City Break Apartments

What City Break Apartments does

City Break Apartments Ltd. is a privately held, Dublin-based serviced accommodation operator founded in 2007, providing short- and medium-term furnished apartment rentals across Dublin city centre and nationwide Ireland. The company's portfolio comprises 250 city centre apartments, 395 hotel bedrooms under partnership agreements, and 100 nationwide listings, marketed through a proprietary direct booking platform (booking.citybreakapartments.com) as well as third-party OTAs including Booking.com, Expedia, and Airbnb. Select properties feature mobile key technology enabling self-check-in. The core technology is a standard online booking and reservations platform without disclosed AI, API, or proprietary algorithmic components.

The company runs a hybrid B2B/B2C go-to-market: a dedicated corporate sales team handles business clients, relocation companies, and group bookings, supported by the Corporate FlexiStays program that sells pre-purchased night packages (Essential, Plus, Premier tiers at €135/€125/€110 per night, VAT exclusive) with flexible multi-month redemption across Dublin locations. Leisure travelers and tourism customers are reached through direct website content (Dublin and Belfast city guides, SEO-optimized property listings), email newsletters, social media, and a BOOKDIRECT 15% discount code to incentivize direct bookings over OTA channels. Ancillary revenue streams include airport transfers, car/mini-van rental referrals, gift vouchers, a tours and tickets portal via Dubtours.ie, the Shine Bright personalized message display service, and a wholly-owned affiliated campervan rental subsidiary, Break Away Campers.

City Break Apartments counts Google, Facebook, HSBC, and Bespoken Solutions among its corporate client base and holds ASAP (Association of Serviced Apartment Providers) accreditation, Dublin Chamber of Commerce membership, and a 2020 Serviced Apartment Awards shortlisting. The business is founder/management-owned with no disclosed external funding rounds, no parent company, and no mergers or acquisitions in the source material — operating as an established, bootstrap-grown mid-market hospitality operator.

Name

City Break Apartments

Legal name

City Break Apartments Ltd.

Website

https://citybreakapartments.com

Company type

Private

Founded year

2007

Operating status

Operating

Headcount range

11–50 employees

Short description

City Break Apartments Ltd. is a Dublin-based, privately held serviced apartment operator founded in 2007, offering 250 city centre apartments, 395 hotel bedrooms, and 100 nationwide Ireland listings to corporate clients (Google, Facebook, HSBC) and leisure travelers via direct booking and major OTAs.

Ownership category

akta.pro rank

Product category

Serviced Apartments / Short-term Accommodation

NAICS

Accommodation (721), Other Traveler Accommodation (72119)

SIC

Hotels, Rooming Houses, Camps & Other Lodging Places (7000)

akta.pro primary industry

Urban serviced apartments (city-centre) (THAMACAA)

akta.pro secondary industries

Corporate serviced apartments (business-focused) (THAMACAC), Extended-stay serviced apartments (weekly/monthly) (THAMACAD), Furnished Corporate Apartments (Urban, Mid-Rise) (THAMAHAG)

Keywords

• Serviced apartments
• Short-term rentals
• Corporate housing
• Vacation rentals
• Furnished apartments

Headquarters

HQ city

Dublin

HQ country

Ireland

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Operations, Personnel, Infrastructure, Marketing or Sales, Technology or R&D

Revenue model

1. Short-term Apartment Rentals: Nightly and weekly rental of fully furnished serviced apartments in Dublin city centre and throughout Ireland, with rates varying by location, apartment size, and season. Revenue from nightly accommodation charges plus extras such as parking and airport transfers.
2. Medium-term Corporate Rentals: Extended stays for corporate clients and professionals relocating to Dublin, including the FlexiStays corporate program offering discounted pre-purchased night packages (Essential, Plus, Premier tiers).
3. Hotel Bedroom Partnerships: Partnership portfolio of 395 hotel bedrooms in Dublin providing alternative accommodation options for guests when apartments are unavailable.
4. Shine Bright Message Display: Personalized message display service on Dublin lights for special occasions. Standard text messages at €45 for 15-minute loops with optional graphics.
5. Car Hire Referrals: Car and mini-van rental referral service through partner car rental companies.

Pricing tiers

Go-to-market motion1 record

Distribution channels5 records

Marketing channels9 records

Core offering

City Break Apartments rents fully furnished serviced apartments in Dublin city centre and across Ireland on a short- and medium-term basis, with units ranging from studios to multi-bedroom layouts equipped with kitchens, free Wi-Fi, and optional parking. The company supports both leisure guests and corporate clients, the latter served through a dedicated FlexiStays program that sells pre-purchased night packages (30-90+ nights) at discounted rates redeemable across Dublin locations.

Product overview

City Break Apartments operates as a serviced apartment rental platform offering short- and medium-term accommodation across Dublin, Ireland. The portfolio includes 250 city centre apartments, 395 hotel bedrooms, and 100 nationwide listings. Core offerings consist of Serviced Apartments (ranging from studios to multi-bedroom units), Corporate Stays (with dedicated FlexiStays packages for businesses), and Groups Accommodation services. The company also provides ancillary services including airport transfers, car rental referrals, tours & tickets through partners, gift vouchers, and the Shine Bright personalized message service. An affiliated company, Break Away Campers, extends offerings to include campervan rentals.

