Cigoland Alsace

What Cigoland Alsace does

Cigoland Alsace (legal entity: Parc des Cigognes et Loisirs SARL) is a privately held regional family theme park located on Route de Sélestat in Kintzheim, Centre Alsace, France. The park operates on a seasonal calendar (the 2026 season opens March 28) and is anchored on the cultural symbolism of the stork (cigogne), an icon of Alsace. Its core attraction set comprises themed rides and immersive experiences including Le Pommier (a 10-meter apple tree with 40 stork-themed flying gondolas, launching 2026), the Forêt Enchantée (a 1,000+ m² nature-based play space created in 2023), Noody Studio (an immersive cinema venue featuring the original film 'Noody, une Odyssée en Alsace,' launched 2025), and twice-daily circus performances by Cie de cirque Joubinaux.

The business operates as a vertically integrated leisure destination. Primary revenue is generated from tiered ticket admissions (adult, child, senior, family), supplemented by on-site dining, retail boutiques, gift cards, and two on-site hotels (Hôtel** Au Parc des Cigognes, a 2-star property, and Hôtel*** Cigoland, a 3-star property). A secondary revenue channel targets organized groups — schools (scolaire, périscolaire), crèches, associations, and corporate works councils (CSE) — through dedicated discounted packages. Distribution is direct-to-consumer via online ticketing and at-the-gate sales, with demand driven by the park's regional location at A35 autoroute exit 17 (within 40 minutes of Mulhouse, 25 of Strasbourg, and 15 of Colmar), shuttle connections from Sélestat station, and cross-promotional partnerships with the Château du Haut-Kœnigsbourg, Sélestat Tourisme, and the PASS Alsace tourism pass.

The company is managed by Patrice Willmann (gérant) under the SARL structure, with reported core headcount of 5 — though the seasonal theme park operation implies a larger transient workforce during the operating season. No external funding, parent company, or institutional investors are disclosed. The business shows no AI, software, or platform technology dependencies; it is a pure-play, asset-heavy physical leisure operator with a steady cadence of new attraction launches and a regionally anchored brand.

Name

Cigoland Alsace

Legal name

Parc des Cigognes et Loisirs SARL

Website

https://cigoland.fr

Company type

Private

Operating status

Operating

Headcount range

1–10 employees

Short description

Cigoland Alsace (Parc des Cigognes et Loisirs SARL) is a privately held seasonal family theme park in Kintzheim, Alsace, France, serving regional families with children via themed rides, immersive cinema, circus shows, on-site dining, retail, and two hotels.

Ownership category

akta.pro rank

Product category

Family Theme Park

NAICS

Amusement and Theme Parks (713110), Amusement Parks and Arcades (7131)

SIC

Services-Amusement & Recreation Services (7900), Services-Miscellaneous Amusement & Recreation (7990), Hotels, Rooming Houses, Camps & Other Lodging Places (7000)

akta.pro primary industry

Amusement Parks & Theme Parks (THAAAAAA)

Keywords

• Family theme park
• Amusement park attractions
• Outdoor leisure entertainment
• Alsace tourism experiences
• Family-friendly rides

Headquarters

HQ city

Kintzheim

HQ country

France

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Operations, Personnel, Marketing or Sales, Supply Chain, Infrastructure

Revenue model

1. Ticket sales: The primary revenue driver is admission ticket sales to the theme park, sold online in advance and at the gate. Tickets are priced by visitor category (adults, children, seniors, families).
2. On-site dining and catering: The park operates multiple restaurants and food service outlets offering Alsatian specialties, grills, ice cream, and sandwiches, generating incremental per-visit revenue from food and beverage purchases.
3. Retail shops: The park includes boutiques and shops selling merchandise and souvenirs, contributing to ancillary revenue during park visits.
4. On-site hotel accommodation: Cigoland operates two on-site hotels — a 2-star Hotel Au Parc des Cigognes and a 3-star Hôtel*** Cigoland — offering accommodation packages that extend visitor stays and generate lodging revenue.
5. Group bookings and school visits: The park offers dedicated packages for school groups (scolaire, périscolaire, associations, crèches), committees (CSE), and organized groups, providing a structured and discounted group ticketing and service offering.
6. Gift cards and gift wrapping services: The park sells gift cards (Carte Cadeau) and offers gift-wrapping services (emballage cadeau) as additional revenue streams.

