Bodegas y Viñedos Casa de la Ermita, S.L.

What Bodegas y Viñedos Casa de la Ermita, S.L. does

Bodegas y Viñedos Casa de la Ermita, S.L. (operating under the registered trade name Esencia Wines) is a privately held Spanish winery (Sociedad Limitada) founded in 1999 and headquartered in Jumilla, Murcia, within the Sierra del Carche Regional Park. The estate produces roughly 20 SKUs of DOP Jumilla wine across the Casa de la Ermita, Vinos de Parcela, Lunático, and Infiltrado ranges, with a varietal focus on Monastrell and ancillary red, white, and rosé offerings at retail prices from €4.95 to €23.95. Production and distribution infrastructure is anchored to a single physical estate, limiting scalability without external capacity.

Revenue is generated through three integrated streams: (i) direct-to-consumer e-commerce shipping wines across mainland Spain and the Balearic Islands, (ii) on-site enotourism experiences priced €15.95–€20.96 (Monastrell Experience, Envero Experience, Wine Tasting) tied to a 1,500 m² Wine Museum opened in September 2018 with multilingual audio guides in Spanish, English, German, and Chinese, and (iii) rural accommodation via Casa Rural del Labrador at €352–€440 per night. Customer mix is fragmented across individual wine buyers and tourism visitors, with no disclosed enterprise or HoReCa accounts and no international shipping. Recognition in 2024 included a 95-point Decanter score for the Roble 2024 and a Gold Medal at the 31st Jumilla PDO Quality Contest, alongside organic and vegan certification on the Infiltrado range.

Name

Bodegas y Viñedos Casa de la Ermita, S.L.

Legal name

ESENCIA WINES CELLARS, SOCIEDAD LIMITADA

Website

https://casadelaermita.com

Company type

Private

Founded year

1999

Operating status

Operating

Headcount range

1–10 employees

Short description

Bodegas y Viñedos Casa de la Ermita is a Jumilla-based Spanish winery producing DOP Jumilla wines and operating DTC e-commerce, a 1,500 m² Wine Museum, enotourism experiences, and rural accommodation for individual wine buyers and domestic visitors.

Ownership category

akta.pro rank

Product category

Winery

NAICS

Wineries (31213), Wineries (312130), Grape Vineyards (111332), Drinking Places (Alcoholic Beverages) (7224)

SIC

Beverages (2080), Wholesale-Beer, Wine & Distilled Alcoholic Beverages (5180), Hotels, Rooming Houses, Camps & Other Lodging Places (7000)

akta.pro primary industry

Wineries & Vineyards (Tasting Rooms) (THAFALAE)

akta.pro secondary industries

Wine Tastings & Vineyard/Winery Tours (THAJAGAD), Farmstay B&Bs & Agritourism Inns (THAGAHAG), Luxury Eco-Resorts (THAGACAK), Vineyard Certification & Sustainability Programs (Organic, Biodynamic, Regenerative, GAP) (AFAGAJAL), Organic Vineyard & Wine Grape Farming (AFAGAKAI), Culinary & Wine Itinerary Planning (THAKAOAJ)

Keywords

• Estate wine production
• Wine tourism experiences
• Single-vineyard wines
• Organic vegan wines
• Rural vineyard accommodation

Headquarters

HQ city

JUMILLA

HQ country

Spain

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Hardware or Manufacturing

Cost components

Personnel, Operations, Supply Chain, Infrastructure, Marketing or Sales, Technology or R&D

Revenue model

1. Wine Product Sales: Direct-to-consumer online sales of wine products across multiple ranges: entry-level (Casa de la Ermita Blanco, Rosé, Tinto), oak-aged (Roble, Crianza), premium single-parcel wines (Parcela Los Pinos, Parcela La Solana, Parcela Quitapellejos), specialty lines (Lunático, Infiltrado), and sweet wines. Products are sold via the company's e-commerce platform with delivery across mainland Spain and the Balearic Islands.
2. Enotourism Experiences: Revenue from curated wine tourism experiences including the Monastrell Experience (guided vineyard walk, wine museum visit, aroma game, and commented tasting of 4 wines with cheese and charcuterie boards), Envero Experience (self-guided museum with multilingual audio guide, aroma game, and tasting), and wine tasting sessions. Experiences are booked directly through the website.
3. Rural Accommodation (Casa Rural del Labrador): Rental of the fully sustainable La Casa Rural del Labrador rural house, located in La Solana area of Sierra de El Carche. The property accommodates up to 8 guests and is rented exclusively on a whole-property basis. Nightly rates vary by day of week (Friday–Sunday: €440; Monday–Thursday: €352), with a minimum two-night stay.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels7 records

Core offering

Casa de la Ermita is a Spanish winery producing wines under the Jumilla Protected Designation of Origin from estate vineyards in the Sierra del Carche region of Murcia. Its core portfolio includes the Casa de la Ermita range (young, oak-aged, and premium wines), Vinos de Parcela single-vineyard wines, the Lunático line, and the organic vegan Infiltrado Syrah. Beyond bottled wine, the winery sells enotourism experiences (Monastrell Experience, Envero Experience, guided tastings), operates the 1,500 m² Museo del Vino Jumilla opened in 2018, and rents the sustainable Casa Rural del Labrador accommodation.

