Children in Wales - Plant yng Nghymru

What Children in Wales - Plant yng Nghymru does

Children in Wales (Plant yng Nghymru) is a registered charity (1020313) and company limited by guarantee (2805996), founded in 1992, operating as the national umbrella body for voluntary, statutory and professional organisations and individuals working with children, young people and families across Wales. Headquartered at Cardiff University's Social Science Research Park (SPARK) with a staff of 49, the organisation serves four primary constituencies: children and young people (aged 11–25) via the Young Wales participation initiative; parents and families through the Welsh Government-funded Parents Connect Wales hub; professionals across the children's sector via training, resources and policy updates; and third-sector organisations seeking collective representation and capacity building.

The portfolio of offerings centres on five pillars: (1) the Young Wales youth participation platform, including advisory groups and consultation infrastructure; (2) safeguarding and accredited training, delivered in alignment with National Safeguarding Training Standards and accredited through Agored Cymru for UK-recognised CPD credits; (3) bespoke and commissioned training for organisations across Wales; (4) a quarterly magazine and a publications/resources library; and (5) the annual Child and Family Poverty Survey, now in its 8th year. Underlying technology is built entirely on standard SaaS infrastructure: Eventbrite for training/event booking, Mailchimp and Constant Contact for newsletters, Survey Monkey and SnapSurveys for data collection, WhiteFuse for membership processing, Xero for accounting, Microsoft 365 for workplace productivity, and Zoom/Teams/Skype for webinar delivery. No proprietary platform or AI/ML capability is disclosed.

The revenue model is a hybrid typical of UK national charities: Welsh Government core funding provides the primary grant base, supplemented by annual membership subscriptions across individual, organisational and student/young person tiers (with a 10% training discount for members), pay-as-you-go public training (e.g., £25 per Lunch and Learn webinar), bespoke commissioned training quoted on enquiry, magazine subscriptions and publication sales, and donations. Distribution is single-country (Wales), omnichannel across website, email, social media (Facebook, Bluesky, Instagram, LinkedIn), virtual events and an annual national conference. The organisation is governed by a Board of Trustees with no parent company, private equity or venture capital exposure.

Name

Children in Wales - Plant yng Nghymru

Legal name

Children in Wales

Website

https://childreninwales.org.uk

Company type

Private

Founded year

1992

Operating status

Operating

Headcount range

11–50 employees

Short description

Children in Wales (Plant yng Nghymru) is the national umbrella body, founded 1992, serving voluntary, statutory and professional organisations working with children, young people and families across Wales via membership, accredited training, policy advocacy and the Young Wales participation platform.

Ownership category

akta.pro rank

Product category

Children and Family Sector Advocacy Services

NAICS

Child and Youth Services (62411), All Other Schools and Instruction (61169)

SIC

Services-Educational Services (8200)

akta.pro primary industry

Child Protection & Child Rights (BPAGABAG)

akta.pro secondary industries

Child Rights & Protection (BPADAGAG), Parenting Skills & Child Development Education (EDACALAA), Health Education & Parent Coaching (Sleep, Safety, Illness Management) (EDACAMAN)

Keywords

• Children's sector advocacy
• Safeguarding training
• Accredited professional development
• Policy research publications
• Membership umbrella body

Headquarters

HQ city

Cardiff

HQ country

United Kingdom

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure, Others

Revenue model

1. Membership Fees: Annual membership subscriptions from individuals, organisations, and student/young person categories. Provides access to training discounts, newsletters, events, and policy influence opportunities.
2. Training and Professional Development: Revenue from public training courses, accredited programmes (in partnership with Agored Cymru), and bespoke/commissioned training for organisations across Wales.
3. Welsh Government Core Funding: Primary funding from Welsh Government to support the national umbrella body function, policy work, and government-funded training programmes.
4. Publications and Resources: Magazine subscriptions and publication sales. Quarterly magazine reaching over 3,000 readers annually.

Pricing tiers

Distribution channels6 records

Marketing channels7 records

Core offering

Children in Wales operates as the national umbrella body for voluntary, statutory and professional organisations and individuals working with children, young people and families across Wales. Its core commercial offerings are annual membership subscriptions (individual, student/young person, and organisational tiers) and a portfolio of safeguarding, accredited, and bespoke training courses, supplemented by publications, webinars, and the Young Wales youth participation initiative.

Product overview

Children in Wales (Plant yng Nghymru) operates as a national umbrella body offering a unified portfolio of services focused on children's rights, participation, and welfare in Wales. The core offerings include: the Young Wales youth participation initiative which provides a direct platform for children's voices; comprehensive safeguarding and accredited training programmes; a reimagined membership scheme offering discounts and networking; the annual Child and Family Poverty Survey; Parents Connect Wales hub for parent engagement; webinar series; and a job vacancies portal. The organisation has operated since 1992 and facilitates the UN Convention on the Rights of the Child in Wales.

