Cliftonville Football Club
Cliftonville Football Club is a professional men's and women's football club based in Belfast, Northern Ireland, founded in 1879. It competes in the NIFL Sports Direct Premiership, plays at Solitude stadium, and generates revenue from matchday tickets, merchandise, sponsorships, and youth programmes.
- Company typePrivate
- Founded1879
- HeadquartersBelfast, United Kingdom
- Headcount11–50
- GTM typeB2C
- OfferingServices
What Cliftonville Football Club does
Cliftonville Football Club is a professional football club based in north Belfast, Northern Ireland, founded in 1879. It competes in the NIFL Sports Direct Premiership and plays its home matches at Solitude stadium on Cliftonville Street. The club operates a multi-tier football structure comprising the senior men's team, Cliftonville Ladies (which in 2025 became the first Irish League side to progress through a round of the UEFA Women's Champions League), Cliftonville Olympic as a development squad, and Cliftonville Strollers as the Under-18 academy, supplemented by youth summer camps operated in partnership with RH Coaching. It is governed as a private members' club under an Annual General Meeting structure with an elected chairman; Paul McKeown served as chairman from 2021 until stepping down in September 2023.
The club's commercial operations span four principal revenue streams: matchday ticketing (league adult tickets £12, concessions £8, plus season tickets and premium European match pricing), merchandise sales through The Reds Shop (online at theredsshop.net and at the Solitude physical store), commercial sponsorships (including Sean Graham as main shirt sponsor, O'Neills as kit supplier, Fonacab, Rexel, Quo Pro Recruitment for the Ladies team, Pentagon Solutions, The Burger Club, National Lottery, and AXA Insurance Belfast), and social club operations at Solitude. Distribution is omnichannel: stadium box office, TicketCo online ticketing, the club's own e-commerce storefront, and third-party ticketing agents, with global merchandise delivery available online. Additional engagement products include the 200 Club supporter lottery, Half Gate Draw, Friends of Cliftonville supporters' group, matchday mascots, stadium tours, and the official charity partnership with TAMHI (Tackling Awareness of Mental Health in Ireland). The headcount is approximately 31 and the club holds both NIFL Premiership and UEFA licences permitting top-flight and European participation.
Cliftonville Football Club firmographics
Firmographics- Name
- Cliftonville Football Club
- Legal name
- Cliftonville Football Club
- Website
- https://cliftonvillefc.net
- Company type
- Private
- Founded year
- 1879
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Cliftonville Football Club is a professional men's and women's football club based in Belfast, Northern Ireland, founded in 1879. It competes in the NIFL Sports Direct Premiership, plays at Solitude stadium, and generates revenue from matchday tickets, merchandise, sponsorships, and youth programmes.
- Ownership category
- akta.pro rank
Cliftonville Football Club industry classification
Industry- Product category
- Professional Football Club
- NAICS
- Sports Teams and Clubs (711211), Sports and Recreation Instruction (61162)
- SIC
- Services-Membership Sports & Recreation Clubs (7997)
- akta.pro primary industry
- Association Football (Soccer) Leagues (MPAKAAAA)
- akta.pro secondary industry
- Local Amateur Clubs & Community Sports Organizations (MPAKACAE)
Keywords
Where Cliftonville Football Club is headquartered
LocationHeadquarters
- HQ city
- Belfast
- HQ country
- United Kingdom
- HQ region
- Europe
Offices1 record
Markets served
Cliftonville Football Club business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Supply Chain, Infrastructure
Revenue model
- Matchday Revenue: Revenue generated from ticket sales for home matches at Solitude stadium, including league fixtures, cup matches, and European competition matches.
- Merchandise Sales: Revenue from The Reds Shop selling official club merchandise including leisurewear, training gear, accessories, and memorabilia through physical and online storefronts.
- Commercial Sponsorships: Revenue from commercial partners including main shirt sponsors, matchball sponsors, training gear sponsors, and various advertising partners displayed at Solitude.
- Social Club Operations: Revenue from the Social Club facility at Solitude with operating hours across evenings and weekends.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Match tickets vary by competition and seating area |
| Unit Pricing | Pay-as-you-go | The Reds Shop merchandise |
| Unit Pricing | Multi-year contract | Summer Camp for children aged 4-12 |
Go-to-market motion1 record
Distribution channels4 records
Marketing channels6 records
Cliftonville Football Club product offering
Product offeringCore offering
Cliftonville Football Club is a professional football club competing in the NIFL Premiership that offers competitive men's and women's football at Solitude stadium in Belfast. The club generates revenue through matchday ticket sales, retail merchandise via The Reds Shop (online and physical), commercial sponsorships, and supporter membership programmes. It also operates youth development pathways including an academy, summer camps for children aged 4-12, and development squads.
Product overview
Cliftonville Football Club is a Northern Irish football club based in Belfast, founded in 1879. The club operates primarily as a professional football organization offering matchday experiences, supporter memberships, and community programs. Its product portfolio includes: The Reds Shop (official merchandise), Solitude Stadium (venue hire and tours), youth development programs (Academy, Summer Camps), and various supporter engagement initiatives (200 Club, Half Gate Draw, mascots). The club also fields a Ladies team competing in European competition and development teams (Olympic, Strollers Academy) for player progression. The club's primary commercial activities center on matchday ticketing, merchandise sales, and commercial partnerships.
