Centro Mayor Centro Comercial

What Centro Mayor Centro Comercial does

Centro Mayor Centro Comercial is a privately operated shopping center located in the Kennedy locality of southern Bogotá, Colombia, at Calle 38 A Sur #34d-51. The asset is positioned as the largest shopping mall in Bogotá and Colombia, hosting approximately 293 brands across 228+ retail stores and 77 restaurants, and is credited with generating around 3,000 direct jobs through its tenant base. It operates under a horizontal property (P.H.) structure, common in Colombian commercial real estate, in which property owners collectively hold the common areas and shared management.

The mall's core commercial offering covers fashion, technology, health and beauty, financial services, entertainment, and a broad gastronomy portfolio, complemented by amenities such as paid parking, free Wi-Fi, free bicycle service (BiciMayor), pet-friendly access since January 2022, and recurring community programming including A Ritmo wellness classes, Gigantes children's club, La Tribuna Más Emocionante sports viewings, and seasonal fairs. Revenue is generated primarily through retail tenant leasing and common area maintenance (CAM) fees, with ancillary streams from parking, event sponsorships, and promotional partnerships such as the Davivienda gift card program. Marketing is anchored in an event-driven go-to-market approach amplified through social media (Facebook, Instagram, X, YouTube, TikTok) and on-site experiential activations.

The center has held the #1 Top of Mind position among Colombian shopping centers for 13 consecutive years according to the 2023 Dinero and YanHass study, leading across Nacional, Bogotá, 18-24 age group, Innovación, and Confianza categories. It has also received Gold-level recognition under the Zero Waste Management System and maintains civic-service partnerships including a COVID-19 vaccination point with the Bogotá Secretaría de Salud. The company is privately held under a P.H. structure with no disclosed parent company, funding rounds, or M&A activity.

Name

Centro Mayor Centro Comercial

Legal name

Centro Mayor Centro Comercial

Website

https://centromayor.com.co

Company type

Private

Founded year

2011

Operating status

Operating

Headcount range

51–100 employees

Short description

Centro Mayor Centro Comercial is a privately operated, horizontal-property shopping center in southern Bogotá, Colombia, hosting 293 brands across 228 stores and 77 restaurants. It is positioned as the largest mall in Bogotá and Colombia, operating under an event-driven retail real estate model targeting broad consumer demographics.

Ownership category

akta.pro rank

Headquarters

HQ city

Bogotá

HQ country

Colombia

HQ region

Latin America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Operations, Personnel, Infrastructure, Marketing or Sales, Others

Revenue model

1. Retail Tenant Leasing: Centro Mayor generates primary revenue by leasing retail space to approximately 293 brands across over 228 stores. Tenants include fashion retailers, restaurants, services, entertainment, health and beauty, financial institutions, and more. The mall acts as landlord, collecting rent and common area maintenance (CAM) fees from tenants.
2. Parking Services: The shopping center operates paid parking facilities with published tariff schedules. Customers pay for vehicle parking during their visits.
3. Event Sponsorships and Promotional Activities: Centro Mayor organizes promotional campaigns, contests, and sweepstakes (e.g., gift card giveaways, vehicle raffles) that drive foot traffic. While these serve marketing purposes, they also create opportunities for brand partnerships and sponsorship revenue.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels5 records

Core offering

Centro Mayor Centro Comercial operates a large physical shopping mall in southern Bogotá (Kennedy locality), leasing retail space to approximately 293 brands across over 228 stores and 77 restaurants. The mall also operates paid parking facilities and runs an extensive calendar of community events and entertainment programs (La Tribuna Más Emocionante, A Ritmo con Centro Mayor, Gigantes de Centro Mayor, seasonal fairs) that drive consumer foot traffic to the property.

Product overview

Centro Mayor Centro Comercial is a physical shopping mall complex that operates as a unified retail and entertainment platform. The core offering comprises the physical mall with over 228 retail stores across fashion, health, services, and technology categories, plus 77 restaurants and gastronomy options. The mall enhances the shopping experience through rotating events (La Tribuna Más Emocionante for football viewing, seasonal fairs like Mía Navidad and Expo Mayor, the A Ritmo wellness program, and Gigantes children's club), pet-friendly policies, free BiciMayor bicycle service, and VAT-free shopping days. Services include parking, customer feedback systems, and commercial space leasing.

