CERGAM - Centre d'Etudes et de Recherche en Gestion d'Aix-Marseille

What CERGAM - Centre d'Etudes et de Recherche en Gestion d'Aix-Marseille does

CERGAM (Centre d'Etudes et de Recherche en Gestion d'Aix-Marseille) is a university research laboratory (Unité de Recherche UR 4225) affiliated with Aix-Marseille University and the University of Toulon, created in 2008 by the merger of four prior research units and expanded in 2017 to include management science faculty from Toulon. It is organized into five research axes — Entrepreneurship Information Internationalisation; Finance Accounting Control; Marketing and Service Management; Public Management; and Strategy and Human Resources — and operates three practitioner-facing research chairs: Chaire Légitimité Entrepreneuriale (CLE), Chaire ANMT (Attractivité et Nouveau Marketing Territorial), and Chaire OTACC (Organisations & Territoires des Arts, de la Culture et de la Création). Its core offering is an academic research ecosystem, not a commercial product portfolio: a fully integrated doctoral program, a doctoral seminar series, methodological workshops, and flagship international conferences (La Londe Conference, AIRMAP colloquium), with approximately 15 thesis and HDR defenses annually.

The laboratory has approximately 200 members, including 128 faculty and associated researchers and nearly 90 doctoral students, and it maintains formal partnerships with three AMIDEX interdisciplinary institutes (INCIAM for AI/data, ITEM, and Laënnec) to support cross-disciplinary projects. It is headquartered at the MEGA building on the new La Pauliane eco-campus in Aix-en-Provence, France, and its distribution channels are primarily institutional — peer-reviewed publications, conferences, doctoral enrollment, and chair-based practitioner collaboration — rather than commercial sales. As a publicly funded non-profit research unit, CERGAM does not generate commercial revenue; its funding flows from Aix-Marseille University and University of Toulon allocations, government research grants (including an ANR JCJC grant awarded in 2025 for the FOSPIE project), and chair-related practitioner partnerships. It has no venture capital or private equity ownership, no disclosed patents or trademarks, and no commercial pricing model.

Name

CERGAM - Centre d'Etudes et de Recherche en Gestion d'Aix-Marseille

Legal name

Centre d'Etudes et de Recherche en Gestion d'Aix-Marseille

Website

https://cergam.univ-amu.fr

Company type

Private

Founded year

2008

Operating status

Operating

Headcount range

11–50 employees

Short description

CERGAM is a French university research laboratory (UR 4225) in management sciences, affiliated with Aix-Marseille University and the University of Toulon. It serves academic researchers and doctoral students through five research axes, three practitioner-facing chairs, and international conferences.

Ownership category

akta.pro rank

Product category

Academic Research Services

NAICS

Colleges, Universities, and Professional Schools (611310)

SIC

Services-Management Consulting Services (8742)

akta.pro industry

PRIMARYEDAHABAE

Business & Management Research Universities

Education/Higher Education (Colleges & Universities)/Private Research Universities

SECONDARYEDAHAHAO

Management Research Institutes & Doctoral (PhD/DBA) Programs

Education/Higher Education (Colleges & Universities)/Business Schools & Management Institutes

SECONDARYEDAHAAAI

Public Research Universities with Multi-Campus Systems

Education/Higher Education (Colleges & Universities)/Public Research Universities

Keywords

• Management sciences research
• Doctoral training program
• Academic research laboratory
• University research unit
• Management research chairs

Headquarters

HQ city

Aix-en-Provence

HQ country

France

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Technology or R&D, Operations, Infrastructure

Revenue model

1. Public Research Funding: As a university research unit (UR 4225) affiliated with Aix-Marseille University and University of Toulon, CERGAM operates as a publicly funded research laboratory. Funding comes from university allocations, government research grants, and partnerships with interdisciplinary AMIDEX institutes (INCIAM, ITEM, Laënnec) for interdisciplinary research projects.

Go-to-market motion1 record

Distribution channels4 records

Marketing channels5 records

Core offering

CERGAM is a French university research laboratory (Unité de Recherche UR 4225) affiliated with Aix-Marseille University and the University of Toulon, conducting academic research in management sciences across five research axes (Entrepreneurship, Finance/Accounting, Marketing, Public Management, Strategy/HR). It runs an integrated doctoral program, organizes international academic conferences, and operates three practitioner-oriented research chairs bridging academia and industry stakeholders.

Product overview

CERGAM is a university research laboratory (UR 4225) in Management Sciences affiliated with Aix-Marseille University and the University of Toulon. Rather than a commercial product company, it offers a research ecosystem comprising three academic chairs (Entrepreneurial Legitimacy, Territorial Marketing, Arts & Culture), five research axes covering management disciplines, a doctoral program, and organizes major academic conferences including La Londe Conference and AIRMAP. The laboratory provides research infrastructure, seminars, and collaborative platforms for its 200+ members rather than commercial products or services.

Differentiator

Problem solved

Functional benefit

Products and services

• Chaire Légitimité Entrepreneuriale (CLE)
• Chaire ANMT - Attractivité et Nouveau Marketing Territorial
• Chaire OTACC - Organisations & Territoires des Arts, de la Culture et de la Création
• Doctoral Program in Management Sciences
• La Londe Conference
• AIRMAP Colloquium 2026

Quantifiable outcome

• 15+ doctoral theses and HDR defenses per year demonstrating research output and training capacity
• +1 more outcomes

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Eight partnerships are on record, tiered core, major and minor.

