Changomas Moreno Av. Derqui
Changomas Moreno Av. Derqui is a single ChangoMás supermarket branch in Moreno, Buenos Aires, selling mass-market groceries to neighborhood consumers in-store and online via the MasOnline platform on VTEX.
- Company typePrivate
- Founded-
- Headquarters—
- Headcount11–50
- GTM typeB2C
- OfferingServices
What Changomas Moreno Av. Derqui does
Changomas Moreno Av. Derqui is a single physical supermarket branch operating as part of the ChangoMás chain, located on Avenida Derqui in the Cuartel V locality of Moreno, Buenos Aires Province, Argentina. The store sells mass-market grocery and household goods to walk-in neighborhood consumers, with a reported headcount of 16 employees. Operating hours cover weekday and Saturday daytime blocks, with limited Sunday trading and adjusted schedules on Argentine holidays such as Fiestas Patrias; the store closed for a national census day in 2025.
The business extends beyond the physical storefront through the chain's MasOnline e-commerce platform, built on VTEX, which enables online ordering and home delivery for customers. The online channel is integrated with multiple domestic fintech and digital-wallet ecosystems, including NaranjaX, Mercado Pago, Personal Pay, Cuenta DNI, and MODO, allowing customers to transact via the dominant Argentine digital payment rails and to access chain-level promotional discounts. This combination of physical retail and digital ordering defines the unit's go-to-market.
The business model is standard grocery retail: revenue is generated through point-of-sale transactions on everyday consumables, supplemented by online order fulfillment. Pricing is set at the chain level and supported by fintech-driven promotional offers rather than bespoke pricing. The entity itself has no disclosed M&A, capital-raising, or independent management actions in the input data; all strategic context is supplied at the chain level.
Changomas Moreno Av. Derqui firmographics
Firmographics- Name
- Changomas Moreno Av. Derqui
- Legal name
- MasOnline
- Website
- https://changomas.com.ar
- Company type
- Private
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Changomas Moreno Av. Derqui is a single ChangoMás supermarket branch in Moreno, Buenos Aires, selling mass-market groceries to neighborhood consumers in-store and online via the MasOnline platform on VTEX.
- Ownership category
- akta.pro rank
Changomas Moreno Av. Derqui industry classification
Industry- Product category
- Supermarket Retail
- NAICS
- Supermarkets and Other Grocery Retailers (except Convenience Retailers) (44511), Supermarkets and Other Grocery Retailers (except Convenience Retailers) (445110)
- SIC
- Retail-Grocery Stores (5411)
- akta.pro primary industry
- Full-Line Supermarkets (National/Regional Chains) (CRAHAAAA)
Keywords
Changomas Moreno Av. Derqui business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Supply Chain, Operations, Infrastructure, Marketing or Sales
Revenue model
- Retail Grocery Sales: Traditional retail revenue from sale of grocery products including foods, beverages, frozen goods, cleaning products, and household electronics through physical stores and online platform
- Banking Promotion Partnerships: Revenue generation through banking promotional partnerships featuring credit cards and virtual wallets (NaranjaX, Billeteras Virtuales)
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Pay-as-you-go | Standard retail pricing for individual consumer purchases |
Go-to-market motion1 record
Distribution channels2 records
Marketing channels2 records
Changomas Moreno Av. Derqui product offering
Product offeringCore offering
Changomas Moreno Av. Derqui operates as a physical retail supermarket location of the Argentine ChangoMás chain, selling grocery and household products in-store and through the MasOnline e-commerce platform. Product categories include food (Alimentos), beverages (Bebidas), fresh and frozen goods (Frescos y congelados), cleaning and perfumery (Limpieza y Perfumería), and electronics and home (Electro y Hogar), with promotional offers tied to banking partnerships.
Product overview
Changomas Moreno Av. Derqui operates as a physical retail location of ChangoMâs, an Argentine supermarket chain. The company offers an online shopping platform called MasOnline that allows customers to browse and purchase products across various categories including Alimentos (Food), Bebidas (Beverages), Frescos y congelados (Fresh and frozen), Limpieza y Perfumería (Cleaning and Perfumery), and Electro y Hogar (Electronics and Home). The online platform features promotional offers and integrates with banking payment methods for customer transactions.
Differentiator
Problem solved
Functional benefit
Products and services
- MasOnline Online Grocery Platform VTEX-powered e-commerce platform (masonline.com.ar) enabling Argentine consumers to shop online for supermarket products across food, beverages, fresh and frozen items, cleaning products, and electronics/home categories, with promotional banking partnership integration.
- Physical Retail Supermarket (Changomas Moreno Av. Derqui) Physical storefront of the ChangoMás supermarket chain in Cuartel V, Buenos Aires, Argentina, with 16 employees, providing in-person retail access to the same product categories available on MasOnline.
Companies that use Changomas Moreno Av. Derqui
Customer profileSegments1 record
Ideal customer profiles1 record
Changomas Moreno Av. Derqui technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration2 records
Feature1 record
Changomas Moreno Av. Derqui partnerships and signals
Strategic signalPartnerships
Two partnerships are on record, tiered core.
