CFUV 101.9 FM
CFUV 101.9 FM is Victoria's only non-profit campus and community radio station, operated by the University of Victoria Student Radio Society. It broadcasts at 2290 watts on 101.9 FM, online via StreamOn.fm, and through a 30+ podcast network, serving UVic students and Greater Victoria residents.
- Company typePrivate
- Founded1984
- HeadquartersVictoria, Canada
- Headcount11–50
- GTM typeB2C
- OfferingServices
What CFUV 101.9 FM does
CFUV 101.9 FM, legally operated as the University of Victoria Student Radio Society, is a non-profit campus and community radio station based in Victoria, British Columbia. Broadcasting from studios in the lower level of the UVic Student Union Building at 101.9 FM with 2290 watts of transmission power, the station covers Greater Victoria and the Gulf Islands. Its distribution footprint extends beyond terrestrial radio through online live streaming via StreamOn.fm and a podcast network of more than 30 programs distributed via Transistor.fm.
The station's product portfolio centers on three platforms: a 24/7 freeform FM broadcast schedule featuring dozens of original music, cultural, and public affairs shows; live performance series including Eventide (outdoor shows at Centennial Square) and Basement Closet Sessions (weekly in-studio performances prioritizing underrepresented and independent artists); and a podcast portfolio covering Indigenous storytelling, LGBTQ+ content, social justice, and music culture. Supporting infrastructure includes a Music Library and Submissions system (accepting digital submissions at 320 kbps minimum), Weekly Top 30 and Year End Charts reporting to national !earshot and NACC charts, an Offbeat album review column in The Martlet (UVic's independent student newspaper), and a New Music Monday editorial partnership with Victoria Buzz.
CFUV operates as a non-profit entity with 14 employees (a Station Manager, Broadcast Director, and Music Director as core paid staff, supplemented by seasonal Canada Summer Jobs positions), and relies on a volunteer base for programming, production, and operations. Revenue is drawn from University of Victoria Student Body funding through a student referendum, listener donations via the CFUV Friends program, grants from the Community Radio Fund of Canada and the Government of Canada, and local business sponsorships. The station charges no fees to listeners and generates no commercial advertising revenue, consistent with its non-commercial campus/community radio mandate.
CFUV 101.9 FM firmographics
Firmographics- Name
- CFUV 101.9 FM
- Legal name
- University of Victoria Student Radio Society
- Website
- https://cfuv.uvic.ca
- Company type
- Private
- Founded year
- 1984
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- CFUV 101.9 FM is Victoria's only non-profit campus and community radio station, operated by the University of Victoria Student Radio Society. It broadcasts at 2290 watts on 101.9 FM, online via StreamOn.fm, and through a 30+ podcast network, serving UVic students and Greater Victoria residents.
- Ownership category
- akta.pro rank
CFUV 101.9 FM industry classification
Industry- Product category
- Community Radio Broadcasting
- NAICS
- Radio Broadcasting Stations (516110)
- SIC
- Radio Broadcasting Stations (4832)
- akta.pro primary industry
- Public/Community Local Stations (PBS Member Stations, Community Radio, LPFM) (MPABACAG)
- akta.pro secondary industries
- University/Educational Local Stations (College Radio, Campus TV) (MPABACAH), University/College-licensed Public Broadcasting (TV & Radio) (MPABADAD), Internet Radio & Streaming Broadcast Stations (Simulcast/Online-only) (MPAIAEAE)
Keywords
Where CFUV 101.9 FM is headquartered
LocationHeadquarters
- HQ city
- Victoria
- HQ country
- Canada
- HQ region
- North America
Offices2 records
Markets served
CFUV 101.9 FM business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure
Revenue model
- University of Victoria Student Body Funding: Core operational funding from the University of Victoria Student Body through a student referendum, providing financial support for station operations.
- Listener Donations: Direct donations from dedicated listeners and fans through the CFUV Friends program and donation campaigns.
- Government and Foundation Grants: Funding from various funding bodies including the Community Radio Fund of Canada (radiometres grant), and Government of Canada support for specific programming initiatives.
- CFUV Friends Card Program: Partnership program with local businesses offering discounts to supporters, creating community engagement and local business relationships.
