Cinemamed

What Cinemamed does

Cinemamed (legal entity: Cinémamed asbl) is a Belgian non-profit cultural association founded in 1989, operating the annual Festival Cinéma Méditerranéen de Bruxelles — a multi-venue film festival dedicated to Mediterranean cinema from approximately 20 countries bordering the Mediterranean Sea. The 26th edition is scheduled for November 26 to December 4, 2026, with screenings across Cinema Palace, Cinema Aventure, Espace Magh, and W:Halll in Brussels, plus decentralized programming at Les Grignoux in Liège. The organization is staffed by 5 employees, led by Aurélie Losseau and Louise Ernest, with cultural mediation led by Julie Govaerts.

The festival's programming architecture spans competitive sections (Compétition Officielle, Compétition RêVolution), thematic selections (meDoc, Panorama, Mémoire Vive, Rétrospective, Med in Belgium, Avant-Premières, Coup de Cœur du Court, A Voir & À Revoir), and parallel cultural programming (Marché Med industry market, Concerts, Ateliers workshops, Expo exhibitions, Invité·es guest program, Prix & Jurys awards). Public-facing programs include free Séances Scolaires (school screenings), Séances Jeunes (youth centers), and Séances Associatives (community associations), supported by dedicated Médiation Culturelle, Jeunesse, and Accessibilité initiatives.

The business model is a hybrid of consumer ticket revenue (standard €8 per ticket, reduced rates available, PASS Cinemamed and Cineville passes accepted, Article 27 social pricing) and institutional public funding from six Belgian/French-Community entities: Cocof, Région de Bruxelles-Capitale, Wallonie-Bruxelles International, Ville de Bruxelles, Loterie nationale, and Fédération Wallonie-Bruxelles. The festival operates with no proprietary technology, no AI/ML capabilities, and no disclosed commercial revenue beyond ticketing and grants. Marketing relies on social media (Facebook, Instagram, YouTube, LinkedIn), newsletter, and earned media coverage from RTBF, Moustique, Bruzz, and Le Soir. Distribution is exclusively regional (Belgium) through physical cinema venues and online ticketing.

Name

Cinemamed

Legal name

Cinémamed asbl

Website

https://cinemamed.be

Company type

Private

Operating status

Operating

Headcount range

1–10 employees

Short description

Cinemamed is a Brussels-based non-profit (asbl) operating the annual Mediterranean Film Festival of Brussels, screening cinema from ~20 Mediterranean countries across multiple Brussels and Liège venues, funded primarily by Belgian public institutions and complemented by ticket sales, free school/youth/association screenings, and cultural mediation programs.

Ownership category

akta.pro rank

Product category

Film Festival & Cultural Events

NAICS

Promoters of Performing Arts, Sports, and Similar Events with Facilities (71131), Performing Arts, Spectator Sports, and Related Industries (711)

SIC

Services-Amusement & Recreation Services (7900)

akta.pro industry

PRIMARYMPADAKAD

Film Festivals & Festival Organizers

Media, Entertainment & Sports/Film & Video Production/Distribution/Exhibition (Cinemas, Film Festivals, Screenings)

Keywords

• Film festival services
• Cultural event programming
• Mediterranean cinema
• Educational screenings
• Community cinema programming

Headquarters

HQ city

Bruxelles

HQ country

Belgium

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Others

Revenue model

1. Ticket Sales: Revenue generated from ticket sales for film screenings during the annual festival. Standard tickets priced at 8€ with reduced rates available.
2. Institutional Funding and Grants: The festival is supported by multiple public institutions including Cocof, Région de Bruxelles-Capitale, Wallonie-Bruxelles International, Ville de Bruxelles, Loterie nationale, and Fédération Wallonie-Bruxelles, indicating significant institutional funding as a revenue stream.

Pricing tiers

Go-to-market motion1 record

Distribution channels6 records

Marketing channels5 records

Core offering

Cinemamed operates the annual Festival Cinéma Méditerranéen de Bruxelles, an annual Mediterranean film festival held across multiple Brussels cultural venues including Cinema Palace, Cinema Aventure, Espace Magh, and W:Halll, with decentralized programming in Liège at Les Grignoux. The festival features competitive sections, curated film programming, concerts, workshops, exhibitions, and a professional industry market (Marché Med), complemented by free educational screenings for schools, youth centers, and community associations.

Product overview

Cinemamed is the annual Festival Cinéma Méditerranéen de Bruxelles, a comprehensive Mediterranean film festival offering a multi-section programming architecture. The core festival experience centers on competitive sections (Compétition Officielle, Compétition RêVolution, meDoc, Panorama) and curated selections (Avant-Premières, Med in Belgium, Mémoire Vive, Rétrospective, Séances Événements, A Voir & À Revoir, Coup de Cœur du Court). Professional programming includes the Marché Med industry market, Concerts, Ateliers workshops, Expo exhibitions, and Invité·es guest presentations. The festival extends accessibility through dedicated public programs: Séances Scolaires (school screenings), Séances Jeunes (youth screenings), Séances Associatives (association screenings), and Hors les Murs programming at partner venues. Cultural mediation includes Médiation Culturelle, Jeunesse, and Accessibilité initiatives. The festival culminates with Prix & Jurys award ceremonies recognizing excellence in Mediterranean cinema.

