €24 for companies up to 49 employees and €60 for companies with 50+ employees; all employees then access adherent rates across the season.
- Territory Projects (Projets de territoire) Large-scale artistic and cultural community projects co-constructed with local residents, schools, and associations, including the current “Échappées d'en Haut” project in the Ker Uhel neighbourhood with la horde dans les pavés and Galapiat Cirque (April–May 2026), and free outdoor programming, workshops, and a community parade.
- Furlukin Co-branded Beer Co-branded blonde beer (4.5% ABV, Barbe Rouge hops) brewed in partnership with Brasserie Kerampont; label artwork by Églantine Triboulet combines Carré Magique's gorilla mascot with the brewery's northern gannet emblem; sold exclusively at the venue bar.
Quantifiable outcome
- ~21,000 spectators per season (2024/2025)
- +4 more outcomes
Companies that use Carré Magique
Customer profileNamed customers7 records
Ideal customer profiles5 records
Carré Magique technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature4 records
Carré Magique partnerships and signals
Strategic signalPartnerships
28 partnerships are on record, tiered minor, core and flagship.
- Brasserie KerampontminorLocal Lannion brewery collaborating on the co-branded Furlukin beer ('clown' in Breton). Brewed at the Brasserie Kerampont premises. Features a collaborative label with the Carré Magique gorilla mascot and the brewery's northern gannet emblem. Sold exclusively at the Carré Magique bar.
- Lannion-Trégor CommunautécorePrimary institutional partner and local authority. Provides structural funding through multi-year objective conventions. Collaborates on territorial cultural development projects including the Pacte Culturel and the 'Ça se cultive' professional day. Co-finances venue operations and artistic programming.
- Conseil département des Côtes d'ArmorcoreKey departmental institutional funder. Provides structural support through multi-year objective conventions alongside the ministry, region, and Lannion-Trégor Communauté.
- Région BretagnecoreRegional authority providing structural funding through multi-year objective conventions. Supports the venue's role as Pole National Cirque for Brittany.
- État — Ministère de la Culture / DRAC BretagnecoreNational government ministry and regional directorate (DRAC) that grants the Pole National Cirque label and provides structural funding through multi-year objective conventions.
- Galapiat CirqueflagshipAssociated artist collective for three seasons (2024–2027). A cooperative (SCIC) founded in 2006, Galapiat Cirque creates turbulent, joyful, free circus and has produced 8 touring shows plus 3 in creation. Partnered on the 'Échappées d'en Haut' territorial project in Ker Uhel neighbourhood (April–May 2026) and the 'Un rond dans un carré – du cirque à l'IME' inclusion project. Scheduled to present a free carte blanche outdoor performance on 16 May 2026.
- La horde dans les pavésflagshipAssociated artist collective (founded 2019) for three seasons (2024–2027). Specialising in public space acrobatic intervention at the intersection of dance, circus, parkour, and urban climbing. Five acrobats and two musicians. Conducting weekend integration workshops with Lycée Savina circus students and developing a new show for the 2026–2027 season. Presenting 'Impact d'une course' in Ker Uhel neighbourhood on 16 May 2026.
- Accès CulturecoreNational association specialised in cultural accessibility. Partners with Carré Magique on audiodescription for performances, including the Hourvari spectacle (January 2026) and the 'Accessibilité : Agir ensemble pour l'inclusion' project.
- UNADEV (Union Nationale des Aveugles et Déficients Visuels)coreNational union for blind and visually impaired people. Supports Carré Magique's accessibility projects, providing expertise and community connections for the 'Accessibilité : Agir ensemble pour l'inclusion' programme.
- Association Valentin HaüycoreAssociation representing people with visual impairments in the Côtes d'Armor (Lannion committee). Participated in the 'Accessibilité : Agir ensemble pour l'inclusion' project, contributing lived experience and testing accessibility tools alongside students.
- Foyer Le Bel Horizon, LamballeminorResidential facility for people with visual impairments. Residents participated in the accessibility project, attending circus workshops and audiodescription sessions alongside students.
- EHPAD Paul Hernot & Sainte-AnneminorCare homes for elderly people. Residents participated in accessibility project activities including communication workshops and circus practice sessions, bridging intergenerational connections with students.
- ENSSAT LannioncoreÉcole Nationale Supérieure des Sciences Appliquées et de Technologie. Students contributed to the 'Accessibilité : Agir ensemble pour l'inclusion' project, developing tactile books and accessibility tools. Also involved in the 'Fiskal' circus/skate show project.
