Center for Innovation in Teaching & Learning (CITL), University of Illinois at Urbana-Champaign
The Center for Innovation in Teaching & Learning (CITL) is a University of Illinois Urbana-Champaign support center that helps faculty, graduate teaching assistants, and students improve teaching through certificate programs, AI and VR/AR integration workshops, and specialized innovation studios. All services are provided free to UIUC affiliates.
- Company typePrivate
- Founded-
- HeadquartersChampaign, United States
- Headcount11–50
- GTM typeB2C
- OfferingServices
What Center for Innovation in Teaching & Learning (CITL), University of Illinois at Urbana-Champaign does
The Center for Innovation in Teaching & Learning (CITL) is a university-wide support center at the University of Illinois Urbana-Champaign dedicated to enabling teaching excellence across all instructional levels. Established at UIUC (the firmographic record indicates 1933 as a founding reference for the broader institutional context) and operating with approximately 50 staff from its headquarters at 505 Armory Avenue, Champaign, IL, CITL serves faculty, graduate teaching assistants, graduate students, postdocs, and undergraduate students. Its core offerings include eight distinct teaching certificate programs, the Graduate Academy for College Teaching pre-semester orientation, the AI Hub (comprising the AI Horizons year-round event series and the Summer AI Studio intensive), and the Art of Teaching Lunchtime Seminar Series. Specialized facilities include the Innovation Studio (VR/3D design with Open Brush, CLO3D, Gravity Sketch, laser cutters, 3D printers), the X3 Studio for collaborative team-based learning, the CITL IDEASpace, and dedicated media recording spaces.
CITL's technology stack integrates Canvas LMS, Zoom, Qualtrics, Mediaspace, Slate CRM, Adobe Creative Suite, and Scantron to support course delivery, assessment, survey research, and content production. Recent applied projects include the XR Liver Surgery VR training module and the Merging Textiles and Technology initiative integrating VR into fashion design courses. The center's AI-related capabilities span generative AI literacy, AI teaching assistants and course bots, AI advising bots for engineering students, and multimodal AI integration support across text, image, video, and audio.
CITL operates as a non-commercial institutional unit funded by the University of Illinois; all services are provided free of charge to eligible UIUC instructors and students with no pricing model, no external customers, and no disclosed revenue. Distribution is anchored on-campus through direct facilities, Zoom-based virtual delivery, departmental registration channels, and a multi-channel outreach mix including monthly newsletters, campus calendars, and active social media presence on Facebook, YouTube, LinkedIn, and Instagram.
Center for Innovation in Teaching & Learning (CITL), University of Illinois at Urbana-Champaign firmographics
Firmographics- Name
- Center for Innovation in Teaching & Learning (CITL), University of Illinois at Urbana-Champaign
- Legal name
- Center for Innovation in Teaching & Learning (CITL), University of Illinois Urbana-Champaign
- Website
- https://citl.illinois.edu
- Company type
- Private
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- The Center for Innovation in Teaching & Learning (CITL) is a University of Illinois Urbana-Champaign support center that helps faculty, graduate teaching assistants, and students improve teaching through certificate programs, AI and VR/AR integration workshops, and specialized innovation studios. All services are provided free to UIUC affiliates.
- Ownership category
- akta.pro rank
Center for Innovation in Teaching & Learning (CITL), University of Illinois at Urbana-Champaign industry classification
Industry- Product category
- Higher Education Teaching Support Services
- NAICS
- Educational Services (611), Professional and Management Development Training (61143)
- SIC
- Services-Educational Services (8200)
- akta.pro primary industry
- Immersive Collaboration Classrooms (Multiuser VR, Social Learning Spaces) (EDAFAJAK)
- akta.pro secondary industries
- Live Class & Webinar Marketplaces/Directories (EDAFAIAE), Video Conferencing for Education (Education-Optimized Meetings/Webinars) (EDAFABAB)
Keywords
Where Center for Innovation in Teaching & Learning (CITL), University of Illinois at Urbana-Champaign is headquartered
LocationHeadquarters
- HQ city
- Champaign
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Center for Innovation in Teaching & Learning (CITL), University of Illinois at Urbana-Champaign business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Technology or R&D, Infrastructure, Marketing or Sales
Revenue model
- University-funded services: CITL is a university support center funded by the University of Illinois at Urbana-Champaign. All services, workshops, teaching certificates, and consultation are provided free of charge to eligible faculty, graduate students, and instructors at UIUC. No commercial revenue model applies as this is an institutional support unit.
