COC Eyewear
COC Eyewear is an Egyptian multi-channel eyewear retailer operating five physical branches and an e-commerce store, selling prescription glasses, sunglasses, clip-ons, contact lenses, and accessories under its own VEGAS brand and distributed international labels including Ray-Ban, Maybach, Persol, and DITA.
- Company typePrivate
- Founded-
- HeadquartersEgypt, Egypt
- Headcount1–10
- GTM typeB2C
- OfferingHardware or Manufacturing
What COC Eyewear does
COC Eyewear is an Egyptian eyewear retailer that operates five physical branches across Egypt alongside an e-commerce storefront at coceyewear.com offering worldwide shipping. The company sells prescription eyeglasses, sunglasses, clip-on sunglasses, contact lenses, and eyewear accessories, organized into dedicated stores for men, women, and kids. Its assortment combines the proprietary VEGAS clip-on sunglasses line — positioned internally as the "Top Egypt Brand" — with distribution of third-party luxury labels including Ray-Ban, Maybach, Persol, and DITA. Pricing spans approximately LE 550 to LE 4,900, covering value to premium tiers.
The business model is a multi-channel specialty retailer serving individual consumers. Revenue is generated through direct retail transactions at physical branches and online orders, with no disclosed wholesale, B2B, or subscription component. The proprietary VEGAS line provides brand differentiation and likely higher-margin in-house product, while third-party brand distribution offers breadth and credibility in premium segments. Continuous new-arrival product refreshes suggest active merchandising.
The company is privately held with no disclosed funding history, leadership team, headcount, or revenue figures. There is no evidence of M&A activity, institutional investors, or external capital raises. No AI/ML capabilities, technology platform details, or proprietary technical systems are described beyond standard e-commerce functionality. Geographic concentration is heavily skewed to Egypt, with international reach limited to the e-commerce shipping option.
COC Eyewear firmographics
Firmographics- Name
- COC Eyewear
- Website
- https://coceyewear.com
- Company type
- Private
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- COC Eyewear is an Egyptian multi-channel eyewear retailer operating five physical branches and an e-commerce store, selling prescription glasses, sunglasses, clip-ons, contact lenses, and accessories under its own VEGAS brand and distributed international labels including Ray-Ban, Maybach, Persol, and DITA.
- Ownership category
- akta.pro rank
COC Eyewear industry classification
Industry- Product category
- Eyewear Retail
- NAICS
- Optical Goods Retailers (45613)
- SIC
- Ophthalmic Goods (3851)
- akta.pro primary industry
- Eyewear Retail & DTC Brands (Frames & Sunglasses) (CRAAAKAK)
- akta.pro secondary industries
- Luxury & Designer Eyewear (CRAAAKAD), Sunglasses (Non-Prescription) (CRAAAKAB), Reading Glasses (OTC) (CRAAAKAG), Luxury Eyewear (Sunglasses & Optical) (CRAKAFAG)
Keywords
Where COC Eyewear is headquartered
LocationHeadquarters
- HQ city
- Egypt
- HQ country
- Egypt
- HQ region
- Africa
Offices1 record
Markets served
COC Eyewear business model
Business model- GTM type
- B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Operations, Personnel, Marketing or Sales, Others
Revenue model
- Eyewear product sales: Direct retail of eyeglasses, sunglasses, clip-ons, contact lenses, and accessories through e-commerce and physical retail stores in Egypt. Revenue generated from one-time product purchases with various price points.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Clip-on sunglasses - Price range LE 900 - LE 2,750 |
| Unit Pricing | Pay-as-you-go | Sunglasses - Price range LE 550 - LE 4,900 |
| Unit Pricing | Pay-as-you-go | Eyeglasses and lenses - Variable pricing |
| Unit Pricing | Pay-as-you-go | Contact lenses - Variable pricing |
Go-to-market motion1 record
Distribution channels2 records
Marketing channels4 records
COC Eyewear product offering
Product offeringCore offering
COC Eyewear is an Egyptian eyewear retailer that sells eyeglasses, sunglasses, clip-ons, contact lenses, and eyewear accessories through 5 physical branches in Egypt and an e-commerce platform. The company operates its proprietary VEGAS brand of polarized UV-blocking clip-on and standard sunglasses, alongside distributed third-party luxury eyewear brands such as Ray-Ban, Maybach, Persol, and DITA, spanning budget to premium price tiers.