- IUT de Lannion (Information-Communication & Mesures Physiques)coreUniversity institute offering Communication and Physics programmes. Information-Communication students produced the 'Chroniques du chapiteau' documentary web series and receive accessibility training. Mesures Physiques students develop physical accessibility tools and mapping solutions.
- DN MADE Tréguier (Graphisme)coreHigher education design programme at Lycée Savina, Tréguier. Design students contribute to the accessibility project by creating visual communication materials, tactile books, and accessible graphic formats.
- L'Œil Sonore et le Cinéma parle (Marie Diagne)coreProfessional audiodescription service run by Marie Diagne. Delivers audiodescription for performances including The Award and L'Affolement des biches, and leads training and workshop sessions on audiodescription creation for students and accessibility professionals.
- Idéographik Bretagne (Sabrina Morisson)coreProfessional consultancy specialising in cognitive and sensory accessibility. Sabrina Morisson delivers workshops and training on accessible communication and inclusive design, supporting the 'Accessibilité : Agir ensemble pour l'inclusion' project.
- Compagnie Back Pocket (Bruxelles)coreBrussels-based circus company programmed at Carré Magique (The Award, March 2025). Key partner in the accessibility project, providing inclusive circus workshops, co-creating audiodescription approaches, and performing an audiodescription-equipped show that served as the project showcase.
- Olivia de BonaflagshipParis-based illustrator (born 1985) and associated artist for three seasons. Creating season brochure visuals and family 'Coups de cœur' designs. Created the 'Entre terre et mer' hall fresco (2026) at Carré Magique. Notable for large-scale murals including a 25m tribute to abortion rights in Paris and a metro station redesign for the Paris 2024 Olympics.
- Compagnie Rasposo (Marie Molliens)flagshipLong-standing artistic partner. Marie Molliens' company created and premiered Hourvari at Carré Magique (January 2026) under chapiteau at Moulin du Duc. Rasposo is one of the defining contemporary circus companies of the French landscape, contributing to Carré Magique's artistic credibility.
- Compagnie La Main S'AffaireminorAcrobatic theatre duo (Laure Sérié and Stéphane Dutournier) in artistic residence at Carré Magique (October 2024). Conducted workshops with CHAC students at Collège de Lanmeur. Working on the show Backstage (formerly 'La Vie qu'on mène').
- Lycée Joseph Savina (Tréguier)flagshipPartner since 2010. Hosts the only lycée-level circus specialty in Brittany (prepare students for the baccalauréat circus practical exam). Students train at Les Chapelles in Tréguier and at Carré Magique's stage. The venue supports curriculum delivery and provides public performance opportunities. Supported by Dimitri Droujininsky (DE circus teaching qualification) and specialist teachers.
- Collège Aux 4 Vents (Lanmeur) — CHACcoreThe first-ever CHAC (Classe à Horaires Aménagés Cirque) in France, established at Collège Aux 4 Vents, Lanmeur. Carré Magique accompanies this programme providing performances, workshops, and artistic encounters throughout the school year. Accompanied by Violette Wauters (Cie Sacorde).
- Territoires de CirquecoreProfessional association founded in 2004 at Lannion, gathering the principal French circus production and touring structures. Roger Le Roux, former director of Carré Magique, was its first president. Carré Magique is a founding member, contributing to national circus policy and touring coordination.
- Cirque à LéonminorFFEC-licensed leisure circus school based in Santec. Provides circus courses in Carré Magique's rehearsal studio on Friday evenings and Saturdays for all ages. Partnership includes FREC teacher training collaboration.
- Cirque en Flotte (Paimpol)minorLocal leisure circus school in Paimpol. Listed as a local partner organisation for circus practice on the Trégor territory.
- Brasserie KerampontminorCraft brewery in Lannion producing the Furlukin blonde beer (4.5% ABV, Barbe Rouge hops) for Carré Magique. Label features collaborative artwork by Églantine Triboulet combining Carré Magique's gorilla and the brewery's gannet mascot.
- FREC (Fédération Régionale des Écoles de Cirque)coreRegional federation of leisure circus schools in Brittany. Carré Magique co-organises an annual two-day training programme for circus school instructors, providing professional development linked to the season's resident artists.
Scale indicators12 records
Recent moves11 records
Expansion highlights6 records
Carré Magique competitors and assessment
Company assessmentDirect peers
- CIRCa: Pôle National Cirque in Auch (Gers, Occitanie), one of France's 15 national circus poles. Shares the same PNC designation and public funding structure as Carré Magique, with a comparable mission around circus creation, residency support, touring production, and regional multi-disciplinary programming.
