Cocentro, S.A.
- Company typePrivate
- Founded1987
- HeadquartersMadrid, Spain
- Headcount51–100
- GTM typeB2B
- OfferingServices
Cocentro, S.A. firmographics
Firmographics- Name
- Cocentro, S.A.
- Legal name
- COCENTRO, S.A.
- Website
- https://cocentro.com
- Company type
- Private
- Founded year
- 1987
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Ownership category
- akta.pro rank
Cocentro, S.A. industry classification
Industry- Product category
- Commercial Vehicle Dealership
- NAICS
- Automotive Parts and Accessories Retailers (441330)
- SIC
- Retail-Auto Dealers & Gasoline Stations (5500)
- akta.pro primary industry
- Automotive Aftermarket Parts Distribution (Light-Duty) (TLAKAOAA)
Keywords
Where Cocentro, S.A. is headquartered
LocationHeadquarters
- HQ city
- Madrid
- HQ country
- Spain
- HQ region
- Europe
Offices4 records
Markets served
Cocentro, S.A. business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Supply Chain, Personnel, Operations, Infrastructure, Marketing or Sales
Revenue model
- New Vehicle Sales: Sales of new IVECO, IVECO BUS, and Piaggio Commercial vehicles through official dealership
- Used Vehicle Sales (V.O. Cocentro): Resale of pre-owned commercial vehicles including light vehicles, tractors, rigid trucks, buses, minibuses, and trailers
- Workshop and Repair Services: Authorized repair workshop services for DTCO and other vehicle brands, including maintenance and repair
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Pay-as-you-go | Vehicle sales require direct inquiry for pricing |
Go-to-market motion1 record
Distribution channels4 records
Marketing channels7 records
Cocentro, S.A. product offering
Product offeringCore offering
Cocentro, S.A. is an authorized commercial vehicle dealer selling new IVECO trucks, IVECO BUS buses, and Piaggio Commercial light commercial vehicles (including Piaggio Porter NP6 chassis, open-box, and tipper variants and the Piaggio Porter NPe Electric) from locations in Madrid and Guadalajara, Spain. The company also retails used commercial vehicles under the V.O. Cocentro brand and operates an authorized workshop for DTCO (Continental Automotive) tachograph calibration, pre-ITV preparation, and full aftersales including mechanical repair, bodywork, and painting.
Product overview
Cocentro, S.A. is an official dealer (concesionario) for commercial vehicles, operating as a single-location dealership without a unified software platform. The company represents three distinct vehicle brands: IVECO and IVECO BUS (trucks and buses), Piaggio Commercial (light commercial vehicles), and provides authorized workshop services for DTCO (tachograph systems). Additionally, they sell used vehicles under the V.O. Cocentro brand. The Piaggio Commercial product line includes the Porter NP6 series with multiple configurations (Chasis, Caja Abierta, Basculante) and the fully electric Porter NPe model, all featuring gasoline, GLP, or CNG powertrains for the NP6 series.
Differentiator
Problem solved
Functional benefit
Brands
- V.O. Cocentro: Used vehicle division of Cocentro offering pre-owned light commercial vehicles, tractors, rigid trucks, buses, minibuses, KM0 vehicles, reconstructed engines, and trailers.
- Piaggio Porter NP6
- Piaggio Porter NPe
Products and services
- IVECO commercial vehicles
- IVECO BUS
- Piaggio Porter NP6
- Piaggio Porter NPe Electric
- V.O. Cocentro (used commercial vehicles)
- Authorized DTCO tachograph workshop service
- Pre-ITV preparation service
- Official IVECO BUS technical service
- Commercial vehicle aftersales (maintenance, mechanical repair, bodywork, painting)
- IVECO Capital vehicle financing
Quantifiable outcome
- Piaggio Porter NP6 offers up to 1,375 kg payload capacity
- +2 more outcomes
Companies that use Cocentro, S.A.
Customer profileSegments3 records
Ideal customer profiles1 record
Cocentro, S.A. technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
Cocentro, S.A. partnerships and signals
Strategic signalPartnerships
Five partnerships are on record, tiered core and minor.
- IVECOcoreOfficial authorized dealer (Concesionario Oficial) for IVECO and IVECO BUS brands in Madrid and Guadalajara regions. Company sells new IVECO commercial vehicles and buses through their dealership locations.
- Piaggio CommercialcoreOfficial authorized dealer for Piaggio Commercial vehicles including Porter NP6 and NPe electric models. Company offers complete range of Piaggio light commercial vehicles with various configurations.
- DTCO (Continental Automotive)minorAuthorized workshop (Taller Oficial) for DTCO products and services. Provides repair and maintenance services for DTCO vehicle systems and components.
- IVECO ESPAÑA, S.L.coreManufacturer relationship for data sharing and warranty processing, transferring customer data for warranty fulfillment, safety communications, and customer satisfaction surveys.
- Piaggio & C. S.p.A.coreManufacturer relationship for data sharing and warranty processing, transferring customer data for warranty fulfillment and customer satisfaction surveys.
