School Innovation Council (SIC) Choithram School, Manik Bagh

What School Innovation Council (SIC) Choithram School, Manik Bagh does

Choithram School (operating through entities including the School Innovation Council / SIC at the Manik Bagh campus) is a private, CBSE-affiliated K-12 educational institution located at 5, Manik Bagh Road, Indore, Madhya Pradesh, India. The school delivers education from Nursery (Junior Montessori) through Class XII under the CBSE curriculum and is part of the broader Choithram Group of institutions, which also includes Choithram Hospital, Choithram College of Nursing, Choithram College of Paramedical Sciences, Choithram School North Campus, Choithram International, and Tirathbai Kalachand School. The institution is ISO certified and operates a multi-layered digital ecosystem comprising a public website, an online fee payment portal hosted by RayInfoLabs, real-time bus route tracking via Tracknovate, a digital library (CIBS Library), and dedicated student and teacher login portals.

Beyond core academics, the school runs an extensive co-curricular and innovation program portfolio. Flagship offerings include the School Innovation Council (SIC) and its annual Innoverse event, a licensed TEDx event (TEDxChoithramSchoolIndore), Choithram Model United Nations (CHMUN), an Atal Tinkering Lab established under the Atal Innovation Mission, an Entrepreneurship Cell (e-Cell), a Global Citizenship Programme, the C2L2 life-skills center, Harbinger empowerment workshops, a Club Hub including a TEDEd club, a Student Council, and Reverberations inter-school events. The school also publishes a monthly Insight newsletter and maintains active channels across Facebook, Instagram, YouTube, X, and an SEC Blog.

Revenue is generated almost exclusively through recurring tuition fees, with fee schedules published annually for new admissions and continuing students (the 2026-27 schedule is available on the school's website). The primary customer segment is parents/students enrolled in the on-campus program. Strategic partnerships with the British Council (including the International School Award 2017-2020), Skills Builder, AFS, Connecting Classrooms, Bharat Scouts and Guides, and Rotary Club support international, life-skills, and community-service programming. The institution is led by Principal Rajesh Awasthi, with Dean of International Affairs Raminder Mac supporting the global citizenship portfolio.

Name

School Innovation Council (SIC) Choithram School, Manik Bagh

Legal name

Choithram School Manik Bagh Road Indore

Website

https://choithramschool.com

Company type

Private

Operating status

Operating

Headcount range

1–10 employees

Short description

Choithram School is a private CBSE-affiliated K-12 institution in Indore, India, serving students from Nursery to Class XII through on-campus education, digital learning platforms, and a broad co-curricular ecosystem including the School Innovation Council, TEDx events, and Atal Tinkering Lab.

Ownership category

akta.pro rank

Headquarters

HQ city

Indore

HQ country

India

HQ region

Asia

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Technology or R&D, Marketing or Sales

Revenue model

1. Tuition Fees: Annual and periodic tuition fees collected from students across Nursery to Class XII. Fee schedules are published for new admissions and regular students for each academic session.

Pricing tiers

Distribution channels3 records

Marketing channels6 records

Core offering

Choithram School provides comprehensive K-12 education from Nursery to Class XII under the CBSE curriculum at its Indore campus. The core offering includes academic instruction, board examination preparation, co-curricular programs (sports, cultural, Model United Nations, TEDx events), and an innovation ecosystem comprising the Atal Tinkering Lab, School Innovation Council, Entrepreneurship Cell (e-Cell), and C2L2 life-skills program. Supporting digital services include online fee payment, bus tracking, digital library access, and student/teacher portals.

Product overview

Choithram School is an educational institution offering comprehensive schooling from Nursery to Class XII under the CBSE curriculum. The school operates a multi-layered digital ecosystem comprising its main website with integrated online fee payment (RayInfoLabs) and bus tracking (Tracknovate) systems, a digital library portal, and dedicated student and teacher login portals. Beyond academics, the institution provides an extensive co-curricular portfolio including the School Innovation Council (SIC) with its flagship Innoverse event, a TEDx-licensed conference (TEDxChoithramSchoolIndore), Choithram Model United Nations (CHMUN), Atal Tinkering Lab for STEM innovation, an Entrepreneurship Cell (e-Cell), Global Citizenship Programme, Harbinger workshops, Club Hub with TEDEd club, Student Council, and Reverberations inter-school events. The school also publishes the monthly Insight Newsletter and maintains active social media presence across Facebook, Instagram, YouTube, and X.

Differentiator

Problem solved

Functional benefit

Products and services

• K-12 CBSE Education (Nursery to Class XII) Core educational offering delivering CBSE-affiliated schooling from Nursery (Junior Montessori) through Class XII, including academic instruction, board examination preparation for Class X and XII, Olympiad training, and holistic development programs. Targeted at families in Indore seeking structured private K-12 schooling.
• Online Fee Payment System
• Bus Route Tracking Service
• Digital Library (CIBS Library)
• School Innovation Council (SIC) Program
• e-Cell (Entrepreneurship Cell)
• Global Citizenship Programme
• C2L2 (Choithram Centre for Life Skills Learning)
• Atal Tinkering Lab (ATL)

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

Seven partnerships are on record, tiered core and minor.

• British CouncilcoreStrategic or Co-development PartnerInternational School Award (ISA) partnership with British Council providing global citizenship education and international dimension in curriculum. The school has been reaccredited with the International School Award for the period 2017-2020.
• Skills BuildercoreStrategic or Co-development PartnerEssential Skills Framework partner providing structured approach to building essential skills in students.
• AFS (American Field Service)coreStrategic or Co-development PartnerInternational cultural exchange and inter-cultural learning programs connecting students with global peers.
• CBSE (Central Board of Secondary Education)coreOthersAffiliated board for Class X and XII board examinations. School follows CBSE curriculum and conducts CBSE board examinations.
• Bharat Scouts and GuidesminorStrategic or Co-development PartnerScouts and Guides program for character building and community service activities.
• Rotary ClubminorGTM or Marketing PartnerCommunity service and social welfare initiatives partnership through Interact Club.
• Connecting ClassroomsminorStrategic or Co-development PartnerGlobal classroom connectivity program for international collaboration in education.

Scale indicators1 record

Recent moves6 records

Expansion highlights4 records

Market position

Strengths4 records

Weaknesses5 records

Competitive moat5 records

Customer concentration

• Xtwitter.com/webchoithram
• YouTubeyoutube.com/user/choithramcbse?feature=mhee
• Facebookfacebook.com/ChoithramSchoolManikBagh
• Instagraminstagram.com/choithramschoolmanikbagh
• LinkedInlinkedin.com/company/school-innovation-council-sic-choithram-school-manik-bagh

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about School Innovation Council (SIC) Choithram School, Manik Bagh