City Park Radio

What City Park Radio does

City Park Radio is a non-profit community radio station headquartered in the heritage-listed City Park Cottage on Tamar Street in Launceston, Tasmania, owned and operated by the Launceston Community FM Group Inc. The station broadcasts 24 hours per day, seven days per week, on 103.7FM from its main transmitter at Reatta Road, Trevallyn, with a secondary transmitter at Rocherlea on 96.5FM, reaching Launceston and surrounding Northern Tasmania. Operations are entirely volunteer-run across five studios equipped with Arrakis mixing consoles, with content spanning more than ten languages to serve multicultural communities.

The station's core products include FM broadcasting, online audio streaming via the website and third-party apps (Community Radio PLUS, Tune In, iHeart Radio, Radio Garden), a portfolio of ten podcast series, a Radio Museum housing 50+ vintage radios at the City Park Cottage, and a Community Diary announcement service. Programming covers music genres not typically aired on commercial radio — Country, Dance, Hip-Hop, Classical, Jazz, Alternative, Rock, Folk, Blues, and Ethnic — alongside spoken word content on environment, women's issues, health, and community affairs.

Revenue is generated through five streams: AUD 55 annual memberships, local business sponsorship packages, federal grants administered by the Community Broadcasting Foundation, Tasmanian Community Fund and Tasmanian State Government grants, and fundraising (notably monthly Bunnings BBQs that yielded over AUD 11,000 in one financial year, approximately 10% of operating costs). The organization is an ACNC-registered charity, holds a federal community broadcasting license issued in 1985, and operates under the Broadcasting Services Act.

Name

City Park Radio

Legal name

Launceston Community FM Group Inc.

Website

https://cityparkradio.com

Company type

Private

Founded year

1978

Operating status

Operating

Headcount range

1–10 employees

Short description

City Park Radio is a volunteer-run, non-profit community radio station in Launceston, Tasmania, broadcasting 24/7 on 103.7FM and 96.5FM with multilingual programming serving Launceston residents, multicultural communities, local SMB sponsors, and public grant providers.

Ownership category

akta.pro rank

Product category

Community Radio Broadcasting

NAICS

Radio Broadcasting Stations (51611), Radio Broadcasting Stations (516110)

SIC

Radio Broadcasting Stations (4832)

akta.pro primary industry

Community/Low-Power Nonprofit Radio (LPFM/Community Radio) (MPABADAE)

akta.pro secondary industries

Public/Noncommercial Radio Broadcasting (NPR, Community, Campus) (MPAIAEAB), Public/Nonprofit Radio Networks (NPR-style) (MPABABAB)

Keywords

• Community radio broadcasting
• FM radio station
• Multicultural programming
• Online audio streaming
• Podcast production

Headquarters

HQ city

Launceston

HQ country

Australia

HQ region

Oceania

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Operations, Infrastructure, Technology or R&D, Marketing or Sales, Personnel, Others

Revenue model

1. Annual Membership Fees: Membership is $55 per annum (July to June), granting members voting rights, volunteering eligibility, and discounts at local businesses. This is a recurring revenue stream from community supporters.
2. Sponsorship Revenue: Local business sponsors purchase advertising packages on the station. Sponsors include Bank of Us, Calvary Care Launceston, Buckby Motors, Jessups IT, KJ Painters, RentaGranson, Tas Electric Vehicles, MyMac, Barratts Music, and many others. Editorial decisions are independent of sponsors.
3. Government Grants: Operations are supported in part with funds from the Australian Government's Department of Communications and the Arts, managed by the Community Broadcasting Foundation (CBF). Also received funding from Tasmanian Community Fund and Tasmanian State Government.
4. Donations: Direct donations accepted via the station website. Donations over $2 are tax deductible and receipts are emailed immediately. The station also accepts gold coin donations at the Radio Museum.
5. Fundraising Events: Monthly Bunnings sausage sizzle fundraisers. The station has raised over $11k in one financial year through these efforts, representing approximately 10% of operating costs.

Pricing tiers

Go-to-market motion3 records

Distribution channels3 records

Marketing channels6 records

Core offering

City Park Radio is a non-profit community radio station that broadcasts on 103.7FM and 96.5FM, providing diverse music, spoken word, and multicultural programming in over ten languages to Launceston and Northern Tasmania. Beyond FM, it offers online audio streaming via website and mobile apps, produces podcasts, and operates a heritage Radio Museum at City Park Cottage. The station is owned and operated by the Launceston Community FM Group Inc. and runs entirely on volunteer labour.

Product overview

City Park Radio operates as a non-profit community radio station owned and operated by the Launceston Community FM Group Inc. The station provides a multi-platform broadcasting service centered on FM radio (103.7 FM and 96.5 FM), online audio streaming, and podcasts. Its core programming includes diverse music formats spanning country, jazz, classical, blues, rock, folk, and ethnic music in over ten languages, alongside spoken word content covering community affairs, environment, health, and local issues. The station maintains a Radio Museum at City Park Cottage and publishes monthly newsletters. Revenue is generated through annual memberships ($55 p.a.), business sponsorships, government grants from the Community Broadcasting Foundation, and fundraising activities. The station is entirely volunteer-run.

