Charleville Park Hotel

What Charleville Park Hotel does

Charleville Park Hotel is a four-star hospitality property located on the N20 Limerick Road in Charleville, Co. Cork, on the border between Cork and Limerick in the heart of Munster, Ireland. Opened in 2008 and operating since as part of the Só Hotels Group (Atlantic Troy Limited, founded by Pat McDonagh in 2016), the hotel employs approximately 55 staff and offers 91 rooms and suites spanning categories from Superior Twin (from €109/night) through to Deluxe Munster Suites (from €209/night), with accessible, family, interconnecting, and pet-friendly options. Its core revenue verticals are accommodation, three on-site dining outlets (Park Bar & Grill, Greenfinch Restaurant, Osprey Lounge), wedding hosting in a 550-guest ballroom, 12,000 sq ft of conference and meeting facilities for up to 600 delegates, and a subscription-based leisure club with a 25m indoor pool, gym, sauna, Jacuzzi, and fitness classes. Ancillary revenue is generated via gift vouchers (sold through bookin1.com), seasonal packages, golf stay-and-play bundles, afternoon tea, and concert/event hosting.

The underlying operating model is a multi-vertical single-property hotel combining leisure, corporate, and event segments. Pricing uses unit (per-night) and per-cover F&B pricing with seasonal and package-based rate variation; non-refundable wedding deposits of €1,500 lock bookings. Distribution is primarily direct via the hotel's own secure booking engine and phone reservations, supplemented by third-party platforms (tablepath.com for tables, Ticketmaster for concerts, bookin1.com for vouchers) and search-engine-optimized website content. Customer segmentation spans families, couples, corporate groups, wedding parties, golfers, active/adventure travellers, and senior guests, with a dedicated wedding coordinator model and a Só Kids Club (ages 4–12) as differentiated sub-brands. Marketing is conducted through the company's own website, email newsletter, Facebook/Instagram/Twitter, and earned-media via TripAdvisor (rated 4.5; Travelers Choice 2025) and ongoing industry award recognition (Irish Hotel Awards, Brides of Munster, Brides of Limerick). Strategic partnerships tie the property into a local tourism ecosystem (Fota Wildlife Park, Ballyhoura Trailriders, Charleville and Doneraile golf clubs, Adare Manor Ryder Cup 2027 positioning, Thomond Park/Munster Rugby) and the broader six-property Só Hotels portfolio for cross-property voucher redemption and shared marketing.

Name

Charleville Park Hotel

Legal name

Atlantic Troy Limited

Website

https://charlevilleparkhotel.com

Company type

Private

Founded year

2008

Operating status

Operating

Short description

Charleville Park Hotel is a 91-key four-star hotel in Charleville, Co. Cork, Ireland, operating under the Só Hotels Group and serving leisure guests, families, couples, corporate conference clients, wedding parties, and leisure-club members with rooms, F&B, weddings, and meetings.

Ownership category

akta.pro rank

Product category

Hotel and Hospitality Services

NAICS

Hotels (except Casino Hotels) and Motels (72111)

SIC

Hotels & Motels (7011)

akta.pro primary industry

Business & Corporate Full-Service Hotels (THAGAAAE)

akta.pro secondary industries

Hotel & Resort Convention Venues (Convention Hotels) (THAHAAAC), Hotel & Resort Restaurants (THAFACAH), Lounge Bars & Hotel Bars (THAFAEAI)

Keywords

• Hotel accommodation services
• Wedding venue hosting
• Conference meeting facilities
• Leisure club memberships
• Dining restaurant services

Headquarters

HQ city

Charleville

HQ country

Ireland

HQ region

Europe

Offices2 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Supply Chain, Marketing or Sales, Infrastructure, Technology or R&D