- NaranjaXcoreNaranjaX is featured prominently on the MasOnline website as a banking promotional partner, offering customers promotional discounts and payment offers through the NaranjaX credit card and virtual wallet service.
- Virtual Wallets (Billeteras Virtuales)coreVirtual wallet payment options are featured in the banking promotions section of MasOnline, allowing customers to pay with digital wallet services for promotional discounts.
Scale indicators1 record
Recent moves4 records
Expansion highlights3 records
Changomas Moreno Av. Derqui competitors and assessment
Company assessmentDirect peers
- Disco (Cencosud Argentina): Argentine supermarket chain owned by Cencosud, operating supermarkets focused on grocery, fresh, and household items with online shopping. Direct competitor with similar neighborhood supermarket positioning and customer demographic.
- Día Argentina: Discount supermarket chain operating neighborhood stores across Argentina with strong online presence. Direct competitor focused on value-priced grocery retail, often overlapping in trade areas with ChangoMás.
- Jumbo (Cencosud Argentina): Hypermarket format operated by Cencosud in Argentina selling groceries, fresh produce, household items, and electronics with online shopping. Direct competitor in multi-category supermarket retail.
- Carrefour Argentina: One of the largest supermarket chains in Argentina operating hypermarkets, supermarkets, and e-commerce (Carrefour Online). Direct competitor to ChangoMás in multi-format grocery retail with overlapping product categories and customer base.
- Vea (Cencosud Argentina): Cencosud's mid-market supermarket format in Argentina offering groceries, fresh, and household goods with online shopping. Direct competitor targeting similar value-seeking Argentine consumers.
- Coto Centro de Compras: One of Argentina's largest domestic supermarket and hypermarket chains with national footprint and online shopping (Coto Digital). Direct competitor offering similar full-assortment grocery and household shopping.
Regional players
- Supermercados La Anónima: Argentine supermarket chain with strongest presence in Patagonia, offering groceries and household items plus online shopping. Comparable full-assortment supermarket format, though primarily regional rather than national.
- Supermercados Toledo: Regional supermarket chain primarily operating in Santiago del Estero and northern Argentina with growing footprint. Comparable full-line supermarket model with online grocery presence.
- Supermercados Libertad: Mid-sized Argentine supermarket chain operating multiple stores primarily in Córdoba and central Argentina with online shopping. Comparable multi-category grocery retail model.
Emerging players
- MercadoLibre Mercado Shops / supermarkt players on MercadoLibre: Major Argentine e-commerce platform where multiple supermarkets and grocery sellers operate online storefronts, representing competitive pressure on online grocery share and last-mile expectations for MasOnline.
Market position
Strengths4 records
Weaknesses5 records
Competitive moat3 records
Key risks5 records
Key highlights5 records
Customer concentration
Changomas Moreno Av. Derqui social profiles
Digital presenceChangomas Moreno Av. Derqui financial estimates
Financial estimateRevenue estimate
Valuation estimate
Changomas Moreno Av. Derqui leadership team
Management profileNumber of profiles
Changomas Moreno Av. Derqui funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Changomas Moreno Av. Derqui M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Changomas Moreno Av. Derqui
What does Changomas Moreno Av. Derqui do?
Changomas Moreno Av. Derqui operates as a physical retail supermarket location of the Argentine ChangoMás chain, selling grocery and household products in-store and through the MasOnline e-commerce platform. Product categories include food (Alimentos), beverages (Bebidas), fresh and frozen goods (Frescos y congelados), cleaning and perfumery (Limpieza y Perfumería), and electronics and home (Electro y Hogar), with promotional offers tied to banking partnerships.
Is Changomas Moreno Av. Derqui a public or private company?
Changomas Moreno Av. Derqui is a private company. It is classified as corporate owned and is currently operating.
When was Changomas Moreno Av. Derqui founded?
Changomas Moreno Av. Derqui was founded in -1. It employs 11 to 50 people.
How does Changomas Moreno Av. Derqui make money?
Two revenue lines are on record. Retail Grocery Sales are the primary driver. The others are banking Promotion Partnerships.
Who are Changomas Moreno Av. Derqui's main competitors?
Direct peers on record are Disco (Cencosud Argentina), Día Argentina, Jumbo (Cencosud Argentina), Carrefour Argentina, Vea (Cencosud Argentina) and Coto Centro de Compras. Regional players are Supermercados La Anónima, Supermercados Toledo and Supermercados Libertad. MercadoLibre Mercado Shops / supermarkt players on MercadoLibre is listed as an emerging player.
Does Changomas Moreno Av. Derqui have an API?
No public API is recorded for Changomas Moreno Av. Derqui.
What industry is Changomas Moreno Av. Derqui in?
Changomas Moreno Av. Derqui's product category is Supermarket Retail. Its primary akta.pro industry code is CRAHAAAA, Full-Line Supermarkets (National/Regional Chains). Its NAICS code is 44511 and its SIC code is 5411.