Go-to-market motion1 record
Distribution channels3 records
Marketing channels7 records
Center for Innovation in Teaching & Learning (CITL), University of Illinois at Urbana-Champaign product offering
Product offeringCore offering
CITL provides centralized teaching and learning support to UIUC faculty, graduate teaching assistants, and instructors through teaching certificate programs, the Graduate Academy for College Teaching, the AI Hub (AI Horizons series and Summer AI Studio), and dedicated innovation spaces including the Innovation Studio (VR/3D), X3 Studio, and IDEASpace. Supporting services span instructional support, exam scoring, Slate CRM systems, data analytics, accessibility guides, teaching evaluation tools, and event programming such as the Art of Teaching seminar series and the Annual Faculty Retreat.
Product overview
CITL is a central teaching and learning support center at the University of Illinois Urbana-Champaign offering a comprehensive suite of programs and services. The core offerings include Teaching Certificate Programs (8 distinct certificates), the Graduate Academy for College Teaching, and the AI Hub featuring the AI Horizons series and Summer AI Studio. CITL provides physical innovation spaces including the Innovation Studio (with VR/3D tools), X3 Studio, and CITL IDEASpace for technology-enhanced teaching. Additional services span instructional support, exam scoring, Slate CRM systems, data analytics, accessibility guides, teaching evaluation tools, and professional development through the Art of Teaching seminar series and Annual Faculty Retreat. The center supports all stages of teaching from foundational skills to distinguished excellence recognition.
Differentiator
Problem solved
Functional benefit
Products and services
- AI Hub
- AI Horizons Series
- Summer AI Studio
- Teaching Certificate Programs
Quantifiable outcome
- Summer AI Studio equipped 40-60 faculty members with AI integration skills per cohort
- +2 more outcomes
Companies that use Center for Innovation in Teaching & Learning (CITL), University of Illinois at Urbana-Champaign
Customer profileSegments4 records
Ideal customer profiles2 records
Center for Innovation in Teaching & Learning (CITL), University of Illinois at Urbana-Champaign technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration12 records
AI capability9 records
Feature5 records
Center for Innovation in Teaching & Learning (CITL), University of Illinois at Urbana-Champaign partnerships and signals
Strategic signalPartnerships
Eight partnerships are on record, tiered core, major and supporting.
- Office of the CIO (Chief Information Officer)coreCollaborates with CITL on the Summer AI Studio program and campus-wide AI curriculum initiatives. The Office of the CIO provides institutional AI strategy alignment and resources for faculty AI training programs.
- University Library (UIUC)corePartner in Summer AI Studio program delivery, contributing expertise in information literacy, research tools, and academic resources for AI-enhanced curriculum development.
- Siebel Center for DesigncoreCollaborates on Summer AI Studio as part of the campus-wide AI curriculum task force initiative, contributing design thinking methodology to AI integration training.
- Institute for Citizens and ScholarsmajorNational partner collaborating on Faculty Retreat programming focused on civil discourse and academic freedom. Provides expert facilitation and resources for dialogue and collaboration initiatives.
- Office of the Vice-Chancellor for Diversity, Equity, and InclusionmajorCollaborates on Annual Faculty Retreat programming, bringing inclusive practices and diversity perspectives to campus-wide teaching excellence initiatives.
- Faculty/Staff Assistance and Well-Being ServicessupportingContributes wellness programming and support resources to Faculty Retreat events, addressing faculty resilience and self-care in teaching contexts.
- Teaching Advancement BoardmajorCo-sponsor of the Annual Faculty Retreat, contributing teaching advancement priorities and faculty development expertise to the programming.
- Inclusion, Belonging & Intercultural AffairssupportingCollaborates on campus teaching excellence initiatives, bringing intercultural competency and inclusive teaching practices to Faculty Retreat programming.
Scale indicators3 records
Expansion highlights4 records
Center for Innovation in Teaching & Learning (CITL), University of Illinois at Urbana-Champaign competitors and assessment
Company assessmentDirect peers
- Derek Bok Center for Teaching and Learning (Harvard): Harvard's university-wide teaching and learning center offering faculty development, instructional design, and teaching innovation programs. Directly comparable institutional model serving R1 research university faculty with similar scope to CITL.
- MIT Teaching and Learning Lab: MIT's central hub for educational innovation and faculty development, including AI in education and active learning initiatives. Highly comparable given MIT's parallel focus on emerging teaching technology and STEM pedagogy.
- Penn Center for Teaching and Learning: Penn's CTL supports evidence-based teaching and instructional design across disciplines. Comparable scope, audience, and certificate-style programs to CITL.
- Columbia Center for Teaching and Learning: Columbia's CTL supports evidence-based teaching, course design, and inclusive pedagogy across the university. Directly comparable scope and audience to CITL at another R1 institution.
- Yale Poorvu Center for Teaching and Learning: Yale's central teaching center providing programming for faculty, graduate students, and postdocs. Directly comparable in audience, mission, and certificate-style offerings.
