Choristers Guild Inc

What Choristers Guild Inc does

Choristers Guild Inc is a 501(c)(3) nonprofit music publisher founded in 1949 and headquartered in Dallas, Texas. It enables choir directors to nurture the musical and spiritual growth of children, youth, and adults by publishing and distributing choral and handbell music across four catalog verticals: Sing! (school choral), Sacred Choral (church/worship), Handbell, and Teaching Resources. The organization serves primarily school choir directors (elementary through high school), with secondary reach into church choir directors, handbell directors, and children's/youth choir directors in religious settings.

The underlying product is a curated catalog of thousands of choral octavos, anthems, handbell pieces, teaching resources, and musicals, supported by digital add-ons including downloadable MP3 accompaniment tracks, part-dominant rehearsal tracks (MyPart paks), and watermarked digital sheet music copies. The e-commerce platform supports both personal/organizational accounts and dealer/wholesale accounts; events and educational programming are delivered through the Choristers Guild Institute (workshops, festivals, webinars) and the annual Summer Choral Showcase, augmented by a channel partnership with Augsburg Fortress for multi-state Summer Music Clinics (SC, MN, OH, PA, IL).

The organization operates with a small staff of approximately 16 employees and derives revenue from four streams: one-time per-copy sheet music sales, recurring membership dues, event and conference fees, and licensing/permissions. Pricing is unit-based ($2.25-$3.25 per octavo, $17.95 per MP3 track, $19.95 per MyPart pak), with a 30-day payment term for shipped goods and pre-payment required for digital products and registrations. There is no disclosed AI capability, no parent company, no venture investment, and no disclosed financial scale; member-supported fundraising (Annual Fund, Planned Giving) supplements the commercial streams.

Name

Choristers Guild Inc

Legal name

Choristers Guild Inc

Website

https://choristersguild.org

Company type

Private

Operating status

Operating

Headcount range

11–50 employees

Short description

Choristers Guild Inc is a 501(c)(3) nonprofit music publisher that produces and distributes choral octavos, anthems, handbell pieces, and rehearsal resources for school, church, and youth choir directors across North America.

Ownership category

akta.pro rank

Product category

Sheet Music Publishing

NAICS

Music Publishers (51223)

SIC

Books: Publishing Or Publishing & Printing (2731)

akta.pro primary industry

Print Music Publishing (Sheet Music, Scores, Educational Repertoire) (MPAIABAG)

akta.pro secondary industries

Songwriting, Composition & Arranging (EDAMANAG), Worship & Liturgy Publishing (Liturgical Texts, Missals, Service Books, Hymnals) (MPAJAHAE)

Keywords

• Choral music publishing
• Sheet music sales
• Handbell music catalog
• Music education resources
• Choir rehearsal tracks

Headquarters

HQ city

Dallas

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Digital Commerce or Content

Cost components

Personnel, Operations, Supply Chain, Marketing or Sales, Technology or R&D, Others

Revenue model

1. Music Publication and Sales: Sales of choral octavos, anthems, handbell pieces, teaching resources, musicals, audio downloads, and accompaniment tracks. Individual sheet music and digital downloads are sold through their online store.
2. Membership Dues: Annual membership program connecting choir directors with resources, quality music, and support. Membership provides access to member dashboard, account management, and connects users with thousands of children's, youth, and adult choir directors worldwide.
3. Events and Conferences: Revenue from the Summer Choral Showcase, workshops, festivals, and webinar registrations including the Choristers Guild Institute.
4. Licensing and Permissions: License requests for music usage, copyright permissions for digital or printed copies of purchased music.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels6 records

Core offering

Choristers Guild publishes and distributes choral sheet music octavos, sacred choral anthems, handbell pieces, and music teaching resources for children's, youth, school, and church choirs. It supplements its printed catalog with downloadable digital audio products, including part-dominant MyPart rehearsal tracks and MP3 accompaniment tracks. The organization also offers educational services such as the Choristers Guild Institute, the Summer Choral Showcase event, webinars, and a recurring membership program for choir directors and music educators.

Product overview

Choristers Guild Inc is a 501(c)(3) nonprofit music publisher that operates as a single unified catalog platform offering choral, handbell, and educational music products. The company publishes thousands of choral octavos, anthems, handbell pieces, teaching resources, and musicals through its distinct catalogs: Sing! (school choral music), Sacred Choral (church music), Handbell, and Teaching Resources. Supporting products include MyPart™ Rehearsal Tracks (part-dominant audio learning tools) and MP3 Accompaniment Tracks for practice and performance. The organization also provides educational services through the Choristers Guild Institute, offering workshops, festivals, webinars, and the annual Summer Choral Showcase event. Customers primarily include children's, youth, and adult choir directors, music educators, and churches worldwide.

Differentiator

Problem solved

Functional benefit

Brands

• Sing!: School choral music catalog and product line featuring age-appropriate texts, strong voice leading, and creative accompaniments for elementary through high school choirs.

Products and services

• Sing! School Choral Catalog The Sing! catalog is Choristers Guild's school choral repertoire line, providing thousands of age-appropriate octavos with strong voice leading and accessible accompaniments for K-12 choir directors building concert, contest, and reading-session programming.
• Sacred Choral Catalog The Sacred Choral catalog provides anthems and octavos organized by liturgical season (Advent, Christmas, Epiphany, Lent, Easter, Pentecost, etc.) for church choir directors, worship leaders, and sacred music coordinators building weekly worship programming.
• Handbell Music Catalog The Handbell catalog provides handbell ensemble repertoire for rings 2 through 5 with optional accompanying instruments, serving handbell choir directors in churches and schools programming concerts, worship services, and festivals.
• Teaching Resources Catalog The Teaching Resources catalog provides educational materials and resources to support music literacy, choral teaching practice, and the professional development of choir directors and music educators.
• MyPart Part-Dominant Rehearsal Tracks MyPart rehearsal tracks are downloadable audio products in which an individual singer's voice part is brought forward over the accompaniment, allowing singers to learn their part independently. They are sold as MyPart rehearsal paks at $19.95 per download.
• MP3 Accompaniment Tracks MP3 accompaniment tracks are downloadable accompaniment-only audio products priced at $17.95 each, providing choirs with rehearsal support when a live accompanist is unavailable.
• Choristers Guild Institute The Choristers Guild Institute is the organization's educational service arm, delivering professional development through workshops, on-demand webinars, and training resources for choir directors and music educators.
• Summer Choral Showcase The Summer Choral Showcase is Choristers Guild's annual summer choral event, where members perform the year's featured repertoire and participate in reading sessions led by featured composers and editors.

Quantifiable outcome

• Full-length recordings available for every title in catalog

Named customers1 record

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature2 records

Partnerships

One partnership is on record.

• Augsburg FortresscoreChannel Partner/ Reseller/ DistributorAugsburg Fortress partners with Choristers Guild for Summer Music Clinics held in multiple locations (South Carolina, Minnesota, Ohio, Pennsylvania, Illinois). These events feature Choristers Guild music and resources as part of the educational programming.

Scale indicators2 records

Recent moves5 records

Expansion highlights5 records

Broad incumbents

• Hal Leonard:

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/choristers-guild-inc

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Choristers Guild Inc