北京中企华资产评估有限责任公司

What 北京中企华资产评估有限责任公司 does

Beijing Zhongqihua Asset Appraisal Co., Ltd. (北京中企华资产评估有限责任公司 / China Enterprise Appraisal, CEA) is a privately held, Beijing-headquartered professional services firm founded in 1994 as the asset appraisal division of China Enterprise Consulting Company. It is one of the largest comprehensive asset appraisal institutions in China, providing enterprise value, intangible asset, mining rights, real estate, machinery and equipment, and financial asset valuation to state-owned enterprises, central enterprises, listed companies, financial institutions, and government clients. The firm holds the full stack of regulatory qualifications required for securities, real estate, land, judicial appraisal, and government procurement work in China.

The firm operates a centralized service model through a network of 28 branches and subsidiaries covering every major Chinese province plus a US subsidiary (China Enterprise Appraisal Investment Consulting (U.S.A.), Inc., Newport Beach, California) for cross-border M&A. Core operating subsidiaries include a strategic consulting firm (2002), a land and real estate appraisal firm (traceable to 1994, rebranded 2021), a Big Data Technology subsidiary for data asset evaluation (2022), an accounting firm for audit and tax services, and Jiangsu Zhongtian for securities-related engagements. Underpinning the practice is a proprietary information-based appraisal execution system and a professional valuation database covering market data, comparable transactions, and industry benchmarks, deployed across branches for methodology consistency.

Revenue is generated primarily through project-based professional service fees tied to capital-markets and corporate transactions: IPOs (China Mobile 1997, PetroChina 1999, Air China 2004, Shenhua Group, ABC, ICBC, Postal Savings Bank, China Reinsurance), M&A restructurings (China Minmetals, COFCO, Beijing-Shanghai HSR, New Aluminum Times 2026), bankruptcy restructurings (Northeast Special Steel Group, 76.554 billion RMB in debt), and government/SOE procurement mandates. The firm entered a strategic alliance with Deloitte in 2015 (renewed 2018) to access international standards and a 150-country footprint, and was awarded "Most Credible Brand in China's Appraisal Industry" (2008) and "Best M&A and IPO Service Award" (2012). Go-to-market is enterprise field sales into SOE and financial-institution procurement pools, supported by the proprietary branch network.

Name

北京中企华资产评估有限责任公司

Legal name

北京中企华资产评估有限责任公司

Website

https://chinacea.com

Company type

Private

Founded year

1994

Operating status

Operating

Headcount range

11–50 employees

Short description

Beijing Zhongqihua Asset Appraisal Co., Ltd. (中企华) is a top-tier, Beijing-headquartered Chinese asset appraisal firm founded in 1994, providing enterprise, intangible asset, mining rights, real estate, and financial valuations to state-owned enterprises, listed companies, and financial institutions across 28 nationwide branches plus a US subsidiary.

Ownership category

akta.pro rank

Product category

Asset Appraisal Services

NAICS

Offices of Real Estate Appraisers (531320), Portfolio Management and Investment Advice (523940)

SIC

Investment Advice (6282)

akta.pro primary industry

Intangible Asset Valuation (IP, Brand, Customer, Technology) (BPAHANAB)

akta.pro secondary industries

Machinery, Equipment & Fixed Asset Appraisal (BPAHANAD), Machinery, Equipment & Fixed Asset Appraisal (FSAEAHAK), Commercial Property Appraisal (BPAJAKAB)

Keywords

• Asset valuation services
• Enterprise value appraisal
• Intangible asset appraisal
• Merger acquisition advisory
• Financial consulting services

Headquarters

HQ city

Beijing

HQ country

China

HQ region

Asia

Offices28 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure, Others

Revenue model

1. Asset Valuation Services: Professional fees from providing enterprise valuation, intangible asset valuation, mining rights valuation, real estate appraisal, machinery and equipment appraisal, and other specialized valuation services to corporate and institutional clients. Revenue is project-based, driven by transaction volume in M&A, IPO, restructuring, and financing activities.
2. Consulting Services: Financial advisory, management consulting, M&A advisory, and strategic consulting fees. The consulting subsidiary also conducts state-owned property transfer brokerage services as a member of Beijing产权交易所, Beijing金融产权交易所, and Shanghai联合产权交易所.
3. Audit and Tax Services: Audit attestation, accounting, tax, and capital verification services provided through affiliated accounting firm. Also provides infrastructure project pre- and post-completion review services.

