Chef and Butcher

What Chef and Butcher does

Chef & Butcher is an independent, single-location retail butcher shop operating from 69 High Street, Broadstairs, Kent (CT10 1NQ), United Kingdom, founded in April 2018 by Andy after a decade working at Natural Kitchen, Marylebone. The business prepares and sells fresh meat and poultry — beef, pork, lamb and poultry cuts — at the counter, complemented by an in-house prepared foods range that includes oven-ready tray bakes, ready meals, sausages (with gluten-free options), beef burgers (including Wagyu), Chicken Kievs, plus cured meats, condiments and cheeses. Sourcing is positioned around trusted local farms using high-welfare, non-GM feed practices (grass-fed beef and lamb, free-range chicken and pork), and the shop displays a 5-star Food Hygiene Rating Scheme (FHRS) rating.

The operating model is a classic direct-to-consumer high street butcher: walk-in trade at a single storefront, opening hours Monday–Saturday 8am–4pm (closed Sundays), with no online ordering, no delivery channel, no wholesale, and no third-party logistics. Revenue is generated entirely through unit-priced counter sales of fresh cuts plus higher-margin prepared items, paid per item or per weight at point of sale; no subscription, tiered or recurring pricing structures are offered. Customer acquisition relies on physical footfall and organic social presence on Facebook (@ChefandButcherBroadstairs) and Instagram (@chefandbutcher).

The team of around 12 staff — including founder Andy and Master Butcher John — provides in-store expertise, custom cutting, and cooking advice as a deliberate service differentiator. The technology footprint is intentionally minimal: a WordPress marketing/contact site, two social media channels, and standard email/phone contact, with no app, no API surface, and no disclosed data or technology investments. The business is privately held, founder-owned, and has no external investors, parent company, or M&A activity disclosed.

Name

Chef and Butcher

Legal name

Chef & Butcher

Website

https://chefandbutcher.co.uk

Company type

Private

Founded year

2018

Operating status

Operating

Headcount range

11–50 employees

Short description

Chef & Butcher is an independent single-location retail butcher in Broadstairs, Kent, selling fresh beef, pork, lamb and poultry cuts alongside in-house prepared tray bakes, sausages, burgers and Chicken Kievs to local walk-in consumer customers.

Ownership category

akta.pro rank

Product category

Specialty Meat Retail

NAICS

Meat Retailers (445240)

SIC

Food And Kindred Products (2000)

akta.pro primary industry

Butcher Shops & Meat Markets (CRAHAHAB)

Keywords

• Retail butcher shop
• Fresh meat cuts
• Prepared ready meals
• Locally sourced meat
• High-welfare poultry

Headquarters

HQ city

Broadstairs

HQ country

United Kingdom

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Hardware or Manufacturing

Cost components

Personnel, Supply Chain, Operations, Marketing or Sales

Revenue model

1. Retail Meat Sales: The primary revenue stream is retail sales of fresh meat (beef, lamb, pork, poultry) sold over the counter. Customers purchase cuts individually or in portions, paying per unit weight or per item. This is a straightforward one-time transaction model with no subscription or recurring component.
2. Prepared Foods and Ready Meals: Sales of in-house prepared tray bakes, ready meals, and specialty items like Chicken Kievs. These value-added products are prepared fresh by the team and sold alongside raw cuts, providing higher-margin offerings.
3. Specialty and Seasonal Items: Sales of cured meats, condiments, cheeses, and seasonal/specialist items available in-store. These complement the core meat offering and cater to customers seeking specialty products.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels3 records

Core offering

Chef & Butcher is a traditional retail butcher shop in Broadstairs, Kent, selling fresh, locally sourced meat cuts (beef, pork, lamb, poultry) prepared in-house by skilled butchers. The shop complements its fresh counter with prepared foods including beef burgers (including Wagyu), sausages, oven-ready tray bakes, ready meals, and Chicken Kievs, alongside cured meats, condiments, and cheeses.

