Tramplen Food&Drink Co.

What Tramplen Food&Drink Co. does

Tramplen Food&Drink Co., operating commercially as Coffee Manifesto, is a privately held Istanbul-based specialty coffee company founded in 2018. It operates a vertically integrated specialty coffee business spanning green coffee selection, in-house roasting, branded single-origin bean sales (No. 20 Brazil, No. 22 El Salvador, No. 13 Honduras), and curated distribution of premium third-party brewing equipment — including Moccamaster, Sage, Jura, Kees Van Der Westen, Hario, and Chemex — across both physical retail/showroom locations and an e-commerce storefront.

Its core offerings are organized into three economic engines: (1) a multi-channel retail engine combining four Istanbul locations (Kadıköy Çarşı, Moda, Yeldeğirmeni, Caddebostan Eatery) for in-store coffee experience and refined cuisine with nationwide Turkish e-commerce shipping via UPS; (2) a corporate/B2B engine providing Kurumsal Kahve Satışı — custom flavor development, brand-specific blends, and ongoing coffee supply for businesses; and (3) a services engine offering brand consulting (Marka Danışmanlığı), space and architectural design for coffee establishments, and training/workshops. The company also operates the ASQ (Ask StupId QuestIons) lifestyle accessories line (bags, hats) as a brand extension.

Revenue mechanics are hybrid: transactional one-time hardware and bean sales (with single-origin beans priced at ₺561–₺726/250g and equipment ranging from ₺1,990 entry-level Hario kettles to ₺69,999 premium Sage espresso machines), recurring corporate coffee supply engagements, and fee-based consulting/workshop revenue. Pricing is denominated in Turkish Lira, shipping is free above ₺100 and UPS-standard otherwise, and an Istanbul-next-day / 2-day-other-provinces delivery window covers the Turkish market. Distribution- and brand-related intangible assets — particularly exclusive Turkish distribution rights for Kees Van Der Westen, and the curated multi-brand equipment portfolio — anchor the company's positioning in Istanbul's premium specialty coffee segment. No revenue, headcount, or external funding figures are disclosed in the source material, and the business remains concentrated in Istanbul and the Turkish e-commerce footprint.

Name

Tramplen Food&Drink Co.

Legal name

Coffee Manifesto

Website

https://coffeemanifesto.com

Company type

Private

Founded year

2018

Operating status

Operating

Headcount range

1–10 employees

Short description

Tramplen Food&Drink Co. (Coffee Manifesto) is a privately held Istanbul specialty coffee roaster and café operator founded in 2018, serving individual coffee enthusiasts and corporate clients with roasted single-origin beans, curated premium brewing equipment, B2B coffee solutions, and brand consulting across four Istanbul locations and a Turkish e-commerce store.

Ownership category

akta.pro rank

Product category

Specialty Coffee Retail

NAICS

Coffee and Tea Manufacturing (311920), Snack and Nonalcoholic Beverage Bars (722515)

SIC

Beverages (2080), Retail-Eating & Drinking Places (5810)

akta.pro primary industry

Coffee Roasters with Cafe (Roastery Cafes) (THAFADAE)

akta.pro secondary industries

Coffee (Roasted, Ground, Whole Bean) (CRADAHAG), Coffee, Espresso & Tea Appliances Retail (CRACADAC), Espresso Bars & Coffee Bars (THAFADAD)

Keywords

• Specialty coffee
• Coffee roasting
• Brewing equipment
• Coffee retail
• Corporate coffee

Headquarters

HQ city

Istanbul

HQ country

Türkiye

HQ region

Europe

Offices4 records

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Supply Chain, Operations, Personnel, Marketing or Sales, Others

Revenue model

1. Coffee Beans Sales: Sells roasted coffee beans from different regions, including espresso and filter coffee options. Also develops custom coffee flavors for corporate clients.
2. Brewing Equipment Sales: Distributes premium coffee equipment including Moccamaster, Kees Van Der Westen, Sage, Jura, Hario, and Chemex products. Offers brewing accessories and ASQ brand merchandise.
3. Corporate/B2B Coffee Solutions: Provides customized corporate coffee solutions including brand-specific flavor development and ongoing supply for business clients.
4. Consulting Services: Offers brand consulting and space design services for creating coffee concepts or new brands.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels2 records

Core offering

Tramplen Food&Drink Co. operates as Coffee Manifesto, a specialty coffee roaster and café chain with four retail locations in Istanbul selling freshly roasted coffee beans, curated specialty brewing equipment, and branded merchandise. Beyond retail, the company provides B2B corporate coffee solutions, brand consulting, and barista training, and acts as the exclusive Turkish distributor for Kees Van Der Westen espresso machines alongside authorized resale of Moccamaster, Sage, Jura, Hario, and Chemex equipment.

Product overview

Coffee Manifesto is a specialty coffee company operating physical retail locations in Istanbul (Kadıköy Çarşı, Moda, Yeldeğirmeni, Caddebostan Eatery). The product portfolio includes: (1) Green coffee beans roasted in-house from different origins sold as whole beans through retail and corporate channels; (2) Professional and home brewing equipment including Moccamaster filter coffee machines (glass pot and thermal variants in multiple colors), Sage espresso machines and grinders, Kees Van Der Westen espresso machines (as Turkey distributor), and Jura automatic machines; (3) Pour-over brewing equipment including Hario V60 drippers, filters, servers, and kettles, and Chemex glass brewers; (4) ASQ (Ask StupId QuestIons) branded merchandise including bags and hats; (5) Coffee education and training workshops; (6) Corporate coffee solutions including custom flavor development; and (7) Brand consulting and space design services for coffee establishments.