Product overview
COC Eyewear is an Egyptian eyewear retailer offering a comprehensive portfolio of vision products through a single unified e-commerce platform. The core offering centers on VEGAS, their proprietary Egyptian brand of clip-on sunglasses and regular sunglasses featuring 100% UV-blocking polarized lenses with a 6-month warranty. Their portfolio also includes eyeglasses and sunglasses for men, women, and kids organized by type (prescription frames, sun protection, clip-ons) and style (Round, Square, Cat Eye, Oval, Aviator, Rectangular, Wayfarer, Hexagonal). Supplementary products include eyeglass lenses in Premium, Economic, and Standard tiers, contact lenses (clear and colored) with solutions, and ready-made reading and computer glasses. The company also distributes third-party luxury brands including Ray-Ban, Maybach, Persol, and DITA, positioning itself as a one-stop destination for eyewear needs across all price segments.
Differentiator
Problem solved
Functional benefit
Products and services
- Eyeglasses Prescription and non-prescription eyeglass frames for men, women, and kids in styles including Round, Square, Cat Eye, Oval, Aviator, Rectangular, Shield, Wayfarer, Hexagonal, and Frame-Less.
- Sunglasses UV-protective sunglasses for men, women, and kids in polarized and non-polarized variants and various frame styles and materials.
- VEGAS Clip-on COC Eyewear's flagship proprietary clip-on sunglasses line featuring 100% UV-blocking polarized lenses, an interchangeable 2-polarized-clip system, side-magnet installation, TR90 lightweight frames made in Italy, and a 6-month warranty against manufacturing defects.
- VEGAS Sunglasses Proprietary premium VEGAS sunglasses line made with top-rated materials, 100% UV protection, polarized and non-polarized lens options in various frame shapes, and a 6-month warranty.
- Eyeglasses Lenses Lenses for eyeglasses available in three tiers — Premium, Economic, and Standard — to suit different budget and vision needs.
- Contact Lenses Contact lenses including Clear Lenses, Colored Lenses, and accompanying lens care Solutions for individual consumers.
- Ready Glasses Pre-made, off-the-shelf Reading Glasses and Computer Glasses available for immediate purchase.
- Ray-Ban Eyewear International Ray-Ban luxury sunglasses models distributed at COC Eyewear, including the RB4105 Folding, RB2140, RB4175, RB4412, and RB4472 lines.
- Maybach Eyewear Luxury Maybach sunglasses featuring high-quality materials and expert craftsmanship, available in models including Maybach 1, Maybach 2, Maybach 3, Maybach Artist, and Maybach The Hot.
- Persol Eyewear Italian luxury Persol eyewear brand distributed at COC Eyewear, featuring models P03309S, P03310S, and P03311S with glass lenses.
- DITA Eyewear Premium luxury DITA eyewear, including the DITA DUBSYSTEM model with metal frames and non-polarized lenses.
- Eyewear Accessories Eyewear accessories including eyewear chains and complementary products sold alongside the main eyewear assortment.
Quantifiable outcome
- 6-month warranty against manufacturing defects on Vegas brand products
- +1 more outcomes
Companies that use COC Eyewear
Customer profileSegments3 records
Ideal customer profiles2 records
COC Eyewear technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature4 records
COC Eyewear partnerships and signals
Strategic signalScale indicators2 records
Recent moves5 records
Expansion highlights4 records
COC Eyewear competitors and assessment
Company assessmentDirect peers
- GlassesUSA.com: GlassesUSA.com is a leading online optical retailer offering prescription eyewear, sunglasses, and contact lenses across a wide price ladder — directly comparable to COC's e-commerce-first assortment and tiered pricing strategy.
