Casa Feliz

What Casa Feliz does

Casa Feliz is a sole-proprietor interior design consultancy founded in 2008 and operated by Natascha Wever from Amstelveen, Netherlands. The firm serves private residential clients across the wider Amsterdam metropolitan area — including Almere, Aalsmeer, Pijnacker, Zuidoostbeemster, Hillegom, Lopik, and Vleuten — delivering interior advice, styling, color advice, lighting plans, and project guidance bundled into a productized Complete Interior Plan.

Service delivery rests entirely on the principal's individual credentials, specifically the Master of Interiordesign from the International Academy (Member No. 459) and S.O.R. certification, supported by more than 15 years of continuous practice. Engagement is project-based, with custom quotations scoped per residence, and the disclosed client base comprises individual homeowners such as Peter Sijtsma, Marco & Joanette, Fam. Van Oene-Jansse, and a long tail of similar household clients.

There are no technology platforms, software products, employed staff, external funding events, or disclosed financial metrics associated with the firm in the input data. The business is, in effect, a credentialed personal-practice consultancy whose revenue capacity is structurally limited by the principal's available hours.

Name

Casa Feliz

Legal name

Casa Feliz

Website

https://casafeliz-interieur.nl

Company type

Private

Founded year

2008

Operating status

Operating

Headcount range

11–50 employees

Short description

Casa Feliz is a sole-proprietor interior design consultancy founded in 2008 by Natascha Wever in Amstelveen, Netherlands, serving individual residential homeowners across the greater Amsterdam metropolitan area with interior advice, styling, color, lighting, and project guidance bundled into a Complete Interior Plan.

Ownership category

akta.pro rank

Product category

Interior Design Services

NAICS

Interior Design Services (54141), Interior Design Services (541410)

akta.pro primary industry

Interior Design Services (BPAHAKAB)

akta.pro secondary industry

Kitchen Permitting, Design & Project Management (HSAPAAAK)

Keywords

• Interior design services
• Color consultation
• Lighting design plans
• Residential interior styling
• Renovation project management

Headquarters

HQ city

Amstelveen

HQ country

Netherlands

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Supply Chain, Marketing or Sales

Revenue model

1. Interior Design Services: Professional interior design consulting services including complete interior plans, color consultation, lighting plans, and project management for residential clients. Services provided on a custom project basis with quotes prepared after initial consultation.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels2 records

Core offering

Casa Feliz is an interior design consultancy that delivers residential interior advice, styling, color consultation, lighting plans, and project guidance to homeowners in the Amsterdam-Amstelveen region. Services can be purchased individually or bundled into a Compleet Interieurplan (Complete Interior Plan) that includes a floor plan with furniture placement, moodboard, color plan, lighting plan, and advice on floors, walls, and window treatments. The consultancy also acts as the single point of contact for contractors and architects during construction or renovation projects.

Product overview

Casa Feliz is an interior design consultancy offering a unified service portfolio centered around interior design advice, styling, and project guidance. The core offerings include Interieuradvies (interior advice), Interieurstyling (interior styling), Kleuradvies (color advice), Lichtadvies (lighting advice), and Projectbegeleiding (project guidance). These services can be delivered individually or bundled as a Compleet Interieurplan (Complete Interior Plan), which combines floor plans, moodboards, color plans, lighting plans, and material advice into a single comprehensive package. The company works with professional suppliers in the higher segment and serves clients primarily in Amsterdam and Amstelveen.

Differentiator

Problem solved

Functional benefit

Products and services

• Interieuradvies (Interior Advice) Professional interior design consultation covering layout planning, color plans, lighting, flooring selection, furniture, and window treatments for residential clients in the Amsterdam-Amstelveen region.
• Interieurstyling (Interior Styling)
• Kleuradvies (Color Advice)
• Lichtadvies (Lighting Advice)
• Projectbegeleiding (Project Guidance)
• Compleet Interieurplan (Complete Interior Plan)

Named customers6 records

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Scale indicators2 records

Recent moves5 records

Expansion highlights1 record

Emerging players

• Modsy: Online interior design service offering 3D-rendered room designs and shopping recommendations. Comparable as a residential interior design provider, but operating via a digital, scalable model rather than local on-site project management.
• Havenly: US-based online interior design service connecting homeowners with professional designers for virtual consultations. Comparable as an interior design service for residential customers, but with a technology-enabled, scalable model that contrasts with Casa Feliz's local bespoke approach.

Direct peers

• i29 Architects: Amsterdam-based interior architecture and design studio working on residential, cultural, and commercial interiors. Comparable as a Dutch boutique design firm offering full design-to-realization services in the residential segment.
• Studio Piet Boon: Netherlands-based design studio offering interior design, product design, and styling for high-end residential and hospitality projects. Directly comparable as a Dutch boutique interior design practice serving premium clients with a founder-led, multidisciplinary model.
• VBAT: Amsterdam-based design and branding studio with an interior design practice serving commercial and residential clients. Comparable as a Dutch boutique firm combining interior design with related disciplines.
• Studio Ins & Outs: Dutch residential interior design and styling practice serving individual homeowners with bespoke interior plans. Closely comparable to Casa Feliz in service model, target customer (residential homeowners), and regional focus.
• HofmanDujardin: Dutch interior architecture and design firm working on residential, hospitality, and workplace interiors. Comparable as a Netherlands-based boutique interior architecture practice offering comprehensive interior services for premium clients.
• Concrete Interior Architects: Amsterdam-based interior architecture studio working on hotels, restaurants, retail, and residential projects. Comparable as a Dutch boutique interior design firm with a similar end-to-end design and project management approach.

Regional players

• RoosRos Architecten: Dutch architecture and interior design firm working on residential renovations and new builds across the Netherlands. Comparable in residential focus and Dutch market positioning, with broader architectural capability than Casa Feliz.

Broad incumbents

• IKEA (IKEA Interiors / IKEA Business): Global furniture retailer expanding into interior design services including in-store and online planning. Serves a mass-market segment of homeowners but is increasingly relevant as a competitor for basic residential interior planning in the Dutch market.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat2 records

Key risks5 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/casa-feliz-interieurstyling

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Casa Feliz