Go-to-market motion1 record
Distribution channels3 records
Marketing channels6 records
CFUV 101.9 FM product offering
Product offeringCore offering
CFUV 101.9 FM is a non-profit campus and community radio station operated by the University of Victoria Student Radio Society that broadcasts at 101.9 FM with 2290 watts of power under a CRTC licence. It delivers terrestrial and online radio programming, a podcast network, live performance recording sessions, a music library with submissions and charting, and community events to UVic students and the Greater Victoria community.
Product overview
CFUV 101.9 FM operates as a non-profit campus & community radio station with a multi-platform media portfolio. The core offering is terrestrial FM broadcasting at 101.9 FM with 2290 watts over Greater Victoria, supplemented by live streaming via StreamOn.fm. The station produces an extensive radio program schedule with dozens of shows across seven days, including original music programs, cultural/language-specific programs, syndicated public affairs shows, and live performance features. The second major platform is the CFUV Podcast Network hosting over 30 podcasts distributed through Transistor.fm, covering Indigenous storytelling, LGBTQ+ content, social justice, and music culture. Supporting services include the Music Library & Submissions system, Year End Charts and Weekly Top 30 reporting to national charts, the Basement Closet Sessions live performance series, Eventide outdoor performances, New Music Monday editorial partnership with Victoria Buzz, and community volunteer programs.
Differentiator
Problem solved
Functional benefit
Products and services
- CFUV 101.9 FM Terrestrial Radio Broadcast
- CFUV Online Stream (StreamOn FM)
- CFUV Podcast Network
- Basement Closet Sessions
- Eventide
- CFUV Music Library and Submission Service
- CFUV Charts (Weekly/Year-End)
- New Music Monday
- UVic Student Radio Volunteer Program
Quantifiable outcome
- 40+ years of continuous broadcasting as Victoria's only non-profit campus & community radio station
- +2 more outcomes
Companies that use CFUV 101.9 FM
Customer profileNamed customers2 records
Segments4 records
Ideal customer profiles2 records
CFUV 101.9 FM technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration2 records
CFUV 101.9 FM partnerships and signals
Strategic signalPartnerships
Ten partnerships are on record, tiered core and minor.
- Music Director Partnership (CJSF, CiTR, CJSW, CJLO, !earshot Distro)coreNational partnership with CJSF (Burnaby, BC), CiTR (Vancouver, BC), CJSW (Calgary, AB), CJLO (Montreal, QB) and NCRA/ANREC's !earshot Distro platform. Introduces a universal pathway for the music industry to share, submit, and distribute content to nonprofit radio sector in Canada.
- National Campus/Community Radio Association (NCRA/ANREC)coreLong-standing member of the national association. Staff and volunteers have served on NCRA/ANREC board of directors and various working groups. Contributed to national nonprofit radio projects including Women's Hands & Voices (2004), DisAbilities Handbook (2009, 2019), Resonating Reconciliation (2013), Media Works (2014), National Mentorship Program (2019), and 'They Don't Come to Us' (2020).
- White Eagle Polish Community AssociationminorCommunity Association Broadcasting partnership producing the Radio Polonia multicultural program.
- Da Vinci CentreminorCommunity Association Broadcasting partnership for local programming.
- University of Victoria Students' Society (UVSS)corePrimary institutional partner providing student funding through referendum. CFUV is the campus radio station for UVic.
- The MartletminorUVic's independent student newspaper. Collaboration on The Nest podcast (produced in CFUV studios) and Offbeat column for album reviews published in The Martlet.
- Victoria BuzzminorLocal media partnership for the 'New Music Monday' editorial series highlighting local artists and bands. Victoria Buzz publishes articles featuring CFUV's music programming.
- Art OpeningsminorLocal business donor providing financial support. Listed as a sponsor on the CFUV Friends program.
- Cold Comfort Ice CreamminorLocal business donor providing financial support. Listed as a sponsor on the CFUV Friends program.
- Luna CollectiveminorLocal business donor providing financial support. Listed as a sponsor on the CFUV Friends program.
Scale indicators3 records
Recent moves3 records
Expansion highlights5 records
CFUV 101.9 FM competitors and assessment
Company assessmentDirect peers
- CFRC 101.9 FM: Queen's University's campus and community radio station in Kingston, Ontario, broadcasting on the same 101.9 FM frequency as CFUV. Direct peer with nearly identical operational model and NCRA/ANREC membership.