Pricing tiers

Go-to-market motion1 record

Distribution channels5 records

Marketing channels6 records

Core offering

Cigoland Alsace operates a seasonal family theme park in Kintzheim, Alsace, offering themed attractions (Le Pommier flying apple ride, La Forêt Enchantée adventure area), immersive entertainment (Noody Studio cinema, Spectacles de Cirque performances), on-site dining, retail boutiques, two hotels, and group bookings for schools and works councils.

Product overview

Cigoland Alsace (Le Parc des Cigognes et Attractions) is a leisure and theme park located in Kintzheim, Alsace, France. The park offers a unified family entertainment experience centered on its core attraction products: themed rides and attractions (Le Pommier, La Forêt Enchantée), immersive entertainment experiences (Noody Studio cinema, Spectacles de Cirque performances), and on-site amenities including restaurants, shops, and hotel accommodations. The park operates on a seasonal basis with the 2026 season opening March 28.

Differentiator

Problem solved

Functional benefit

Brands

• Hôtel** Au Parc des Cigognes: Two-star hotel located within the park premises.
• Hôtel*** Cigoland

Products and services

• Park Admission Tickets (Billetterie) Online and at-the-gate sale of theme park admission tickets, tiered by visitor category (adult, child, senior, family), including a €1.50 discount for visitors arriving via the Navette L500 shuttle from Sélestat station.
• Le Pommier (Chaises Volantes) A new themed ride featuring an approximately 10-meter tall apple tree topped with a stork's nest, with 40 apple-shaped gondolas that rise and swirl around the branches, offering flying sensations and panoramic views of the park.
• Noody Studio - Immersive Cinema An immersive cinema room offering screenings of specially produced films with a rotating stage, projectors, and specific decor enabling original storytelling experiences for children and parents.
• Spectacles de Cirque (Circus Shows) Daily circus performances by Cie de cirque Joubinaux (four generations of circus heritage) featuring juggling, magic, clown acts, equestrian performances, and laser shows, with two different shows offered each day.
• La Forêt Enchantée (Enchanted Forest) A 1,000+ m² natural adventure space under tall trees offering a magical family immersion designed to awaken children's senses while discovering forest inhabitants through 100% natural playful experiences.
• Hôtel** Au Parc des Cigognes Two-star on-site hotel accommodation at the park offering budget lodging for visitors seeking extended stays during their theme park visit.
• Hôtel*** Cigoland Three-star on-site hotel accommodation at the park offering premium lodging for visitors seeking extended stays with higher-tier amenities.
• La Restauration (On-Site Dining) On-site dining services operating multiple restaurants and food service outlets offering Alsatian specialties, grills, ice cream, sandwiches, and various food options for park visitors.
• Les Boutiques (Retail Shops) On-site retail shops at the park offering souvenirs, merchandise, and gifts to visitors during their visit.
• Carte Cadeau (Gift Card) Gift card program for park visits, allowing purchasers to give park admission as a gift to family or friends.
• Group Bookings (Schools, Associations, CSE) Specialized group booking services for school classes (scolaire), extracurricular groups (périscolaire), associations, nurseries (crèches), and works councils (CSE), offering dedicated programs and discounted group ticketing.

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Ten partnerships are on record, tiered minor and core.

