What Coaction Training CIC does

Coaction Training CIC is a UK-based Community Interest Company (private company limited by guarantee, company number 14439430) headquartered in Plymouth that delivers Passivhaus and low-energy building training to construction industry professionals. The company offers a portfolio of accredited and non-accredited courses covering Passivhaus design, tradesperson delivery, retrofit (EnerPHit), thermal bridging (THERM), and introductory low-energy building principles, structured into modular pathways ranging from beginner-level Bitesize courses to fully certified PHI qualifications. Course fees span from approximately £85 for short introductory online modules up to £3,500 for the complete Passivhaus Design Pathway, with group, student, and Passivhaus Trust/AECB member discounts and apprenticeship levy funding accepted.

The underlying technology stack is built on commodity SaaS: Moodle (LMS) at learning.coaction.org.uk for course content and self-paced material, Arlo for booking/scheduling, Zoom for live online sessions, Microsoft Teams for the Certified Passivhaus Designer course, Stripe and Unity Trust Bank for payments, Xero for accounts, and Mailchimp for newsletters. There is no proprietary AI or custom platform layer; differentiation rests on PHI accreditation, practitioner-led delivery by 21 active trainers, and the official Passivhaus Trust Patron Member partnership. Core certified offerings (Certified Passivhaus Designer, Certified Passivhaus Tradesperson) feed PHI credit point renewal loops, creating a recurring training relationship with alumni who return for module refreshers.

Go-to-market is sales-led with a self-serve online booking funnel: courses are sold direct via the Arlo-powered website to individuals and employer-sponsored cohorts, supplemented by corporate training packages, apprenticeship levy sponsorship, and a referral channel driven by alumni word-of-mouth and free PHT Coffee Morning PHPP clinics. Customer segments span architects/designers, contractors and site managers, retrofit professionals, built environment students, and (newly) public/private sector clients. Named enterprise clients include BAM, Willmott Dixon, Kier, Cundall, and Stride Treglown; named public sector clients include Edinburgh, East Ayrshire, Southampton, and the Royal Borough of Kensington and Chelsea councils. The company is operationally integrated with its sister firm WARM (Low Energy Building Practice), sharing office space in Plymouth and overlapping directors (Sally Godber), though the two entities remain legally separate.

Name

Coaction Training CIC

Legal name

Coaction Training CIC

Website

https://coaction.org.uk

Company type

Private

Operating status

Operating

Headcount range

1–10 employees

Short description

Coaction Training CIC is a UK-based Community Interest Company that delivers Passivhaus and low-energy building training courses to construction professionals, offering PHI-accredited certifications, technical workshops, and bundled learning pathways for architects, contractors, retrofit specialists, and students.

Ownership category

akta.pro rank

Product category

Professional Construction Training (Passivhaus and Low-Energy Building)

NAICS

Technical and Trade Schools (6115), Exam Preparation and Tutoring (611691), Professional and Management Development Training (611430), Apprenticeship Training (611513)

SIC

Services-Educational Services (8200)

akta.pro primary industry

Construction, Engineering & Skilled Trades Licensure Prep (EDAAANAL)

akta.pro secondary industries

Construction & Trades Licensure (Contractor, Electrician, Plumber, HVAC CE) (EDAAALAH), Aviation & Aerospace (EDABALAC), Certification & Exam Prep eLearning Modules (EDAGAEAL)

Keywords

• Passivhaus training
• Low-energy building courses
• Construction professional certification
• PHI accredited training
• Sustainable construction education

Headquarters

HQ city

Plymouth

HQ country

United Kingdom

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Professional Training Courses: Fee-based Passivhaus training courses delivered online and in-person. Revenue generated from course fees, exam fees, and certification registration fees. Discounts offered to PHT and AECB members. Payment plans available for individual courses and pathway packages.
2. Corporate/Employer Training Packages: Customised training packages for organisations including apprenticeship levy options. Group discounts for teams of 3+ participants.
3. Passivhaus Pathway Collections: Bundled course packages (Design Pathway, Tradesperson Journey, Essentials) offering savings vs individual courses. From £650 to £3,500 for comprehensive pathways.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels8 records

Core offering

Coaction Training CIC delivers practitioner-led Passivhaus and low-energy building training courses for the UK construction industry, offered live online, self-paced, and in-person. Courses span introductory awareness through to PHI-accredited Certified Passivhaus Designer and Tradesperson qualifications, plus bundled learning pathways/collections. Training is delivered by 21 practicing Passivhaus professionals using Moodle LMS, Arlo bookings, and Zoom.

Product overview

Coaction Training CIC offers a portfolio of Passivhaus and low-energy building training courses delivered primarily through live online and self-paced formats. The core offerings include accredited certification courses (Certified Passivhaus Designer and Certified Passivhaus Tradesperson), introductory courses (Bitesize Low Energy Design, Building to Perform: Introduction), specialized technical courses (THERM Thermal Bridging, Retrofit Delivery, Passivhaus in Practice), and sector-specific offerings (Passivhaus for Universities, Building Performance for Clients). Courses are structured into learning pathways/collections including the Passivhaus Design Pathway, Passivhaus Essentials for Beginners, and Passivhaus Tradesperson Journey. Training is delivered via Arlo (booking/platform management), Moodle LMS (learning content), and Zoom (live sessions), with exams leading to Passive House Institute (PHI) certifications. Additional offerings include a webinar case study series for alumni.