Revenue model

1. Room Revenue: The hotel generates primary revenue through room bookings across 91 rooms and suites, including various room types from Superior Twin to Deluxe Suites. Room-only and bed & breakfast packages are available with rates ranging from €109 to €209 per night.
2. Food & Beverage: Multiple dining outlets including The Park Bar & Grill (daily 12pm-8:45pm), Greenfinch Restaurant (breakfast and weekend dinner), Osprey Lounge (light bites, coffee, afternoon tea). Revenue from casual dining, bistro meals, and special occasion dining.
3. Wedding & Events: Comprehensive wedding packages and event hosting including civil ceremonies, receptions, and private dining. Ballroom capacity of 550 guests, with dedicated wedding coordinator services, menu tasting, and customizable packages.
4. Leisure Club Memberships: Members-only access to 25m pool, gym, sauna, Jacuzzi, and fitness classes. Individual, family, couple, and corporate membership options available. Non-members can access fitness classes.
5. Packages & Promotions: Seasonal packages including Summer Family Breaks (€199 for 2 adults + 2 children), Golf Stay & Play (€180), Golden Years breaks, and Fota Wildlife Park packages combining accommodation with local attractions.
6. Gift Vouchers: Gift vouchers available for hotel stays, dining experiences, afternoon tea, and leisure club use. Vouchers can be purchased online and are redeemable across the Só Hotels Group properties.
7. Conference & Meeting Facilities: 12,000 sq. ft of meeting space catering for 1 to 600 delegates. Full day conference packages with lunch facilities, AV equipment, WiFi, and dedicated conference manager. Corporate groups and business meetings.

Pricing tiers

Go-to-market motion1 record

Distribution channels7 records

Marketing channels10 records

Core offering

Charleville Park Hotel is a four-star hotel operating 91 rooms and suites across categories from Superior Twin to Deluxe Suites, three dining venues, a Leisure Club with 25m pool, gym and fitness classes, 12,000 sq ft of conference space for up to 600 delegates, and an award-winning wedding venue with a 550-guest ballroom. The hotel also sells gift vouchers, golf packages, and afternoon tea as ancillary offerings, and is part of the Só Hotels Group (Atlantic Troy Limited).

Product overview

Charleville Park Hotel is a four-star hotel operated by Só Hotels Group (Atlantic Troy Limited), offering a comprehensive hospitality portfolio. The core offerings include 91 rooms and suites (accommodation), three dining venues (Park Bar & Grill, Greenfinch Restaurant, Osprey Lounge), a members-only Leisure Club with 25m pool, conference facilities for up to 600 delegates, and award-winning wedding services. Additional offerings include golf packages, concerts and events, Só Kids Club, afternoon tea experiences, and gift vouchers. The hotel positions itself as 'Munster's Meeting Place' and is part of a six-property Irish hotel group.

Differentiator

Problem solved

Functional benefit

Brands

• Só Kids Club: Children's activity club offering arts, crafts, games, movies and entertainment for children aged 4-12 years.
• The Park Bar & Grill
• The Osprey Lounge
• Greenfinch Restaurant
• Leisure Club

Products and services

• Hotel Accommodation Four-star accommodation across 91 rooms and suites including Superior Twin, Superior King, Superior Family, Interconnecting, Superior Family Suite, Deluxe Croke Suite, Deluxe Munster Suite, and Accessible Twin categories, with rates from EUR 109 to EUR 209 per night.
• Dining (Park Bar & Grill, Osprey Lounge, Greenfinch Restaurant)

Named customers7 records

Segments7 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

13 partnerships are on record, tiered core and minor.

