Citrus Technology Group

What Citrus Technology Group does

Citrus Technology Group is a privately held Dominican Republic software company headquartered in Santo Domingo that develops and sells a vertically integrated suite of business management SaaS products for Dominican SMBs and mid-market customers. The platform spans five core products — Citrus ERP (operations, accounting, inventory, billing, treasury, and tax), Citrus CRM (sales, contacts, cases, and automation), Citrus e-CF (electronic fiscal invoicing with both standalone and API distribution), PT Comercios (Android mobile POS for retail), and PT Camareros/POS Restaurantes (restaurant POS) — plus add-on modules covering manufacturing (Production), payroll (HR), lending (Financial Suite), and factoring. The company's central technical differentiator is native compliance with Dominican Republic tax authority (DGII) requirements, including e-NCF electronic fiscal receipts, NCF series management, and statutory formats 606/607/608/623 and declarations IT-1/IR-3/IR-17, with a digital signature engine and B2B commercial approval workflow embedded in the platform.

The business model is SaaS subscription with usage-based components. Core pricing is roughly RD$585/license/month for ERP and RD$650/license/month for CRM (combo at RD$650), with add-on modules at RD$500–1,000/month and an e-CF usage ladder from RD$1,500/year (100 transactions) to RD$13,883/month (100,000 transactions), plus a one-time RD$10,000 DGII certification fee. Go-to-market combines a product-led growth motion (free 7-day trials, no credit card required) with a hybrid channel of over 20 certified accounting and consulting partner firms across the Dominican Republic providing implementation and advisory services. Distribution is domestic-only (Dominican Republic), with no current geographic expansion beyond a single Caribbean market.

Name

Citrus Technology Group

Legal name

Citrus Technology Group

Website

https://citrus.com.do

Company type

Private

Operating status

Operating

Short description

Citrus Technology Group is a Dominican Republic SaaS company providing ERP, CRM, electronic invoicing (e-CF), and point-of-sale software to local SMBs. Its platform is built natively for DGII tax compliance and distributed via direct sales and a network of certified accounting partners.

Ownership category

akta.pro rank

Product category

Business Management Software (ERP, CRM, and Electronic Invoicing)

NAICS

Custom Computer Programming Services (541511)

SIC

Services-Computer Programming, Data Processing, Etc. (7370)

akta.pro primary industry

Core ERP Suites (Financials, Procurement, Projects) (HDAEAEAA)

akta.pro secondary industries

Sales Force Automation (SFA) CRM (HDAEAFAA), Manufacturing ERP (Discrete, Process, Batch) (HDAEAEAB), Distribution & Wholesale ERP (Inventory, Order, Warehouse) (HDAEAEAC)

Keywords

• Enterprise resource planning
• Electronic invoicing software
• Customer relationship management
• Mobile point-of-sale
• Tax compliance solutions

Headquarters

HQ city

Santo Domingo

HQ country

Dominican Republic

HQ region

Latin America

Offices1 record

Markets served

GTM type

B2B

Offering type

Software

Cost components

Personnel, Technology or R&D, Operations, Marketing or Sales, Infrastructure

Revenue model

1. Citrus ERP Subscription: Annual or monthly software license subscription (RD$585/month per license). Includes all core ERP modules. Additional paid modules: Production, Loans, HR, POS Restaurants (RD$1,000/month each). Add-on integrations: WooCommerce, Shopify, MiniHotel (RD$500/month each).
2. Citrus CRM Subscription: Annual or monthly subscription (RD$650/month per license) including all core CRM modules. Offered as a combo with Citrus ERP at a combined price. 1 GB storage included.
3. Citrus e-CF Transaction-Based Pricing: Usage-based pricing per electronic transaction. Plans range from RD$1,500/year (100 transactions) to RD$13,883/month (100,000 transactions). Monthly and annual billing options with volume discounts.
4. Citrus e-CF API Integration: API access for non-Citrus systems to emit electronic invoices through Citrus e-CF, monetized as part of the transaction-based pricing model.
5. Implementation and Certification Services: One-time implementation fee of RD$10,000 for electronic issuer certification with DGII, including training, digital certificate setup, and system configuration.
6. PT Comercios Subscription: Mobile POS subscription at RD$450/month per device. Includes sales management, inventory sync, client management, and payment processing for retail and trade businesses.
7. PT Camareros / POS Restaurants Subscription: Restaurant POS solution at RD$900/month including POS module, 2 PT Camareros tablets, and 1 print service station. Additional tablets and print services available at RD$375 and RD$375/month respectively.