Differentiator

Problem solved

Functional benefit

Products and services

• Certified Passivhaus Designer Accredited course for architects and building designers covering building physics, fabric design, services integration and PHPP calculations, preparing candidates for the PHI Certified Passivhaus Designer exam. Delivered live online via Zoom and Moodle, with collaboration on Microsoft Teams; PHI credit points (16-40 CP) awarded for CPD and certification renewal.
• Certified Passivhaus Tradesperson

Quantifiable outcome

• Internationally recognised PHI Certified Passivhaus Designer qualification upon passing the exam
• +2 more outcomes

Named customers12 records

Segments6 records

Ideal customer profiles6 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration11 records

Partnerships

Six partnerships are on record, tiered core and minor.

• Passivhaus TrustcoreStrategic or Co-development PartnerOfficial patron member and official training partner of the UK Passivhaus Trust. Co-branded training courses with PHT endorsement. Joint events including PHT Coffee Morning PHPP clinics and Passivhaus Open Days programme. Mutual collaboration on course development and industry events.
• BE-ST (Built Environment Testing)coreStrategic or Co-development PartnerBE-ST Innovation Campus in Hamilton, Scotland is the venue for in-person Passivhaus in Practice hands-on workshops. Training uses full-scale training rigs at BE-ST's facility.
• WARM (Low Energy Building Practice)coreStrategic or Co-development PartnerSister company and Coaction co-founder. Sally Godber is Director at both WARM and Coaction. Co-action shares office space with WARM at Admirals Hard, Plymouth. Trainers include WARM team members (Mike Roe, Liam McDonagh-Greaves, Caroline Martin).
• Passive House Institute (PHI)coreTechnology or IntegrationAccredited training provider for PHI Certified Passivhaus Designer and Tradesperson qualifications. Exam registration handled through PHI. Course materials aligned with PHI certification requirements. Renewal and credit points administered through PHI.
• RIBA (Royal Institute of British Architects)minorStrategic or Co-development PartnerCollaborated with RIBA to develop Passivhaus for Universities course, addressing priority areas in RIBA Climate Knowledge Literacy schedule and ARB Competencies.
• Standing Conference of Schools of Architecture (SCOSA)minorStrategic or Co-development PartnerPartnered with SCOSA alongside Passivhaus Trust and RIBA to develop the Passivhaus for Universities course for built environment students.

Scale indicators2 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• WARM (Low Energy Building Practice): Plymouth-based Passivhaus design consultancy and Coaction's sister company, sharing founder Sally Godber and several trainers. While primarily a consultancy, WARM participates in the same practitioner-led Passivhaus training ecosystem and represents both a partner and a comparable specialist offering.
• AECB (Association of Environment Conscious Building): UK membership body that delivers its own CPD-accredited low-energy building training, including CarbonLite-aligned courses that compete directly with Coaction's Passivhaus certifications. Operates in the same UK sustainable-construction training niche with similar buyer segments (architects, contractors, self-builders).
• Centre for Sustainable Energy (CSE): Bristol-based charity delivering climate, energy, and retrofit training to local authorities, housing providers, and construction professionals. Overlaps with Coaction's retrofit delivery and public-sector training segments, particularly around PAS 2035 and EnerPHit-aligned content.
• The Green Register: UK-based directory and training provider for sustainable construction professionals, offering CPD-accredited courses that overlap with Coaction's introductory and contractor-level offerings. Targets similar built-environment practitioner personas across the UK.

Emerging players

• Retrofit Academy: UK-focused training provider specialising in retrofit coordination, PAS 2035, and deep fabric retrofit — directly competing with Coaction's Retrofit Delivery course. Targets Retrofit Coordinators and assessors, an adjacent but overlapping persona to Coaction's trades and retrofit segments.
• National Energy Foundation: UK charity delivering energy-efficiency and retrofit training to installers, housing associations, and local authorities. Overlaps with Coaction's retrofit, airtightness, and contractor-level training offerings, particularly for social-housing decarbonisation programmes.

Others

• RIBA (Royal Institute of British Architects): UK professional body for architects that delivers its own CPD programmes and competency frameworks (including the Climate Knowledge Literacy schedule Coaction's university course aligns to). Functions as both an enabling partner through SCOSA collaboration and as an ecosystem influencer shaping demand for accredited training.

Broad incumbents

• BRE Group: Major UK building science organisation providing broad construction training, certification, and testing services. While not Passivhaus-specialist, BRE's BREEAM-aligned courses and CPD programmes compete for the same enterprise construction training budgets and corporate L&D spend.
• Passivhaus Institut (PHI): The German-based international certifying body whose standard and accreditations underpin all of Coaction's credentialed courses. PHI runs its own 'Passive House Designer/Consultant' training globally and controls exam, certification, and credit-point economics that Coaction depends on.
• CITB (Construction Industry Training Board): Statutory training body for the UK construction industry, funding apprenticeship and short-course training across the sector. Sets the wider training infrastructure against which specialist providers like Coaction position their apprenticeship-levy-eligible Passivhaus courses.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/@CoactionTrainingCIC
• LinkedInlinkedin.com/company/coaction-training

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Coaction Training CIC