Conjunto Nacional

What Conjunto Nacional does

Conjunto Nacional is a privately held, heritage-listed mixed-use commercial complex located at Avenida Paulista 2073 in São Paulo, Brazil. Inaugurated in 1958 and designed by architect David Libeskind, it occupies an entire city block and is recognized as the first shopping center in Latin America. The complex comprises four integrated components: a ground-floor commercial center with 50+ retail and service establishments; the Horsa I office tower with 562 small-to-medium establishments; the Horsa II office tower with 107 larger enterprises including law firms, corporations, and consulates; and the Guayupià residential tower with 47 luxury apartments ranging from 180 to 890 square meters. Total constructed area is approximately 111,083 m², and the complex receives roughly 30,000 daily visitors.

The business model is real estate landlord income from three streams: recurring commercial and office space rental across the Horsa towers and ground-floor gallery; recurring tenant service charges and common-area maintenance fees; and parking services operated by Netpark across approximately 700 underground spaces plus motorcycle and bicycle parking. Ancillary programming includes the Espaço Cultural (cultural exhibition space operating since 1997 with monthly programming), the Spiral artistic installation (2007), and a selective waste collection program (1992) that processes approximately 17 tons of recyclable material monthly. Distribution is exclusively physical through on-site storefronts and offices, with marketing supported by Instagram, Facebook, the official website (ccn.com.br), and a 360° virtual tour.

The asset is collectively owned and governed through a condominium structure administered since 1984 by the Savoy real estate group. It is heritage-protected by Condephaat (since 2005), which constrains redevelopment but secures the brand's landmark status. Pricing is not publicly disclosed and is negotiated directly with the property management based on space, location within the complex, and tenant profile. Major disclosed tenants span retail (Vivo, Havaianas, Track&Field, O Boticário, Droga Raia, Drogaria São Paulo, Carrefour Express), banking (Caixa Econômica Federal, Bradesco Prime), F&B (Blue Note, Tenda Paulista), entertainment (Cine Marquise, Bio Ritmo), and cultural partners (ONG ImageMagica).

Name

Conjunto Nacional

Legal name

Conjunto Nacional

Website

https://ccn.com.br

Company type

Private

Founded year

1958

Operating status

Operating

Headcount range

101–250 employees

Short description

Conjunto Nacional is a privately held, heritage-listed mixed-use complex on Avenida Paulista in São Paulo, Brazil — Latin America's first shopping center (1958) — operating a ground-floor retail gallery, two office towers (Horsa I and II), 47 luxury residential units, cultural programming, and parking across approximately 111,083 m² serving SMB and enterprise tenants plus ~30,000 daily visitors.

Ownership category

akta.pro rank

Product category

Mixed-use Real Estate Complex

NAICS

Lessors of Nonresidential Buildings (except Miniwarehouses) (53112)

SIC

Services-To Dwellings & Other Buildings (7340), Operators Of Apartment Buildings (6513)

akta.pro primary industry

HOA / Condominium Association Management (BPAJAFAH)

Keywords

• Mixed-use real estate
• Commercial property leasing
• Shopping center operations
• Office space rental
• Cultural exhibition venue

Headquarters

HQ city

São Paulo

HQ country

Brazil

HQ region

Latin America

Offices2 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Operations, Personnel, Infrastructure, Marketing or Sales, Technology or R&D, Supply Chain

Revenue model

1. Commercial Space Rental: Leasing of retail storefronts on the ground floor (térreo), office spaces in Horsa I (562 small to medium establishments) and Horsa II (107 larger enterprises), and residential units in the Guayupiá building.
2. Parking Services: Netpark operates the underground parking facility with approximately 700 spaces, including motorcycle and bicycle parking.
3. Tenant Services and Fees: Monthly service charges and common area maintenance fees collected from tenants across the commercial and office segments.

Go-to-market motion1 record

Distribution channels4 records

Marketing channels6 records

Core offering

Conjunto Nacional leases retail, office, and residential space within a heritage-listed mixed-use complex on Avenida Paulista, São Paulo. Its ground-floor Centro Comercial hosts 50+ retail and service tenants, Horsa I and Horsa II provide 669 office suites to small, medium, and large enterprises, and the Guayupiá tower offers 47 luxury residential apartments. The complex additionally operates the Espaço Cultural for art exhibitions, underground parking through Netpark, and a pioneering selective waste collection program.

Product overview

Conjunto Nacional is a mixed-use commercial complex in São Paulo, Brazil, combining a shopping center (Centro Comercial) with commercial office buildings (Horsa I and Horsa II), residential units (Guayupiá), cultural spaces, and various services. The complex offers retail stores, restaurants, cinema, a gym, pharmacies, bookstores, and cultural exhibitions. Key features include the Espaço Cultural for art exhibitions, a Virtual Tour service, selective collection program, and sustainability initiatives. The property also includes parking facilities operated by Netpark and various professional services in the office buildings.