• France 3 Grand EstminorGTM or Marketing PartnerRegional France 3 television channel partner for media coverage and promotional visibility within the Alsace region.
• France Bleu AlsaceminorGTM or Marketing PartnerRegional France Bleu radio station partner providing media coverage and promotional exposure in Alsace.
• Château du Haut-KœnigsbourgcoreGTM or Marketing PartnerCross-promotional partnership with the nearby iconic Château du Haut-Kœnigsbourg, one of Alsace's most visited tourist attractions. The two attractions are frequently combined in regional tourism itineraries, benefiting both sites.
• Vins KoehlyminorGTM or Marketing PartnerLocal Alsace wine producer partnership for promotional cross-visibility with Alsace's wine tourism offerings.
• La Maison du DistillateurminorGTM or Marketing PartnerPartnership with the spirits retailer/shop, likely offering product sampling, sales, or promotional visibility within the park's boutique or restaurant area.
• Distillerie MeyerminorGTM or Marketing PartnerPartnership with Distillerie Meyer, an Alsace-based distillery, for promotional cross-visibility and regional product promotion.
• Sélestat Tourisme Haut-KœnigsbourgcoreGTM or Marketing PartnerOfficial regional tourism board partnership for the Sélestat and Haut-Kœnigsbourg area, providing cross-promotional coverage and inclusion in regional tourism marketing materials and passes.
• PASS AlsacecoreGTM or Marketing PartnerInclusion in the PASS Alsace, a regional tourism pass that lists participating sites to visit in Alsace. Provides visibility among organized tourists and multi-attraction visitors.
• TIS (Transport Intercommunal de Sélestat) - Ligne CcoreOthersWeekday shuttle bus service (TIS Ligne C) connecting Sélestat train station to Cigoland with 13 stops and approximately 40-minute frequency. Journey from Sélestat station to Cigoland takes about 7 minutes.
• Navette Ligne 500coreOthersShuttle bus line 500 (Castle Route / Route du Château) connecting Sélestat station to Cigoland and Château du Haut-Kœnigsbourg. Part of regional public transport network. Cigoland offers €1.50 discount on park tickets for holders of this shuttle ticket (non-cumulative offer).

Scale indicators1 record

Recent moves5 records

Expansion highlights5 records

Direct peers

• Kingoland: Small family theme park in Le Rheu, Brittany. Closely comparable to Cigoland in scale, family demographic, and regional French positioning, with a similar rides-plus-entertainment mix.
• Nigloland: Family theme park in Dolancourt, Champagne region, comparable in scale and family positioning to Cigoland. Operates a similar mix of themed rides, shows, and seasonal family attractions with a regional French catchment.
• Festyland: Small regional theme park near Caen in Normandy. Similar in scale to Cigoland, targeting families with young children through rides, shows, and themed attractions; serves as a direct comparator for small French family park economics.
• Le Pal: Mid-sized French theme park in Allier combining zoo, rides, and shows. Larger than Cigoland but serves the same family-with-children segment with a similar diversified attractions-plus-animals-plus-shows model.
• La Mer de Sable: Family-oriented theme park in Ermenonville near Paris, themed around the American Wild West. Comparable to Cigoland as a French family theme park emphasizing themed attractions, shows, and immersive environments for families with young children.
• Parc du Petit Prince: Themed amusement park in Ungersheim, Alsace, based on Saint-Exupéry's Le Petit Prince. Operates in the same Alsatian regional market as Cigoland with a similar family focus and comparable park scale, making it a close regional peer.
• Didi'Land: Small family-focused regional theme park located in Morsbronn-les-Bains, Alsace. Directly comparable to Cigoland in scale, regional Alsatian positioning, and family-with-young-children target segment, competing for the same Alsace family demographic.

Broad incumbents

• Puy du Fou: Award-winning French theme park in Vendée renowned for its historical shows and immersive experiences. Comparable to Cigoland in the French family entertainment market with a strong emphasis on curated show content, though at a much larger scale and different concept.
• Europa-Park: One of Europe's largest theme parks located in Rust, Germany, just across the Rhine from Cigoland's catchment area. Competes for the same family demographic but at vastly greater scale and breadth, representing the dominant competitive incumbent for Cigoland.
• Parc Astérix: Major French theme park north of Paris themed on the Astérix comics franchise. Operates as a broader incumbent in the French family theme park space with a wider portfolio of attractions than Cigoland.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/cigoland
• Facebookfacebook.com/Cigoland
• Instagraminstagram.com/cigoland/?hl=fr
• LinkedInlinkedin.com/company/cigoland-alsace

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Cigoland Alsace