Product overview

Casa de la Ermita is a winery in Jumilla, Murcia, Spain, founded in 1999, producing wines under the Protected Designation of Origin Jumilla. The core offering is the Casa de la Ermita wine portfolio including young wines (Tinto, Blanco, Rosé), barrel-aged wines (Roble, Crianza), premium parcel wines (Parcela Los Pinos, Parcela La Solana, Parcela Quitapellejos), and specialty wines (Idílico, Petit Verdot, sweet wines). The portfolio is complemented by the Lunático and Infiltrado sub-brands targeting different wine styles. Beyond wine production, Casa de la Ermita offers wine tourism experiences (Monastrell Experience, Experiencia Envero, Wine Tasting), maintains a Wine Museum, and operates Casa Rural del Labrador sustainable rural accommodation.

Differentiator

Problem solved

Functional benefit

Brands

• Casa de la Ermita: Main wine range including Tinto, Blanco, Rosé, Roble, Crianza, Idílico, Petit Verdot, and sweet wine variants.
• Parcela (Vinos de Parcela)
• Lunático
• Infiltrado

Products and services

• Casa de la Ermita wines The Casa de la Ermita wine range including young reds, whites and rosés (Tinto, Blanco, Rosé), oak-aged Roble and Crianza, plus the Idílico, Petit Verdot, and sweet wine variants. Sold to individual consumers for daily consumption, gifting, and collector purchases via the company's e-commerce site and on-site at the winery.
• Vinos de Parcela Premium single-parcel wines sourced from specific vineyard locations on the slopes of Sierra del Carche, including Parcela Los Pinos and Parcela La Solana, offering distinctive terroir-driven expressions for wine enthusiasts and collectors.
• Lunático wine line Lunático sub-brand wines including Lunático Blanco and Lunático Syrah, marketed as part of the Casa de la Ermita portfolio targeting alternative wine style preferences.
• Infiltrado organic vegan wine Organic vegan red wine made from Syrah grapes with cold maceration and fermentation in stainless steel at temperatures below 25°C. Targeted at consumers seeking certified organic and vegan wine options.
• Estuche Esencial gift pack Gift box containing Casa de la Ermita Blanco, Tinto, and Crianza wines, sold as a packaged gifting option.
• Monastrell Experience Curated wine tourism experience including guided vineyard walk, video presentation, Wine Museum tour, aroma game, and guided tasting of four wines with cheese and cured meat pairing. Sold directly to visitors.
• Experiencia Envero Self-guided wine tourism experience with a multilingual audio guide (Spanish, English, German, Chinese), aroma game, and guided tasting of four wines with local cheeses and cured meats. Sold directly to visitors.
• Tasting Wine experience Guided wine tasting featuring four wines including premium labels, paired with a cheese board with designation of origin, Jumilla charcuterie board, and appetizers. Sold directly to visitors.
• Casa Rural del Labrador A 100% sustainable rural accommodation in the Carche Valley with 4 double bedrooms, private pool, hot tub, and access to wine tourism experiences. The property is self-sufficient using rainwater and solar energy and accommodates up to 8 guests on a whole-property rental basis.

Quantifiable outcome

• Casa de la Ermita Roble 2024 scored 95 points at Decanter, placing it among exceptional wines
• +1 more outcomes

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

One partnership is on record.

• Wine in ModerationminorOthersCasa de la Ermita is a member of the Wine in Moderation programme and displays the programme's logo on its website, committing to responsible wine consumption messaging.

Scale indicators4 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• Familia Torres: Major Spanish winery group with global distribution, enotourism offerings, and a premium portfolio across multiple DOs. Comparable on the integration of wine production, tourism, and brand-building at scale.
• Bodegas Ysios: Rioja Alavesa winery designed by Calatrava with a strong architectural and tourism identity. Comparable on the use of a signature physical destination to anchor a premium wine brand.
• Bodegas Protos: Ribera del Duero winery with a well-developed wine tourism offering and a tiered portfolio. Comparable on the enotourism + premium-tier wine structure.
• Marqués de Riscal: Pioneer of Spanish wine tourism with a hotel, museum, and premium Rioja wines. Comparable on the convergence of estate winemaking and destination tourism experience.
• Pernod Ricard (Spanish portfolio): Global spirits and wine group whose Spanish wine portfolio includes Azpilicueta and Campo Viejo, plus prior holdings in Jumilla-area brands. Comparable as a large incumbent active in Spanish wine distribution and category marketing.

Direct peers

• Bodegas El Nido: Premium Jumilla DO winery focused on Monastrell-based wines, including high-end single-vineyard expressions. Highly comparable to Casa de la Ermita's Parcela range and the same indigenous-grape positioning.
• Bodegas Castaño: Family-run Jumilla winery with a diversified range built around Monastrell, active in both domestic and export markets. Closest match on heritage, family ownership profile, and grape specialization.
• Bodegas BSI (Bodegas San Isidro): Historic Jumilla cooperative-style winery with a wide range and significant domestic distribution. Comparable on Jumilla DO production breadth and Monastrell focus, but larger and more distribution-heavy.
• Bodegas Juan Gil: Largest producer in the Jumilla DO, with a broad portfolio across price tiers and significant export presence. Direct peer — same appellation, similar grape focus (Monastrell), and overlapping product structure from entry-level to premium.
• Bodegas Olivares / Finca Olivares: Jumilla DO producer with a long family tradition and single-vineyard Monastrell bottlings. Comparable on terroir-driven storytelling and family-winery scale.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Customer concentration

• YouTubeyoutube.com/@esenciawines
• Facebookfacebook.com/esenciawines
• LinkedInlinkedin.com/company/bodegas-y-vi%C3%B1edos-casa-de-la-ermita-s.l.
• Instagraminstagram.com/casadelaermita

Compliance3 records

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Bodegas y Viñedos Casa de la Ermita, S.L.