Cigliutti Guerini Klasse

What Cigliutti Guerini Klasse does

Cigliutti Guerini Klasse (legal entity Cigliutti Guerini SACIFYA) is a privately held authorized Mercedes-Benz dealer operating from Buenos Aires, Argentina. Founded on April 14, 1961 and franchised by Mercedes-Benz since 1968, the company sells the full Mercedes-Benz product portfolio, including passenger vehicles (sedans, SUVs, hatchbacks, coupés, cabriolets, and AMG performance variants), commercial vans (Sprinter and Vito), and heavy-duty trucks and specialty vehicles (Axor, Atego, Accelo, Actros, Arocs, Unimog, Zetros). Operations are organized across four branches in the Buenos Aires metropolitan area: Casa Central in Aldo Bonzi (commercial vehicles), Klasse Vicente López (passenger vehicles), Klasse Devoto (passenger vehicles and workshop), and Klasse Grecia (workshop and parts). Revenue is generated through new vehicle sales, certified pre-owned ('Usados Seleccionados') sales, authorized after-sales service using genuine parts and remanufactured components, Fleetboard telematics subscriptions, ServicePlus maintenance plans, and facilitation of financing and insurance via Mercedes-Benz Financiera and Aon Risk Services Argentina. The company employs between 11 and 50 people, holds ISO 9001 (quality) and ISO 14001 (environmental) certifications, and was recognized as Mercedes-Benz Argentina's Dealer of the Year in 1997, 1999, 2000, and 2001. No funding rounds, M&A activity, or institutional ownership participation are disclosed; ownership appears founder- or family-controlled with Mario Luis Guerini identified as Data Protection Officer.

Name

Cigliutti Guerini Klasse

Legal name

Cigliutti Guerini SACIFYA

Website

https://cigue.com.ar

Company type

Private

Founded year

1961

Operating status

Operating

Headcount range

11–50 employees

Short description

Cigliutti Guerini Klasse is a privately held authorized Mercedes-Benz dealer in Buenos Aires, Argentina, selling the full passenger, van, and truck lineup across four branches, with after-sales service, genuine parts, Fleetboard telematics, and Mercedes-Benz Financiera financing.

Ownership category

akta.pro rank

Headquarters

HQ city

ALDO BONZI, BUENOS AIRES

HQ country

Argentina

HQ region

Latin America

Offices4 records

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Supply Chain, Operations, Marketing or Sales, Infrastructure, Others

Revenue model

1. New Vehicle Sales: Sale of new Mercedes-Benz passenger vehicles, vans, and trucks through authorized dealership branches. Revenue generated from retail vehicle transactions at listed prices, with pricing varying by model, configuration, and availability.
2. After-Sales Service and Maintenance: Authorized workshop services for vehicle maintenance and repair using genuine Mercedes-Benz parts. Includes scheduled maintenance, technical repairs, and diagnostic services.
3. Genuine Parts and Accessories: Sale of original Mercedes-Benz replacement parts and accessories, including remanufactured components (REMAN) for trucks.
4. Vehicle Financing: Facilitation of financing solutions through Mercedes-Benz Financiera, including fixed-rate peso loans, leasing arrangements, and fleet financing packages.
5. Selected Pre-Owned Vehicles: Sale of certified pre-owned Mercedes-Benz vehicles under the 'Usados Seleccionados' (Selected Used) program.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels6 records

Core offering

Cigliutti Guerini Klasse is an authorized Mercedes-Benz dealer in Argentina operating four branches across the Buenos Aires metropolitan area. The company sells new Mercedes-Benz passenger vehicles, commercial vans (Sprinter, Vito), and heavy-duty trucks/buses (Axor, Atego, Accelo, Actros, Arocs, Unimog, Zetros), complemented by authorized after-sales workshop services, genuine parts, certified pre-owned vehicles, and financing facilitation through Mercedes-Benz Financiera.

Product overview

Cigliutti Guerini | Klasse is an official Mercedes-Benz dealership operating three main divisions: passenger vehicles (autos), commercial vans (vans), and trucks and buses (camiones y buses). The passenger vehicle portfolio spans multiple segments including sedans (Clase A, C, S), SUVs (EQA, GLA, GLB, GLC, GLE, Clase G), hatchbacks (Clase A), coupes (CLA, CLE, GT), and cabriolets/roadsters (CLE Cabrio, SL Roadster), with both standard and Mercedes-AMG high-performance variants. The vans division offers the Sprinter lineup (Furgón, Mixto, Combi, Chasis, and automatic variants) and Vito models (Mixto, Tourer). The trucks and buses division covers the full heavy-duty range including Axor, Atego, Accelo, Actros, and Arocs for distribution and long-haul transport, plus specialty vehicles Unimog and Zetros for extreme applications. The dealership also provides complementary services including Mercedes-Benz Financiera (financing, leasing, fleet management, and insurance), post-sale service with genuine parts and remanufactured components, ServicePlus maintenance plans, FleetBoard telematics, online appointment booking, and Takata recall services.

