世纪星集团

Name

世纪星集团

Legal name

北京世纪星滑冰俱乐部有限公司

Website

https://centurystar.com.cn

Company type

Private

Founded year

1999

Operating status

Operating

Headcount range

51–100 employees

Ownership category

akta.pro rank

Product category

Ice Sports Training & Facility Operations

NAICS

Fitness and Recreational Sports Centers (713940), Skiing Facilities (713920)

SIC

Services-Membership Sports & Recreation Clubs (7997), Sporting & Athletic Goods, Nec (3949)

akta.pro primary industry

Winter Sports Schools & Activity Centers (Ski, Snowboard, Snowmobile) (THAAAKAI)

akta.pro secondary industries

Ice Rinks & Winter Sports Facilities (MPAKAEAG), Championship & Cup Organizers (MPAKADAB), Ice Hockey & Field Hockey Equipment Retail (CRAMAEAE)

Keywords

• Ice skating training
• Ice rink operations
• Ice sports education
• Figure skating programs
• Ice hockey development

Headquarters

HQ city

Beijing

HQ country

China

HQ region

Asia

Offices12 records

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Marketing or Sales, Technology or R&D, Supply Chain

Revenue model

1. Training Programs: Skating training fees from beginner to professional level, including figure skating, speed skating, ice hockey, and curling. Revenue from coaching services and structured curriculum delivery.
2. Venue Operations: Entry fees, annual passes, and session tickets for ice rink access. Additional revenue from venue rental for events and competitions.
3. Equipment Manufacturing: Sport Ice smart ice resurfacing machines (浇冰车) manufactured through joint venture in Qingdao, China. Includes ice resurfacer sales and maintenance services.
4. Event Hosting: Organizing and hosting ice sports competitions, training camps, and performances for government and corporate clients.

Go-to-market motion2 records

Distribution channels3 records

Marketing channels7 records

Core offering

Century Star Group operates China's first professional ice skating club (founded 1999), delivering structured ice sports training programs (figure skating, short track speed skating, ice hockey, curling) through a nationwide chain of nearly 30 venues staffed by approximately 260 certified coaches. The company operates the Century Star International Ice & Snow Sports Center in Beijing (four international-standard rinks plus ancillary facilities) and generates ancillary revenue from venue admissions/annual passes, competition hosting, and Sport Ice smart ice resurfacer equipment manufactured through a 2017 joint venture in Qingdao.

Product overview

Century Star Group operates as a comprehensive ice sports platform combining venue operations, professional training, and equipment manufacturing. The core offerings include the Century Star Ice Skating Club (China's first professional ice skating training institution established in 1999) and the Century Star International Ice & Snow Sports Center (a 20,000 sqm urban ice sports complex with four international standard ice rinks and diversified facilities). Supporting products include the proprietary '乐滑冰' training curriculum system, Sport Ice smart ice resurfacing machines manufactured through a US-China joint venture, and approximately 30 chain ice rink locations across 23 Chinese cities. The company provides ice skating training (figure skating, short track, speed skating, ice hockey), hosts national and international ice sports competitions, and offers venue rental services.

Differentiator

Problem solved

Functional benefit

Brands

• 乐滑冰: Proprietary ice skating curriculum system developed by Century Star for teaching ice skating skills
• Sport Ice

Products and services

• Century Star Ice Skating Club (世纪星滑冰俱乐部) Comprehensive ice skating training programs (figure skating, short track speed skating, speed skating, ice hockey) delivered through Century Star's nationwide chain of ice rinks, serving youth, families, and competitive athletes.
• Century Star International Ice & Snow Sports Center (世纪星国际冰雪体育中心) Flagship 20,000 sqm urban ice sports complex featuring four international standard ice rinks, ski simulation area, fitness center, dance studio, basketball court, trampoline park, karting, sports rehabilitation, dining and café facilities; serves both individual consumers and institutional clients for training, events, and corporate hosting.
• 乐滑冰 (Le Hua Bing) Training System Proprietary ice skating curriculum and online course system developed by Century Star, expanded internationally through the 2019 partnership with Finland's Mobie Sports Academy.
• National Chain Ice Rinks (全国连锁冰场) Nearly 30 directly-operated commercial ice rink venues across 12+ Chinese cities, offering public skating, training program delivery, and venue rental services.
• Sport Ice Smart Ice Resurfacer (Sport Ice 智能浇冰车) Intelligent ice resurfacing machines (zambonis) manufactured through the 2017 Century Star / US Sport Ice joint venture in Qingdao, China, sold to ice rink operators domestically and internationally.

Quantifiable outcome

• 200 million annual ice sports participants at Century Star venues (2018 data)
• +2 more outcomes

Named customers4 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Partnerships

Seven partnerships are on record, tiered minor, strategic and core.