- CJAM 99.1 FM: University of Windsor's campus and community radio station. Direct peer in the Canadian campus/community radio sector with comparable volunteer programming and alternative music focus.
- CJSW 90.9 FM: University of Calgary's campus and community radio station. Direct peer as a western Canadian NCRA/ANREC affiliate and Music Director Partnership participant.
- CKUT 90.3 FM: McGill University's campus and community radio station in Montreal. Direct peer with similar volunteer-based programming, alternative music focus, and NCRA/ANREC affiliation.
- CJSF 90.1 FM: Simon Fraser University's campus and community radio station in Burnaby, BC. Direct peer as fellow NCRA/ANREC member and partner in the Music Director Partnership, sharing identical non-profit campus/community radio model.
- CHUO 89.1 FM: University of Ottawa's bilingual campus and community radio station. Direct peer in the Canadian campus/community radio sector with comparable volunteer-driven model and bilingual programming approach.
- CJLO 1690 AM: Concordia University's campus and community radio station in Montreal. Direct peer as the eastern Canadian partner in CFUV's Music Director Partnership with identical non-profit programming model.
- CiTR 101.9 FM: University of British Columbia's campus radio station in Vancouver, operating on the same 101.9 FM frequency as CFUV. Direct peer in the Music Director Partnership with shared programming philosophy and structure.
- CKXU 88.3 FM: University of Lethbridge's campus and community radio station. Direct peer as a western Canadian NCRA/ANREC member with shared non-profit campus/community radio structure.
Broad incumbents
- CBC Radio One: Canadian Broadcasting Corporation's primary radio network serving Greater Victoria. Broad incumbent that provides news, music, and talk programming to the same regional market as CFUV, though it operates as a national public broadcaster with vastly larger scale and reach.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat4 records
Key risks5 records
Key highlights6 records
Customer concentration
CFUV 101.9 FM social profiles
Digital presenceCFUV 101.9 FM financial estimates
Financial estimateRevenue estimate
Valuation estimate
CFUV 101.9 FM leadership team
Management profileNumber of profiles
Profiles3 records
CFUV 101.9 FM funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
CFUV 101.9 FM M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about CFUV 101.9 FM
What does CFUV 101.9 FM do?
CFUV 101.9 FM is a non-profit campus and community radio station operated by the University of Victoria Student Radio Society that broadcasts at 101.9 FM with 2290 watts of power under a CRTC licence. It delivers terrestrial and online radio programming, a podcast network, live performance recording sessions, a music library with submissions and charting, and community events to UVic students and the Greater Victoria community.
Is CFUV 101.9 FM a public or private company?
CFUV 101.9 FM is a private company. It is classified as nonprofit foundation owned and is currently operating.
When was CFUV 101.9 FM founded?
CFUV 101.9 FM was founded in 1984. It employs 11 to 50 people.
Where is CFUV 101.9 FM based?
CFUV 101.9 FM is headquartered in Victoria, Canada, in the North America region.
How does CFUV 101.9 FM make money?
Four revenue lines are on record. University of Victoria Student Body Funding is the primary driver. The others are listener Donations, government and Foundation Grants and CFUV Friends Card Program.
Who are CFUV 101.9 FM's main competitors?
Direct peers on record are CFRC 101.9 FM, CJAM 99.1 FM, CJSW 90.9 FM, CKUT 90.3 FM, CJSF 90.1 FM, CHUO 89.1 FM, CJLO 1690 AM, CiTR 101.9 FM and CKXU 88.3 FM. CBC Radio One is listed as a broad incumbent.
Does CFUV 101.9 FM have an API?
No public API is recorded for CFUV 101.9 FM.
What industry is CFUV 101.9 FM in?
CFUV 101.9 FM's product category is Community Radio Broadcasting. Its primary akta.pro industry code is MPABACAG, Public/Community Local Stations (PBS Member Stations, Community Radio, LPFM), with a secondary code of MPABACAH, University/Educational Local Stations (College Radio, Campus TV). Its NAICS code is 516110 and its SIC code is 4832.