Differentiator

Problem solved

Functional benefit

Products and services

• Mercedes-Benz Passenger Vehicles Full lineup of Mercedes-Benz passenger cars including sedans (Clase A, Clase C, Clase S), SUVs (EQA, GLA, GLB, GLC, GLE, Clase G), hatchbacks, coupés (CLA, CLE, GT), cabriolets and roadsters (CLE Cabrio, SL), and Mercedes-AMG high-performance variants, sold to individual consumers and families across the Buenos Aires metro area.
• Mercedes-Benz Sprinter Vans

Quantifiable outcome

• Certified Dealer of the Year 1997, 1999, 2000, 2001
• +1 more outcomes

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

AI capability6 records

Feature4 records

Partnerships

Three partnerships are on record, tiered core and minor.

• Mercedes-Benz Argentina S.A.U.coreChannel Partner/ Reseller/ DistributorCigliutti Guerini Klasse is an official authorized dealer (Concesionario Oficial) of Mercedes-Benz vehicles in Argentina, representing the full product line including passenger cars, vans, and trucks/buses. The relationship grants rights to sell new Mercedes-Benz vehicles, provide authorized after-sales service using genuine parts, and access manufacturer marketing support, training, and technical resources. The company has been part of the Mercedes-Benz dealer network since 1968 and was recognized as Dealer of the Year in 1997, 1999, 2000, and 2001.
• Mercedes-Benz FinancieracoreStrategic or Co-development PartnerMercedes-Benz Financiera provides financial products and services for Mercedes-Benz vehicle purchases in Argentina. The financing arm offers fixed-rate peso loans, vehicle leasing with purchase options, fleet financing, and insurance solutions in partnership with Aon Risk Services Argentina. Cigliutti Guerini Klasse facilitates these financing products for customers purchasing vehicles at its dealerships.
• Aon Risk Services ArgentinaminorStrategic or Co-development PartnerAon Risk Services Argentina serves as the insurance broker partner for Mercedes-Benz Financiera, providing vehicle insurance products to customers financing Mercedes-Benz purchases. Insurance products are offered as part of the comprehensive financing packages available at the dealership.

Scale indicators3 records

Recent moves5 records

Expansion highlights5 records

Broad incumbents

• AutoNation: Largest US franchised automotive retailer operating multiple OEM brands including Mercedes-Benz. Comparable as a large multi-location authorized dealer group monetizing new vehicles, used vehicles, F&I, and service/parts.
• Group 1 Automotive: US-based franchised dealer group with Mercedes-Benz franchises among its portfolio. Comparable authorized franchise dealer model with similar revenue mix across new, used, F&I, and service.
• Inchcape: Global automotive distributor and retailer with operations across multiple emerging markets including Latin America. Comparable as a multi-market authorized dealer and distributor of premium and volume brands.
• Asbury Automotive Group: US franchised automotive retailer operating luxury import franchises. Comparable authorized dealer model with similar service and F&I economics.
• Sonic Automotive: US franchised dealer group with significant Mercedes-Benz and luxury import representation. Comparable authorized franchise business model targeting premium buyers.
• Lithia Motors: Large US franchised dealer group operating premium franchises including Mercedes-Benz. Comparable as a multi-OEM authorized retailer with similar parts-and-service monetization.

Emerging players

• CarMax: Largest US used vehicle retailer. Comparable on the certified pre-owned ('Usados Seleccionados') side of the business, where CarMax provides a benchmark for used-vehicle retail scale and process discipline.

Regional players

• AutoCanada: Canadian franchised automotive dealer group. Comparable authorized dealer and parts-and-service business model in a North American regulatory environment.
• Grupo SIMPA: Argentine automotive group with multiple brand retail and distribution operations. Comparable as a regional authorized dealer operating in the same Argentine macro and regulatory environment.
• Pendragon: UK-based franchised automotive retailer with premium import franchises. Comparable authorized dealer economics though operating in a different geography.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xinstagram.com/ciguemb
• YouTubeyoutube.com/@klasseCigue
• Facebookfacebook.com/@KlasseMercedesBenz
• Instagraminstagram.com/klassemb
• LinkedInlinkedin.com/company/cigliuttigueriniklasse

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Cigliutti Guerini Klasse