• 中国石化天然气公司minorGTM or Marketing Partner · 7 March 2021Hosted 2022 Beijing Winter Olympics themed ice experience event 一起上冰雪，Go！at Century Star International Ice & Snow Sports Center. Part of China Petroleum & Chemical Corporation's (Sinopec) Olympic sponsorship activation as official oil and gas partner of Beijing 2022.
• 芬兰 Mobie Sports AcademystrategicTechnology or Integration · 1 May 2019Partnership to expand the proprietary乐滑冰training program internationally to Finland, US, Canada, Brazil, UK, Spain, Germany, Australia, Japan, UAE, Singapore, Hong Kong, Taiwan and other markets through Mobie's platform.
• 宇航教育科技集团strategicStrategic or Co-development Partner · 1 January 2019Talent training cooperation for ice sports management professionals and junior coaches. Combines vocational education resources with Century Star's industry expertise.
• 伊利集团 (Yili Group)strategicGTM or Marketing Partner · 1 January 2019As part of Beijing 2022 Winter Olympics Partner Club, Century Star serves as a key venue partner for Yili's活力冬奥学院 (Winter Sports Academy) program, providing venue support for winter sports promotion activities.
• 中国冰球协会 (China Ice Hockey Association)coreStrategic or Co-development Partner · 1 January 2019Co-organized 2019 IIHF Asian Youth Ice Hockey Summer Camp with 31 venues across 26 cities and 13 countries/regions. Century Star served as the main venue coordinator.
• Sport Ice / 美国公司coreOEM/ Whitelabel/ Licensing Partner · 1 January 2017Joint venture 华冰体育设备（青岛）有限公司 established in 2017 to manufacture and sell Sport Ice smart ice resurfacing machines in China.美国设计、国际品牌、中国制造 model.
• NHL Toronto Maple Leafs (多伦多枫叶队)coreStrategic or Co-development Partner · 4 April 2014Strategic cooperation agreement signed in April 2014 covering youth ice hockey events, equipment, coach and team exchanges, training systems, and joint market development for youth ice hockey in China. Toronto Maple Leafs is valued at $1.4 billion (Forbes) and is one of the Original Six NHL teams.

Scale indicators9 records

Recent moves10 records

Expansion highlights5 records

Direct peers

• 全明星滑冰俱乐部 (All-Star Skating Club): One of China's largest dedicated figure skating and ice sports club chains with a comparable multi-city branch footprint and youth training programs. Directly competes with Century Star for mall-based ice rink locations, coaching talent, and corporate event contracts.
• 冰纷万象 (Fantasy Ice / Vientiane Ice Rinks): Commercial ice rink operator affiliated with Vanke/Vientiane malls in China. Operates in similar mall-based venues serving youth skating and family entertainment, directly competing for consumer traffic and event hosting contracts in Tier 1 Chinese cities.
• 雪乐山 (Coor Snow / Snow Indoor Ski): China-based indoor ski/snow sports training chain for children, often co-located in shopping malls alongside ice rinks. Targets the same youth/family consumer segment with comparable training subscription models, making it a close adjacent competitor for mall venue real estate and parental discretionary spend.

Regional players

• Hong Kong Iceland (冰岛冰场): Long-running ice rink operator in Hong Kong with multiple venues serving public skating, figure skating training, and ice hockey. Comparable venue-based ice sports business model in the Greater China region, though at smaller scale and without a national footprint.
• Planet Ice (UK): UK-based operator of one of the largest chains of ice rinks in Europe, with a multi-venue model including public skating, ice hockey, and figure skating programs. Directly comparable in operating model (multi-site chain, training programs, venue events) but focused on the UK/European market.

Broad incumbents

• 万达冰场 (Wanda Ice & Snow): Wanda Group operates commercial ice rinks across its nationwide mall portfolio as part of a broader sports/entertainment strategy. Overlaps with Century Star in venue operation and youth skating training, but Wanda has substantially larger capital backing and a non-specialized portfolio focus.
• 国家速滑馆 '冰丝带' (National Speed Skating Oval / Ice Ribbon): State-built Beijing 2022 Winter Olympics venue operated for elite training, public skating, and major competitions. While not a commercial chain, it competes for high-profile competitions, elite athlete training contracts, and government training-program budgets that Century Star also targets.

Emerging players

• 融创冰雪 (Sunac Ice & Snow): Property developer Sunac's ice and snow sports business unit, which builds and operates ice rinks and ski facilities tied to its real estate projects. Represents a newer, well-capitalized entrant pursuing the same ice-sports-as-real-estate-amenity thesis as Century Star.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/%E4%B8%96%E7%BA%AA%E6%98%9F%E9%9B%86%E5%9B%A2

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Subsidiaries4 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about 世纪星集团