Chloé Nelkin Consulting Limited

What Chloé Nelkin Consulting Limited does

Chloé Nelkin Consulting Limited (CNC) is a London-headquartered, privately-held public-relations and marketing consultancy founded in 2012, specialising exclusively in the UK arts sector. The firm offers a unified suite of services — PR (media campaigns, press release writing, media training), Crisis Communications, strategic Consultancy, Events management, and Personal PR (added in 2023) — delivered through bespoke, project-based packages tailored to each client's objectives. Its client base spans theatre companies (West End, touring, fringe), individual performers, art galleries and museums, contemporary circus, opera and classical music ensembles, and dance companies, with no publicly disclosed pricing or fee schedule.

CNC operates from offices in London (Suite 2.1, The Harleian, 13-14 Buckingham Street) and Edinburgh (26 Dublin Street), and has maintained a continuous annual presence at the Edinburgh Festival Fringe since 2012 — its 14th year in 2026. The firm's go-to-market is relationship-driven and event-anchored: long-term collaborations with venues such as Pleasance Theatre Trust, the Emerging Edinburgh mentorship programme (supporting 24 emerging theatre companies annually since 2024), and cross-border work with partners such as House of Oz form the core of client acquisition and retention. Revenue derives entirely from professional-services fees; no funding rounds, parent entities, or technology products are disclosed in the source material, and headcount stands at approximately 13 employees.

Name

Chloé Nelkin Consulting Limited

Legal name

Chloé Nelkin Consulting Limited

Website

https://chloenelkinconsulting.com

Company type

Private

Founded year

2012

Operating status

Operating

Short description

Chloé Nelkin Consulting is a UK-based, founder-led PR and marketing consultancy founded in 2012, serving arts-sector clients across theatre, circus, opera, dance, heritage and individual performers through bespoke media campaigns, crisis communications, events and personal PR services.

Ownership category

akta.pro rank

Product category

Public Relations Services

NAICS

Public Relations Agencies (541820), Advertising, Public Relations, and Related Services (5418)

SIC

Services-Advertising Agencies (7311), Services-Advertising (7310)

akta.pro primary industry

Corporate & Financial Communications PR (MPAAADAA)

akta.pro secondary industry

Brand & Portfolio Strategy Consulting (MPAAAFAB)

Keywords

• Arts public relations
• Media campaign services
• Crisis communications consulting
• Edinburgh fringe PR
• Arts marketing consultancy

Headquarters

HQ city

London

HQ country

United Kingdom

HQ region

Europe

Offices2 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales

Revenue model

1. PR and Communications Services: Flexible bespoke packages for PR and marketing services including full media campaigns, in-house PR, media training, media monitoring, press release writing, and event organization for the arts sector.

Go-to-market motion2 records

Distribution channels1 record

Marketing channels4 records

Core offering

Chloé Nelkin Consulting is a UK-based PR and marketing consultancy that provides bespoke public relations services to the arts sector. Core offerings include full media campaigns, in-house PR, media training, press release writing, crisis communications, strategic consultancy, and event organization for theatre, circus, opera, dance, art and heritage clients. The firm also runs dedicated Edinburgh Fringe PR support and the Emerging Edinburgh mentorship programme for emerging theatre-makers.

Product overview

Chloé Nelkin Consulting is a PR and marketing consultancy for the arts offering a unified suite of services: PR (media campaigns, press releases, media training), Crisis Communications, Consultancy, Events management, and Personal PR. The company operates across London and Edinburgh with a strong focus on the Edinburgh Fringe Festival, providing dedicated PR for shows and a separate Emerging Edinburgh programme supporting emerging artists with mentorship and industry visibility.

Differentiator

Problem solved

Functional benefit

Brands

• Emerging Edinburgh: A mentorship programme supporting emerging theatre companies bringing new work to the Edinburgh Fringe Festival, running alongside the main roster since 2024.