Differentiator

Problem solved

Functional benefit

Brands

• ASQ: Coffee Manifesto branded accessories including hats and bags.

Products and services

• Coffee Manifesto Roasted Coffee Beans Freshly roasted specialty coffee beans sold by Tramplen Food&Drink Co. (Coffee Manifesto) under its in-house roasting operation, available to retail consumers at its Istanbul cafés and to B2B clients.
• Kees Van Der Westen Espresso Machines Specialty espresso machines from Kees Van Der Westen, distributed exclusively in Turkey by Tramplen Food&Drink Co. (Coffee Manifesto) to retail and B2B buyers.
• Moccamaster Brewing Equipment Moccamaster specialty coffee brewing equipment resold by Coffee Manifesto to home brewers and corporate clients in Turkey.
• Sage Brewing Equipment Sage (Breville) specialty coffee machines resold by Coffee Manifesto to retail and B2B customers in Turkey.
• Jura Brewing Equipment Jura automatic specialty coffee machines resold by Coffee Manifesto to retail and B2B customers in Turkey.
• Hario Brewing Equipment Hario specialty pour-over and hand-brewing equipment resold by Coffee Manifesto to retail and B2B customers in Turkey.
• Chemex Brewing Equipment Chemex pour-over coffee makers resold by Coffee Manifesto to retail and B2B customers in Turkey.
• ASQ Merchandise Branded ASQ merchandise sold by Coffee Manifesto across its retail cafés and to specialty coffee consumers.
• B2B Corporate Coffee Solutions Subscription-based corporate coffee programs supplying roasted beans, equipment, and ongoing service to businesses and offices, delivered by Coffee Manif B2B team.
• Coffee Manifesto Brand Consulting & Training Specialty coffee brand consulting and barista training services for hospitality operators and corporate clients, leveraging Coffee Manif in-house roasting and equipment expertise.

Segments3 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Seven partnerships are on record, tiered core and minor.

• Kees Van Der WestencoreChannel Partner/ Reseller/ DistributorExclusive Turkish distributor for Kees Van Der Westen, a Dutch company that produces coffee machines integrating brand, design, and art. Coffee Manifesto serves as the official distributor in Turkey.
• MoccamastercoreChannel Partner/ Reseller/ DistributorReseller of Moccamaster products in Turkey. Moccamaster is a Dutch manufacturer handcrafting coffee machines since 1968. Products include filter coffee machines certified by SCA and ECBC.
• SageminorChannel Partner/ Reseller/ DistributorReseller of Sage branded coffee equipment including espresso machines and grinders in Turkey.
• HariominorChannel Partner/ Reseller/ DistributorReseller of Hario V60 brewing equipment and accessories. Hario is a Japanese company with over 100 years of glass manufacturing, producing heat-resistant glass drippers and servers.
• ChemexminorChannel Partner/ Reseller/ DistributorReseller of Chemex pour-over coffee makers. Chemex was invented in 1941 by German scientist Peter J. Schlumbohm, known for heat-resistant glass and distinctive design.
• JuraminorChannel Partner/ Reseller/ DistributorReseller of Jura coffee machines in Turkey, Swiss premium espresso machine manufacturer.
• UPSminorOthersLogistics partner for delivery and shipping services across Turkey. Handles all courier deliveries for e-commerce orders.

Scale indicators1 record

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• Nespresso (Nestlé): Global single-serve espresso systems and machines giant — competes for the premium home-equipment and pod/coffee consumer Coffee Manifesto targets through Sage/Jura.
• Intelligentsia Coffee: Established specialty roaster with cafés, training programs (SCA-aligned), and wholesale B2B — overlaps in education, wholesale, and DTC bean sales.
• Blue Bottle Coffee: Large-scale specialty coffee roaster/café operator with an equipment and bean DTC store — broader footprint but identical premium curated-coffee positioning.
• illy Caffè: Global espresso brand selling roasted beans, capsules, and commercial equipment — comparable bean-and-equipment, foodservice/wholesale plus home offering.
• Kahve Dünyası: Turkey's largest specialty coffee and chocolate retail chain with hundreds of stores, owned by Altınmarka — a much larger incumbent that competes for the same premium Turkish coffee consumer.
• Lavazza (Italy): Global coffee powerhouse with roasted beans, capsule systems, and foodservice equipment — broad incumbent whose Turkish presence competes in café and home equipment.

Direct peers

• Kronotrop Coffee Roasters: Istanbul-based specialty coffee roaster operating its own cafés and online store for roasted beans — same roastery-café-plus-DTC model in the same Turkish market.
• Counter Culture Coffee: Specialty roaster offering single-origin beans, brew equipment, training, and wholesale — directly comparable product-and-education ecosystem.
• Stumptown Coffee Roasters: Specialty roaster with own cafés and equipment/brew gear retail — same hybrid roastery-café-plus-DTC-plus-brewing-equipment model, just U.S.-based.
• Petra Coffee Roasters: Turkish specialty coffee roaster running café locations and selling roasted beans online — directly comparable origin-roastery-plus-café playbook.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights5 records

Customer concentration

• Instagraminstagram.com/coffeemanifesto
• LinkedInlinkedin.com/company/tramplen-food-drink-co

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Tramplen Food&Drink Co.