Differentiator

Problem solved

Functional benefit

Products and services

• FM Radio Broadcasting Community radio broadcasting service on 103.7 FM (main transmitter at Reatta Road, Trevallyn) and 96.5 FM (Rocherlea secondary transmitter), serving Launceston and surrounding Northern Tasmania, operated by volunteers and the Launceston Community FM Group Inc.
• Online Audio Streaming Live internet radio streaming available globally via the City Park Radio website in hi-fi stereo, accessible at home, in the car, at the office, or around the world.
• Podcasts Ten on-demand podcast series covering community stories, wine, medical mysteries, women's legal issues, mental health, multicultural content, and lifestyle topics, available on the station's podcast page.
• Radio Museum Heritage radio museum at City Park Cottage featuring over 50 vintage radios from the 1930s onwards, open to the public Monday to Friday 10am-2pm (closed July), with gold coin donations accepted and special tours available by booking.
• Radio Programs Diverse range of music and spoken word programs including country, jazz, classical, blues, rock, folk, ethnic music, and community-focused talk shows broadcast seven days a week.
• Multicultural Programming Multicultural programming broadcast in over ten languages and representing over 20 cultural communities, including programs such as Indian Dhamaka, Across the Ocean, Global Village, Spanish Multicultural Program, The Russian Hour, and Nepalese programs.
• Station Membership Annual membership program at $55 p.a. (July to June) offering voting rights, volunteering eligibility, management committee nomination rights, and member discounts at local businesses including CD Centre, Tamar Valley Winery Tours, Daisy Fresh Dry Cleaning, Price Cutters Hairdressing, and others.
• Sponsorship Packages Business sponsorship opportunities allowing local businesses to promote their services to City Park Radio's audience, with commercial rates available by contacting the station directly on 6334 7429.
• Newsletters Monthly digital newsletters providing station news, program updates, meeting schedules, sponsor information, and event announcements.

Quantifiable outcome

• Over 10 languages broadcast for multicultural communities
• +2 more outcomes

Named customers1 record

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration5 records

Feature2 records

Partnerships

Six partnerships are on record, tiered core and minor.

• Community Broadcasting Association of Australia (CBAA)coreStrategic or Co-development PartnerPeak body for over 450 community radio broadcasters in Australia. City Park Radio is a full member. Provides annual conferences, awards, programming guidelines, and discounts on APRA/AMCOS/PPCA licenses.
• National Ethnic & Multicultural Broadcaster's Council (NEMBC)coreStrategic or Co-development PartnerPeak body for multicultural broadcasters. City Park Radio's cultural diverse presenters are members of NEMBC.
• Healthy Tasmania Pty LtdminorStrategic or Co-development PartnerPartnership for Health Speak? podcast series. Season 1 funded by Healthy Tasmania Community Innovations Grants through Tasmanian Government. Season 2 supported by Healthy Tasmania and Healthy George Town Project. Season 3 supported by Bell Bay Aluminium via George Town Council.
• Women's Legal Service TasmaniaminorStrategic or Co-development PartnerPartnership for Rule of Thumb podcast series providing insight into difficulties and inequalities women face in legal procedure.
• Headspace LauncestonminorStrategic or Co-development PartnerPartnership for Get Psyched podcast - a 6-part series examining how young people experience mental illness and support services.
• ELGAS TasmaniaminorChannel Partner/ Reseller/ DistributorMajor sports sponsor. Raoul Cooley at ELGAS Tasmania has supported CPR sports broadcasts for many years, including sponsoring news bulletins and live sports broadcasts throughout the season.

Scale indicators6 records

Recent moves9 records

Expansion highlights6 records

Direct peers

• 4ZZZ Brisbane: Community radio station in Brisbane, volunteer-run, with diverse music programming and CBAA membership. Comparable not-for-profit structure and grassroots operations model.
• 2SER Sydney: Listener-supported community radio station in Sydney. Comparable volunteer-presented, not-for-profit model with diverse music programming and community-building mission under the CBAA framework.
• Edge Radio (Hobart): Community radio station in Hobart, Tasmania, operating on similar CBAA-aligned volunteer and grant-funded model. Comparable size, demographic, and multicultural programming in Tasmania, making it the closest geographic peer.
• 3CR Melbourne: Community radio station in Melbourne broadcasting in many languages with strong volunteer and grassroots community focus. Same CBAA-aligned nonprofit model and similar multicultural programming approach as City Park Radio.
• Radio Adelaide: University-affiliated community radio station in Adelaide broadcasting diverse music and spoken word programming. Comparable volunteer-driven model, multicultural content, and CBAA membership serving a regional Australian market.
• Triple R (RRR Melbourne): Melbourne-based community radio station with volunteer presenters, diverse music genres, and strong community sponsorship base. Closely comparable in programming philosophy, governance model, and CBAA award participation.
• PBS 106.7FM Melbourne: Melbourne community radio station focused on music variety and community programming. Comparable volunteer-driven model, multi-stream revenue (membership, sponsorship, grants), and CBAA-affiliated operations.

Others

• CBAA (Community Broadcasting Association of Australia): Peak industry body for over 450 Australian community broadcasters. City Park Radio is a member; not a peer but the central industry association, conference organizer, and awards body fostering the broader community radio sector.
• Community Broadcasting Foundation (CBF): Peak funding body for Australian community broadcasting that distributes government grants to City Park Radio. Not a direct competitor but a critical ecosystem partner and funding intermediary.

Regional players

• Bay 93.9 (Geelong): Community radio station serving the Geelong region in Victoria, similar size and volunteer-driven model. Comparable regional broadcaster in the broader Australian community radio landscape.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/cityparkradio
• Facebookfacebook.com/cityparkradio7250
• Instagraminstagram.com/cityparkradio
• LinkedInlinkedin.com/company/city-park-radio

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles9 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about City Park Radio