Chubb Life New Zealand

What Chubb Life New Zealand does

Chubb Life New Zealand (legal entity: Chubb Life Insurance New Zealand Limited) is a wholly-owned subsidiary of Chubb Limited (NYSE: CB), a global insurance conglomerate, operating exclusively in the New Zealand market. The company provides a comprehensive portfolio of personal and business insurance products. For individuals and families, core offerings include Life & Living Insurance (life cover, critical illness cover, income protection, and funeral cover), Assurance Extra, the LifeOne® sub-brand, and the Masterpiece® prestige home and contents product for high-net-worth customers. For businesses, the portfolio spans Accident & Health, Financial Lines, Casualty, Cyber, Marine, Property, and life insurance products with trauma, specific injury, and monthly disability cover options. The company describes 250,000+ New Zealanders as customers and 400+ team members, with an A (Excellent) financial strength rating from A.M. Best.

The underlying technology is a digital insurance platform featuring an Instant Online Quote Tool for self-service life cover applications and a dedicated Adviser Hub Portal for licensed advisers. Distribution is multi-channel: direct online self-serve for simple products, a Chubb Life Adviser network for personalized advice, broker and distributor partnerships for corporate clients, and travel insurance partner relationships. The revenue model is subscription-based recurring insurance premiums across both personal and business lines, with quote-based pricing and a current promotional offer of 2 months free on eligible life and living policies joined before 30 September 2026.

The customer base is highly diversified across individuals and families, SMBs, and large/multinational businesses served within New Zealand. The company emphasizes claims-paying capability — citing a 96% claims paid rate in 2024 and next-day settlement experiences — and brand trust, recognized as a Highly Commended Trusted Brand in the 2026 Reader's Digest Trusted Brands Awards. There is no disclosed M&A activity, funding event, or leadership change; the entity operates as a stable, mature subsidiary within Chubb's global network.

Name

Chubb Life New Zealand

Legal name

Chubb Life Insurance New Zealand Limited

Website

https://chubblife.co.nz

Company type

Private

Operating status

Operating

Headcount range

101–250 employees

Short description

Chubb Life New Zealand is a wholly-owned subsidiary of Chubb Limited providing life insurance, income protection, funeral cover, critical illness, and business insurance products to 250,000+ New Zealand consumers and corporate clients through direct digital, adviser, and broker distribution channels.

Ownership category

akta.pro rank

Product category

Life Insurance

NAICS

Direct Life Insurance Carriers (524113), Direct Life, Health, and Medical Insurance Carriers (52411), Direct Property and Casualty Insurance Carriers (524126)

SIC

Life Insurance (6311), Accident & Health Insurance (6321), Fire, Marine & Casualty Insurance (6331)

akta.pro primary industry

Whole Life Insurance (FSAIABAA)

akta.pro secondary industries

Whole Life / UL Policy Riders & Add-ons (e.g., Waiver of Premium, Accidental Death, Child Term, LTC/Chronic Illness) (FSAIABAK), Mid-Market Commercial Package (Package Policies) (FSAJAFAB)

Keywords

• Life insurance
• Income protection
• Funeral cover
• Business insurance
• Travel insurance

Headquarters

HQ city

New Zealand

HQ country

New Zealand

HQ region

Oceania

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Others

Revenue model

1. Life Insurance Premiums: Collection of recurring insurance premiums from policyholders for life cover, income protection, funeral cover, critical illness, and other life insurance products
2. Business Life Insurance: Corporate life insurance products including life cover, trauma cover, specific injury cover, and monthly disability cover for businesses

Pricing tiers

Go-to-market motion2 records

Distribution channels4 records

Marketing channels5 records

Core offering

Chubb Life New Zealand underwrites and distributes life insurance, income protection, funeral cover, critical illness cover, leisure travel insurance, and high-net-worth home and contents insurance to individuals and families, alongside a suite of business insurance lines (Accident & Health, Financial Lines, Casualty, Cyber, Marine, Property, and Business Life Insurance) for small, medium and large/multinational businesses in New Zealand. Products are sold through direct online self-service, a network of Chubb Life Advisers, brokers and distributors, and travel insurance partners.

