Cheatham Street Warehouse

Name

Cheatham Street Warehouse

Legal name

Cheatham Street Warehouse

Website

https://cheathamstreet.com

Company type

Private

Founded year

1974

Operating status

Operating

Headcount range

1–10 employees

Ownership category

akta.pro rank

Product category

Live Music Venue

NAICS

Drinking Places (Alcoholic Beverages) (722410)

SIC

Retail-Eating & Drinking Places (5810)

akta.pro primary industry

Live Music Clubs & Venues (MPAGAIAB)

akta.pro secondary industries

Nightclub & Small Live Venue Operations (Clubs, Bars with Stages) (MPAGALAF), Live Music Venues & Concert Bars (THAFAEAD), Nightclubs & Dance Clubs (CRANACAG)

Keywords

• Live music venue
• Honky tonk
• Songwriter showcase
• Private event hosting
• Texas country music

Headquarters

HQ city

San Marcos

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Supply Chain, Infrastructure, Others

Revenue model

1. Ticket Sales: Revenue generated from advance and door ticket sales for live music events. Tickets are sold through Eventbrite and at the venue upon availability.
2. Alcohol Sales: Full bar serving beer, wine, and liquor generates revenue from on-site consumption during events and operating hours.
3. Private Event Rental: Venue rental for private events including fundraisers, weddings, rehearsal dinners, speaking events, and birthday parties. Capacity ranges from 10 to 300+ attendees with all-inclusive pricing options.
4. Merchandise Sales: Sale of branded merchandise through the venue's Big Cartel online store.

Go-to-market motion1 record

Distribution channels4 records

Marketing channels3 records

Core offering

Cheatham Street Warehouse is a historic honky tonk music venue in San Marcos, Texas, hosting live performances, songwriter showcases, and private events with a capacity of 300+ guests. The venue sells advance and door tickets for concerts, serves a full bar, rents the space for private functions, and offers branded merchandise online. Operating Monday through Saturday from 3pm to 2am, the venue is a cultural landmark in the Texas music scene.

Product overview

Cheatham Street Warehouse operates as a historic honky tonk music venue offering a unified experience centered around live performances. The core product is the physical venue hosting regular concerts and events. The product portfolio includes Kent Finlay's Songwriter's Circle as a signature weekly showcase event, private event hosting services for groups of 10-300+, an online merchandise store via BigCartel, and advance ticket sales through Eventbrite. The venue also features a full bar serving alcohol and provides production capabilities including sound and lighting with on-site engineers for both public shows and private rentals.

Differentiator

Problem solved

Functional benefit

Products and services

• Cheatham Street Warehouse Venue

Named customers6 records

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration2 records

Partnerships

Three partnerships are on record, tiered core.

• Randy RogerscoreStrategic or Co-development Partner · 21 December 2016Randy Rogers purchased the property from the Cheatham Street Music Foundation on December 21, 2016, as well as the business assets operated by Kent Finlay's children. Rogers was mentored by Kent Finlay at the venue and signed his record deal on the same stage in 2005.
• Cheatham Street Music FoundationcoreStrategic or Co-development Partner · 1 November 2010Non-profit foundation created to preserve Kent Finlay's songwriting legacy at the honky tonk. Raised funds to purchase the property in November 2010 from Gregg Andrews and Vikki Bynum. Designed to maintain Kent's legacy as the heart of Texas songwriting culture.
• Gregg Andrews and Vikki BynumcoreOthers · 1 March 2006Texas State University professors Gregg Andrews and Vikki Bynum (Kent Finlay's wife) purchased the physical property in March 2006 to prevent demolition. They preserved the venue until the non-profit Foundation could acquire it.

Scale indicators2 records

Recent moves7 records

Expansion highlights3 records

Direct peers

• The Saxon Pub: Austin songwriter-focused live music club. Direct peer: small-capacity venue emphasizing songwriters and Americana with a listening-room format analogous to Kent Finlay's Songwriter's Circle.
• The Broken Spoke: Iconic Austin, TX honky tonk and dance hall. Direct peer: live country and western swing venue with full bar, similar intimate capacity, and a comparable Texas-music-heritage brand identity.
• Gruene Hall: Historic Texas dance hall and live music venue in Gruene, TX. Direct peer: same honky tonk format, Texas country and Americana programming, comparable capacity, and overlapping regional audience within the I-35 corridor between Austin and San Antonio.
• Continental Club: Austin landmark live music venue on South Congress. Direct peer: independent small-capacity club hosting nightly live acts with a full bar and a similarly established Texas music heritage brand.
• Antone's: Long-running Austin live music club famous for blues, soul, and Texas music. Direct peer: independent live music venue operating nightly with a full bar, comparable capacity range, and a similarly deep historical brand.
• Floore's Country Store: Legendary Texas country dance hall near Helotes/San Antonio. Direct peer: historic honky tonk with live Texas country, full bar, and similar cultural status as a career-launching venue for artists like Willie Nelson.

Regional players

• Whitewater Amphitheater: Outdoor live music amphitheater in New Braunfels, TX (same I-35 corridor as San Marcos). Comparable as a regional live music venue drawing the same Austin–San Antonio touring audience, but operates at much larger outdoor capacity.

Broad incumbents

• Stubb's Bar-B-Q: Austin live music venue with attached barbecue restaurant. Comparable live music + bar/foodservice format in the same Texas market, but part of a larger hospitality operation rather than a stand-alone honky tonk.
• Billy Bob's Texas: Large Fort Worth honky tonk and entertainment complex. Comparable as a Texas live country music venue with bar and events, but operates at significantly larger scale and as a broader entertainment destination.
• Threadgill's: Historic Austin live music and restaurant venue. Comparable as a heritage Texas live music venue with bar and foodservice, but operating a broader restaurant-driven model rather than a focused honky tonk.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/cheatham-street-warehouse

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Cheatham Street Warehouse