Go-to-market motion1 record

Distribution channels4 records

Marketing channels4 records

Core offering

Beijing China Enterprise Appraisal is a comprehensive professional asset appraisal institution in China providing enterprise value, intangible asset, mining rights, real estate, machinery and equipment, and financial asset valuations. The firm also delivers related advisory services including M&A advisory, strategic consulting, financial advisory, audit, tax, and engineering cost consulting for IPOs, restructurings, bankruptcies, and capital markets transactions, supported by a nationwide branch network and a US subsidiary for cross-border work.

Product overview

北京中企华资产评估有限责任公司是一家综合性资产评估机构，提供资产评估、房地产评估、咨询业务、工程造价、审计业务、税务业务和创新业务等多元化服务。核心业务包括企业价值评估、无形资产评估、矿业权评估、金融服务等资产评估服务，以及配套的审计、税务、咨询等增值服务。公司下设多个专业子公司提供大数据服务、咨询服务、房地产评估和会计服务，并通过江苏中企华中天资产评估有限公司和美国子公司拓展区域业务。公司服务网络覆盖全国，并延伸至国际市场，采用集团化运营模式，各子公司协同为客户提供全方位的专业服务。

Differentiator

Problem solved

Functional benefit

Products and services

• Asset Valuation Services (资产评估服务) Comprehensive asset appraisal services covering enterprise value, intangible assets, mining rights, real estate, machinery and equipment, financial assets, and other specialized valuations for enterprises and institutional clients engaged in IPO, M&A, restructuring, financing, and bankruptcy transactions.
• Real Estate and Land Appraisal (房地产评估) Land and real estate appraisal and consulting services for transactions involving enterprise restructuring, IPO, M&A, Sino-foreign joint ventures, judicial proceedings, expropriation compensation, and mortgage dispositions across China.
• Consulting Services (咨询业务) Strategic consulting, value assessment, M&A advisory, and corporate finance consulting covering project investment, M&A and restructuring, financial management, business strategy, marketing, operations management, and human resources; also acts as a brokerage member for state-owned property transfers at Beijing, Beijing Financial, and Shanghai United property exchanges.
• Engineering Cost Services (工程造价) Engineering cost consulting including preparation of feasibility study reports, project economic evaluation, fiscal investment review, engineering budgeting, settlement auditing, and bid floor pricing and review for construction projects.
• Audit Services (审计业务) Statutory and other audit, prudence review, fraud investigation, statutory declaration suitability, and other audit attestation services delivered through the affiliated accounting firm 北京中企华君诚会计师事务所.
• Tax Services (税务业务) Tax consulting, tax planning scheme preparation, and related training services.
• Innovation Business (创新业务) Digital appraisal, data asset operation services, and other innovation services enabled by the firm's data, digital, and intelligent capabilities, including data asset mining, application, protection, trading, finance, and management.
• Audit and Accounting Services via 北京中企华君诚会计师事务所 Audit, accounting, tax, capital verification, and related attestation and consulting services delivered through the wholly-owned affiliated accounting firm.
• Cross-Border M&A Advisory via US Subsidiary M&A financial advisory and cross-border M&A services delivered in the United States through 中企华投资咨询（美国）公司 based in Newport Beach, California, in coordination with the China headquarters.

Quantifiable outcome

• Ranked #1 among all appraisal institutions by number of projects passing regulatory review in June 2015 (8/8 projects approved)
• +4 more outcomes

Named customers14 records

Segments6 records

Ideal customer profiles6 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

Two partnerships are on record, tiered flagship / core and core.