Pricing tiers

Go-to-market motion3 records

Distribution channels4 records

Marketing channels7 records

Core offering

Citrus Technology Group develops and sells cloud-based ERP, CRM, electronic invoicing and mobile point-of-sale software for businesses in the Dominican Republic. The platform natively integrates ERP with CRM, automates DGII tax compliance (e-NCF, NCF series, formats 606/607/608/623), and offers specialized modules for manufacturing, loans/savings cooperatives, HR/payroll and factoring. Sold as SaaS subscriptions with usage-based pricing on electronic invoicing transactions.

Product overview

Citrus Technology Group offers a suite of business management solutions for companies in the Dominican Republic, comprising five core products: Citrus ERP (comprehensive enterprise resource planning system), Citrus CRM (customer relationship management platform), Citrus e-CF (specialized electronic invoicing platform), Citrus PT Comercios (Android-based point-of-sale application for retail), and Citrus PT Camareros/POS Restaurantes (restaurant point-of-sale solution). The portfolio operates as a platform-plus-modules architecture where Citrus ERP and Citrus CRM serve as the core integrated platforms with numerous built-in modules, supplemented by optional paid add-on modules including Producción, Préstamos, Recursos Humanos, and Factoring for the ERP, and Automatizaciones, Casos, and Chat for the CRM. Citrus e-CF can function as a standalone electronic invoicing solution or integrate with Citrus ERP. All products are designed for Dominican Republic tax compliance, supporting DGII electronic fiscal receipt standards (e-NCF).

Differentiator

Problem solved

Functional benefit

Brands

• Citrus ERP: Complete ERP system for business management including inventory, billing, finances and operations.
• Citrus CRM
• Citrus e-CF
• PT Comercios
• PT Camareros

Products and services

• Citrus ERP Comprehensive ERP system for Dominican Republic businesses covering inventory, billing, finances, accounting, accounts receivable/payable, fixed assets, banking, petty cash, taxes, imports, inventory forecasting, projects and security from a single platform with built-in DGII tax compliance.
• Citrus CRM Customer relationship management platform that centralizes all customer interaction cycles in one place, including automation engine, case management, omnichannel chat, contacts, quotes, accounts, teams, events, interactions, calls, notifications, goals, opportunities, prospects and tasks.
• Citrus e-CF Specialized electronic invoicing platform for generating, signing, sending, receiving, approving and canceling electronic fiscal receipts (e-NCF) in the Dominican Republic, offered both as a standalone product and via public Token API for third-party software integration.
• Citrus PT Comercios Android-based point-of-sale application that transforms mobile devices into sales tools, with sales management, payment processing, inventory management, real-time reports, customer management, collections, refunds, cash operations and transaction history. Syncs inventory in real time with Citrus ERP.
• Citrus PT Camareros (POS Restaurantes) Point-of-sale solution designed for restaurants, bars, food trucks and cafeterias, featuring table and order management, flexible billing, recipe and inventory management, command automation, staff management, reservations and real-time reporting. Integrates natively with Citrus ERP.

Quantifiable outcome

• 5+ years of customer use with reported efficiency gains (NIVA CONSULTING testimonial)
• +2 more outcomes

Named customers2 records

Segments7 records

Ideal customer profiles5 records

Technology focussed Yes

API detail

Has API

Yes

API docs

API detail

Core technology

AI maturity

App detail

Integration15 records

Feature11 records

Partnerships

Twelve partnerships are on record, tiered core and minor.

