City Golf Club Motel

What City Golf Club Motel does

City Golf Club Motel is a privately held, 4.5-star boutique motel operating a single 46-room property at 775 Ruthven Street, Toowoomba, Queensland, Australia. The property offers 12 distinct room and apartment configurations ranging from studios (Studio Queen, Deluxe King) to one- and two-bedroom apartments (Fairway on Ruthven, Greenside on Ruthven, Deluxe One Bedroom Apartment), including a DDA-compliant Easy Access room and golf-themed accommodations such as the Bunker Room and King Spa suite. Core technology consists of standard hospitality infrastructure — a SimpleBooking (IBS Group) Internet Booking Engine for direct reservations, 55-inch smart TVs with Foxtel and casting, complimentary Wi-Fi, and air conditioning — with no proprietary platforms, APIs, or applications.

The business operates a direct-to-consumer go-to-market model: guests book through the citygolfmotel.com.au website, phone, or email, supported by a Best Rate Guarantee that discourages OTA usage. The key commercial differentiator is a core partnership with City Golf Club, located 600 metres from the property, which grants every motel guest a complimentary social membership providing access to the championship 18-hole golf course, themed mini-golf, award-winning restaurants and bars, and entertainment. Revenue is generated through nightly accommodation rates (charged within 24 hours of arrival), bundled Stay and Play golf packages, family Fun and Stay packages priced from $189–$479, Barefoot Bowls & Beers collaborations with Rink 46, and group/event bookings for corporate teams and celebrations. All pricing is quoted in Australian dollars inclusive of GST with 1.3% credit card surcharges.

The customer base spans three primary segments — leisure and golf travellers, corporate and business travellers, and families and groups — with no disclosed enterprise anchors, funding history, or management team. The business is independently owned, holds no disclosed investors, and operates solely within the Australian domestic market with no international footprint or expansion plans evidenced.

Name

City Golf Club Motel

Legal name

The City Golf Motel

Website

https://citygolfmotel.com.au

Company type

Private

Operating status

Operating

Headcount range

1–10 employees

Short description

City Golf Club Motel is a 4.5-star boutique motel in Toowoomba, Queensland, operating 46 rooms across 12 configurations and bundling every stay with complimentary City Golf Club social membership access to golf, dining, and entertainment for leisure, corporate, and family travellers.

Ownership category

akta.pro rank

Product category

Boutique Accommodation

NAICS

Hotels (except Casino Hotels) and Motels (72111)

SIC

Hotels & Motels (7011)

akta.pro primary industry

Seasonal/Resort-Area Motels (THAGAFAJ)

Keywords

• Boutique motel accommodation
• Golf travel packages
• Corporate lodging services
• Family hotel rooms
• Holiday apartment rentals

Headquarters

HQ city

Toowoomba

HQ country

Australia

HQ region

Oceania

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Operations, Personnel, Infrastructure, Marketing or Sales, Supply Chain

Revenue model

1. Accommodation Services: Nightly and multi-night room rentals across 46 boutique rooms and apartments. Revenue collected within 24 hours of arrival. Supports standard cancellation (no penalty up to 1 day prior) and non-refundable advance purchase rates.
2. Golf and Activity Packages: Bundled packages combining accommodation with golf (9 or 18 holes), motorised carts, breakfast at Wisteria Cafe, and access to Tabatinga family entertainment. Includes Stay and Play midweek specials.
3. Group and Event Packages: Corporate team events, Bucks and Hens parties, family fun packages, and Barefoot Bowls at Rink 46 bundled with motel accommodation.
4. Food and Beverage: Room service (dinner only) and access to City Golf Club's award-winning restaurants and bars via social membership.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels3 records

Core offering

City Golf Club Motel is a 4.5-star boutique motel property operating 46 rooms and apartments in Toowoomba, Queensland, Australia. The motel offers nightly accommodation across 11 distinct room configurations (studios, executive rooms, spa suites, and one- and two-bedroom apartments) and sells bundled packages combining accommodation with golf, family entertainment, and barefoot bowls. Every stay includes complimentary social membership at City Golf Club, granting access to a championship 18-hole golf course, themed mini-golf, award-winning restaurants, bars, and entertainment.

Product overview

City Golf Club Motel is a 4.5-star boutique accommodation property in Toowoomba, Queensland with 46 rooms in various configurations. The property offers 12 distinct room and apartment types ranging from studio rooms to one-bedroom apartments. Room categories include: Bunker Room (golf-facing with kitchenette), Studio Queen, Deluxe King, Executive Twin, Executive King, Executive King and Single (standard and with view), Easy Access (wheelchair accessible), Fairway on Ruthven (two-bedroom apartment), King Spa (with jet spa), Deluxe One Bedroom Apartment, and Greenside on Ruthven One Bedroom Apartment. Most rooms feature amenities such as 55-inch smart TVs with Foxtel and casting technology, free Wi-Fi, air conditioning, and balconies. The property integrates with City Golf Club offering complimentary social membership, championship 18-hole golf course, themed mini-golf, and award-winning restaurant and entertainment access.