• Deloitte (德勤)flagship / coreStrategic or Co-development Partner · 18 April 2015Strategic business alliance established on April 18, 2015 between China Enterprise Appraisal and Deloitte China's member firms. The partnership provides China Enterprise Appraisal with access to Deloitte's global network, international standards, risk management expertise, and professional development support. A renewed strategic cooperation agreement was signed on May 31, 2018. The partnership enables cross-border valuation project support, shared training resources, and joint service delivery for clients 'going global'. Deloitte's global network spans over 150 countries with approximately 200,000 professionals.
• Elaine Wu (伊莱恩·吴)coreOthersElaine Wu serves as Chief Operating Officer of China Enterprise Appraisal Investment Consulting (U.S.A.), Inc. She has over 15 years of management experience and has served as HR consultant for various listed companies in California. She is responsible for the company's US operations.

Scale indicators6 records

Recent moves7 records

Expansion highlights6 records

Direct peers

• Tianjian Xingye Asset Appraisal (北京天健兴业资产评估有限公司): Asset appraisal subsidiary affiliated with Tianjian (Pan-China), a top-10 Chinese accounting firm. Competes directly for securities-related appraisal mandates, financial institution valuations, and SOE engagement pools in the same national market.
• BDO China Lixin (立信会计师事务所): Member of the BDO global network and one of China's largest accounting firms, with an integrated valuation practice serving listed companies, SOEs, and financial institutions. Direct competitor for enterprise value and intangible asset appraisals in IPO/M&A transactions.
• China United Assets Appraisal Group (中联资产评估集团有限公司): One of the largest and most established asset appraisal firms in China, with comparable national branch coverage, securities appraisal qualifications, and a track record of serving top-tier SOE IPOs and M&A. The most direct head-to-head competitor for Zhongqihua's core IPO/restructuring valuation engagements.
• Reanda (利安达会计师事务所): Top-10 Chinese accounting firm with an established valuation and appraisal practice. Competes for SOE engagements, financial institution valuations, and listed company M&A appraisal mandates.
• Grand Thornton China (致同会计师事务所): China member of Grant Thornton International with a sizeable valuation practice serving listed companies and financial institutions. Competes for securities-qualified appraisal mandates and cross-border M&A valuations in the same Chinese market.
• Pan-China CPA / Tianjian (天健会计师事务所): Top-tier Chinese accounting firm with integrated valuation and advisory services. Strong presence in SOE and listed company engagements, with comparable coverage of IPO, M&A, and restructuring appraisal mandates.
• Shine Wing (信永中和会计师事务所): Major Chinese accounting firm with a significant valuation and appraisal practice, holding securities qualifications. Competes for the same financial institution valuations, listed company M&A appraisals, and cross-border advisory engagements as Zhongqihua.
• Wuyige (大信会计师事务所): Major Chinese accounting firm with securities qualifications and a valuation practice serving listed companies, SOEs, and restructuring engagements. Competes in the same national appraisal market for IPO and M&A mandates.

Broad incumbents

• Deloitte China (德勤中国): Strategic alliance partner of Zhongqihua since 2015 (renewed 2018) and simultaneously a major competitor for large cross-border M&A and IPO valuation mandates. Deloitte's global network, Big Four brand, and AI-enabled valuation tools make it both the firm's most valuable partner and a significant competitive threat for premium international-grade engagements.
• KPMG China (毕马威中国): Global Big Four firm with a substantial China valuation practice serving multinational clients, financial institutions, and cross-border M&A. Competes for the cross-border and financial-institution mandates that Zhongqihua targets, leveraging global brand recognition.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat6 records

Key risks6 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/%E5%8C%97%E4%BA%AC%E4%B8%AD%E4%BC%81%E5%8D%8E%E8%B5%84%E4%BA%A7%E8%AF%84%E4%BC%B0%E6%9C%89%E9%99%90%E8%B4%A3%E4%BB%BB%E5%85%AC%E5%8F%B8

Compliance9 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles9 records

Subsidiaries6 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about 北京中企华资产评估有限责任公司