- Oscar Wylee: Oscar Wylee is an Australian optical retailer combining own-brand frames with multi-brand luxury distribution via physical stores and e-commerce — a direct comparator on the own-brand + premium-brand hybrid model.
- EyeBuyDirect: EyeBuyDirect is an online-first eyewear retailer offering frames, lenses, and sunglasses across multiple price tiers with frequent promotions — comparable to COC's wide price-ladder e-commerce assortment.
- Lenskart: Lenskart operates a vertically integrated DTC + omnichannel optical model (own-brand + retail stores) across India and the UAE, with a similar playbook of own-label frames paired with an e-commerce and store rollout — directly comparable to COC's Vegas + multi-brand + DTC approach.
- Magrabi Optical: Magrabi is the largest optical retail chain in the MENA region with deep presence in Egypt, carrying international luxury eyewear brands alongside own-label offerings — the most directly comparable multi-brand optical retailer operating in COC's home market.
Broad incumbents
- Warby Parker: Warby Parker pioneered the DTC + retail optical model with its own-brand frames at accessible price points and a vertically integrated supply chain — a benchmark comparable to COC's Vegas own-brand and omnichannel positioning.
- Luxottica Group (EssilorLuxottica): EssilorLuxottica owns Ray-Ban, Persol, and Oakley and is the dominant global eyewear manufacturer-retailer — a key upstream counterpart whose distribution policies and DTC moves directly affect COC's premium assortment.
Emerging players
- Polette: Polette is a digitally native eyewear brand offering affordable own-label frames globally online — an emerging DTC comparator to COC's Vegas own-brand play.
- John Jacobs: John Jacobs is an Indian own-brand eyewear label with a premium positioning and online-led distribution, increasingly expanding into international markets — comparable to COC's premium own-label strategy with Vegas.
Regional players
- Classic Optical: Classic Optical is an Egypt-based optical retailer operating a chain of eyewear stores within COC's primary market — a local competitor sharing the same Egyptian geography, distribution model, and customer segments.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat2 records
Key risks6 records
Key highlights6 records
Customer concentration
COC Eyewear social profiles
Digital presenceCOC Eyewear financial estimates
Financial estimateRevenue estimate
Valuation estimate
COC Eyewear leadership team
Management profileNumber of profiles
COC Eyewear funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
COC Eyewear M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about COC Eyewear
What does COC Eyewear do?
COC Eyewear is an Egyptian eyewear retailer that sells eyeglasses, sunglasses, clip-ons, contact lenses, and eyewear accessories through 5 physical branches in Egypt and an e-commerce platform. The company operates its proprietary VEGAS brand of polarized UV-blocking clip-on and standard sunglasses, alongside distributed third-party luxury eyewear brands such as Ray-Ban, Maybach, Persol, and DITA, spanning budget to premium price tiers.
Is COC Eyewear a public or private company?
COC Eyewear is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was COC Eyewear founded?
COC Eyewear was founded in -1. It employs 1 to 10 people.
Where is COC Eyewear based?
COC Eyewear is headquartered in Egypt, Egypt, in the Africa region.
How does COC Eyewear make money?
One revenue line is on record: eyewear product sales.
Who are COC Eyewear's main competitors?
Direct peers on record are GlassesUSA.com, Oscar Wylee, EyeBuyDirect, Lenskart and Magrabi Optical. Broad incumbents are Warby Parker and Luxottica Group (EssilorLuxottica). Emerging players are Polette and John Jacobs. Classic Optical is listed as a regional player.
Does COC Eyewear have an API?
No public API is recorded for COC Eyewear.
What industry is COC Eyewear in?
COC Eyewear's product category is Eyewear Retail. Its primary akta.pro industry code is CRAAAKAK, Eyewear Retail & DTC Brands (Frames & Sunglasses), with a secondary code of CRAAAKAD, Luxury & Designer Eyewear. Its NAICS code is 45613 and its SIC code is 3851.