Differentiator

Problem solved

Functional benefit

Brands

• Break Away Campers: Campervan rental service operated as an affiliated company, offering vehicle rentals alongside accommodation services.

Products and services

• Serviced Apartments Fully furnished short- and medium-term rental apartments in Dublin city centre and across Ireland, equipped with kitchens, free Wi-Fi, weekly housekeeping, and optional parking. Properties range from stylish studios to multi-bedroom units for leisure and corporate guests.
• Corporate Stays Corporate housing solutions providing accommodation for business travelers, contractors, and corporate groups in prime Dublin locations with airport transfers, weekly housekeeping, and tailored terms.
• Corporate FlexiStays Pre-purchased corporate accommodation package offering discounted nightly rates across three volume tiers (Essential, Plus, Premier) redeemable within defined validity periods across Dublin locations.
• Hotel Bedroom Partnerships Partnership inventory of 395 hotel bedrooms in Dublin offered alongside apartment listings for guests preferring hotel-style accommodation.
• Groups Accommodation Dedicated group booking service for corporate groups, educational trips, special events, sporting teams, and family reunions, securing multiple apartments or large units in convenient locations with coordinated airport transfers.
• Gift Vouchers Purchaseable gift vouchers redeemable against accommodation stays, marketed as 'The Gift of Adventure' for friends and family.
• Shine Bright in Dublin Personalized message display service that projects customer-supplied text on a Dublin light display for a 15-minute loop, with optional graphics upgrades for special occasions.
• Break Away Campers Campervan rental service operated through affiliated company Break Away Campers, offering self-drive vehicle rentals across Ireland for travelers combining road trips with accommodation.
• Grafton Street Studios Specific apartment property brand located on Grafton Street, Dublin, offered at special rates through a dedicated direct-booking link with exclusive discounts.

Quantifiable outcome

• 15+ years of experience in Irish serviced accommodation market
• +1 more outcomes

Named customers4 records

Segments4 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

Three partnerships are on record, tiered core and minor.

• Break Away CamperscoreGTM or Marketing PartnerAffiliated company offering campervan rentals in Ireland. Promoted on City Break Apartments website under 'Groups' section. Complements accommodation offerings for customers seeking combined road trip and accommodation experiences. Website link provided at breakawaycampers.ie with gift vouchers available.
• Dubtours.ieminorGTM or Marketing PartnerTours and tickets partner portal linked on City Break Apartments website. Provides guests access to city attraction tours and tickets, adding value to accommodation bookings by offering one-stop planning for Dublin experiences.
• Car Rental CompaniesminorChannel Partner/ Reseller/ DistributorCar and mini-van rental referral service on dedicated car hire page. Links to partner car rental companies offering vehicle hire to guests needing transportation during their stay.

Scale indicators6 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• SACO (The Serviced Apartment Company): SACO operates serviced apartments across the UK and Ireland, including Dublin locations. Direct competitor in the corporate extended-stay and leisure segments, with comparable apartment-style product, central locations, and B2B sales motion.
• Staycity Aparthotels: Staycity is one of Europe's largest aparthotel operators with significant Dublin presence (multiple properties including Staycity Dublin Castle, Markievicz House, and Tivoli). Directly comparable as a serviced apartment/aparthotel operator competing for the same corporate and leisure travelers in Dublin, with similar multi-night corporate offerings and city-centre focus.
• Native Places: Native Places (formerly Native) operates design-led serviced apartments and aparthotels in UK and Ireland including Dublin. Direct competitor targeting similar corporate and leisure segments with similar apartment configurations and amenity offerings.
• Adagio Aparthotels: Adagio is a major European aparthotel brand (Accor/Pierre & Vacances joint venture) with city-centre properties. Direct peer offering studio-to-multi-bedroom serviced apartments targeting business and leisure travelers with on-site services similar to City Break Apartments.
• Roomzzz Aparthotels: Roomzzz operates aparthotels across UK cities with city-centre positioning and corporate stay programs. Comparable target customer (business travelers, relocations, leisure city breaks) and similar apartment-style product with kitchens and flexible booking.
• The Residence (Dublin): The Residence operates short-term serviced apartments in Dublin with similar positioning to City Break Apartments, targeting corporate stays and leisure visitors in central Dublin locations with furnished apartment product.

Others

• Booking.com: Booking.com is a primary distribution channel for City Break Apartments (along with Expedia and Airbnb). Not a direct competitor but a key ecosystem participant whose commission structure and algorithm shape City Break Apartments' acquisition economics and pricing visibility.

Broad incumbents

• Airbnb: Airbnb operates as both a distribution partner and a broad competitor in Dublin short-term rentals. It overlaps with City Break Apartments' leisure segment and shapes pricing expectations, though lacks the dedicated corporate FlexiStays-style offering.
• PREMIER INN: Premier Inn operates budget hotels across the UK and Ireland including multiple Dublin locations. While hotel-based rather than apartment-based, it competes for the same value-conscious corporate and leisure overnight stays in Dublin, especially for solo business travelers and short leisure trips.

Regional players

• The Marker Hotel: The Marker is a premium Dublin hotel in the Grand Canal Dock area. While it operates hotels rather than apartments, it competes for corporate and leisure guests in the same Dublin city-centre catchment area and offers an alternative for travelers who would otherwise choose serviced apartments.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/citybreakapartments

Revenue estimate

Valuation estimate

Number of profiles

Subsidiaries1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about City Break Apartments