AskElie
AskElie is an AI-native hyperautomation company offering AskVERA, an Easy Read automation platform producing accessible, compliant documents using PCS symbols. It serves organizations needing inclusive communication and document accessibility for diverse audiences, with subscription-based licensing.
- Company typePrivate
- Founded2020
- HeadquartersNorthampton, United Kingdom
- Headcount11–50
- GTM typeB2B
- OfferingSoftware
What AskElie does
AskElie is an AI-native hyperautomation startup founded in 2020 and headquartered in Northampton, England. The company operates in the hyperautomation software market — projected at $50 billion by 2029 — through its core product, AskVERA, an Easy Read automation platform that uses AI to help organizations produce inclusive, compliant documents for diverse audiences. Its primary technical differentiator is the integration of PCS (Picture Communication Symbols) via a partnership with Tobii Dynavox, which enables accessible communication output that meets legal accessibility standards. The platform operates on text modality and is positioned as a process automation tool for document workflows rather than a general-purpose automation suite.
The company's go-to-market is sales-led, focused on direct enterprise engagement with organizations that must produce accessible, legally compliant materials — including those in public sector, healthcare, education, and community engagement contexts. Customer segmentation is horizontal by use case (accessible communication) rather than by vertical, and the company currently operates only within the United Kingdom.
AskElie generates revenue through subscription-based platform licensing of AskVERA, though no pricing has been publicly disclosed. The company is privately held with 11-50 employees and has not disclosed funding rounds or revenue figures. Recent strategic activity — including the September 2025 partnership with Tobii Dynavox and the October 2025 appointment of David Lahey (six prior SaaS exits) as Chief Growth Officer — signals an intent to formalize its sales motion and accelerate growth, even as base-level commercial evidence (named customers, ARR, geographic expansion beyond the UK) remains undisclosed.
AskElie firmographics
Firmographics- Name
- AskElie
- Website
- https://askelie.io
- Company type
- Private
- Founded year
- 2020
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- AskElie is an AI-native hyperautomation company offering AskVERA, an Easy Read automation platform producing accessible, compliant documents using PCS symbols. It serves organizations needing inclusive communication and document accessibility for diverse audiences, with subscription-based licensing.
- Ownership category
- akta.pro rank
AskElie industry classification
Industry- Product category
- Hyperautomation Software
- NAICS
- Software Publishers (5132), Custom Computer Programming Services (541511)
- SIC
- Services-Prepackaged Software (7372), Services-Computer Programming, Data Processing, Etc. (7370)
- akta.pro primary industry
- Assistive Reading & Writing Tools (Text-to-Speech, Speech-to-Text, OCR, Dyslexia Support) (EDAFAKAA)
- akta.pro secondary industry
- Assistive Technology (AT) & Accessible Learning Tools (EDALAGAB)
Keywords
Where AskElie is headquartered
LocationHeadquarters
- HQ city
- Northampton
- HQ country
- United Kingdom
- HQ region
- Europe
Offices1 record
Markets served
AskElie business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Marketing or Sales, Operations
Revenue model
- Hyperautomation Platform Licensing: AI-native hyperautomation platform offered to organizations seeking accessible communication and document automation solutions. Revenue derived from platform licensing, likely subscription-based given the SaaS background of leadership.
Go-to-market motion1 record
AskElie product offering
Product offeringCore offering
AskELIE offers AskVERA, an AI-powered Easy Read automation platform that enables organizations to produce inclusive, compliant documents quickly and efficiently for diverse audiences. The platform integrates PCS symbols through a partnership with Tobii Dynavox to support accessible communication and help entities meet legal standards for accessibility.
Product overview
AskELIE is an AI-native hyperautomation startup offering the AskVERA platform as its core product. AskVERA is an Easy Read automation platform that leverages AI to help organizations produce accessible, compliant documents. The platform integrates Tobii Dynavox's PCS® symbols to improve accessible communication for diverse audiences and meet legal standards.
Differentiator
Problem solved
Functional benefit
Brands
- AskVERA: Easy Read automation platform that integrates AI-powered accessibility solutions, including PCS® symbols through partnership with Tobii Dynavox.
Products and services
- AskVERA AI-powered Easy Read automation platform that integrates PCS symbols to enable organizations to produce inclusive, compliant documents quickly and efficiently for diverse audiences. Helps entities meet legal accessibility standards and improve community engagement through AI-powered accessibility solutions.
Quantifiable outcome
- Organizations can produce inclusive, compliant documents quickly and efficiently
Companies that use AskElie
Customer profileSegments1 record
Ideal customer profiles1 record
AskElie technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration1 record
AI capability2 records
Feature1 record
AskElie partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- Tobii DynavoxcoreAskELIE announced a partnership with Tobii Dynavox to integrate PCS® symbols into its Easy Read automation platform, AskVERA. This collaboration enhances the ability to produce inclusive, compliant documents quickly and efficiently for organizations dealing with diverse audiences. The development aims to help entities meet legal standards and improve community engagement through AI-powered accessibility solutions.
Scale indicators1 record
Recent moves4 records
Expansion highlights5 records
AskElie competitors and assessment
Company assessmentMarket position
Competitive moat3 records
Key risks6 records
Key highlights5 records
Customer concentration
AskElie social profiles
Digital presenceAskElie financial estimates
Financial estimateRevenue estimate
Valuation estimate
AskElie leadership team
Management profileNumber of profiles
Profiles2 records
AskElie funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
AskElie M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about AskElie
What does AskElie do?
AskELIE offers AskVERA, an AI-powered Easy Read automation platform that enables organizations to produce inclusive, compliant documents quickly and efficiently for diverse audiences. The platform integrates PCS symbols through a partnership with Tobii Dynavox to support accessible communication and help entities meet legal standards for accessibility.
Is AskElie a public or private company?
AskElie is a private company. It is classified as unknown and is currently operating.
When was AskElie founded?
AskElie was founded in 2020. It employs 11 to 50 people.
Where is AskElie based?
AskElie is headquartered in Northampton, United Kingdom, in the Europe region.
How does AskElie make money?
One revenue line is on record: hyperautomation Platform Licensing.
Does AskElie have an API?
No public API is recorded for AskElie.
What industry is AskElie in?
AskElie's product category is Hyperautomation Software. Its primary akta.pro industry code is EDAFAKAA, Assistive Reading & Writing Tools (Text-to-Speech, Speech-to-Text, OCR, Dyslexia Support), with a secondary code of EDALAGAB, Assistive Technology (AT) & Accessible Learning Tools. Its NAICS code is 5132 and its SIC code is 7372.