• Só Hotels GroupcoreStrategic or Co-development PartnerCharleville Park Hotel is part of the Só Hotels Group (trading as Atlantic Troy Limited). The group includes Athlone Springs Hotel, Castletroy Park Hotel, Lough Rea Hotel & Spa, Castle Oaks House Hotel, and Killeshin Hotel. Founded by Pat McDonagh in 2016, the group promotes shared benefits including discounted room rates across properties and unified marketing.
• Fota Wildlife ParkminorStrategic or Co-development PartnerFota Wildlife Park Family Break package combining hotel accommodation with entry tickets to Fota Wildlife Park (2 adults and 2 children). Located on Fota Island, 10km east of Cork City, with 440,000 annual visitors.
• Charleville Golf ClubminorStrategic or Co-development PartnerGolf Stay & Play package including bed & breakfast plus round of golf at Charleville Golf Course (4.1km from hotel). Tee time booking coordinated through hotel.
• Adare Manor Golf ClubminorStrategic or Co-development PartnerPartnership positioning hotel as ideal base for golfers visiting Adare Manor, Ryder Cup 2027 venue. Located 30km/24 minutes from hotel.
• Doneraile Golf ClubminorStrategic or Co-development PartnerRecommended golf course partnership, 20km/20 minutes from hotel. Included in golf getaway packages.
• Ballyhoura TrailridersminorStrategic or Co-development PartnerMountain bike hire and sales contact for Ballyhoura trails. Provides equipment rental services for guests exploring the 98km trail network.
• Blarney CastleminorChannel Partner/ Reseller/ DistributorFeatured attraction recommended to guests. Located 52.9km/47min from hotel. Promotional partnership in local tourism ecosystem.
• King John's CastleminorChannel Partner/ Reseller/ DistributorLimerick attraction featured for guests. 39.2km/34mins from hotel. Part of local heritage tourism recommendations.
• Doneraile Wildlife ParkminorChannel Partner/ Reseller/ DistributorWildlife park attraction, 22km/25mins from hotel. Historic parkland with walking trails, deer herds, lakes, and Doneraile Court tours.
• Lough Gur Archaeological & Heritage CentreminorChannel Partner/ Reseller/ DistributorHeritage attraction between Herbertstown and Bruff. Recommended as part of Ireland's Ancient East experiences for guests.
• The Donkey Sanctuary, LiscarrollminorChannel Partner/ Reseller/ DistributorOpen farm with 134 donkeys, 19.2km/20mins from hotel. Free admission attraction recommended to families.
• Thomond Park StadiumminorStrategic or Co-development PartnerPartnership positioning hotel as ideal accommodation for Thomond Park events and Munster Rugby matches. Located 45km (30-40 mins) from hotel. Promotes bed & breakfast packages for concert-goers and rugby fans.
• Munster RugbyminorStrategic or Co-development PartnerHome team at Thomond Park. Hotel markets itself as ideal base for rugby fans attending matches and the Munster Rugby Experience.

Scale indicators17 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Radisson Blu Hotel & Spa Cork: Four-star full-service hotel with conference and leisure facilities in the Cork region, directly comparable in product offering (accommodation, F&B, meetings, leisure) and target market (corporate + leisure guests in Munster).
• The River Lee Hotel: Cork-based four-star hotel with strong meeting and events business plus leisure facilities; comparable in conference capacity, F&B, and family/corporate dual-segment focus.
• Fota Island Resort: Five-star resort in Cork with golf, leisure club, weddings, and conference facilities; overlaps with Charleville Park on golf stay-and-play packages, wedding hosting, and family leisure breaks.
• Hayfield Manor Hotel: Five-star Cork hotel competing for weddings, leisure breaks, and corporate meetings in the same regional catchment as Charleville Park; offers comparable amenitized accommodation and dining.
• Clayton Hotel Cork City: Large branded four-star Cork hotel with significant conference and meetings business; competes for the same corporate and group bookings as Charleville Park's conference segment.
• Castletroy Park Hotel: Four-star Limerick hotel and sister property within Só Hotels Group; directly comparable in size, product offering, and target segments, sharing group-level distribution and gift voucher programs.
• Lough Rea Hotel & Spa: Sister Só Hotels property in Galway with leisure, weddings, and conference offerings; same group-level positioning and operational model as Charleville Park.
• Maryborough Hotel & Spa: Cork four-star hotel with spa, leisure club, weddings, and corporate events; competes in the same regional mid-market full-service segment for both leisure and corporate clients.

Emerging players

• Adare Manor: Luxury five-star resort and Ryder Cup 2027 host 30km from Charleville Park; partial overlap via golf stay-and-play packages and adjacent premium positioning, though at materially higher price point and scale.

Regional players

• Sheen Falls Lodge: Five-star Kerry resort offering leisure breaks, weddings, and conference facilities in the broader Munster tourism region; competes for international leisure guests and wedding bookings though located in a different county.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• Xx.com/Charlevillepark
• Facebookfacebook.com/CharlevilleParkHotel
• Instagraminstagram.com/charlevilleparkhotel

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Charleville Park Hotel