Differentiator

Problem solved

Functional benefit

Brands

• La Tribuna Más Emocionante: A sports viewing experience area, particularly for football matches with big screens and special events
• A Ritmo con Centro Mayor
• Gigantes de Centro Mayor
• Expomayor
• ExpoVivienda
• Mía Feria
• Pixel Play

Products and services

• Centro Mayor Shopping Mall

Quantifiable outcome

• 13 consecutive years as #1 Top of Mind shopping center in Colombia
• +2 more outcomes

Named customers7 records

Segments1 record

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Four partnerships are on record, tiered core and minor.

• Estudio de Dinero y YanHasscoreOthers · 1 April 2023Research partner conducting annual Top of Mind studies. The 2023 edition (Edición 2133, Abril 2023) confirmed Centro Mayor's #1 position in brand recall and preference across 5 categories including Nacional, Bogotá, 18-24 age group, Innovación, and Confianza.
• Instituto Distrital de Protección y Bienestar AnimalminorStrategic or Co-development PartnerCollaboration for pet adoption events. Centro Mayor has hosted canine adoption drives allowing pets (dogs and cats) in the mall since January 2022.
• Sub Red Centro Oriente / Secretaría de Salud de BogotáminorStrategic or Co-development PartnerCOVID-19 vaccination point partnership. Centro Mayor served as an allied vaccination venue starting June 5, 2021, serving residents from surrounding localities.
• DaviviendaminorGTM or Marketing PartnerGift card program partnership. Davivienda gift cards are used as prizes in Centro Mayor's promotional contests and can be redeemed at mall tenant stores.

Scale indicators5 records

Recent moves6 records

Expansion highlights5 records

Regional players

• El Tesoro Parque Comercial: Major Medellín shopping destination with entertainment and dining focus. Similar experiential programming and tenant mix but in a different Colombian city.
• Santafé Medellín: One of the largest malls in Medellín operated by Terranum/Rioja. Comparable in scale and experiential programming but serves the Antioquia market rather than competing directly in Bogotá.
• Multiplaza (Panama): Leading Panamanian enclosed mall operated by Grupo Roble. Comparable as a large Latin American shopping destination with similar tenant mix and experiential positioning, though in a different national market.

Others

• Falabella: Major Latin American department store chain and anchor tenant of Centro Mayor. Comparable as a tenant ecosystem player with overlapping retail category exposure but is a customer rather than a competitor.

Direct peers

• Unicentro Bogotá: Major shopping center in western Bogotá (Engativá) with similar scale and breadth of anchor tenants including Falabella. Closest direct competitor for regional foot traffic and tenant overlap.
• Centro Andino: Premium shopping center in northern Bogotá operated by Organización Ardila Lülle. Comparable as a major Colombian enclosed mall targeting middle-to-upper class shoppers with a curated retail mix.
• Gran Estación Centro Comercial: Bogotá shopping and entertainment complex blending retail, dining, and cultural venues. Comparable as a multi-category destination competing for similar Bogotá foot traffic.
• Titan Plaza: Large shopping center in western Bogotá with similar anchor tenant mix and family-oriented positioning. Direct peer competing for the same mid-market shopper in the capital region.
• Plaza de las Américas: Long-established Bogotá shopping center with a comparable mix of fashion, entertainment, and dining tenants. Direct peer in the same metropolitan market competing for similar middle-class shoppers.

Broad incumbents

• Parque Arauco (Chile) / Multiplaza (Chile): Large Latin American mall operators in Chile with similar scale and anchor-tenant economics. Relevant benchmark for regional mall valuation and tenant mix, though in a more developed market.

Market position

Weaknesses5 records

Competitive moat5 records

Key risks5 records

Key highlights7 records

Customer concentration

• Xx.com/cccentromayor
• YouTubeyoutube.com/user/CentroMayorCC
• Facebookfacebook.com/CentroMayorCC
• Instagraminstagram.com/centromayorsitiooficial
• TikToktiktok.com/@centromayorcc
• LinkedInlinkedin.com/company/centromayorcentrocomercial

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Centro Mayor Centro Comercial