CIRCUS CASINO RESORT NAMUR

What CIRCUS CASINO RESORT NAMUR does

Circus Casino Resort Namur is an integrated casino resort located at Av. Baron de Moreau 1 in Namur, Belgium, operating at the confluence of the Meuse and Sambre rivers. The property combines a historic Grand Casino (250 slot machines, traditional table games, and poker tournament/cash-game facilities under License A and A+ No. 20635 from the Belgian Gaming Commission), a 4-star Mercure hotel (standard, jacuzzi, terrace rooms and suites), a brasserie restaurant (La Carte du Roi) with three bars, Spa Cinq Mondes wellness facilities (shared and private spas with hammam, sauna, jacuzzi, and massages), and seminar/event spaces. Marketing is event-driven, anchored by a weekly poker tournament calendar, themed social events (Rooftop Casino Royal, Apéro Latino), and culinary events (Lundis Gourmands), supported by a multilingual website (FR/NL/EN), Resengo booking, and Mollie payment processing.

The business is structured under two Belgian private limited entities: SA Gambling Management (BE 0859 984 677), which holds the casino operating license and is headquartered in Liège, and CIRCUS CASINO RESORT SA / Namur Casino Resort SA (BE 0654 871 150), headquartered in Namur, which operates the hotel, restaurant, wellness, and event services. The dual structure legally isolates gaming operations from hospitality operations. Sub-brands include La Carte du Roi, Circus Poker, Spa Cinq Mondes, and the Circus Resort Club loyalty program; the entity was previously known as Grand Casino Namur and positions itself as Belgium's first Casino Resort.

The revenue model is multi-stream and consumer-facing: casino gaming (transactional), hotel lodging (per-night), restaurant and bar (transactional), spa and wellness (per session or package), seminars and event rentals (per booking), and gift vouchers plus bundled packages (Day Escape €99–€122, Discovery €179–€210, Zen Attitude €339–€400, All In €419–€495). Distribution is executed through walk-in customers, the resort's own e-commerce website (global reach for vouchers), on-site hotel reception, and third-party ticketing (Weezevent) for select events. The customer base is split across gaming enthusiasts, leisure and wellness travelers, corporate event organizers, and dining and social guests, with no disclosed enterprise anchors or B2B concentration.

Name

CIRCUS CASINO RESORT NAMUR

Legal name

CIRCUS CASINO RESORT SA

Website

https://circuscasinoresort.com

Company type

Private

Operating status

Operating

Headcount range

51–100 employees

Short description

Integrated casino resort in Namur, Belgium, operating casino gaming (250 slot machines, table games, poker), a 4-star Mercure hotel, La Carte du Roi dining, and Spa Cinq Mondes wellness. Serves leisure travelers, gaming enthusiasts, corporate event organizers, and dining guests.

Ownership category

akta.pro rank

Product category

Casino Resort & Hospitality

NAICS

Casino Hotels (721120), Casino Hotels (72112)

SIC

Hotels, Rooming Houses, Camps & Other Lodging Places (7000), Services-Amusement & Recreation Services (7900)

akta.pro primary industry

Integrated Casino Resorts (THAGAJAA)

akta.pro secondary industry

Integrated Casino Resorts (Casino + Hotel/Entertainment) (MPAEAAAA)

Keywords

• Casino gaming operations
• Hotel accommodations
• Wellness spa services
• Restaurant dining
• Corporate event hosting

Headquarters

HQ city

Namur

HQ country

Belgium

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Supply Chain, Marketing or Sales, Infrastructure, Technology or R&D, Others

Revenue model

1. Casino Gaming Operations: Traditional table games, 250 slot machines, and poker tournament/cash-game operations. The casino is licensed by the Belgian Gaming Commission (License A and A+ No. 20635) and represents the core business.
2. Hotel Accommodations: Mercure 4-star hotel with standard rooms, jacuzzi rooms, terrace rooms, and suites. Room rentals on a per-night basis.
3. Restaurant & Bar Services: La Carte du Roi brasserie serving refined European cuisine, plus three bars (restaurant bar, Casino Club bar, Grand Casino bar). Food and beverage sales.
4. Wellness & Spa Services: Spa Cinq Mondes with two spas (one communal, one privatizable), featuring hammam, sauna, jacuzzi, and massage/treatment services. Sold per session or package.
5. Gift Vouchers & Packages: Pre-packaged deals including Day Escape (€99-122), Discovery (€179-210), Zen Attitude (€339-400), and All In (€419-495) bundles combining hotel, dining, spa, and casino credits. Sold as gift vouchers online or at reception.
6. Seminar & Event Spaces: Meeting rooms and event spaces for seminars, conferences, and receptions, customizable for client needs.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels5 records