Differentiator

Problem solved

Functional benefit

Products and services

• Festival Cinéma Méditerranéen de Bruxelles Annual Mediterranean film festival held in Brussels featuring competitive sections (Compétition Officielle, Compétition RêVolution), curated programming (meDoc, Panorama, Avant-Premières, Rétrospective), an industry market (Marché Med), concerts, workshops, and exhibitions. The festival presents films from approximately 20 Mediterranean countries and is targeted at general cinema audiences, film professionals, and educational/community groups in Belgium.
• Séances Scolaires

Named customers4 records

Segments5 records

Ideal customer profiles5 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Ten partnerships are on record, tiered core and minor.

• Cinema PalacecoreChannel Partner/ Reseller/ DistributorPrimary screening venue partner for Cinemamed festival screenings.
• Cinema AventurecoreChannel Partner/ Reseller/ DistributorPartner cinema venue for festival screenings.
• Espace MaghcoreChannel Partner/ Reseller/ DistributorCultural venue partner, relevant for Mediterranean cultural programming.
• W:HalllminorChannel Partner/ Reseller/ DistributorCultural venue partner for festival events.
• Les Grignoux (Liège)minorChannel Partner/ Reseller/ DistributorPartner for decentralized screenings in Liège, extending festival reach beyond Brussels.
• RTBF (La Première)coreGTM or Marketing PartnerBelgian public broadcaster partnership for media coverage and promotion.
• Liberation FilmscoreStrategic or Co-development PartnerFilm distribution partner collaborating on screenings and educational programming.
• Euromed RightscoreStrategic or Co-development PartnerHuman rights organization co-organizing post-screening discussions on migration topics.
• UPJB (Union des Progressistes Jews de Belgique)minorStrategic or Co-development PartnerProgressive Jewish organization involved in post-screening debate for peace-related films.
• Association Belgo-PalestinienneminorStrategic or Co-development PartnerBelgian-Palestinian association involved in community discussions around film programming.

Scale indicators2 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• FID Marseille: Marseille-based international film festival focused on documentary and contemporary cinema, with a strong Mediterranean orientation. Comparable in scale, art-house programming bent, and reliance on French public cultural funding.
• Journées Cinématographiques de Carthage (JCC): One of the oldest film festivals in the Arab world and Africa, focused on cinema from the Mediterranean and African regions. Most directly comparable to Cinemamed in geographic and cultural focus (Mediterranean cinema), curatorial niche, and public-institutional funding model.
• Doclisboa: Lisbon-based international documentary film festival with a strong auteur and independent cinema focus. Comparable in curatorial philosophy (art-house, auteur-driven), audience profile, and reliance on European public cultural funding.
• FiSA - Festival International du Film de Salé: Moroccan Mediterranean-facing film festival. Comparable in its Mediterranean cinema focus and institutional public funding model, providing a peer counterpart on the southern shore of the Mediterranean.
• Festival Dei Popoli: Florence-based documentary film festival, one of the oldest in Europe. Comparable in curatorial focus (documentary and Mediterranean-adjacent cinema), boutique scale, and public-institutional funding model.

Broad incumbents

• Viennale: Vienna International Film Festival, a major European art-house festival. Comparable in audience profile (cinephile, art-house) and public funding model, though operates at a substantially larger scale than Cinemamed.
• Visions du Réel: Major Swiss documentary film festival in Nyon. Comparable as a European documentary-focused festival with public funding and curatorial prestige — even referenced in Cinemamed's own awards — and operates at a similar mid-sized European scale.

Regional players

• Luxembourg City Film Festival: Benelux-region film festival in Luxembourg, neighboring Belgium. Comparable as a small European film festival targeting a similar art-house audience, with overlapping public funding mechanisms and regional partnerships.
• Brussels Film Festival: Brussels-based film festival operating in the same Belgian capital market with overlapping cinema audiences and venue partners. Directly comparable as a regional film festival competing for the same Brussels cinephile community and public funding pool.

Emerging players

• Festival du Film d'Aubagne: French Mediterranean film festival focused on cinema from the Mediterranean basin. Comparable in curatorial focus on Mediterranean cinema, public-institutional funding model, and boutique operational scale similar to Cinemamed.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• YouTubeyoutube.com/cinemamed
• Facebookfacebook.com/cinemamed.bxl
• LinkedInlinkedin.com/company/cinemamed
• Instagraminstagram.com/cinemamed

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Cinemamed