Cheng Ballet Academy

What Cheng Ballet Academy does

Cheng Ballet Academy is a Singapore-based ballet school operating from a single studio at 204 Bukit Timah Road, delivering progressive classical ballet, contemporary, GEMS neoclassical, and Youth Ballet Company instruction to children and young adults aged roughly 3 through 16+. The curriculum is structured across graded levels — from Baby Ballet at the entry tier through Ballet 7 at the senior tier — and is anchored by two signature annual productions: a mid-year Révérence showcase and a full-length Swan Lake staging.

The academy has been in continuous operation for approximately two decades, with 2026 framed as its 20th anniversary milestone. Teaching is delivered by a small in-house faculty under a founder-led model, with operational staffing of around nine employees. There is no disclosed use of digital teaching platforms, AI tools, or technology-mediated instruction; the value proposition is built on in-person coaching, structured curriculum, and stage performance experience rather than software.

Commercially, Cheng Ballet Academy runs a direct-to-consumer, term-based tuition subscription with no institutional or corporate clientele identified. Customer acquisition is supported by free trial classes and a 20% first-term discount promotion, and the academy has launched a Japanese-language website (chengballetacademy.com/jp) as a localization lever targeting Japanese-speaking families. The business is privately held with no disclosed funding rounds, partnerships, M&A activity, or expansion beyond the existing single site.

Name

Cheng Ballet Academy

Legal name

Cheng Ballet Academy

Website

https://chengballet.org

Company type

Private

Founded year

2006

Operating status

Operating

Headcount range

1–10 employees

Short description

Cheng Ballet Academy is a Singapore-based, single-studio ballet school founded circa 2006, offering graded classical, contemporary, and neoclassical instruction to students aged 3-16+, with annual showcase productions and a term-based tuition model.

Ownership category

akta.pro rank

Product category

Ballet and Dance Education

NAICS

Fine Arts Schools (61161), Dance Companies (71112)

akta.pro primary industry

Dance Education (Ballet, Contemporary, Hip-Hop, Cultural Dance) (EDAMAAAH)

Keywords

• Ballet education
• Dance instruction
• Classical ballet
• Youth dance programs
• Ballet training

Headquarters

HQ city

Singapore

HQ country

Singapore

HQ region

Asia

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Infrastructure, Others

Revenue model

1. Ballet Class Tuition: Term-based tuition fees for ballet classes across multiple levels from Baby Ballet through Ballet 7. Revenue is subscription-recurring, billed per academic term.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels4 records

Core offering

Cheng Ballet Academy provides in-person ballet education in Singapore through age-grouped and level-based classes, ranging from introductory children's ballet to advanced training. It supplements regular classes with a Youth Ballet Company for selected advanced students and an annual showcase called Révérence, and it offers complimentary trial classes to attract new students.

Product overview

Cheng Ballet Academy offers a comprehensive ballet education ecosystem serving students aged 3 through 16 and beyond. The academy provides structured ballet training through multiple progressive programs including Baby Ballet through Ballet 7 levels, complemented by performance opportunities via the Youth Ballet Company. The curriculum encompasses classical ballet, contemporary mastery, and neoclassical techniques. Students benefit from annual productions such as Swan Lake and Révérence showcases, with special events marking the Academy's 20th anniversary. Free trial classes and promotional offers support student enrollment across all skill levels.

Differentiator

Problem solved

Functional benefit

Products and services

• Classical Ballet Program

Segments2 records

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators1 record

Recent moves4 records

Expansion highlights4 records

Direct peers

• English National Ballet School: UK ballet school affiliated with English National Ballet, training students from junior through to pre-professional years. Comparable as a multi-tier ballet training organization combining graded curriculum with performance opportunities in a metropolitan market.
• School of the Arts, Singapore (SOTA): Singapore's national pre-tertiary arts school offering specialized dance training as part of a broader arts curriculum. Comparable as a Singapore-based provider of structured, conservatoire-level arts education serving school-age students with annual performance showcases.
• Central School of Ballet: UK-based professional ballet school offering structured training from early years through to pre-professional levels. Comparable as a conservatoire-style ballet training organization with graded curriculum pathways and annual performance showcases for students.
• Elmhurst Ballet School: One of England's leading vocational ballet schools training dancers from age 11 through to pre-professional level. Comparable as a ballet-focused school with multi-year structured training and full-length student productions.
• Singapore Dance Theatre: Singapore's flagship professional ballet company that also runs a ballet training school. Directly comparable as a Singapore-based ballet training and performance organization with overlapping student age range and a similar curriculum-plus-production model.

Regional players

• San Francisco Ballet School: The official training school of San Francisco Ballet, offering structured programs from beginner through to pre-professional levels. Comparable as a long-established ballet school with graded curriculum, faculty depth, and annual student productions.
• The Hong Kong Academy for Performing Arts: Hong Kong's premier performing arts institution offering diploma-level dance training. Comparable as a regional conservatoire-level dance training organization serving school-age and pre-professional students in an Asian metropolitan market similar to Singapore.
• Boston Ballet School: Major US ballet school affiliated with Boston Ballet offering graded and pre-professional training programs. Comparable as an established regional ballet school with multi-level curriculum pathways and student performance showcases.
• Australian Ballet School: Australia's national ballet training institution offering full-time and part-time programs with structured levels and performance opportunities. Comparable as a regional ballet training organization with a graded curriculum and strong brand reputation in its domestic market.

Broad incumbents

• Royal Academy of Dance (RAD): Global dance education and examination body with a strong Singapore presence that underpins graded ballet syllabi. Comparable as the standards-setting incumbent in ballet training that influences curricula like the Baby Ballet through advanced levels used by Cheng Ballet Academy.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/cheng-ballet-academy

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Cheng Ballet Academy