• Université de Toulon (UT)coreStrategic or Co-development Partner · 1 January 2017In 2017, management sciences researchers from University of Toulon joined CERGAM, expanding the laboratory's membership to include faculty from both Aix-Marseille University and University of Toulon. This partnership creates a unified research unit spanning two major universities in the Provence-Alpes-Côte d'Azur region.
• INCIAM (Interdisciplinary Institute on Artificial Intelligence and Data)majorStrategic or Co-development PartnerAMIDEX interdisciplinary institute partnership enabling CERGAM researchers to participate in interdisciplinary AI and data science research projects and access dedicated funding opportunities for collaborative research initiatives.
• ITEM (Interdisciplinary Institute)majorStrategic or Co-development PartnerAMIDEX interdisciplinary institute partnership providing CERGAM with opportunities for cross-disciplinary research collaborations and access to project financing mechanisms available through the IDEX excellence initiative.
• Institut LaënnecmajorStrategic or Co-development PartnerAMIDEX interdisciplinary institute partnership enabling knowledge exchange and collaborative research projects in management sciences with medical and health-related research domains.
• Chaire ANMT (Attractivité et Nouveau Marketing Territorial)coreStrategic or Co-development PartnerResearch chair on territorial attractiveness and new territorial marketing co-developed with practitioners, bringing together academic researchers and territorial stakeholders to study place marketing and regional development strategies.
• Chaire CLE (Légitimité Entrepreneuriale)coreStrategic or Co-development PartnerEntrepreneurial Legitimacy Chair bringing together academic research and entrepreneurial ecosystem stakeholders to study legitimacy dynamics of entrepreneurial support organizations and inclusive entrepreneurship.
• Chaire OTACC (Organisations & Territoires des Arts, de la Culture et de la Création)coreStrategic or Co-development PartnerResearch chair on organizations and territories in arts, culture, and creative sectors, bridging management research with cultural and creative industry practitioners.
• Lisbon School of Economics and Management (ISEG)minorStrategic or Co-development PartnerInternational academic partnership hosting visiting professor Jorge F.S. Gomes for research seminar on relational vision of human resource management in January 2024.

Scale indicators5 records

Recent moves8 records

Expansion highlights5 records

Broad incumbents

• Aix-Marseille Université: The parent public university of CERGAM (UR 4225). It hosts CERGAM, IAE Aix, and the AMIDEX IDEX initiative that funds interdisciplinary projects; understanding AMU is essential as the institutional umbrella under which CERGAM operates.
• Université Paris-Dauphine (PSL): The parent institution of DRM and a broader incumbent in French management education and research. Comparable to Aix-Marseille University's role for CERGAM, hosting top-tier management research alongside degree-granting programs at national scale.

Direct peers

• IAE Aix-Marseille Graduate School of Management: The management school of Aix-Marseille University, sharing faculty and doctoral pipeline with CERGAM. IAE Aix hosts the professional management degree programs while CERGAM houses the underlying UR 4225 research unit, making them the most tightly coupled academic partner.
• LARGEPA - Laboratoire de Recherche en Gestion, Finance et Management Public (Université Paris 2 Panthéon-Assas): Paris 2 management research lab covering finance, public management, and strategy. Comparable to CERGAM in offering a multi-disciplinary management research environment with doctoral training, anchored in a French public university.
• LEMNA - Laboratoire d'Économie et de Management de Nantes Atlantique: Management and economics research lab at Nantes Université. Like CERGAM, it hosts doctoral students across management subfields, partners with industry via chairs, and operates within a French public university — making it a directly comparable regional peer.
• IREGE - Institut de Recherche en Gestion et Économie (Université Savoie Mont Blanc): A French management and economics research institute. Like CERGAM, it focuses on management sciences research, doctoral training, and practitioner partnerships within a French public university structure.
• MRM - Montpellier Research in Management (Université de Montpellier): A major French management sciences research unit affiliated with Université de Montpellier. Comparable to CERGAM in being a multi-axis research lab producing doctoral training and academic publications in management disciplines, and competing for similar national grants and recognition.
• DRM - Dauphine Recherches en Management (Université Paris-Dauphine): A leading French management research lab (UMR 7088) at Paris-Dauphine, comparable in scale and disciplinary coverage. Like CERGAM, it integrates research across finance, marketing, strategy, and HR, and runs a doctoral program — a directly comparable French management sciences research unit.

Others

• FNEGE - Fondation Nationale pour l'Enseignement de la Gestion: The French national foundation for management education, which has awarded the FNEGE Best Thesis prize to a CERGAM doctoral researcher (Camille FIORE, 2023). It is an ecosystem player that benchmarks and accredits French management research, including labs like CERGAM.
• AIRMAP - Association Internationale de Recherche en Management Public: The international public management research association hosting the AIRMAP colloquium that CERGAM will organize in 2026. Comparable as an ecosystem/network peer shaping the public management research agenda in which CERGAM's Public Management axis competes.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/cergam

Revenue estimate

Valuation estimate

Number of profiles

Profiles5 records

Funding overview

Funding rounds

Investors

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M&A

Investments

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Frequently asked questions about CERGAM - Centre d'Etudes et de Recherche en Gestion d'Aix-Marseille