Product overview

Chubb Life New Zealand offers a comprehensive portfolio of insurance products across two main segments: Personal Insurance and Business Insurance. For individuals and families, the core offerings include Life & Living Insurance (with sub-products like Life cover, Critical illness cover, Income protection cover, and Funeral cover), Income Protection, Assurance Extra, and Masterpiece Home & Contents Insurance, as well as Leisure Travel Insurance. For businesses, Chubb provides Accident & Health, Financial Lines, Casualty, Cyber, Marine, Property, and Life Insurance products, with additional options including Trauma Cover, Specific Injury Cover, and Start-up Monthly Disability Cover. The company positions itself as a provider of both direct-to-consumer products (with online quote tools) and adviser-mediated insurance solutions, with an A.M. Best financial strength rating of A (Excellent).

Differentiator

Problem solved

Functional benefit

Brands

• LifeOne®: Life insurance and funeral cover product line
• Assurance Extra
• Masterpiece®

Products and services

• Life & Living Insurance

Quantifiable outcome

• 96% of claims paid in 2024
• +3 more outcomes

Named customers2 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature2 records

Partnerships

Three partnerships are on record, tiered core and minor.

• Chubb Life AdviserscoreChannel Partner/ Reseller/ DistributorNetwork of trained insurance advisers providing personalized advice and distribution of Chubb Life insurance products to individual and family customers throughout New Zealand.
• Broker and Distributor NetworkcoreChannel Partner/ Reseller/ DistributorCorporate distribution partnerships with insurance brokers and distributors to serve business clients and large corporate customers with Chubb insurance solutions.
• Travel Insurance PartnersminorChannel Partner/ Reseller/ DistributorChubb Travel Insurance establishes relationships with partners to provide personal travel insurance cover for their clients, extending distribution reach through travel-related businesses.

Scale indicators4 records

Recent moves5 records

Expansion highlights5 records

Regional players

• AMP Life: AMP is an Australasian life insurer with a NZ presence offering life, trauma, and income protection products through advisers. Comparable in product mix and adviser distribution, though anchored in the Australian market.

Direct peers

• Partners Life: Partners Life is a NZ life insurer specializing in income protection, life, and trauma cover for individuals and business owners via advisers. Comparable in product focus (especially income protection) and adviser-led GTM.
• Fidelity Life: Fidelity Life is a New Zealand-owned life insurer offering life, trauma, income protection, and business insurance products through advisers and direct channels. Closely comparable in product portfolio, target customer (individuals + SMEs), and adviser-led distribution model.
• AIA New Zealand: AIA New Zealand is a direct life and health insurance competitor in NZ, offering term life, trauma, income protection, and medical cover through advisers and direct channels. Comparable in product mix, distribution, and customer segments to Chubb Life NZ.
• Asteron Life: Asteron Life is a major NZ life insurer offering life, trauma, income protection, and business insurance through advisers. Comparable in product breadth, adviser channel reliance, and SMB/large corporate segmentation.
• Southern Cross Life: Southern Cross Life is a NZ life insurance provider offering life, trauma, and funeral cover primarily through group/employer schemes and direct channels. Comparable in core life and funeral cover products and NZ market focus.
• Partners Group (Cigna NZ): Cigna operates in NZ offering life, trauma, and health insurance products to individuals and groups. Comparable as a globally-backed local life/health carrier targeting the same NZ consumer segments.

Broad incumbents

• AIA Australia: AIA Australia is the parent group of AIA NZ and a major Australasian life insurer. Comparable as a regional life carrier playbook with similar product breadth and adviser/broker distribution model.
• MetLife New Zealand: MetLife is a global life insurance leader with a NZ presence offering group and individual life products. Comparable as a globally-backed competitor in the NZ life insurance market with broader portfolio overlap.

Others

• Chubb Limited (Parent): Chubb Limited is the parent company (NYSE: CB) of Chubb Life NZ and provides the global capital, brand, and reinsurance capacity that underpin the NZ subsidiary. Included as the parent entity for capital and strategic context rather than as a direct competitor.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/chubb-life-new-zealand

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Chubb Life New Zealand