Core offering

Circus Casino Resort Namur operates an integrated casino resort offering a Grand Casino with 250 slot machines, traditional table games, and poker tournament and cash-game facilities, alongside a 4-star Mercure hotel with multiple room categories, the La Carte du Roi brasserie restaurant, three bars, Spa Cinq Mondes wellness facilities (communal and private spas, hammam, sauna, jacuzzi, signature massages), and seminar/event spaces. The resort sells bundled packages (Day Escape, Discovery, Zen Attitude, All In) and gift vouchers through its own e-commerce shop, targeting individual leisure guests, gaming enthusiasts, and corporate event organizers primarily in Belgium's Wallonia region.

Product overview

Circus Casino Resort Namur is a resort complex offering an integrated portfolio of leisure and hospitality services. The core offering consists of a grand casino (250 slot machines, table games, poker), a 4-star Mercure hotel (standard rooms, jacuzzi rooms, terrace rooms, suites), dining at La Carte du Roi restaurant, Spa Cinq Mondes wellness (shared and private spas with hammam, sauna, jacuzzi, massages), seminar/event spaces, and a loyalty program (Circus Resort Club). The resort operates as a unified destination targeting both gaming customers and leisure/hospitality guests. The product portfolio also includes gift vouchers (general resort vouchers, hotel vouchers, restaurant vouchers) and branded packages (All in, Discovery, Day escape, Zen attitude) available in week and weekend variants, combining multiple services (accommodation, dining, spa, casino credits) at bundled prices ranging from €99 to €495.

Differentiator

Problem solved

Functional benefit

Brands

• La Carte du Roi: The resort's chic brasserie restaurant offering refined European cuisine.
• Circus Poker
• Spa Cinq Mondes
• Circus Resort Club

Products and services

• Grand Casino Namur Full-service casino featuring 250 slot machines, traditional table games, and poker tournament and cash-game tables. Licensed by the Belgian Gaming Commission (License A and A+ No. 20635) and operated for adult gaming patrons.
• Mercure 4-Star Hotel 4-star hotel under the Mercure/AccorHotels brand offering standard rooms, jacuzzi rooms, terrace rooms, and suites for individual leisure guests and corporate visitors.
• La Carte du Roi Restaurant Chic brasserie restaurant within the resort serving refined European cuisine with lunch and dinner menus including two-course and three-course options.
• Resort Bars (Restaurant Bar, Casino Club Bar, Grand Casino Bar) Three on-site bars within the resort: the restaurant bar, the Casino Club bar, and the Grand Casino bar, providing varied atmosphere for dining, gaming, and social occasions.
• Spa Cinq Mondes Wellness Wellness facility operating under the Spa Cinq Mondes brand with two spas (one communal for all hotel guests, one fully privatizable), featuring hammam, sauna, jacuzzi, and massage/treatment services.
• Seminars & Events Spaces Meeting rooms and event spaces adaptable for corporate seminars, meetings, conferences, and private receptions for business clients and event organizers.
• Casino Resort Gift Voucher Flexible gift voucher with monetary value redeemable across any resort service including casino, hotel, restaurant, and wellness. Sold online or at reception.
• Mercure Hotel Gift Voucher Gift voucher specifically redeemable for hotel stays at the Mercure 4-star hotel within the resort. Sold online or at reception.
• La Carte du Roi Restaurant Gift Voucher Gift voucher specifically redeemable for dining at the La Carte du Roi brasserie restaurant. Sold online or at reception.
• Day Escape Package Bundled package for 2 people including shared spa access (1 hr), 2 two-course lunch menus at La Carte du Roi, free parking, and €20 casino play credit. Available in week (€99, Sunday-Thursday) and weekend (€122) variants with 6-month validity. Package value up to €128.
• Discovery Package Bundled package including shared spa access and 1 bottle of bubbly at the restaurant or bar. Available in week (€179) and weekend (€210) variants. Package value up to €277. Massages and treatments available as extras upon reservation.
• Zen Attitude Package Relaxation package for 1 person including a superior room with Meuse view (breakfast included), private spa access (1 hr), bath linen, fitness access, late check-out (13:00), and 2 signature massages (30 mins each). Available in week (€339) and weekend (€400) variants with 6-month validity. Package value up to €447.
• All In Package Complete stay package for 2 people including a superior room with Meuse view (breakfast included), 2 three-course meals at La Carte du Roi, and 1 bottle of bubbly in room. Available in week (€419) and weekend (€495) variants.
• Poker Tournament Events Regular poker tournament schedule including Sunday Deepstack (€100 buy-in, €5,000 GTD), Circus Monday (€30 buy-in, €1,000 GTD), Big Tuesday (€150 buy-in, €5,000 GTD), Free Fifty (€50 buy-in, €1,000 GTD), and Thursday CIRCUS BOUNTY ITM (€120 buy-in, €4,000 GTD).
• Themed Entertainment Events Ticketed themed entertainment events including Rooftop Casino Royal evenings and Apéro Latino Salsa/Bachata nights, held at the resort and co-promoted with partners such as Salsanam.