Differentiator
Problem solved
Functional benefit
Brands
- The Reds Shop: Official retail store of Cliftonville Football Club selling merchandise including leisurewear, training gear, accessories, and memorabilia
- Solitude
- The Red Eye
- 200 Club
- Friends of Cliftonville
Quantifiable outcome
- First Irish League side to win through a round in Women's Champions League (2025)
- +2 more outcomes
Companies that use Cliftonville Football Club
Customer profileNamed customers3 records
Segments4 records
Ideal customer profiles3 records
Cliftonville Football Club technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Cliftonville Football Club partnerships and signals
Strategic signalPartnerships
Four partnerships are on record.
- NIFL (Northern Ireland Football League)League governing body administering the Sports Direct Premiership and associated competitions.
- TAMHI (Tackling Awareness of Mental Health in Ireland)Official charity partner of Cliftonville Football Club, raising awareness for mental health initiatives.
- UEFAEuropean football governing body overseeing European competition qualification and administration.
- RH CoachingPartner organization for Cliftonville Summer Camps providing youth coaching services.
Scale indicators4 records
Recent moves6 records
Expansion highlights5 records
Cliftonville Football Club competitors and assessment
Company assessmentDirect peers
- Larne FC: Larne FC has emerged as a competitive NIFL Premiership club with significant recent investment, directly competing with Cliftonville for league standings, European qualification, and Northern Irish talent.
- Glentoran FC: Glentoran FC is another Belfast-based NIFL Premiership club competing directly with Cliftonville in domestic league and cup competitions, and shares the same Northern Irish supporter and sponsor market.
- Ballymena United FC: Ballymena United is an NIFL Premiership club of comparable scale to Cliftonville, competing in the same domestic league and operating a similar community-focused, academy-driven model.
- Carrick Rangers FC: Carrick Rangers is another NIFL Premiership club operating at a similar small-club scale to Cliftonville, sharing the same Northern Irish domestic football market and governance structures.
- Coleraine FC: Coleraine FC is a long-established NIFL Premiership club in Northern Ireland that competes with Cliftonville in domestic league play and shares the same regional football ecosystem.
- Crusaders FC: Crusaders FC is a Belfast NIFL Premiership club that competes with Cliftonville for league titles, European qualification spots, and the same Northern Irish fan and sponsorship base.
- Linfield FC: Linfield FC is Cliftonville's primary rival in the NIFL Premiership and the most decorated club in Northern Irish football. They compete in the same domestic league and cup competitions, serving an overlapping fan base in the Belfast market.
Regional players
- Dundalk FC: Dundalk FC is a comparable-sized League of Ireland club from the Republic of Ireland that competes in a parallel cross-border football ecosystem, sharing similar UEFA pathway opportunities and small-market dynamics.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat4 records
Key risks5 records
Key highlights6 records
Customer concentration
Cliftonville Football Club social profiles
Digital presenceCliftonville Football Club compliance and trust
Trust signalCompliance2 records
Cliftonville Football Club financial estimates
Financial estimateRevenue estimate
Valuation estimate
Cliftonville Football Club leadership team
Management profileNumber of profiles
Profiles3 records
Cliftonville Football Club subsidiaries and ownership
Company hierarchySubsidiaries3 records
Cliftonville Football Club funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Cliftonville Football Club M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Cliftonville Football Club
What does Cliftonville Football Club do?
Cliftonville Football Club is a professional football club competing in the NIFL Premiership that offers competitive men's and women's football at Solitude stadium in Belfast. The club generates revenue through matchday ticket sales, retail merchandise via The Reds Shop (online and physical), commercial sponsorships, and supporter membership programmes. It also operates youth development pathways including an academy, summer camps for children aged 4-12, and development squads.
Is Cliftonville Football Club a public or private company?
Cliftonville Football Club is a private company. It is classified as management employee owned and is currently operating.
When was Cliftonville Football Club founded?
Cliftonville Football Club was founded in 1879. It employs 11 to 50 people.
Where is Cliftonville Football Club based?
Cliftonville Football Club is headquartered in Belfast, United Kingdom, in the Europe region.
How does Cliftonville Football Club make money?
Four revenue lines are on record. Matchday Revenue is the primary driver. The others are merchandise Sales, commercial Sponsorships and social Club Operations.
Who are Cliftonville Football Club's main competitors?
Direct peers on record are Larne FC, Glentoran FC, Ballymena United FC, Carrick Rangers FC, Coleraine FC, Crusaders FC and Linfield FC. Dundalk FC is listed as a regional player.
Does Cliftonville Football Club have an API?
No public API is recorded for Cliftonville Football Club.
What industry is Cliftonville Football Club in?
Cliftonville Football Club's product category is Professional Football Club. Its primary akta.pro industry code is MPAKAAAA, Association Football (Soccer) Leagues, with a secondary code of MPAKACAE, Local Amateur Clubs & Community Sports Organizations. Its NAICS code is 711211 and its SIC code is 7997.