Differentiator

Problem solved

Functional benefit

Brands

• Young Wales (Cymru Ifanc): Young Wales is part of Children in Wales. The purpose of Young Wales is about listening to young people and helping them to share their voices and get their opinions heard. Young Wales brings together youth forums from across the country.

Products and services

• Membership Programme
• Safeguarding Training
• Accredited Training Programmes
• Bespoke Commissioned Training
• Young Wales (Cymru Ifanc) Youth Participation Initiative
• Parents Connect Wales
• Annual Child and Family Poverty Survey
• Quarterly Children in Wales Magazine
• Job Vacancies Information Service

Quantifiable outcome

• Quarterly magazine reaching over 3,000 readers annually
• +1 more outcomes

Named customers4 records

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration18 records

Partnerships

Eight partnerships are on record, tiered core and minor.

• Agored CymrucoreStrategic or Co-development PartnerAccreditation partner for formal professional development credits. Children in Wales delivers accredited training courses with Agored Cymru as the recognised awarding body, enabling learners to achieve credits recognised throughout the UK.
• Voices from Care CymrucoreStrategic or Co-development PartnerJoint venture partnership on the 'Getting Ready Project' to support care-experienced young people and their foster carers. Both organisations collaborate on breaking cycles affecting the care-experienced community in Wales.
• Betsi Cadwaladr University Health BoardminorStrategic or Co-development PartnerCollaborated on North Wales Community Support Hubs webinar series, focusing on breaking generational poverty cycles through community-based pilot projects.
• Save the Children UK and WalesminorStrategic or Co-development PartnerWebinar collaboration on early years framework and approaches to tackling child poverty inequalities. Shared expertise on early learning gaps and best practice co-design.
• Nuffield FoundationminorStrategic or Co-development PartnerCollaboration on modern parenthood webinar presenting research findings on time use and parenting, bringing academic research to Welsh practitioners.
• Football Association of Wales (FAW)minorStrategic or Co-development PartnerPartnership to embed youth voice across Welsh football. Children in Wales supports FAW in ensuring young people's voices are heard in football governance.
• Trussell Trust WalesminorStrategic or Co-development PartnerWebinar collaboration on food bank provision and poverty in Wales. Susan Lloyd-Selby, Trussell Trust Network Leader for Wales, provided expertise on emergency food provision and poverty drivers.
• Welsh Government's Knowledge and Analytical ServicesminorStrategic or Co-development PartnerWebinar collaboration exploring Welsh Index of Multiple Deprivation (WIMD) data to help identify deprivation and inequalities affecting children and families.

Scale indicators4 records

Recent moves6 records

Expansion highlights4 records

Broad incumbents

• Action for Children: UK-wide children's charity delivering safeguarding, family support, and training services with presence in Wales. Comparable in safeguarding training and family-facing programmes.
• Save the Children UK: Major UK children's charity working on child poverty, early years, and rights — overlapping with Children in Wales's policy and training agenda. Already an active webinar partner of Children in Wales.
• NSPCC: UK-wide children's protection charity with overlapping safeguarding training, child welfare advocacy, and policy engagement. A larger incumbent offering similar services at national scale rather than Wales-specific.
• Barnardo's: UK's largest children's charity, providing services across safeguarding, training, and policy advocacy. Overlaps with Children in Wales's safeguarding training and care-experienced children work.

Direct peers

• National Children's Bureau: National umbrella body for organisations working with children in England, performing the equivalent intermediary/advocacy role between UK government and the children's third sector that Children in Wales performs for Wales. Most structurally comparable peer.
• Children in Scotland: Scotland's national umbrella body for children's sector organisations, offering policy advocacy, training, and member services in an analogous devolved-nation context. Direct equivalent in mission and operating model.
• Council for Disabled Children: UK-wide umbrella body for disabled children's sector, providing policy advocacy, training, and member services. Comparable as a specialist children's intermediary focused on inclusion/ALN, overlapping with Children in Wales's ALN Ambassador Programme and TSANA work.
• Children's Law Centre Northern Ireland / VOYPIC: Children's rights and advocacy organisations operating in Northern Ireland's devolved policy environment, providing participation and rights infrastructure comparable to Children in Wales's Young Wales programme.

Regional players

• Welsh Council for Voluntary Action (WCVA): Wales's national umbrella body for the voluntary sector as a whole, providing training, policy representation, and infrastructure to third-sector organisations including those in the children's space. A complementary rather than directly competing Welsh intermediary.
• Early Years Wales: Welsh membership body specifically for the early years and childcare sector, overlapping with Children in Wales's Early Years workstream and family-facing training/advocacy programmes.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• Xbsky.app/profile/did:plc:lktehbweq553jqwhxmj5eutf
• YouTubeyoutube.com/@childreninwales
• Facebookfacebook.com/childreninwales
• LinkedInlinkedin.com/company/children-in-wales
• Instagraminstagram.com/youngwalesciw

Compliance4 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles4 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Children in Wales - Plant yng Nghymru