Quantifiable outcome

• Guaranteed prize pools up to €5,000 for regular poker tournaments
• +1 more outcomes

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Seven partnerships are on record, tiered core and minor.

• SA Gambling ManagementcoreOthersSA Gambling Management is the legal entity holding the casino operating license (License A and A+ No. 20635) from the Belgian Gaming Commission. It operates the Circus Grand Casino Namur and is responsible for casino gaming operations, data processing, and regulatory compliance.
• MolliecoreTechnology or IntegrationMollie provides secure online payment processing for the resort's e-commerce platform, enabling credit card payments for gift voucher and package purchases through the website.
• SalsanamminorStrategic or Co-development PartnerPartnership with Salsanam for Latin dance music programming at themed events like Apéro Latino Salsa/Bachata evenings held at the resort.
• MercurecoreOEM/ Whitelabel/ Licensing PartnerThe hotel operates under the Mercure 4-star brand, part of the AccorHotels group, providing brand recognition and distribution network benefits.
• Spa Cinq MondescoreOEM/ Whitelabel/ Licensing PartnerWellness services are delivered under the Spa Cinq Mondes brand, providing international spa brand standards and product quality.
• Belgian Gaming CommissioncoreOthersRegulatory body that issues and oversees casino operating licenses. The resort holds License A and A+ No. 20635, making it a licensed and regulated gaming operator.
• Green Key FoundationminorOthersInternational sustainable tourism certification organization that awarded the resort its Green Key eco-label for environmental responsibility.

Scale indicators4 records

Recent moves6 records

Expansion highlights5 records

Emerging players

• Napoleon Games: Belgian licensed online and land-based gambling operator competing for the same Belgian gaming customer wallet, including poker and casino verticals. Comparable on Belgian Gaming Commission oversight and overlapping customer segments.

Direct peers

• Holland Casino: State-licensed Dutch casino operator running a multi-property chain of casino resorts with hospitality, dining, and entertainment. Comparable on regulated European casino resort operations and bundled leisure offerings.
• Casino Barrière: Leading French operator of integrated casino resorts under the Barrière brand, combining gaming, hotels, restaurants, spas, and shows. Highly comparable European casino-resort model with similar multi-revenue-stream economics.
• Grand Casino Brussels Viage: Belgian integrated casino complex in Brussels combining casino gaming, dining, bars, and events under a single roof. Closest domestic peer by operating model and Belgian Gaming Commission licensing context.
• Circus Casino Resort Spa: Sister property under the same Circus brand and SA Gambling Management operator, offering an integrated casino hotel in Spa, Belgium. Directly comparable on product mix (casino + hotel + dining + wellness) and target market.

Broad incumbents

• Casinos Austria: Austrian state-affiliated operator running a network of casinos with integrated restaurant and event offerings. Comparable on regulated European casino-resort operations, although typically larger and more geographically diversified than Circus Namur.
• Groupe Partouche: Long-established publicly listed French casino group operating a wide portfolio of casinos, hotels, golf courses, and restaurants across Europe. Broader incumbent than Circus Namur but operates comparable integrated casino-resort venues in France and Belgium.

Others

• Accor (Mercure parent): Global hospitality group whose Mercure brand Circus Casino Resort Namur operates under. Relevant as the parent of the hotel partner that drives distribution and brand standards at the resort.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/CircusCasinoResort
• Instagraminstagram.com/circuscasinoresortnamur
• LinkedInlinkedin.com/company/casino-de-namur

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about CIRCUS CASINO RESORT NAMUR