Classbuild

Learning Management Systemclassbuild.com

Company typePrivate
Founded2024
HeadquartersNatal, Brazil
Headcount1–10
GTM typeB2B
OfferingSoftware

What Classbuild does

Classbuild is a Brazilian SaaS company that provides an all-in-one course management platform for infoprodutores (digital course creators) and online education businesses, primarily in Brazil with expansion into other Latin American markets. The platform consolidates functions that infoprodutores would otherwise stitch together from separate tools — video hosting, a question bank of approximately 1 million questions, simulated exams with TRI (ENEM Item Response Theory) scoring, spaced-repetition flashcards, AI-driven study scheduling, live classes, gamification, certificates, essay grading, community, and integrated payment processing (ClassPay) — into a single cloud-delivered system running on AWS infrastructure with load balancing, auto-scaling, and S3 storage. The company originated from the August 2022 merger of three Brazilian ventures — Só Mi, WQD, and Teia Virtual — whose founders faced fragmented tooling across their own course businesses, and publicly launched the commercial product on July 1, 2024.

The platform is sold on a tiered monthly subscription basis priced in BRL, ranging from a Light tier at R$49.90/month (up to 50 users) through Basic (R$206.48/200 users), Standard (R$416.10/1,000 users), and Enterprise (R$887.74/5,000 users), with a free tier for up to 50 users and a one-time R$250 white-label domain fee. Go-to-market is product-led growth: self-serve website signup with a 'Comece Agora' CTA, supplemented by WhatsApp-assisted sales for demos and custom quotes, plus paid acquisition on Meta Ads and Google Ads with UTM tracking. Revenue is supplemented by transaction fees on ClassPay (3.39% card, 2% PIX), which the company positions as materially below competitor rates (Hotmart 9.9%, Kiwify 8.9%) in the Brazilian infoprodutor market.

Classbuild is privately held, founder-owned and operated with no disclosed external venture capital or private equity funding, an 8- to 9-person core team based in Natal (Rio Grande do Norte, Brazil), and recognized through the 2025 InovAtiva Brasil acceleration program and TOTVS startup graduation.

Classbuild firmographics

Firmographics

Name: Classbuild
Legal name: Classbuild
Website: https://classbuild.com
Company type: Private
Founded year: 2024
Operating status: Operating
Headcount range: 1–10 employees
Ownership category
akta.pro rank

Classbuild industry classification

Industry

Product category: Learning Management System
NAICS: Exam Preparation and Tutoring (611691), Educational Support Services (611710), Educational Services (611)
SIC: Services-Prepackaged Software (7372), Services-Educational Services (8200), Services-Computer Programming, Data Processing, Etc. (7370)
akta.pro primary industry: Course Bundle Subscriptions & Learning Membership Marketplaces (EDAFAIAI)
akta.pro secondary industries: Group & Class-Based Live Tutoring Platforms (EDANAGAB), Core Digital Curriculum & Courseware (Full Programs & Units) (EDAFACAA), Lecture Capture, Live Streaming & Class Recording (EDAFABAD)

Keywords

Online course platform
Learning management system
Educational SaaS software
Course creator tools
Student engagement platform

Where Classbuild is headquartered

Location

Headquarters

HQ city: Natal
HQ country: Brazil
HQ region: Latin America

Offices1 record

Markets served

Classbuild business model

Business model

GTM type: B2B
Offering type: Software
Cost components: Technology or R&D, Personnel, Marketing or Sales, Operations

Revenue model

SaaS Platform Subscriptions: Monthly or annual subscription tiers based on user count (active students). Plans range from Light (50 users) to Enterprise (5000 users). Revenue is recurring and scales with customer growth.
One-time Setup Fees: Custom domain configuration fee of R$250 one-time payment for white-label domain setup.
Payment Processing (ClassPay): Integrated payment checkout with transaction fees (3.39% card, 2% PIX) charged on customer transactions processed through the platform.