Product overview

Chef & Butcher operates a traditional retail butchery with a focus on fresh, locally sourced meat and poultry. The core offering consists of fresh meat cuts—Beef Cuts, Pork Cuts, Lamb Cuts, and Poultry Cuts—prepared by skilled butchers. Complementary products include Beef Burgers (including Wagyu varieties), Sausages (with gluten-free options), and an in-house prepared food line featuring Tray Bakes & Ready Meals and Chicken Kievs. The business also stocks cured meats, condiments, and cheeses. All products are sourced from trusted suppliers and local farms with high animal welfare policies using non-GM feeds.

Differentiator

Problem solved

Functional benefit

Products and services

• Fresh Beef Cuts Fresh beef cuts including steaks, roasting joints, and slow-cooking favourites, carefully selected for flavour, tenderness, and quality. Sold by weight over the counter to local consumers.
• Fresh Pork Cuts Fresh pork cuts including roasting joints and everyday cooking cuts, trimmed and portioned by skilled butchers. Sold by weight over the counter to local consumers.
• Fresh Lamb Cuts Fresh lamb cuts including traditional roasting joints and everyday cuts, chosen for rich flavour and excellent quality. Sold by weight over the counter to local consumers.
• Fresh Poultry Fresh poultry including whole birds and a variety of cuts, selected for freshness, quality, and flavour. Sold by weight over the counter to local consumers.
• Beef Burgers

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

One partnership is on record.

• Local Farms (Unnamed)coreOthersChef & Butcher works closely with trusted local farms to source their meat. These farms maintain high animal welfare policies and use non-GM feeds. The business emphasizes traditional rearing practices—grass-fed for beef and lamb, free-range for chicken and pork. While no specific farm names are mentioned, these supplier relationships are foundational to the company's value proposition around quality and traceability.

Scale indicators2 records

Recent moves4 records

Expansion highlights3 records

Direct peers

• HG Walter: Long-established independent London butcher known for high-welfare, heritage-breed meat and prepared charcuterie-style items. Directly comparable to Chef & Butcher as a craft butcher serving discerning local customers with traditional cuts and value-added prepared products.
• Turner & George: London-based independent butcher offering premium, ethically sourced meat cuts and prepared items online and at a small number of retail points. Comparable to Chef & Butcher in craft-butcher positioning, premium pricing, and emphasis on provenance and expert curation.
• Aubrey Allen: Long-running independent butcher and caterer in Leamington Spa serving local retail customers plus restaurants. Highly comparable to Chef & Butcher in craft butcher heritage, local-sourcing emphasis, and prepared-food add-ons (pies, ready meals).
• The Butchery Ltd: London-focused independent butcher and online retailer offering premium cuts, dry-aged beef, and prepared items. Comparable to Chef & Butcher in craft positioning and target audience (quality-focused home cooks), differing mainly in scale and channel mix.
• Donald Russell: Premium UK online and direct-to-consumer butcher specializing in high-welfare, traditionally-reared meat delivered nationwide. Comparable to Chef & Butcher in product range and quality-led positioning, but operates at much larger scale and via a digital channel rather than a single storefront.
• Coopers Quality Butchers: London independent butcher with multiple locations emphasizing traditional cuts and high-welfare sourcing. Comparable craft-butcher model and premium positioning, though larger footprint and urban setting differ from Chef & Butcher's single seaside-town shop.
• Ginger Pig: Multi-site London and Yorkshire butcher famous for heritage-breed, high-welfare pork and beef with own farms. Closely comparable craft-butcher model and quality narrative, though materially larger scale than Chef & Butcher.
• Mossman Butchers: London-based independent butcher combining traditional counter service with online ordering and a curated range of premium and specialty meats. Comparable in product mix and craft-led approach, though operates a multi-channel model rather than a single high-street shop.

Regional players

• Daylesford Organic: Premium UK organic farm shop and online retailer with a substantial butchery counter focused on organic, traceable meat. Comparable provenance and welfare positioning, though broader product mix (grocerie, dairy, bakery) and a different geographic footprint.
• Cranstons Food Hall: Cumbria-based independent food retailer operating multiple butchery counters across the North of England with strong own-rearing and local sourcing credentials. Comparable craft-butcher model and value-added prepared range, but geographically distinct from Chef & Butcher's Kent base.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/ChefandButcherBroadstairs
• Instagraminstagram.com/chefandbutcher
• LinkedInlinkedin.com/company/chef-and-butcher

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Chef and Butcher