Differentiator

Problem solved

Functional benefit

Products and services

• Bunker Room A golf-facing, newly renovated accommodation tucked away at the back of the motel for added privacy. Features a full kitchenette, BBQ area, air conditioning, heating, and 55-inch TV with Foxtel in both bedrooms.
• Studio Queen An east-facing large studio room with two queen beds accommodating up to four guests. Features double glazing, air conditioning, and 55-inch smart TV with Foxtel and casting technology.
• Deluxe King A west-facing suite with soothing color palette, rattan accents, and white linen. Features 55-inch flat-screen satellite TV with Foxtel, casting technology, complimentary Wi-Fi, microwave, and refrigerator.
• Executive Twin Room A large twin room with two queen beds accommodating up to four people. Features air conditioning, 55-inch smart TV with Foxtel channels and casting technology, and free Wi-Fi.
• Executive King Room An east-facing 40 square meter room with king bed for single or double occupancy. Features double glazing, 55-inch flat-screen satellite TV with Foxtel, casting technology, and free Wi-Fi.
• Executive King and Single Room A room with king and single beds overlooking the carpark, accommodating up to three guests. Features double glazing, balcony, and 55-inch smart TV with Foxtel.
• Executive King and Single with View Executive king room with single bed and golf course views of the second hole. Features 52m2 size, balcony for sunset views, 55-inch smart TV with Foxtel, casting technology, and free Wi-Fi.
• Easy Access Room A DDA-compliant wheelchair accessible room with queen and single bed. Features extra-large door entries, hand rails, flat ablutions area with shower bench and chair, designated parking, and 55-inch smart TV.
• Fairway on Ruthven Apartment A downstairs two-bedroom apartment with nature-inspired decor. Features one Queen and one Double bedroom, fully self-contained kitchen, full laundry facilities, 55-inch TV, BBQ area, and dedicated parking.
• King Spa Room A golf-facing room with 38m2 size and king bed, offering choice of Muse-inspired black and white suites or Bespoken-inspired soft pastels of pink and grey. Features jet spa, balcony with sunset views, kitchenette, and 55-inch smart TV.
• Deluxe One Bedroom Apartment A luxury 65m2 apartment with separate bedroom, king size bed, spacious bathroom, fully equipped kitchen, lounge and dining area, laundry facilities, and balcony overlooking golf course. Features 55-inch smart TV with casting technology and Foxtel.
• Greenside on Ruthven One Bedroom Apartment

Quantifiable outcome

• 4.5-star property rating

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature5 records

Partnerships

Four partnerships are on record, tiered core and minor.

• City Golf ClubcoreStrategic or Co-development PartnerIntegrated partnership providing complimentary social membership to all motel guests. Motel guests receive access to championship 18-hole golf course, themed mini-golf, award-winning restaurants, bars, and entertainment. The motel is located 600 metres from the club.
• Rink 46minorGTM or Marketing PartnerPartnership for Barefoot Bowls & Beers package. Motel guests receive $20 off accommodation when booking Rink 46 bowls activities. Includes complimentary shuttle transport to/from Rink 46 venue.
• TabatingaminorGTM or Marketing PartnerFamily entertainment partnership offering bundled 'Fun and Stay' packages including admission to Tabatinga with accommodation.
• Wisteria CafeminorGTM or Marketing PartnerBreakfast partner for Stay and Play golf packages. Breakfast served from 8am for motel guests participating in golf packages (subject to availability).

Scale indicators4 records

Recent moves5 records

Expansion highlights4 records

Direct peers

• Oaks Toowoomba Hotel: Upscale apartment-style accommodation in Toowoomba CBD competing for corporate, family, and leisure travellers with multi-room configurations and on-site amenities.
• Best Western Plus Ambassador On Ruthven: 4-star motel on Ruthven Street in Toowoomba offering comparable room configurations and corporate amenities within walking distance of City Golf Club Motel.
• Park Regis Toowoomba: Mid-to-upper scale accommodation in Toowoomba CBD targeting corporate, conference, and leisure guests, competing for the same regional travel demand pool.
• Burke & Wills Motor Inn: 4-star motel located in Toowoomba, Queensland offering similar mid-scale accommodation targeting corporate, leisure, and event travellers in the same local market as City Golf Club Motel.
• Comfort Inn Grammar View Toowoomba: Franchised mid-scale motel/hotel in Toowoomba offering comparable room-and-apartment-style accommodation targeting corporate and leisure guests in the same regional catchment.
• Country Club Motor Inn Toowoomba: Independent motor inn in Toowoomba offering comparable mid-scale accommodation for corporate and leisure guests in the same local market.

Broad incumbents

• RACV Royal Pines Resort: Larger Queensland golf resort (Gold Coast) integrating championship golf with hotel accommodation, dining, and entertainment — comparable bundled golf/leisure positioning at materially larger scale.
• Novotel Sunshine Coast Resort: Queensland resort property offering accommodation bundled with leisure amenities (golf nearby, pools, dining) for leisure and corporate travellers — comparable integrated-resort model in the broader Queensland market.

Emerging players

• Big4 Toowoomba Garden City Holiday Park: Holiday-park accommodation in Toowoomba targeting families and leisure travellers with cabin/apartment configurations — competing for family-leisure demand that City Golf Club Motel captures via Tabatinga packages.
• Quest Toowoomba Apartment Hotels: Apartment-style accommodation operator in Toowoomba targeting extended-stay corporate and family travellers, overlapping with the multi-bedroom apartment use cases at City Golf Club Motel.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/CityGolfMotel
• LinkedInlinkedin.com/company/city-golf-club-motel

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about City Golf Club Motel