CFS Counselling + Wellbeing

What CFS Counselling + Wellbeing does

CFS Counselling + Wellbeing is a Canadian non-profit organization headquartered in Barrie, Ontario, that provides counselling and wellbeing services. Founded in 1979, it has operated continuously for more than 45 years as a community-based mental health and wellbeing provider serving the Barrie and surrounding Simcoe County region. The organization employs approximately 24 staff, indicating a small, locally focused operating footprint typical of community counselling agencies in Ontario.

The organization's business model is consistent with the Canadian community non-profit counselling sector: services are delivered to individuals, couples, and families seeking mental health support, with revenue likely derived from a mix of government grants (provincial health and social services ministries), municipal and United Way/regional foundation funding, and fee-for-service client payments. No pricing model, specific program catalog, customer segmentation, or technology stack details were disclosed in the available data; the primary source page returned only a verification/loading screen with no substantive content.

No information was available on partnerships, certifications, leadership team, funding history, geographic expansion beyond the Barrie base, product/service portfolio, or AI/technology capabilities. As a result, any competitive positioning, technical differentiation, or strategic direction beyond its long-standing local presence cannot be characterized from the supplied data.

Name

CFS Counselling + Wellbeing

Website

https://cfssc.ca

Company type

Private

Headcount range

11–50 employees

Short description

CFS Counselling + Wellbeing is a Barrie, Ontario-based non-profit founded in 1979 that provides community counselling and mental health wellbeing services, employing approximately 24 staff to serve individuals and families in the Simcoe County region.

Ownership category

akta.pro rank

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Others

Core offering

CFS Counselling + Wellbeing is a non-profit organization that provides counselling and mental health/wellbeing services to individuals in the Barrie, Ontario area. Founded in 1979, it operates as a community-based service provider staffed by approximately 24 employees, delivering direct counselling support and related wellbeing programming to local clients.

Differentiator

Problem solved

Functional benefit

Products and services

• Counselling and Wellbeing Services

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Recent moves1 record

Broad incumbents

• Kids Help Phone: Nationwide Canadian non-profit providing e-mental-health and 24/7 counselling services at scale. While broader geographically and digitally enabled, it competes for the same funding pool and serves overlapping client need states as a community counselling provider.

Direct peers

• Family Service Toronto: Long-standing Toronto-based non-profit delivering counselling, wellbeing, and community support services. Comparable in mission, funding mix, and service breadth to CFS Counselling + Wellbeing, differing primarily in scale and catchment size.
• Native Child and Family Services of Toronto: Toronto-based non-profit providing community mental wellness, counselling, and family services to Indigenous peoples. Similar non-profit funding model and community-based service delivery approach.
• Canadian Mental Health Association, Ontario: Provincial division of Canada's largest community mental-health non-profit network. Operates counselling, education, and advocacy programs across Ontario through regional branches, making it the closest mission-aligned peer to CFS's community counselling model.
• Distress Centres of Greater Toronto: Volunteer-driven non-profit offering telephone, text, and crisis support across the GTA. Comparable non-profit counselling and emotional-support service operating in Ontario, though focused on crisis intervention rather than ongoing therapy.
• Jewish Family and Child Service: Greater Toronto Area non-profit providing counselling, family support, and community wellbeing services. Highly comparable community-based social-services non-profit model with similar funding structure and service mix.

Regional players

• Family Services of Peel: Regional Ontario family services non-profit operating a comparable community counselling and wellbeing mandate in Peel Region. Closely matched service model to CFS, but operating in a neighbouring rather than overlapping catchment.
• Peel Children's Centre (Aspire): Ontario-based non-profit delivering mental-health and counselling services to children, youth, and families. Shared non-profit community-services model, though its specialization in child/youth populations creates partial rather than full overlap with CFS's broader wellbeing mandate.

Emerging players

• Mood Disorders Society of Canada: Canadian non-profit focused on education, support, and advocacy for persons affected by mood disorders. Smaller and more specialized than CFS but operates in overlapping mental-health and wellbeing territory.

Others

• ConnexOntario: Ontario government-funded information and referral service for mental-health, addiction, and problem-gambling services. Functions as a system-level intermediary that directs clients to providers like CFS, making it a key ecosystem partner and channel.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat2 records

Key risks5 records

Key highlights5 records

Customer concentration

• LinkedInlinkedin.com/company/cfscounselling

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about CFS Counselling + Wellbeing