Differentiator

Problem solved

Functional benefit

Products and services

• Centro Comercial (Ground-Floor Shopping Center) Ground-floor commercial gallery with over 50 retail, dining, pharmacy, banking, cinema, and service establishments (including Vivo, O Boticário, Havaianas, Track&Field, Carrefour Express, Droga Raia, Drogaria São Paulo, Bio Ritmo, Bradesco Prime, Caixa Econômica Federal, Tenda Paulista, and Blue Note). Operates Monday–Saturday 6h–22h, Sundays and holidays 10h–20h. Open to consumers visiting the Avenida Paulista corridor.
• Horsa I Office Building Commercial office building offering 24,237.32 m² of built area housing 562 small and medium establishments, including medical and consulting rooms, real estate agencies, IT companies, and various professional services. Operating hours: weekdays 7h–22h, Saturday 7h–19h. Targeted at SMB and mid-market professional firms seeking a premium Avenida Paulista address.
• Horsa II Office Building Commercial office building offering 23,682.07 m² of built area with 107 larger enterprise establishments including consulates, law firms, and major corporations. Operating hours: weekdays 7h–22h, Saturday 7h–19h. Targeted at larger enterprises, diplomatic missions, and major corporate offices.
• Edifício Residencial Guayupiá Residential tower with 47 luxury apartments ranging from 180 to 890 m², offering hotel-like services and concierge amenities to high-net-worth individuals and families seeking luxury urban living on Avenida Paulista.
• Espaço Cultural Conjunto Nacional Cultural exhibition space that provides opportunities for plastic artists, sculptors, and photographers to display their work, hosting monthly programming integrated into the Avenida Paulista cultural corridor. Serves artists, cultural NGOs (such as ImageMagica), and the 30,000 daily visitors of the complex.
• Estacionamento Netpark Underground parking service with approximately 700 spaces plus motorcycle parking and a 20-space bicycle parking facility, operated by Netpark under 24-hour availability. Located in the 1º and 2º Subsolo (first and second sub-levels) of the complex with vehicle access from Rua Padre João Manuel.

Quantifiable outcome

• 30,000 daily visitors (equivalent to ~4.3M annually)
• +3 more outcomes

Named customers14 records

Segments5 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature2 records

Partnerships

Seven partnerships are on record, tiered core and minor.

• Unibanco EcologiacoreStrategic or Co-development Partner · 1 January 1990Partnership with Unibanco's environmental project that contributed to the development of the selective collection program. Unibanco Ecologia helped establish correct environmental policies with special focus on valuing and respecting activities of waste workers. The partnership was instrumental in launching the selective collection program that won the Top de Ecologia award in 1994.
• Loga (Concessionária)minorStrategic or Co-development PartnerPartnership with Loga, a municipal concessionaire, for managing healthcare waste containers for tenants registered with Amlurb.
• Prefeitura de São PaulocoreStrategic or Co-development PartnerPartnership with the Municipal Government for waste management services. The building received a container from the Municipality in partnership with Loga for storing healthcare waste from tenants registered with Amlurb.
• Naturalis BrasilminorOthersFluorescent lamp recycling partner located in Itupeva, São Paulo, for proper disposal of mercury-containing lamps from building tenants.
• ReciclusminorOthersRecycling organization for proper disposal of fluorescent lamps from the building.
• Associações e Iniciativas (Sustenturbanidade)coreStrategic or Co-development PartnerPartnership with various associations and initiatives under the 'Sustenturbanidade' program to promote participatory citizenship, recycling awareness, urban revitalization, and direct engagement with the city.
• ONG ImageMagicacoreStrategic or Co-development PartnerPartnership with ImageMagica NGO for cultural programming including the Ubuntu exhibition displaying photographs from 15 countries documenting positive initiatives in education and health.

Scale indicators8 records

Recent moves6 records

Expansion highlights4 records

Broad incumbents

• Pátio Higienópolis: Premium São Paulo shopping center in Higienópolis neighborhood. Comparable as an established higher-end retail destination competing for similar brand tenants (Havaianas, Track&Field, O Boticário-level mix) but without heritage-listed status.
• JK Iguatemi: Premium shopping center in São Paulo's JK/Itaim region. Comparable as a high-end retail destination targeting similar affluent consumer base that Avenida Paulista office workers represent for Conjunto Nacional.
• Iguatemi São Paulo: Premium São Paulo shopping center operated by Iguatemi (formerly JHSF). Comparable as an established São Paulo premium shopping destination competing for high-end retail tenants, though without the residential or heritage-listed characteristics of Conjunto Nacional.
• Multiplan: One of Brazil's largest shopping center operators with multiple São Paulo properties. Comparable as a broader incumbent in the Brazilian shopping center category with leasing, marketing, and operational scale advantages that contextualize Conjunto Nacional's privately-held, single-asset model.
• BR Malls (Ancar Ivanhoe): Major Brazilian shopping center operator with portfolio across São Paulo. Comparable as an incumbent in the same retail-real-estate category operating competing assets that draw from the same tenant and consumer pool.

Direct peers

• Shopping Paulista: Indoor shopping mall located directly on Avenida Paulista in the Consolação/Bela Vista area. Closest geographic competitor for retail tenants, F&B operators, and consumer footfall in the same micro-market.
• Shopping Pátio Paulista: Shopping center located one block from Conjunto Nacional on Avenida Paulista. Directly comparable as a São Paulo premium-corridor mixed retail/dining destination competing for the same Avenida Paulista foot traffic and tenant mix.
• WTC São Paulo: Mixed-use complex (offices, events, services) in the broader Paulista/Juscelino region. Comparable as a São Paulo mixed-use commercial real estate asset combining office tower, services, and event/convention programming under one operating entity.
• Mega Polo Paulista: Commercial complex near Avenida Paulista specializing in wholesale/retail fashion and services. Comparable as a high-density, multi-tenant commercial gallery operating in the same Paulista corridor with similar SMB tenant structure to Horsa I.

Regional players

• Galeria Cristal: Smaller São Paulo commercial gallery in the República/Consolação area. Comparable as a São Paulo multi-tenant retail gallery concept serving SMB tenants in the same downtown-adjacent micro-market, though smaller in scale than Conjunto Nacional.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/conjuntonacional
• Instagraminstagram.com/conjuntonacional
• LinkedInlinkedin.com/company/conjunto-nacional

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Conjunto Nacional