• WooCommercecoreTechnology or IntegrationOfficial WooCommerce integration with Citrus ERP enabling bi-directional product/inventory synchronization, automatic order-to-fiscal-invoice conversion, customer mapping, unified pricing management, digital payment audit, and e-commerce vs. physical channel sales segmentation. Sold as an add-on at RD$500/month.
• ShopifycoreTechnology or IntegrationOfficial Shopify integration with Citrus ERP enabling bi-directional inventory sync, automatic order-to-fiscal-invoice conversion, centralized pricing management, shipping cost accounting, automatic tax compliance, and digital channel sales segmentation. Sold as an add-on at RD$500/month.
• MiniHotelcoreTechnology or IntegrationIntegration between MiniHotel property management system and Citrus ERP. Enables front-desk to accounting connection, automatic room charge posting, reservation billing, flexible tax configuration, 'bill-only-when-paid' policy, native treasury integration, and per-hotel profitability reporting. Sold as an add-on at RD$500/month.
• WhatsApp BusinesscoreTechnology or IntegrationWhatsApp Business Cloud API integration within Citrus CRM for customer communication. Enables pre-approved template message sending, multi-agent chat management, and attachment reception directly into the customer record. Primary customer communication channel alongside email.
• Microsoft Outlook (Office 365)coreTechnology or IntegrationBi-directional email synchronization with Microsoft Outlook within Citrus CRM. Automatic inbox, sent items, and calendar synchronization for integrated customer communication.
• Gmail (Google Workspace)coreTechnology or IntegrationSecure connection for reading and sending emails from within Citrus CRM via Google Workspace integration.
• Asterisk IP Telephony (Central Telefónica IP)coreTechnology or IntegrationVoIP/Asterisk telephony integration within Citrus CRM providing click-to-call, automatic logging of incoming/outgoing calls, and call duration monitoring.
• Sunmi V2scoreTechnology or IntegrationSunmi V2s mobile POS terminal is a recommended hardware partner for Citrus PT Comercios. Compact design with integrated printer, versatile connectivity, geolocation, and high durability. Sold through distributor 7Labs. Provides an integrated hardware-software POS solution.
• 2ConnetcoreTechnology or Integration2Connet mobile POS terminal (v15/v17) is a recommended hardware partner for Citrus PT Comercios. Portable design with integrated printer and barcode reader, ideal for delivery and collection services. Sold through distributor PRODACOM. Provides integrated hardware-software POS solution for mobile commerce.
• 7LabsminorChannel Partner/ Reseller/ DistributorAuthorized distributor of Sunmi V2s POS devices in the Dominican Republic. Recommended hardware source for Citrus PT Comercios customers.
• PRODACOMminorChannel Partner/ Reseller/ DistributorAuthorized distributor of 2Connet POS devices in the Dominican Republic. Recommended hardware source for Citrus PT Comercios customers.
• OmegaTechminorChannel Partner/ Reseller/ DistributorAuthorized distributor of Bluetooth printers compatible with Citrus PT Comercios in the Dominican Republic.

Scale indicators4 records

Recent moves6 records

Expansion highlights7 records

Direct peers

• Siigo: Cloud accounting and ERP platform for SMBs across Latin America, offering invoicing, payroll, and tax compliance similar to Citrus's ERP/CRM suite. Directly comparable on multi-country LATAM compliance focus and SMB SaaS positioning.
• Alegra: Cloud accounting and electronic invoicing SaaS for SMBs in Latin America, including Dominican Republic electronic fiscal invoicing. Comparable as a Spanish-language, compliance-heavy cloud platform targeting similar customer segments.
• Odoo: Open-source modular ERP/CRM suite with manufacturing, POS, accounting, and localization modules used widely in Latin America. Comparable on broad ERP/CRM scope and modular add-on architecture, though broader and less DR-specialized.
• Bind ERP: Cloud ERP for Latin American SMBs with invoicing, inventory, accounting, and CRM functionality. Comparable as a Spanish-language SMB ERP competing for similar customers in the Caribbean/LATAM region.
• Defontana: Latin American cloud ERP and POS provider serving SMBs across multiple countries with accounting, inventory, and electronic invoicing. Comparable scope and customer profile to Citrus.

Broad incumbents

• SAP Business One: Global ERP platform with localized versions for Dominican Republic tax compliance. Comparable at the ERP/CRM layer but targets mid-market and enterprise at significantly higher price points than Citrus.
• Microsoft Dynamics 365 Business Central: Cloud ERP and CRM platform from Microsoft with localization partners across Latin America. Comparable ERP/CRM functionality for SMB and mid-market, with broader ecosystem but less DR-specific compliance out-of-the-box.
• QuickBooks (Intuit): Leading SMB cloud accounting platform with invoicing and limited inventory/POS features. Comparable on SMB cloud accounting, but with weaker DGII-specific compliance and no native manufacturing/loan modules.

Regional players

• ContaSimple: Spanish-language cloud accounting platform serving Spain and select LATAM markets. Comparable on SMB-focused accounting and invoicing SaaS, though primarily Spain-based with limited DR presence.

Emerging players

• Holded: Cloud ERP/CRM for SMBs with invoicing, inventory, accounting, and POS features in Spanish-speaking markets. Comparable product breadth and target customer, though earlier in market expansion and not DR-specialized.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/channel/UC27QBJ1F_cttXCQ2FLE5RPA/videos

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Citrus Technology Group