Scale indicators2 records
Recent moves5 records
Expansion highlights4 records
Cocentro, S.A. competitors and assessment
Company assessmentBroad incumbents
- MAN Truck & Bus: Truck and bus manufacturer within the Traton Group that nonetheless competes independently in dealer channels for medium and heavy commercial vehicles in Spain, overlapping with IVECO's product portfolio and Cocentro's customer base.
- PACCAR Inc: Parent of DAF Trucks, Kenworth, and Peterbilt; DAF is a major competitor in European light and heavy commercial vehicle markets with its own authorized dealer network across Spain. Competitor OEM whose dealer network is comparable to Cocentro's authorized dealer model.
- Volvo Trucks: Premium heavy-duty truck manufacturer with an authorized dealer network across Spain competing with IVECO and IVECO BUS for fleet customers. Operates in the same commercial vehicle retail and after-sales channel structure as Cocentro.
- Traton SE: Parent group of IVECO, MAN, Scania, and Volkswagen Truck & Bus. As IVECO's parent, Traton is the upstream incumbent that controls brand strategy, dealer network terms, and product roadmap affecting Cocentro's authorized dealer status and access to vehicles.
- Daimler Truck AG: Manufacturer of Mercedes-Benz Trucks and FUSO commercial vehicles, competing head-to-head with IVECO in the medium and heavy commercial truck segment across Spain and Europe. Customers weighing a purchase at Cocentro often compare against Mercedes-Benz dealer alternatives.
- Renault Trucks: Volvo Group-owned commercial vehicle manufacturer with a strong Spanish dealer footprint in light, medium, and heavy trucks, directly overlapping with Cocentro's IVECO customer segments in logistics, distribution, and construction.
- Scania AB: Swedish heavy commercial vehicle manufacturer with its own authorized dealer and workshop network in Spain. Competes with IVECO for fleet operators, bus operators, and industrial customers in overlapping geographies.
- IVECO S.p.A. Manufacturer of the IVECO and IVECO BUS commercial vehicles and buses that Cocentro sells as an authorized dealer. IVECO defines the product catalog, warranty terms, and customer data relationships (per IVECO ESPAÑA, S.L. data-sharing agreement), making it both supplier and competitive benchmark for Cocentro's showroom economics.
Emerging players
- Autohero: Digital-first used vehicle platform operating across Europe that competes with Cocentro's V.O. Cocentro used commercial vehicle program through online discovery, fixed pricing, and home delivery, threatening the traditional used vehicle intermediation economics of dealer-based resale.
Others
- ALD Automotive / Ayvens: Pan-European fleet management and vehicle leasing company that procures commercial vehicles at scale and influences dealer pricing, financing terms, and residual values. As a major B2B buyer in the same customer ecosystem, Ayvens is an adjacent ecosystem participant shaping demand for Cocentro's products.
Market position
Strengths5 records
Weaknesses4 records
Competitive moat3 records
Key risks6 records
Key highlights7 records
Customer concentration
Cocentro, S.A. social profiles
Digital presenceCocentro, S.A. compliance and trust
Trust signalCompliance2 records
Cocentro, S.A. financial estimates
Financial estimateRevenue estimate
Valuation estimate
Cocentro, S.A. leadership team
Management profileNumber of profiles
Cocentro, S.A. funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Cocentro, S.A. M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Cocentro, S.A.
What does Cocentro, S.A. do?
Cocentro, S.A. is an authorized commercial vehicle dealer selling new IVECO trucks, IVECO BUS buses, and Piaggio Commercial light commercial vehicles (including Piaggio Porter NP6 chassis, open-box, and tipper variants and the Piaggio Porter NPe Electric) from locations in Madrid and Guadalajara, Spain. The company also retails used commercial vehicles under the V.O. Cocentro brand and operates an authorized workshop for DTCO (Continental Automotive) tachograph calibration, pre-ITV preparation, and full aftersales including mechanical repair, bodywork, and painting.
Is Cocentro, S.A. a public or private company?
Cocentro, S.A. is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Cocentro, S.A. founded?
Cocentro, S.A. was founded in 1987. It employs 51 to 100 people.
Where is Cocentro, S.A. based?
Cocentro, S.A. is headquartered in Madrid, Spain, in the Europe region.
How does Cocentro, S.A. make money?
Three revenue lines are on record. New Vehicle Sales are the primary driver. The others are used Vehicle Sales (V.O. Cocentro) and workshop and Repair Services.
Who are Cocentro, S.A.'s main competitors?
Broad incumbents on record are MAN Truck & Bus, PACCAR Inc, Volvo Trucks, Traton SE, Daimler Truck AG, Renault Trucks, Scania AB and IVECO S.p.A.. Autohero is listed as an emerging player. ALD Automotive / Ayvens is listed as an others.
Does Cocentro, S.A. have an API?
No public API is recorded for Cocentro, S.A..
What industry is Cocentro, S.A. in?
Cocentro, S.A.'s product category is Commercial Vehicle Dealership. Its primary akta.pro industry code is TLAKAOAA, Automotive Aftermarket Parts Distribution (Light-Duty). Its NAICS code is 441330 and its SIC code is 5500.