Pricing tiers

Model	Billing	Price
Subscription	Monthly	Light: R$49.90/month for up to 50 users - Basic features with limited capabilities
Subscription	Monthly	Basic: R$206.48/month for up to 200 users - Full feature set for growing schools
Subscription	Monthly	Standard: R$416.10/month for up to 1000 users - For larger institutions
Subscription	Monthly	Enterprise: R$887.74/month for up to 5000 users - Unlimited scale

Go-to-market motion1 record

Distribution channels3 records

Marketing channels9 records

Classbuild product offering

Product offering

Core offering

Classbuild is a unified SaaS course management platform for infoprodutors (digital course creators) that consolidates video lessons, a 700K+ question bank, AI-powered study schedules, simulated exams, spaced repetition flashcards, gamification, community features, and integrated payment processing (Classpay) into a single integrated system built on AWS infrastructure. The platform targets Brazilian and Latin American preparatory course businesses and individual educators with tiered subscriptions ranging from a free 50-user tier up to enterprise deployments of 5,000 users.

Product overview

Classbuild is a unified all-in-one course management platform designed for infoprodutors (digital course creators) that consolidates multiple tools into a single system. The platform consists of the core Classbuild Platform serving as the central hub, integrated with specialized modules including Banco de Questões (700,000+ question bank with LaTeX and code support), Flashcards com IA DETA (AI-powered spaced repetition), Simulados (exam system with TRI scoring), Cronograma (AI-adaptive study scheduler), IA DETA (analytics and personalization engine), Classpay (payment processing), plus live classes, gamification with XP/badges, certificates, essay grading, and community features. The platform operates on a tiered pricing model (Light, Basic, Standard, Enterprise) with up to 50 free users, and is built on AWS infrastructure.

Differentiator

Problem solved

Functional benefit

Products and services

Plataforma Classbuild (Core Platform)
Banco de Questões (Question Bank)

Quantifiable outcome

Up to 66% savings on payment processing compared to competitors (R$3,390 vs R$8,900/month at R$100K revenue)
+1 more outcomes

Companies that use Classbuild

Customer profile

Named customers4 records

Segments1 record

Ideal customer profiles2 records

Classbuild technology and API

Technology

Technology focussed Yes

API detail

Has API: Yes
API docs
API detail

Core technology

AI maturity

App detail

Integration10 records

AI capability11 records

Feature7 records

Classbuild partnerships and signals

Strategic signal

Partnerships

Four partnerships are on record, tiered core and minor.

AWS (Amazon Web Services)coreTechnology or IntegrationInfrastructure powered by Amazon Web Services including AWS Load Balancer with auto-scalability, AWS S3 for file storage, and daily backups. Same infrastructure used by Netflix, ensuring high availability and reliability.
TOTVSminorGTM or Marketing PartnerGraduada TOTVS program participant, providing startup visibility and potential ecosystem integration with TOTVS educational products.
InovAtiva BrasilminorStrategic or Co-development PartnerAccelerator program providing startup development, mentorship, and visibility. Classbuild won startup destaque and acceleration awards in 2025.
Só o MicoreStrategic or Co-development PartnerOriginal founding project and beta pilot user. Só o Mi operated three separate platforms before consolidating on the internal Classbuild solution, which then became the commercial product.

Scale indicators5 records

Recent moves7 records

Expansion highlights5 records

Classbuild competitors and assessment

Company assessment

Market position

Competitive moat6 records

Key highlights7 records

Customer concentration

Classbuild compliance and trust

Trust signal

Compliance1 record

Classbuild financial estimates

Financial estimate

Revenue estimate

Valuation estimate

Classbuild leadership team

Management profile

Number of profiles

Profiles8 records

Classbuild funding detail

Funding detail

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

Classbuild M&A and investment

M&A and investment

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Classbuild

What does Classbuild do?

Is Classbuild a public or private company?

Classbuild is a private company. It is classified as founder individual operated bootstrapped and is currently operating.

When was Classbuild founded?

Classbuild was founded in 2024. It employs 1 to 10 people.

Where is Classbuild based?

Classbuild is headquartered in Natal, Brazil, in the Latin America region.

How does Classbuild make money?

Three revenue lines are on record. SaaS Platform Subscriptions are the primary driver. The others are one-time Setup Fees and payment Processing (ClassPay).

Does Classbuild have an API?

Yes. Classbuild offers a REST API and webhooks for various events to automate integrations. The platform supports integration with external systems through these programmatic interfaces.

What industry is Classbuild in?

Classbuild's product category is Learning Management System. Its primary akta.pro industry code is EDAFAIAI, Course Bundle Subscriptions & Learning Membership Marketplaces, with a secondary code of EDANAGAB, Group & Class-Based Live Tutoring Platforms. Its NAICS code is 611691 and its SIC code is 7372.