- La Cascade: Pôle National Cirque in Bourg-lès-Valence (Drôme), another of France's 15 national circus poles. Directly comparable to Carré Magique in scale, regional designation, multi-disciplinary circus programming, and reliance on state/regional convention funding.
- Agora - Pôle National Cirque: Pôle National Cirque in Billom (Puy-de-Dôme), one of France's 15 national circus poles. Direct peer sharing the PNC designation, focused on circus creation, residency support, and regional touring in central France.
- Le Plus Petit Cirque du Monde: Pôle National Cirque in Bagneux (Île-de-France). Another of France's national circus poles with a comparable creation-and-residency mission and similar convention-based public funding structure, though operating in a denser urban catchment near Paris.
- Le Manège de Reims: Scène Nationale of Reims (Grand Est) that also carries the Pôle National Cirque designation. Closely comparable to Carré Magique in combining a PNC circus focus with broader multi-disciplinary programming and a similar audience development scale.
- Le Prato: Pôle National Cirque in Lille (Hauts-de-France). Shares the PNC designation, mission around circus creation, residency programs, and public funding model; operates at a similar scale with comparable audience development and touring support activities.
Broad incumbents
- Le Channel - Scène Nationale de Calais: Scène Nationale in Calais combining a multi-disciplinary public venue with national-scale programming and audience development. Comparable to Carré Magique in scale and convention-based public funding, though broader in scope and not focused on circus.
Regional players
- Le Quartz - Scène Nationale de Brest: Scène Nationale in Brest, the largest multi-disciplinary public venue in Brittany. Operates in the same regional cultural ecosystem as Carré Magique with broader programming and a larger audience base, representing the broader incumbent against which the PNC competes for regional audiences.
- Théâtre National de Bretagne (TNB): Centre Dramatique National (CDN) in Rennes, the largest public theater institution in Brittany. Comparable as a publicly funded multi-disciplinary venue anchored by multi-year conventions with the same regional and departmental partners that fund Carré Magique.
Emerging players
- Galapiat Cirque: Brittany-based SCOP circus cooperative (founded 2006) and Carré Magique's associated artist for three seasons (2024-2027). Operates 8 touring productions plus 3 in creation, sharing Carré Magique's regional circus-creation mission and touring amplification focus.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks5 records
Key highlights7 records
Customer concentration
Carré Magique social profiles
Digital presenceCarré Magique financial estimates
Financial estimateRevenue estimate
Valuation estimate
Carré Magique leadership team
Management profileNumber of profiles
Profiles17 records
Carré Magique funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Carré Magique M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Carré Magique
What does Carré Magique do?
Le Carré Magique operates an 850-seat performing arts venue in Lannion (Brittany, France) and delivers an annual season of contemporary circus, theatre, dance, and music performances, complemented by artist residencies, co-productions, the annual Gare au Gorille festival, an on-site bar and catering service, and structured accessibility (audiodescription, soufflage d'images, FALC documentation, magnetic loops) and education programmes.
Is Carré Magique a public or private company?
Carré Magique is a private company. It is classified as nonprofit foundation owned and is currently operating.
When was Carré Magique founded?
Carré Magique was founded in 1991. It employs 1 to 10 people.
Where is Carré Magique based?
Carré Magique is headquartered in Lannion, France, in the Europe region.
How does Carré Magique make money?
Six revenue lines are on record. Ticket sales are the primary driver. The others are bar and catering, membership fees (C'Magique card), corporate CE/CSE partnerships, public institutional funding and co-branded product (Furlukin beer).
Who are Carré Magique's main competitors?
Direct peers on record are CIRCa, La Cascade, Agora - Pôle National Cirque, Le Plus Petit Cirque du Monde, Le Manège de Reims and Le Prato. Le Channel - Scène Nationale de Calais is listed as a broad incumbent. Regional players are Le Quartz - Scène Nationale de Brest and Théâtre National de Bretagne (TNB). Galapiat Cirque is listed as an emerging player.
Does Carré Magique have an API?
No public API is recorded for Carré Magique.
What industry is Carré Magique in?
Carré Magique's product category is Performing Arts Venue. Its primary akta.pro industry code is MPAGABAM, Performing Arts Centers & Presenters (Programming/Booking), with a secondary code of MPAGALAB, Theater & Performing Arts Venue Operations (Playhouses, Opera Houses). Its NAICS code is 71131 and its SIC code is 7900.