- Vanderbilt Center for Teaching: Vanderbilt's CFT offers teaching consultations, workshops, and SoTL programs. Directly comparable teaching center model serving a major R1 university faculty community.
- UC Berkeley Center for Teaching and Learning: Berkeley's teaching center providing pedagogical workshops, course design consulting, and TA training. Directly comparable to CITL in scope and as another R1 public university teaching center.
- University of Michigan Center for Research on Learning and Teaching (CRLT): Michigan's CRLT provides faculty development, instructional consultation, and teaching evaluation. Comparable institutional scale, public R1 setting, and comprehensive programming to CITL.
- Northwestern Searle Center for Advancing Learning and Teaching: Northwestern's Searle Center provides faculty development, instructional design, and teaching research. Comparable institutional teaching center with similar programmatic offerings and R1 private-university setting.
- Stanford Center for Teaching and Learning: Stanford's teaching and learning hub providing course design support, teaching certificates, and pedagogical research. Comparable scale, structure, and R1 university context to CITL's center-wide mission.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat4 records
Key risks5 records
Key highlights6 records
Customer concentration
Center for Innovation in Teaching & Learning (CITL), University of Illinois at Urbana-Champaign social profiles
Digital presenceCenter for Innovation in Teaching & Learning (CITL), University of Illinois at Urbana-Champaign financial estimates
Financial estimateRevenue estimate
Valuation estimate
Center for Innovation in Teaching & Learning (CITL), University of Illinois at Urbana-Champaign leadership team
Management profileNumber of profiles
Profiles5 records
Center for Innovation in Teaching & Learning (CITL), University of Illinois at Urbana-Champaign funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Center for Innovation in Teaching & Learning (CITL), University of Illinois at Urbana-Champaign M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Center for Innovation in Teaching & Learning (CITL), University of Illinois at Urbana-Champaign
What does Center for Innovation in Teaching & Learning (CITL), University of Illinois at Urbana-Champaign do?
CITL provides centralized teaching and learning support to UIUC faculty, graduate teaching assistants, and instructors through teaching certificate programs, the Graduate Academy for College Teaching, the AI Hub (AI Horizons series and Summer AI Studio), and dedicated innovation spaces including the Innovation Studio (VR/3D), X3 Studio, and IDEASpace. Supporting services span instructional support, exam scoring, Slate CRM systems, data analytics, accessibility guides, teaching evaluation tools, and event programming such as the Art of Teaching seminar series and the Annual Faculty Retreat.
Is Center for Innovation in Teaching & Learning (CITL), University of Illinois at Urbana-Champaign a public or private company?
Center for Innovation in Teaching & Learning (CITL), University of Illinois at Urbana-Champaign is a private company. It is classified as state government owned and is currently operating.
When was Center for Innovation in Teaching & Learning (CITL), University of Illinois at Urbana-Champaign founded?
Center for Innovation in Teaching & Learning (CITL), University of Illinois at Urbana-Champaign was founded in -1. It employs 11 to 50 people.
Where is Center for Innovation in Teaching & Learning (CITL), University of Illinois at Urbana-Champaign based?
Center for Innovation in Teaching & Learning (CITL), University of Illinois at Urbana-Champaign is headquartered in Champaign, United States, in the North America region.
How does Center for Innovation in Teaching & Learning (CITL), University of Illinois at Urbana-Champaign make money?
One revenue line is on record: university-funded services.
Who are Center for Innovation in Teaching & Learning (CITL), University of Illinois at Urbana-Champaign's main competitors?
Direct peers on record are Derek Bok Center for Teaching and Learning (Harvard), MIT Teaching and Learning Lab, Penn Center for Teaching and Learning, Columbia Center for Teaching and Learning, Yale Poorvu Center for Teaching and Learning, Vanderbilt Center for Teaching, UC Berkeley Center for Teaching and Learning, University of Michigan Center for Research on Learning and Teaching (CRLT), Northwestern Searle Center for Advancing Learning and Teaching and Stanford Center for Teaching and Learning.
Does Center for Innovation in Teaching & Learning (CITL), University of Illinois at Urbana-Champaign have an API?
No public API is recorded for Center for Innovation in Teaching & Learning (CITL), University of Illinois at Urbana-Champaign.
What industry is Center for Innovation in Teaching & Learning (CITL), University of Illinois at Urbana-Champaign in?
Center for Innovation in Teaching & Learning (CITL), University of Illinois at Urbana-Champaign's product category is Higher Education Teaching Support Services. Its primary akta.pro industry code is EDAFAJAK, Immersive Collaboration Classrooms (Multiuser VR, Social Learning Spaces), with a secondary code of EDAFAIAE, Live Class & Webinar Marketplaces/Directories. Its NAICS code is 611 and its SIC code is 8200.