Products and services

• PR Services Full-service public relations including devising and implementing media campaigns, in-house PR, media training, press release writing, and media monitoring for arts organizations and performers.
• Crisis Communications Reputation management and crisis communications services including media training, sensitive approach to protecting brand values, and confidential support for defending and protecting client reputations.
• Consultancy Strategic communications consultancy providing fresh perspectives, partnership development, and 24/7 emergency situation management for arts organizations and individuals.
• Events Event organization and management services for opening nights, academic lectures, dinner parties, private views, and theatre first nights of all sizes.
• Personal PR Personal public relations services for individuals from award-winning stage and screen talent to emerging performers, supporting profile development and career advancement.
• Edinburgh Fringe PR Services Dedicated PR and marketing support for Edinburgh Fringe shows, including theatre, circus, and immersive productions, with hands-on approach to media coverage across print, broadcast, and online.
• Emerging Edinburgh Programme Mentorship programme supporting next-generation theatre-makers at the Edinburgh Fringe, offering practical mentorship, industry expertise and increased visibility for 24 emerging companies annually.

Quantifiable outcome

• Long-term relationships with clients ensuring framework to avoid crises

Named customers56 records

Segments6 records

Ideal customer profiles5 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Three partnerships are on record, tiered core and major.

• Pleasance Theatre TrustcoreStrategic or Co-development PartnerCNC has a long-standing collaboration with the Pleasance Theatre Trust, supporting their ambitious programme across the Dome, Courtyard and EICC at the Edinburgh Fringe. This partnership has continued for multiple years, with CNC providing PR support for Pleasance's Edinburgh Fringe programming.
• Emerging Edinburgh CompaniescoreGTM or Marketing PartnerCNC's Emerging Edinburgh programme supports emerging theatre-makers with practical mentorship, industry expertise and increased visibility at the Edinburgh Fringe. The programme has run for four years, supporting 24 companies per year with their shows.
• House of OzmajorStrategic or Co-development PartnerHouse of Oz is a programme that brings Australian acts to the Edinburgh Fringe. CNC works with House of Oz to promote Australian shows including Concerts of the Future, Glass Child, How Not To Make It In America, The Listies: 110% Ready, Lady Macbeth Played Wing Defence, and Wild Thing!

Scale indicators3 records

Recent moves5 records

Expansion highlights4 records

Direct peers

• Brera PR: London-based boutique PR agency specialising in arts, culture, theatre and entertainment clients. Highly comparable to CNC in size, vertical focus and service mix of media campaigns, press releases and event support.
• Riot Communications: UK arts, culture and entertainment PR agency working with theatre, dance, music and cultural institutions. Direct competitor for the same kind of bespoke arts-sector retainers CNC pursues.
• SINC PR: Arts and culture communications agency providing PR and strategic communications to theatres, galleries and cultural organisations. Comparable specialist vertical positioning to CNC.
• Bespoke Atelier: Boutique arts and culture communications consultancy working with cultural institutions, artists and creative brands. Similar in scale and offering to CNC's bespoke PR packages.
• Hatch Communications: UK arts and culture PR agency offering media campaigns, profile raising and event support to theatres and cultural clients. Closely comparable service model to Chloé Nelkin Consulting.
• Kate Morley PR: London-based arts and entertainment PR specialist representing productions and performers. Closely comparable to CNC's Personal PR and theatre clients.
• Catherine Deane Communications: Boutique arts, culture and entertainment PR consultancy serving theatres, festivals and cultural brands. Direct competitor to CNC in the UK arts PR niche.

Broad incumbents

• Edelman UK: Large global communications firm with UK arts, culture and entertainment practice. Represents the broader incumbent option that cultural institutions may select when they need larger teams and global reach than CNC can provide.
• Brunswick Group: Global advisory firm with strength in corporate, cultural and public-affairs communications. Competitor for larger institutional and cultural-sector mandates that exceed boutique agency capacity.
• Freuds / Burson: Major UK-headquartered PR and communications group with arts, culture and entertainment clients. Represents the scaled incumbent alternative for cultural-sector PR work.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Chloé Nelkin Consulting Limited